argumentative speech characteristics

Persuasive Speeches — Types, Topics, and Examples

What is a persuasive speech?

In a persuasive speech, the speaker aims to convince the audience to accept a particular perspective on a person, place, object, idea, etc. The speaker strives to cause the audience to accept the point of view presented in the speech.

The success of a persuasive speech often relies on the speaker’s use of ethos, pathos, and logos.

Ethos is the speaker’s credibility. Audiences are more likely to accept an argument if they find the speaker trustworthy. To establish credibility during a persuasive speech, speakers can do the following:

Use familiar language.

Select examples that connect to the specific audience.

Utilize credible and well-known sources.

Logically structure the speech in an audience-friendly way.

Use appropriate eye contact, volume, pacing, and inflection.

Pathos appeals to the audience’s emotions. Speakers who create an emotional bond with their audience are typically more convincing. Tapping into the audience’s emotions can be accomplished through the following:

Select evidence that can elicit an emotional response.

Use emotionally-charged words. (The city has a problem … vs. The city has a disease …)

Incorporate analogies and metaphors that connect to a specific emotion to draw a parallel between the reference and topic.

Utilize vivid imagery and sensory words, allowing the audience to visualize the information.

Employ an appropriate tone, inflection, and pace to reflect the emotion.

Logos appeals to the audience’s logic by offering supporting evidence. Speakers can improve their logical appeal in the following ways:

Use comprehensive evidence the audience can understand.

Confirm the evidence logically supports the argument’s claims and stems from credible sources.

Ensure that evidence is specific and avoid any vague or questionable information.

Types of persuasive speeches

The three main types of persuasive speeches are factual, value, and policy.

A factual persuasive speech focuses solely on factual information to prove the existence or absence of something through substantial proof. This is the only type of persuasive speech that exclusively uses objective information rather than subjective. As such, the argument does not rely on the speaker’s interpretation of the information. Essentially, a factual persuasive speech includes historical controversy, a question of current existence, or a prediction:

Historical controversy concerns whether an event happened or whether an object actually existed.

Questions of current existence involve the knowledge that something is currently happening.

Predictions incorporate the analysis of patterns to convince the audience that an event will happen again.

A value persuasive speech concerns the morality of a certain topic. Speakers incorporate facts within these speeches; however, the speaker’s interpretation of those facts creates the argument. These speeches are highly subjective, so the argument cannot be proven to be absolutely true or false.

A policy persuasive speech centers around the speaker’s support or rejection of a public policy, rule, or law. Much like a value speech, speakers provide evidence supporting their viewpoint; however, they provide subjective conclusions based on the facts they provide.

How to write a persuasive speech

Incorporate the following steps when writing a persuasive speech:

Step 1 – Identify the type of persuasive speech (factual, value, or policy) that will help accomplish the goal of the presentation.

Step 2 – Select a good persuasive speech topic to accomplish the goal and choose a position .

Step 3 – Locate credible and reliable sources and identify evidence in support of the topic/position. Revisit Step 2 if there is a lack of relevant resources.

Step 4 – Identify the audience and understand their baseline attitude about the topic.

Step 5 – When constructing an introduction , keep the following questions in mind:

What’s the topic of the speech?

What’s the occasion?

Who’s the audience?

What’s the purpose of the speech?

Step 6 – Utilize the evidence within the previously identified sources to construct the body of the speech. Keeping the audience in mind, determine which pieces of evidence can best help develop the argument. Discuss each point in detail, allowing the audience to understand how the facts support the perspective.

Step 7 – Addressing counterarguments can help speakers build their credibility, as it highlights their breadth of knowledge.

Step 8 – Conclude the speech with an overview of the central purpose and how the main ideas identified in the body support the overall argument.

Persuasive speech outline

One of the best ways to prepare a great persuasive speech is by using an outline. When structuring an outline, include an introduction, body, and conclusion:

Introduction

Attention Grabbers

Ask a question that allows the audience to respond in a non-verbal way; ask a rhetorical question that makes the audience think of the topic without requiring a response.

Incorporate a well-known quote that introduces the topic. Using the words of a celebrated individual gives credibility and authority to the information in the speech.

Offer a startling statement or information about the topic, typically done using data or statistics.

Provide a brief anecdote or story that relates to the topic.

Starting a speech with a humorous statement often makes the audience more comfortable with the speaker.

Provide information on how the selected topic may impact the audience .

Include any background information pertinent to the topic that the audience needs to know to understand the speech in its entirety.

Give the thesis statement in connection to the main topic and identify the main ideas that will help accomplish the central purpose.

Identify evidence

Summarize its meaning

Explain how it helps prove the support/main claim

Evidence 3 (Continue as needed)

Support 3 (Continue as needed)

Restate thesis

Review main supports

Concluding statement

Give the audience a call to action to do something specific.

Identify the overall importan ce of the topic and position.

Persuasive speech topics

The following table identifies some common or interesting persuasive speech topics for high school and college students:

Persuasive speech examples

The following list identifies some of history’s most famous persuasive speeches:

John F. Kennedy’s Inaugural Address: “Ask Not What Your Country Can Do for You”

Lyndon B. Johnson: “We Shall Overcome”

Marc Antony: “Friends, Romans, Countrymen…” in William Shakespeare’s Julius Caesar

Ronald Reagan: “Tear Down this Wall”

Sojourner Truth: “Ain’t I a Woman?”

• How to Cite
• Language & Lit
• Rhyme & Rhythm
• The Rewrite
• Search Glass

Characteristics of a Persuasive Speech

Persuasive speeches are designed to convince the audience of a speaker's point of view. If you're writing one, every element -- from your opening statement, to the main body and conclusion -- must reinforce that goal. Good persuasive speeches share several common characteristics. Those qualities include an opening statement that grabs interest, evidence that establishes your credibility and a conclusion that compels the listener to support your position or take action.

Attention-getting Introductions

A persuasive speaker engages his audience from the start. One way is to open with a simple declarative statement and details that support your position. For example, a speaker on global warming might begin by saying, "There is little doubt that the planet is warming," states "Presentation" magazine. In your next few sentences, offer statistics to show how the Earth's climate is changing in ways that have negative impacts on human, animal and plant life. Lastly, introduce the consequences by saying something like, "If the ice caps melt, a vast majority of our countries' borders will be underwater."

Authority to Speak

Success in persuasive speaking hinges on how favorably the speaker's audience evaluates his credibility or competence. A speaker can draw on his expertise in an industry or subject to pre-empt common objections that an audience might raise. For example, a climatology professor or meteorologist would draw on his specialized knowledge to refute assertions that sudden climate shifts aren't serious. Credibility also comes from personal experience, which might prove more relevant to an ex-offender arguing the need to reform the criminal justice system, for example.

Logical Presentation

Structure is important for managing the flow of information in persuasive speeches. Most speakers make just two or three main points, with special emphasis on the first and last ones. One common option is problem-solution organization, in which you cite a problem and propose a way of addressing it. For more complex issues, consider the stock issues format of describing the problem, the harms that result and how you might remedy them. In other cases, it may be sufficient to make points sequentially, from beginning to end. Whatever format you use, make sure it's easy to follow.

Smart Pacing

Good speakers recognize the value of a balanced presentation. Many of the best remembered historical speeches are the shortest -- like the Gettysburg Address, which runs only 300 words, according to "Time" magazine. Time your speech while you're practicing it, so you can cut repetitious or unnecessary phrases. Also, make sure you spend roughly the same time on each main point. This approach gives your speech a steady, measured pace that's important in maintaining credibility with an audience.

Stirring Conclusions

The closing paragraph is your last opportunity to persuade listeners. You'll briefly review the main points once more, and then you'll state the actions you want audience members to take. For example, your global warming speech might close with an outline of measures -- such as planting more trees or starting recycling programs -- to ease pressure on the environment. Then finish with a statement that summarizes your purpose.

For example, you might say, "These steps won't solve our problems overnight, but if everyone pitches in, they can change our planet for the better."

• Presentation Magazine: Example of a Persuasive Speech -- Global Warming
• Presentation Magazine: How to Write a Persuasive Speech
• The University of Pittsburgh: Speaking in the Disciplines -- Credibility
• The University of Pittsburgh: Speaking in the Disciplines -- Persuasive Speaking
• The University of Pittsburgh: Speaking in the Disciplines -- The Importance of Organization
• TIME Magazine: 6 Tips for Writing a Persuasive Speech (On Any Topic)

Ralph Heibutzki's articles have appeared in the "All Music Guide," "Goldmine," "Guitar Player" and "Vintage Guitar." He is also the author of "Unfinished Business: The Life & Times Of Danny Gatton," and holds a journalism degree from Michigan State University.

Argumentative Speech Topics and ideas: A Complete Guide

An argumentative speech is a persuasive speech. Here, speakers try to encourage audiences to alter their views on a controversial issue.

Though they are alike in some manner, persuasive and argumentative speech contains different goals.

A persuasive speech focuses on sharing a perspective and asking the public to think it over. An argumentative speech aims to alter the viewpoint already detained by the audience.

This type of speech is challenging. So, the speaker should pick up the topic that he is confident at and come up with a strong argument.

When you are involved in debates with family or friends, you obviously tend to win or lose. The way you argue shows your capability to compel facts and concepts in support of a topic.

While losing an argument, chances are you only used the standpoint supporting your situation. In a perfect argumentative speech, there should be a strong claim and the points to support it.

For an argumentative speech, find a concrete and controversial argument to use as your foundation. These speeches generally focus on the topics discussed at the moment by society. Most of the topics of argumentative speech are derivative of political discussion.

This is most commonly noticed in the media. The selected topic might be social, religious, ethical, or political by nature. The public must be confident to revise their long-held values. They might ask to change detained convictions relevant to the recent evidence.

In fact, picking up a topic that is debatable is important to develop good speech. The topic should not include something which is already demonstrated or verified.

Instead, it should be logical enough to convince the audience. The speaker should come up with a strong opinion to make his speech realistic to the audience.

To be able to argue in a reasonable and logical way is a fine life skill. It helps to stand up for what you think is correct and let others give attention to your viewpoints.

For instance, if the topic includes “eating egg and milk affects your healthiness”. You evaluate the opponent and create your own topic like “Eating egg and milk does not affect your health”. Yet, you have to give strong points to support your answer.

Table of Contents

Terms to Present Argumentative Speech

Claims of fact, claims of value, claims of policy, 1. pick up debatable topic, 2. take a strong standpoint, 3. give some supportable arguments, 4. refute alternate positions, tips for delivering an argumentative speech:, 1. look for your topic, 2. recognize your standpoint, 3. carry out the research, 4. know who your opposition is, 5. know the facts, 6. choose the topic of your interest, list of argumentative speech topic, argumentative speech topics about economy, argumentative speech topics about science, argumentative speech topics about environment, argumentative speech topics about family, argumentative speech topics about technology, argumentative speech topics about health, argumentative speech topics about history, argumentative speech topics about politics, argumentative speech topics about religion, argumentative speech topics about sports, argumentative speech topics about relationships, argumentative speech topics about law, argumentative speech topics about life, argumentative speech topics about ethics,  conclusion.

These are some terms that help you to present an ideal argumentative speech:

• Claim – This is the main term that you should focus on. Try to give a strong standpoint. Support on the point, position, and the issue you are talking about. Do not forget the main purpose of the speech.
• Grounds – Grounds are the key information or the facts that you use to make your point more powerful and reliable. Make sure that the details you give are an appropriate reason for your claims in the initial place.

Argumentative Speech is based on:

It starts with the reality relevant to the evidence. For an instance, you drink too much alcohol and do not exercise. Then, you will surely put up the weight. If you control your drinks, then you can maintain the weight.

Claims of value include the belief something is correct or incorrect, good or bad. For an instance, punishing children is wrong. It does not improve the habits of your children.

Here you can also state “Punishing children is right”. They will think properly before doing anything wrong

Claims of the policy are taken from the course of action. For an instance, you should be able to vote through a driving license. There is a precise rule for the policy. It is realistic and superior compared to the current system.

Every child should learn different languages in school. It is vital to introduce teachers to the value of beginning foreign language experience.

While initiating the argumentative speech, get ready with strong arguments. You desire to give an influential impact right in front. Also, you might wish to leave a good impression on the audience hearing your speech.

Stay away from personal attacks. If you make the argument too boring, there will be a higher chance of losing your audience.

Besides, argumentative speech needs a powerful viewpoint on the topic that you are delivering. Remember, the goal is not to win your audience but to win the argument. You have to stand on your own point with an appropriate reason.

Essential components of an Argumentative speech:

The main goal of an argumentative essay is to influence others in your opinions. Generally, an argumentative speech addresses an audience with opposite opinions on a specific subject.

Here are four essential elements to focus on when developing an argumentative essay:

While picking up a topic, you should select the topic with more than a single side. For an instance, there is no way to discuss the topic of human smell with the nose. It is familiar fact that has no other strong points to discuss against.

While preparing for an argumentative speech, take a strong standpoint. Try to stick with the stance. This makes your speech powerful. Make sure you do not confuse the audience with any irrelevant points.

A good argument needs to have reasonable and convincing evidence. Better support your statement with information, figures, examples, and some relevant opinions. Also, argumentative speech does not contain unproven opinions. Make sure you research and present the argument that is a relevant argument.

At the end of a strong argumentative speech, you have to refute alternate positions. By dealing with the opponent, make some powerful arguments. Try to work on some common and stronger viewpoints.

• Look for a concrete and controversial argument to use as your base.
• Arrange your points properly. Arranging the points can be helpful while planning your thoughts and presenting them
• Give most of your time for research. Better research on your topics along with the topics which your opposition is likely to pick up.

How to develop an effective Argumentative Speech?

After picking up a fine controversial topic, you should work on some powerful points. Those points must make your speech influential. Start developing an outline that translates into better argumentative speech.

These are some points to consider while working on an argumentative speech:

From absorption to health, you can find many types of topics that you feel comfortable presenting.

At first, think about the topic that you are supporting. Are you supporting abortion or speaking against it? Most of the speaker loves to speak against abortion but should be confident to speak on the topic.

Better verify and try to prove the facts using some examples or supportive words. This makes your speech more powerful and interesting. Consider determining whether you are attempting to take the topic.  

You can definitely find the people who have worked for or else against the topic that you picked up earlier.

For this, you have to carry out the research well. But, this does not mean you have to copy from them. Just take your idea and use them in a better way. This helps to know what step you should take to move forward to make a good flow of the argument.

Each argumentative speech contains both for and against the side. The best probable approach that you can use is to know your opponent. Knowing how your opponent thinks and the points they use makes you easy to perform.

An argumentative speech might be weak if you do not provide any facts. For a good outcome, you need facts supporting your argument on the controversial topic. If you ignore this you might be in a problem while presenting the speech.

Be sure, you know and give the facts, and make your points strong. These facts reduce your risk of looking unprepared and unprofessional.

You cannot give a better outcome without passion. To present superior argumentative speech, you should have an interest in the topic. Better select the topic of your interest. This helps you to work and perform better. If you do not trust yourself and your topic, no one will as well.

Deciding on an arguable topic is essential to developing an effective argumentative speech. Better do not pick up the topic which needs great logic for convincing the audience.

You should have an extreme desire in the topic with a deep opinion on the subject. If he cannot fulfill these criteria, he might not provide influencing arguments.

Find here the List of Argumentative Speech Topics. They are great for developing arguments for debates, persuasive speech, and argumentation.

Argumentative Speech Topics about Education

• Mobile phones should be banned in schools for both students and teachers.
• Exams should be abolished.
• Exam scores do not reflect student performance.
• Mandatory dress code.
• Studying of foreign languages should begin from kindergarten age.
• College students should have freedom to choose their own courses.
• Sex education should be required in all schools.
• Benefits of attending a single-sex school.
• Essays do not demonstrate student’s knowledge on a topic.
• Home education should only be allowed for medical reasons.
• Education should be free to anyone.
• Teachers should have mandatory re-training every 5 years.
• Testing and choice are undermining education.
• Grades are not important.
• Bilingual education.
• CPR and first aid techniques should be a mandatory course.
• State colleges should be free to attend.
• Teachers should wear uniforms or obey a dress code.
• Why educational computer games should be used in school
• Music education should be placed back into schools
• Student Debts
• Do colleges put too much stock in standardized test scores?
• Price of Education and textbooks
• Popular literature is not as valuable as classical literature.
• Smoking and drinking on campus
• Workers should get four weeks paid vacation each year.
• The illegal immigrant workforce is good for the economy.
• Christmas is just a way for businesses to increase sales.
• Rich people should have tax breaks.
• Decreasing wealth tax is good for the economy.
• Salaries of actors, professional athletes and CEOs should be regulated and capped.
• Government aid for students should be based purely on academic performance.
• Taxes should be imposed on unhealthy foods to combat obesity.
• Paying the waiter hourly rate below minimum wage is unfair.
• Mortgage Crisis
• Consumer Debt
• Outsourcing jobs to foreign countries
• Equal pay for equal work
• Fuel Prices
• How nuclear power shaped the 21st century in electrical generation.
• Space exploration is a waste of money.
• Genetic Research is destroying humanity.
• NASA space landing on the moon was a hoax.
• Media’s effect on teen suicide.
• Stem cell research and the guidelines that control it.
• Hunting is good for the environment.
• Food shortage / world hunger.
• Crimes against the environment should be tougher.
• Vegetarianism is an ecologically thoughtful lifestyle.
• Destruction of the world’s forest is justified by a human need for land and food.
• Racing industry should be forced to use environmentally-friendly fuel.
• Working from home is good for the environment.
• Genetically modified food should be the answer to the world’s hunger problem.
• The government should support and subsidize alternative energy sources.
• Alternative Energy and Hybrid Vehicles can help save our planet.
• Nuclear power is better than solar power.
• Future of recycling.
• Advantages of recycling water.
• Alternative Fuels.
• Every family with children filing for divorce must go through a mandatory ‘cooling off’ period.
• Couples should be banned from adopting overseas.
• Future parents should take parenting classes and pass tests before having a child.
• Physical punishment is good practice for raising children.
• Do curfews keep teens out of trouble?
• Does access to condoms prevent teen pregnancy?
• Violent video games and toys should not be allowed.
• Technology is making people less creative.
• Human beings are becoming slaves of modern technology.
• Does technology limit creativity?
• Technology makes us lose most of our traditions and culture.
• New technologies create new problems.
• Positive effects of technology on society.
• Modern technology has increased material wealth but not happiness.
• Social Networking Sites had an impact on changing us for the worse.
• Internet censorship is unnecessary.
• Whether the internet has made research easier and more convenient.
•  Life was better when technology was less and more simple.
• Online friends are more effective than real friends.
• Internet Privacy.
• Torrents and internet pirating.
• Social networks are killing sincere relationships.
• Organ donation should be mandatory.
• Health risks of smoking are exaggerated.
• Vaccinations should be compulsory.
• Veganism is an unhealthy way to raise kids.
• Breast-feeding is one of the most important things a mother can give to a child.
• Terminally ill patients should be allowed to use heroin.
• Knowing your ancestry is important for health.
• All farmers should go organic.
• Lapses in food safety as a result of a complex interplay of factors.
• Music Therapy.
• The need of teen depression prevention.
• Drug addiction is a sickness.
• Running is unhealthy.
• Fast food, soda, chips and other unhealthy food should be heavily taxed.
• Bread is bad for your health.
• Child obesity.
• Any products that are believed to cause cancer should have a  warning label.
• The only difference between normal and organic food is the cost.
• Dangers of herbal remedies.
• Smoking a pipe is more harmful than smoking cigarettes.
• Denying health insurance on a basis of a pre-existing condition is against human rights.
• Athletes who are caught using steroids should be banned from the professional sport for life.
• Stretching before and after exercise is overrated.
• A vegetarian diet is as healthy as a diet containing meat.
• Eating meat and dairy is bad for your body.
• GMOs are bad for health and should be avoided at any cost.
• Why slavery was good for society back in the 1800s.
• Adolf Hitler was a great leader.
• Slavery and its effects on global economic developments.
• Why Reagan’s “War on Drugs” had negative effects.
• Many Caribbean people do not understand their heritage and history.
• Famous people (actors, athletes) should not be allowed to become politicians.
• The War in Iraq was justified.
• Invading other countries, as long as for good cause, is justified.
• Illegal immigrants should get an asylum.
• Democracy is the best form of government.
• Why should we trust Official Statistics?
• War as an instrument of foreign policy.
• Voting should be compulsory for all citizens.
• Compulsory military service is good for society and the country.
• Voting age should be lowered.
• Terrorism is a major issue in the world because innocent people are affected.
• The assassination can never be justified.
• Why electronic voting is not effective.
• Downsides of multiculturalism
• Can racial profiling be useful?
• Churches should be required to pay taxes.
• Racialist blames are often used as a great excuse to shut down dialogue.
• The world would be a more peaceful place without religions.
• Life after death.
• Evolution vs. Creationism.
• There should be no religion in schools.
• Islamic Fundamentalism.
• Religion is a force for evil.
• Students should learn about world religions in public schools.
• Jehovah witnesses.
• Why hockey should allow fights.
• Not all great sportsmen can be good coaches. 
• For athletes: Discipline is more important than talent.
• Female athletes train better with female coaches.
• Chess is not a sport.
• Should players’ jerseys display ads?
• Should there be a set age range for basketball players?
• Can gambling be legalized as a professional sport?
• Spousal Abuse.
• Polygamy creates healthy relationships.
• Gender equality is a myth.
• Having sex with a prostitute is not cheating.
• Does age matter in relationships? What age is appropriate for dating?
• Men should be forced to take paternity leave from work.
• Gender does not affect learning.
• Guns should be made illegal.
• Minors should be tried for murder at any age.
• Social Security and Medical Reform are non-negotiable ways out of the debt crisis.
• Gay couples should have the same rights as heterosexual couples.
• Plastic surgery should be illegal for anyone under 18.
• Identity Theft.
• Ban on smoking in public places is undemocratic.
• Euthanasia should be legalized.
• Prostitution should be legalized.
• The taboo on recreational drugs is unjustified.
•  Driving speed limits should be lifted in areas with low accident risk.
• DUI offenders should give up their driver license for a year.
• Laws to protect the victims of domestic abuse should be enforced.
• Making drugs illegal creates an environment for crime and violence.
• Fast Food advertisements and promotions should be banned.
• Retirement should be made compulsory at the age of 60.
• Cell phones and driving.
• Billboards should not be allowed on interstate highways.
• Acceptance of all types of people.
• Today’s world is a dangerous place to live in.
• People don’t enjoy what they have. They constantly seek for more.
• Benefits of having friends.
• Modern offices should have facilities for an afternoon nap.
• Would you rather be lucky, rich, or intelligent?
• Reality television makes people stupid and should be regulated.
• Has television become out-dated?
• Watching television makes people smarter.
• Banning some books and movies can help society.
• Assisted Suicide.
• Genetic Research.
• Is human cloning ethical?
• The Ethics of Capital Punishment.
• Euthanasia is not morally acceptable.
• Abortion is inhumane and murder.
• Abortions should be legal in cases of rape and incest.
• DNA experiments on human embryos are unethical and should not be allowed.
• Torture is an acceptable measure to prevent terrorism.
• Wearing fur is unethical.
• Cultural treasures should be returned to their countries of origin.
• Do animals have rights? Using animals for scientific research is inhumane.
• Spaying and neutering pets should be mandatory.
• Zoos, aquariums, and circus violate animal rights and should be shut down.
• Should scientists bring back extinct species through cloning?
• Hunting is unethical and should not be allowed.
• Doctors are better than Lawyers Are beauty pageants exploitative?
• Feminism is bad for society.
• The Miss America pageant is sexist.

The above-mentioned topics and tips for argumentative speech should help you prepare and deliver an argumentative speech. If you have any suggestions or feedback, please let me know in the comment below.

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11.2 Persuasive Speaking

Learning objectives.

• Explain how claims, evidence, and warrants function to create an argument.
• Identify strategies for choosing a persuasive speech topic.
• Identify strategies for adapting a persuasive speech based on an audience’s orientation to the proposition.
• Distinguish among propositions of fact, value, and policy.
• Choose an organizational pattern that is fitting for a persuasive speech topic.

We produce and receive persuasive messages daily, but we don’t often stop to think about how we make the arguments we do or the quality of the arguments that we receive. In this section, we’ll learn the components of an argument, how to choose a good persuasive speech topic, and how to adapt and organize a persuasive message.

Foundation of Persuasion

Persuasive speaking seeks to influence the beliefs, attitudes, values, or behaviors of audience members. In order to persuade, a speaker has to construct arguments that appeal to audience members. Arguments form around three components: claim, evidence, and warrant. The claim is the statement that will be supported by evidence. Your thesis statement is the overarching claim for your speech, but you will make other claims within the speech to support the larger thesis. Evidence , also called grounds, supports the claim. The main points of your persuasive speech and the supporting material you include serve as evidence. For example, a speaker may make the following claim: “There should be a national law against texting while driving.” The speaker could then support the claim by providing the following evidence: “Research from the US Department of Transportation has found that texting while driving creates a crash risk that is twenty-three times worse than driving while not distracted.” The warrant is the underlying justification that connects the claim and the evidence. One warrant for the claim and evidence cited in this example is that the US Department of Transportation is an institution that funds research conducted by credible experts. An additional and more implicit warrant is that people shouldn’t do things they know are unsafe.

Figure 11.2 Components of an Argument

The quality of your evidence often impacts the strength of your warrant, and some warrants are stronger than others. A speaker could also provide evidence to support their claim advocating for a national ban on texting and driving by saying, “I have personally seen people almost wreck while trying to text.” While this type of evidence can also be persuasive, it provides a different type and strength of warrant since it is based on personal experience. In general, the anecdotal evidence from personal experience would be given a weaker warrant than the evidence from the national research report. The same process works in our legal system when a judge evaluates the connection between a claim and evidence. If someone steals my car, I could say to the police, “I’m pretty sure Mario did it because when I said hi to him on campus the other day, he didn’t say hi back, which proves he’s mad at me.” A judge faced with that evidence is unlikely to issue a warrant for Mario’s arrest. Fingerprint evidence from the steering wheel that has been matched with a suspect is much more likely to warrant arrest.

As you put together a persuasive argument, you act as the judge. You can evaluate arguments that you come across in your research by analyzing the connection (the warrant) between the claim and the evidence. If the warrant is strong, you may want to highlight that argument in your speech. You may also be able to point out a weak warrant in an argument that goes against your position, which you could then include in your speech. Every argument starts by putting together a claim and evidence, but arguments grow to include many interrelated units.

Choosing a Persuasive Speech Topic

As with any speech, topic selection is important and is influenced by many factors. Good persuasive speech topics are current, controversial, and have important implications for society. If your topic is currently being discussed on television, in newspapers, in the lounges in your dorm, or around your family’s dinner table, then it’s a current topic. A persuasive speech aimed at getting audience members to wear seat belts in cars wouldn’t have much current relevance, given that statistics consistently show that most people wear seat belts. Giving the same speech would have been much more timely in the 1970s when there was a huge movement to increase seat-belt use.

Many topics that are current are also controversial, which is what gets them attention by the media and citizens. Current and controversial topics will be more engaging for your audience. A persuasive speech to encourage audience members to donate blood or recycle wouldn’t be very controversial, since the benefits of both practices are widely agreed on. However, arguing that the restrictions on blood donation by men who have had sexual relations with men be lifted would be controversial. I must caution here that controversial is not the same as inflammatory. An inflammatory topic is one that evokes strong reactions from an audience for the sake of provoking a reaction. Being provocative for no good reason or choosing a topic that is extremist will damage your credibility and prevent you from achieving your speech goals.

You should also choose a topic that is important to you and to society as a whole. As we have already discussed in this book, our voices are powerful, as it is through communication that we participate and make change in society. Therefore we should take seriously opportunities to use our voices to speak publicly. Choosing a speech topic that has implications for society is probably a better application of your public speaking skills than choosing to persuade the audience that Lebron James is the best basketball player in the world or that Superman is a better hero than Spiderman. Although those topics may be very important to you, they don’t carry the same social weight as many other topics you could choose to discuss. Remember that speakers have ethical obligations to the audience and should take the opportunity to speak seriously.

You will also want to choose a topic that connects to your own interests and passions. If you are an education major, it might make more sense to do a persuasive speech about funding for public education than the death penalty. If there are hot-button issues for you that make you get fired up and veins bulge out in your neck, then it may be a good idea to avoid those when speaking in an academic or professional context.

Choose a persuasive speech topic that you’re passionate about but still able to approach and deliver in an ethical manner.

Michael Vadon – Nigel Farage – CC BY-SA 2.0.

Choosing such topics may interfere with your ability to deliver a speech in a competent and ethical manner. You want to care about your topic, but you also want to be able to approach it in a way that’s going to make people want to listen to you. Most people tune out speakers they perceive to be too ideologically entrenched and write them off as extremists or zealots.

You also want to ensure that your topic is actually persuasive. Draft your thesis statement as an “I believe” statement so your stance on an issue is clear. Also, think of your main points as reasons to support your thesis. Students end up with speeches that aren’t very persuasive in nature if they don’t think of their main points as reasons. Identifying arguments that counter your thesis is also a good exercise to help ensure your topic is persuasive. If you can clearly and easily identify a competing thesis statement and supporting reasons, then your topic and approach are arguable.

Review of Tips for Choosing a Persuasive Speech Topic

• Not current. People should use seat belts.
• Current. People should not text while driving.
• Not controversial. People should recycle.
• Controversial. Recycling should be mandatory by law.
• Not as impactful. Superman is the best superhero.
• Impactful. Colleges and universities should adopt zero-tolerance bullying policies.
• Unclear thesis. Homeschooling is common in the United States.
• Clear, argumentative thesis with stance. Homeschooling does not provide the same benefits of traditional education and should be strictly monitored and limited.

Adapting Persuasive Messages

Competent speakers should consider their audience throughout the speech-making process. Given that persuasive messages seek to directly influence the audience in some way, audience adaptation becomes even more important. If possible, poll your audience to find out their orientation toward your thesis. I read my students’ thesis statements aloud and have the class indicate whether they agree with, disagree with, or are neutral in regards to the proposition. It is unlikely that you will have a homogenous audience, meaning that there will probably be some who agree, some who disagree, and some who are neutral. So you may employ all of the following strategies, in varying degrees, in your persuasive speech.

When you have audience members who already agree with your proposition, you should focus on intensifying their agreement. You can also assume that they have foundational background knowledge of the topic, which means you can take the time to inform them about lesser-known aspects of a topic or cause to further reinforce their agreement. Rather than move these audience members from disagreement to agreement, you can focus on moving them from agreement to action. Remember, calls to action should be as specific as possible to help you capitalize on audience members’ motivation in the moment so they are more likely to follow through on the action.

There are two main reasons audience members may be neutral in regards to your topic: (1) they are uninformed about the topic or (2) they do not think the topic affects them. In this case, you should focus on instilling a concern for the topic. Uninformed audiences may need background information before they can decide if they agree or disagree with your proposition. If the issue is familiar but audience members are neutral because they don’t see how the topic affects them, focus on getting the audience’s attention and demonstrating relevance. Remember that concrete and proxemic supporting materials will help an audience find relevance in a topic. Students who pick narrow or unfamiliar topics will have to work harder to persuade their audience, but neutral audiences often provide the most chance of achieving your speech goal since even a small change may move them into agreement.

When audience members disagree with your proposition, you should focus on changing their minds. To effectively persuade, you must be seen as a credible speaker. When an audience is hostile to your proposition, establishing credibility is even more important, as audience members may be quick to discount or discredit someone who doesn’t appear prepared or doesn’t present well-researched and supported information. Don’t give an audience a chance to write you off before you even get to share your best evidence. When facing a disagreeable audience, the goal should also be small change. You may not be able to switch someone’s position completely, but influencing him or her is still a success. Aside from establishing your credibility, you should also establish common ground with an audience.

Build common ground with disagreeable audiences and acknowledge areas of disagreement.

Chris-Havard Berge – Shaking Hands – CC BY-NC 2.0.

Acknowledging areas of disagreement and logically refuting counterarguments in your speech is also a way to approach persuading an audience in disagreement, as it shows that you are open-minded enough to engage with other perspectives.

Determining Your Proposition

The proposition of your speech is the overall direction of the content and how that relates to the speech goal. A persuasive speech will fall primarily into one of three categories: propositions of fact, value, or policy. A speech may have elements of any of the three propositions, but you can usually determine the overall proposition of a speech from the specific purpose and thesis statements.

Propositions of fact focus on beliefs and try to establish that something “is or isn’t.” Propositions of value focus on persuading audience members that something is “good or bad,” “right or wrong,” or “desirable or undesirable.” Propositions of policy advocate that something “should or shouldn’t” be done. Since most persuasive speech topics can be approached as propositions of fact, value, or policy, it is a good idea to start thinking about what kind of proposition you want to make, as it will influence how you go about your research and writing. As you can see in the following example using the topic of global warming, the type of proposition changes the types of supporting materials you would need:

• Proposition of fact. Global warming is caused by increased greenhouse gases related to human activity.
• Proposition of value. America’s disproportionately large amount of pollution relative to other countries is wrong .
• Proposition of policy. There should be stricter emission restrictions on individual cars.

To support propositions of fact, you would want to present a logical argument based on objective facts that can then be used to build persuasive arguments. Propositions of value may require you to appeal more to your audience’s emotions and cite expert and lay testimony. Persuasive speeches about policy usually require you to research existing and previous laws or procedures and determine if any relevant legislation or propositions are currently being considered.

“Getting Critical”

Persuasion and Masculinity

The traditional view of rhetoric that started in ancient Greece and still informs much of our views on persuasion today has been critiqued for containing Western and masculine biases. Traditional persuasion has been linked to Western and masculine values of domination, competition, and change, which have been critiqued as coercive and violent (Gearhart, 1979).

Communication scholars proposed an alternative to traditional persuasive rhetoric in the form of invitational rhetoric. Invitational rhetoric differs from a traditional view of persuasive rhetoric that “attempts to win over an opponent, or to advocate the correctness of a single position in a very complex issue” (Bone et al., 2008). Instead, invitational rhetoric proposes a model of reaching consensus through dialogue. The goal is to create a climate in which growth and change can occur but isn’t required for one person to “win” an argument over another. Each person in a communication situation is acknowledged to have a standpoint that is valid but can still be influenced through the offering of alternative perspectives and the invitation to engage with and discuss these standpoints (Ryan & Natalle, 2001). Safety, value, and freedom are three important parts of invitational rhetoric. Safety involves a feeling of security in which audience members and speakers feel like their ideas and contributions will not be denigrated. Value refers to the notion that each person in a communication encounter is worthy of recognition and that people are willing to step outside their own perspectives to better understand others. Last, freedom is present in communication when communicators do not limit the thinking or decisions of others, allowing all participants to speak up (Bone et al., 2008).

Invitational rhetoric doesn’t claim that all persuasive rhetoric is violent. Instead, it acknowledges that some persuasion is violent and that the connection between persuasion and violence is worth exploring. Invitational rhetoric has the potential to contribute to the civility of communication in our society. When we are civil, we are capable of engaging with and appreciating different perspectives while still understanding our own. People aren’t attacked or reviled because their views diverge from ours. Rather than reducing the world to “us against them, black or white, and right or wrong,” invitational rhetoric encourages us to acknowledge human perspectives in all their complexity (Bone et al., 2008).

• What is your reaction to the claim that persuasion includes Western and masculine biases?
• What are some strengths and weaknesses of the proposed alternatives to traditional persuasion?
• In what situations might an invitational approach to persuasion be useful? In what situations might you want to rely on traditional models of persuasion?

Organizing a Persuasive Speech

We have already discussed several patterns for organizing your speech, but some organization strategies are specific to persuasive speaking. Some persuasive speech topics lend themselves to a topical organization pattern, which breaks the larger topic up into logical divisions. Earlier, in Chapter 9 “Preparing a Speech” , we discussed recency and primacy, and in this chapter we discussed adapting a persuasive speech based on the audience’s orientation toward the proposition. These concepts can be connected when organizing a persuasive speech topically. Primacy means putting your strongest information first and is based on the idea that audience members put more weight on what they hear first. This strategy can be especially useful when addressing an audience that disagrees with your proposition, as you can try to win them over early. Recency means putting your strongest information last to leave a powerful impression. This can be useful when you are building to a climax in your speech, specifically if you include a call to action.

Putting your strongest argument last can help motivate an audience to action.

Celestine Chua – The Change – CC BY 2.0.

The problem-solution pattern is an organizational pattern that advocates for a particular approach to solve a problem. You would provide evidence to show that a problem exists and then propose a solution with additional evidence or reasoning to justify the course of action. One main point addressing the problem and one main point addressing the solution may be sufficient, but you are not limited to two. You could add a main point between the problem and solution that outlines other solutions that have failed. You can also combine the problem-solution pattern with the cause-effect pattern or expand the speech to fit with Monroe’s Motivated Sequence.

As was mentioned in Chapter 9 “Preparing a Speech” , the cause-effect pattern can be used for informative speaking when the relationship between the cause and effect is not contested. The pattern is more fitting for persuasive speeches when the relationship between the cause and effect is controversial or unclear. There are several ways to use causes and effects to structure a speech. You could have a two-point speech that argues from cause to effect or from effect to cause. You could also have more than one cause that lead to the same effect or a single cause that leads to multiple effects. The following are some examples of thesis statements that correspond to various organizational patterns. As you can see, the same general topic area, prison overcrowding, is used for each example. This illustrates the importance of considering your organizational options early in the speech-making process, since the pattern you choose will influence your researching and writing.

Persuasive Speech Thesis Statements by Organizational Pattern

• Problem-solution. Prison overcrowding is a serious problem that we can solve by finding alternative rehabilitation for nonviolent offenders.
• Problem–failed solution–proposed solution. Prison overcrowding is a serious problem that shouldn’t be solved by building more prisons; instead, we should support alternative rehabilitation for nonviolent offenders.
• Cause-effect. Prisons are overcrowded with nonviolent offenders, which leads to lesser sentences for violent criminals.
• Cause-cause-effect. State budgets are being slashed and prisons are overcrowded with nonviolent offenders, which leads to lesser sentences for violent criminals.
• Cause-effect-effect. Prisons are overcrowded with nonviolent offenders, which leads to increased behavioral problems among inmates and lesser sentences for violent criminals.
• Cause-effect-solution. Prisons are overcrowded with nonviolent offenders, which leads to lesser sentences for violent criminals; therefore we need to find alternative rehabilitation for nonviolent offenders.

Monroe’s Motivated Sequence is an organizational pattern designed for persuasive speaking that appeals to audience members’ needs and motivates them to action. If your persuasive speaking goals include a call to action, you may want to consider this organizational pattern. We already learned about the five steps of Monroe’s Motivated Sequence in Chapter 9 “Preparing a Speech” , but we will review them here with an example:

• Hook the audience by making the topic relevant to them.
• Imagine living a full life, retiring, and slipping into your golden years. As you get older you become more dependent on others and move into an assisted-living facility. Although you think life will be easier, things get worse as you experience abuse and mistreatment from the staff. You report the abuse to a nurse and wait, but nothing happens and the abuse continues. Elder abuse is a common occurrence, and unlike child abuse, there are no laws in our state that mandate complaints of elder abuse be reported or investigated.
• Cite evidence to support the fact that the issue needs to be addressed.
• According to the American Psychological Association, one to two million elderly US Americans have been abused by their caretakers. In our state, those in the medical, psychiatric, and social work field are required to report suspicion of child abuse but are not mandated to report suspicions of elder abuse.
• Offer a solution and persuade the audience that it is feasible and well thought out.
• There should be a federal law mandating that suspicion of elder abuse be reported and that all claims of elder abuse be investigated.
• Take the audience beyond your solution and help them visualize the positive results of implementing it or the negative consequences of not.
• Elderly people should not have to live in fear during their golden years. A mandatory reporting law for elderly abuse will help ensure that the voices of our elderly loved ones will be heard.
• Call your audience to action by giving them concrete steps to follow to engage in a particular action or to change a thought or behavior.
• I urge you to take action in two ways. First, raise awareness about this issue by talking to your own friends and family. Second, contact your representatives at the state and national level to let them know that elder abuse should be taken seriously and given the same level of importance as other forms of abuse. I brought cards with the contact information for our state and national representatives for this area. Please take one at the end of my speech. A short e-mail or phone call can help end the silence surrounding elder abuse.

Key Takeaways

• Arguments are formed by making claims that are supported by evidence. The underlying justification that connects the claim and evidence is the warrant. Arguments can have strong or weak warrants, which will make them more or less persuasive.
• Good persuasive speech topics are current, controversial (but not inflammatory), and important to the speaker and society.
• When audience members agree with the proposal, focus on intensifying their agreement and moving them to action.
• When audience members are neutral in regards to the proposition, provide background information to better inform them about the issue and present information that demonstrates the relevance of the topic to the audience.
• When audience members disagree with the proposal, focus on establishing your credibility, build common ground with the audience, and incorporate counterarguments and refute them.
• Propositions of fact focus on establishing that something “is or isn’t” or is “true or false.”
• Propositions of value focus on persuading an audience that something is “good or bad,” “right or wrong,” or “desirable or undesirable.”
• Propositions of policy advocate that something “should or shouldn’t” be done.
• Persuasive speeches can be organized using the following patterns: problem-solution, cause-effect, cause-effect-solution, or Monroe’s Motivated Sequence.
• Getting integrated: Give an example of persuasive messages that you might need to create in each of the following contexts: academic, professional, personal, and civic. Then do the same thing for persuasive messages you may receive.
• To help ensure that your persuasive speech topic is persuasive and not informative, identify the claims, evidence, and warrants you may use in your argument. In addition, write a thesis statement that refutes your topic idea and identify evidence and warrants that could support that counterargument.
• Determine if your speech is primarily a proposition of fact, value, or policy. How can you tell? Identify an organizational pattern that you think will work well for your speech topic, draft one sentence for each of your main points, and arrange them according to the pattern you chose.

Bone, J. E., Cindy L. Griffin, and T. M. Linda Scholz, “Beyond Traditional Conceptualizations of Rhetoric: Invitational Rhetoric and a Move toward Civility,” Western Journal of Communication 72 (2008): 436.

Gearhart, S. M., “The Womanization of Rhetoric,” Women’s Studies International Quarterly 2 (1979): 195–201.

Ryan, K. J., and Elizabeth J. Natalle, “Fusing Horizons: Standpoint Hermenutics and Invitational Rhetoric,” Rhetoric Society Quarterly 31 (2001): 69–90.

Communication in the Real World Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

Module 10: Persuasive Speaking

Structure of a persuasive speech, learning objectives.

Identify characteristic structures of a persuasive speech.

In many ways, a persuasive speech is structured like an informative speech. It has an introduction with an attention-getter and a clear thesis statement. It also has a body where the speaker presents their main points and it ends with a conclusion that sums up the main point of the speech.

The biggest difference is that the primary purpose of an informative speech is to explain whereas the primary purpose of a persuasive speech is to advocate the audience adopt a point of view or take a course of action. A persuasive speech, in other words, is an argument  supported by well-thought-out reasons and relevant, appropriate, and credible supporting evidence.

We can classify persuasive speeches into three broad categories:

• The widely used pesticide Atrazine is extremely harmful to amphibians.
• All house-cats should  be kept indoors to protect the songbird population.
• Offshore tax havens, while legal, are immoral and unpatriotic .

The organizational pattern we select and the type of supporting material we use should support the overall argument we are making.

The informative speech organizational patterns we covered earlier can work for a persuasive speech as well. In addition, the following organization patterns are especially suited to persuasive speeches (these are covered in more detail in Module 6: Organizing and Outlining Your Speech):

• Causal : Also known as cause-effect, the causal pattern describes some cause and then identifies what effects resulted from the cause. This can be a useful pattern to use when you are speaking about the positive or negative consequences of taking a particular action.
• Problem-solution : With this organizational pattern, you provide two main points. The first main point focuses on a problem that exists and the second details your proposed solution to the problem. This is an especially good organization pattern for speeches arguing for policy changes.
• Problem-cause-solution: This is a variation of the problem-solution organizational pattern. A three-step organizational pattern where the speaker starts by explaining the problem, then explains the causes of the problem, and lastly proposes a solution to the problem.
• Comparative advantage : A speaker compares two or more things or ideas and explains why one of the things or ideas has more advantages or is better than the other.
• Monroe’s motivated sequence : An organizational pattern that is a more elaborate variation of the problem-cause-solution pattern.  We’ll go into more depth on Monroe’s motivated sequence on the next page.
• Structure of a Persuasive Speech. Authored by : Mike Randolph with Lumen Learning. License : CC BY: Attribution

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How to Write and Structure a Persuasive Speech

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The purpose of a persuasive speech is to convince your audience to agree with an idea or opinion that you present. First, you'll need to choose a side on a controversial topic, then you will write a speech to explain your position, and convince the audience to agree with you.

You can produce an effective persuasive speech if you structure your argument as a solution to a problem. Your first job as a speaker is to convince your audience that a particular problem is important to them, and then you must convince them that you have the solution to make things better.

Note: You don't have to address a real problem. Any need can work as the problem. For example, you could consider the lack of a pet, the need to wash one's hands, or the need to pick a particular sport to play as the "problem."

As an example, let's imagine that you have chosen "Getting Up Early" as your persuasion topic. Your goal will be to persuade classmates to get themselves out of bed an hour earlier every morning. In this instance, the problem could be summed up as "morning chaos."

A standard speech format has an introduction with a great hook statement, three main points, and a summary. Your persuasive speech will be a tailored version of this format.

Before you write the text of your speech, you should sketch an outline that includes your hook statement and three main points.

Writing the Text

The introduction of your speech must be compelling because your audience will make up their minds within a few minutes whether or not they are interested in your topic.

Before you write the full body you should come up with a greeting. Your greeting can be as simple as "Good morning everyone. My name is Frank."

After your greeting, you will offer a hook to capture attention. A hook sentence for the "morning chaos" speech could be a question:

• How many times have you been late for school?
• Does your day begin with shouts and arguments?
• Have you ever missed the bus?

Or your hook could be a statistic or surprising statement:

• More than 50 percent of high school students skip breakfast because they just don't have time to eat.
• Tardy kids drop out of school more often than punctual kids.

Once you have the attention of your audience, follow through to define the topic/problem and introduce your solution. Here's an example of what you might have so far:

Good afternoon, class. Some of you know me, but some of you may not. My name is Frank Godfrey, and I have a question for you. Does your day begin with shouts and arguments? Do you go to school in a bad mood because you've been yelled at, or because you argued with your parent? The chaos you experience in the morning can bring you down and affect your performance at school.

Add the solution:

You can improve your mood and your school performance by adding more time to your morning schedule. You can accomplish this by setting your alarm clock to go off one hour earlier.

Your next task will be to write the body, which will contain the three main points you've come up with to argue your position. Each point will be followed by supporting evidence or anecdotes, and each body paragraph will need to end with a transition statement that leads to the next segment. Here is a sample of three main statements:

• Bad moods caused by morning chaos will affect your workday performance.
• If you skip breakfast to buy time, you're making a harmful health decision.
• (Ending on a cheerful note) You'll enjoy a boost to your self-esteem when you reduce the morning chaos.

After you write three body paragraphs with strong transition statements that make your speech flow, you are ready to work on your summary.

Your summary will re-emphasize your argument and restate your points in slightly different language. This can be a little tricky. You don't want to sound repetitive but will need to repeat what you have said. Find a way to reword the same main points.

Finally, you must make sure to write a clear final sentence or passage to keep yourself from stammering at the end or fading off in an awkward moment. A few examples of graceful exits:

• We all like to sleep. It's hard to get up some mornings, but rest assured that the reward is well worth the effort.
• If you follow these guidelines and make the effort to get up a little bit earlier every day, you'll reap rewards in your home life and on your report card.

Tips for Writing Your Speech

• Don't be confrontational in your argument. You don't need to put down the other side; just convince your audience that your position is correct by using positive assertions.
• Use simple statistics. Don't overwhelm your audience with confusing numbers.
• Don't complicate your speech by going outside the standard "three points" format. While it might seem simplistic, it is a tried and true method for presenting to an audience who is listening as opposed to reading.
• How to Write a Persuasive Essay
• 5 Tips on How to Write a Speech Essay
• Tips on How to Write an Argumentative Essay
• Writing an Opinion Essay
• How To Write an Essay
• 5 Steps to Writing a Position Paper
• How to Structure an Essay
• Ethos, Logos, Pathos for Persuasion
• What Is Expository Writing?
• Audience Analysis in Speech and Composition
• Definition and Examples of Analysis in Composition
• 100 Persuasive Speech Topics for Students
• What an Essay Is and How to Write One
• How to Write a Good Thesis Statement
• How to Write a Graduation Speech as Valedictorian
• How to Write a Letter of Complaint

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• How to write an argumentative essay | Examples & tips

How to Write an Argumentative Essay | Examples & Tips

Published on July 24, 2020 by Jack Caulfield . Revised on July 23, 2023.

An argumentative essay expresses an extended argument for a particular thesis statement . The author takes a clearly defined stance on their subject and builds up an evidence-based case for it.

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Table of contents

When do you write an argumentative essay, approaches to argumentative essays, introducing your argument, the body: developing your argument, concluding your argument, other interesting articles, frequently asked questions about argumentative essays.

You might be assigned an argumentative essay as a writing exercise in high school or in a composition class. The prompt will often ask you to argue for one of two positions, and may include terms like “argue” or “argument.” It will frequently take the form of a question.

The prompt may also be more open-ended in terms of the possible arguments you could make.

Argumentative writing at college level

At university, the vast majority of essays or papers you write will involve some form of argumentation. For example, both rhetorical analysis and literary analysis essays involve making arguments about texts.

In this context, you won’t necessarily be told to write an argumentative essay—but making an evidence-based argument is an essential goal of most academic writing, and this should be your default approach unless you’re told otherwise.

Examples of argumentative essay prompts

At a university level, all the prompts below imply an argumentative essay as the appropriate response.

Your research should lead you to develop a specific position on the topic. The essay then argues for that position and aims to convince the reader by presenting your evidence, evaluation and analysis.

• Don’t just list all the effects you can think of.
• Do develop a focused argument about the overall effect and why it matters, backed up by evidence from sources.
• Don’t just provide a selection of data on the measures’ effectiveness.
• Do build up your own argument about which kinds of measures have been most or least effective, and why.
• Don’t just analyze a random selection of doppelgänger characters.
• Do form an argument about specific texts, comparing and contrasting how they express their thematic concerns through doppelgänger characters.

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An argumentative essay should be objective in its approach; your arguments should rely on logic and evidence, not on exaggeration or appeals to emotion.

There are many possible approaches to argumentative essays, but there are two common models that can help you start outlining your arguments: The Toulmin model and the Rogerian model.

Toulmin arguments

The Toulmin model consists of four steps, which may be repeated as many times as necessary for the argument:

• Make a claim
• Provide the grounds (evidence) for the claim
• Explain the warrant (how the grounds support the claim)
• Discuss possible rebuttals to the claim, identifying the limits of the argument and showing that you have considered alternative perspectives

The Toulmin model is a common approach in academic essays. You don’t have to use these specific terms (grounds, warrants, rebuttals), but establishing a clear connection between your claims and the evidence supporting them is crucial in an argumentative essay.

Say you’re making an argument about the effectiveness of workplace anti-discrimination measures. You might:

• Claim that unconscious bias training does not have the desired results, and resources would be better spent on other approaches
• Cite data to support your claim
• Explain how the data indicates that the method is ineffective
• Anticipate objections to your claim based on other data, indicating whether these objections are valid, and if not, why not.

Rogerian arguments

The Rogerian model also consists of four steps you might repeat throughout your essay:

• Discuss what the opposing position gets right and why people might hold this position
• Highlight the problems with this position
• Present your own position , showing how it addresses these problems
• Suggest a possible compromise —what elements of your position would proponents of the opposing position benefit from adopting?

This model builds up a clear picture of both sides of an argument and seeks a compromise. It is particularly useful when people tend to disagree strongly on the issue discussed, allowing you to approach opposing arguments in good faith.

Say you want to argue that the internet has had a positive impact on education. You might:

• Acknowledge that students rely too much on websites like Wikipedia
• Argue that teachers view Wikipedia as more unreliable than it really is
• Suggest that Wikipedia’s system of citations can actually teach students about referencing
• Suggest critical engagement with Wikipedia as a possible assignment for teachers who are skeptical of its usefulness.

You don’t necessarily have to pick one of these models—you may even use elements of both in different parts of your essay—but it’s worth considering them if you struggle to structure your arguments.

Regardless of which approach you take, your essay should always be structured using an introduction , a body , and a conclusion .

Like other academic essays, an argumentative essay begins with an introduction . The introduction serves to capture the reader’s interest, provide background information, present your thesis statement , and (in longer essays) to summarize the structure of the body.

Hover over different parts of the example below to see how a typical introduction works.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

The body of an argumentative essay is where you develop your arguments in detail. Here you’ll present evidence, analysis, and reasoning to convince the reader that your thesis statement is true.

In the standard five-paragraph format for short essays, the body takes up three of your five paragraphs. In longer essays, it will be more paragraphs, and might be divided into sections with headings.

Each paragraph covers its own topic, introduced with a topic sentence . Each of these topics must contribute to your overall argument; don’t include irrelevant information.

This example paragraph takes a Rogerian approach: It first acknowledges the merits of the opposing position and then highlights problems with that position.

Hover over different parts of the example to see how a body paragraph is constructed.

A common frustration for teachers is students’ use of Wikipedia as a source in their writing. Its prevalence among students is not exaggerated; a survey found that the vast majority of the students surveyed used Wikipedia (Head & Eisenberg, 2010). An article in The Guardian stresses a common objection to its use: “a reliance on Wikipedia can discourage students from engaging with genuine academic writing” (Coomer, 2013). Teachers are clearly not mistaken in viewing Wikipedia usage as ubiquitous among their students; but the claim that it discourages engagement with academic sources requires further investigation. This point is treated as self-evident by many teachers, but Wikipedia itself explicitly encourages students to look into other sources. Its articles often provide references to academic publications and include warning notes where citations are missing; the site’s own guidelines for research make clear that it should be used as a starting point, emphasizing that users should always “read the references and check whether they really do support what the article says” (“Wikipedia:Researching with Wikipedia,” 2020). Indeed, for many students, Wikipedia is their first encounter with the concepts of citation and referencing. The use of Wikipedia therefore has a positive side that merits deeper consideration than it often receives.

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An argumentative essay ends with a conclusion that summarizes and reflects on the arguments made in the body.

No new arguments or evidence appear here, but in longer essays you may discuss the strengths and weaknesses of your argument and suggest topics for future research. In all conclusions, you should stress the relevance and importance of your argument.

Hover over the following example to see the typical elements of a conclusion.

The internet has had a major positive impact on the world of education; occasional pitfalls aside, its value is evident in numerous applications. The future of teaching lies in the possibilities the internet opens up for communication, research, and interactivity. As the popularity of distance learning shows, students value the flexibility and accessibility offered by digital education, and educators should fully embrace these advantages. The internet’s dangers, real and imaginary, have been documented exhaustively by skeptics, but the internet is here to stay; it is time to focus seriously on its potential for good.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

• Ad hominem fallacy
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An argumentative essay tends to be a longer essay involving independent research, and aims to make an original argument about a topic. Its thesis statement makes a contentious claim that must be supported in an objective, evidence-based way.

An expository essay also aims to be objective, but it doesn’t have to make an original argument. Rather, it aims to explain something (e.g., a process or idea) in a clear, concise way. Expository essays are often shorter assignments and rely less on research.

At college level, you must properly cite your sources in all essays , research papers , and other academic texts (except exams and in-class exercises).

Add a citation whenever you quote , paraphrase , or summarize information or ideas from a source. You should also give full source details in a bibliography or reference list at the end of your text.

The exact format of your citations depends on which citation style you are instructed to use. The most common styles are APA , MLA , and Chicago .

The majority of the essays written at university are some sort of argumentative essay . Unless otherwise specified, you can assume that the goal of any essay you’re asked to write is argumentative: To convince the reader of your position using evidence and reasoning.

In composition classes you might be given assignments that specifically test your ability to write an argumentative essay. Look out for prompts including instructions like “argue,” “assess,” or “discuss” to see if this is the goal.

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59 Introduction to Argumentative Writing

Joel Gladd and Amy Minervini

by Joel Gladd and Amy Minervini

Argumentative writing, also referred to as persuasive writing, is a cornerstone of any first-year writing course. We encounter arguments on daily basis, in both formal and informal contexts. Most of the time, however, we don’t realize how the arguments are actually working. This example developed by Ohio State’s University Library shows how a relatively informal argument may unfold. The dialogue has been annotated to show what kinds of rhetorical elements tend to appear in casual arguments.

As the example above shows, a number of elements typically play a role in most well-developed arguments:

• a question that doesn’t have a straightforward answer
• a claim that responds to the question
• one or more reasons  for accepting the claim
• evidence  that backs each reason
• objections & response to objections

We often employ many or all of these elements in everyday life, when debating current issues with friends and family. It just unfolds in a messier way than your academic essay will need to structure the conversation. However, even though academic persuasive essays rely on some techniques you’re already familiar with, certain strategies are less well-known, and even certain obvious elements, such as using “evidence” to back a claim, has a certain flavor in more formal environments that some students may not find obvious.

Different models have been proposed for how to best package the elements above. The three models most commonly employed in academic writing are the Aristotelian (classical) , Toulmin , and Rogerian , covered in this chapter. The proposal method is also included though this strategy focuses on solutions rather than problems.

Key Characteristics:

Argumentative writing generally exhibits the following:

• Presents a particular position/side of an issue
• Attempts to persuade the reader to the writer’s side
• Uses elements of rhetoric and strategies that include the integration of logos, pathos, ethos, and kairos in intentional and meaningful ways
• Presents information, data, and research as part of the evidence/support (logos)
• Relies on real-world stories and examples to nurture empathy (pathos)
• Leans on experts in their fields to cultivate credibility (ethos)
• Enlists or elicits a call to action (kairos)
• Presents and acknowledges opposing views

Contents within this Chapter:

• Elements of an Argument Essay
• Aristotelian (Classical) Argument Model
• Rogerian Argument Model
• Toulmin Argument Model
• Proposal Argument Model
• Counterargument and Response
• Generating Antithetical Points in Five Easy Steps
• Tips for Writing Argument Essays

Choosing & Using Sources: A Guide to Academic Research  by Teaching & Learning, Ohio State University Libraries is licensed under a  Creative Commons Attribution 4.0 International License , except where otherwise noted.

Introduction to Argumentative Writing Copyright © 2020 by Joel Gladd and Amy Minervini is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

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Argument: The Basics

What is argument.

Arguments are claims backed by reasons that are supported by evidence. There are five highly relevant characteristics of argument:

Argumentation is a social process. Having an argument involves two or more individuals responding to one another's claim and support for such a claim. Argument is not simply restating the same claims and reasons, rather it is supporting, modifying or defending positions accordingly. As a process, arguments unfold based on the contributions of the dialogue participants.

Argumentation aims to gain adherence from an audience. People argue to gain assent for their positions. The world is filled with ambiguous situations that argument attempts to render more certain. Argumentation is a listener and audience-oriented activity—even if the audience is just one person. Ulrimately, one wishes to persuade to audience the act on the advanced claim, whether it is to encourage action or gain support.

Argument is an art. As an art, argument has techniques and general principles, therefore is a learned craft. Although there are suggested guidelines and argumentative tools, there is no science of argument.

Argument involves contested issues. As a mode of influence, argument has persuasion as a central goal. Argument does not occur where there is consensus.

Argument fills much of our lives. Whether we recognize so or not, argument dominates our lives. We spend time arguing about what to eat, who to invite, when to do things, and where to go.

That people argue seems obvious. People argue for four main reasons:

To clarify thinking as individuals or groups. Oftentimes, individuals and groups do not know what they believe but are still faced with information that requires interpretation. Argument can help individuals and groups learn about issues.

To explain or defend actions or beliefs. People have reasons for doing what they do, though oftentimes the reasons are not made clear. Argument seeks to shed light on those reasons and make them explicit and open to scrutiny.

To solve problems or make judgments. The world is filled with controversies about how best to act, all with competing interests and evidence that prescribe a particular direction. Argument helps facilitate decision-making about what actors should and should not do.

To have fun. Participating in the clash of ideas can be an intellectually stimulating process that is primarily pleasurable. Argument is not always serious and deliberative; in fact, most arguments that people have are over relatively unimportant issues.

What's the difference between argument and logic?

Argument is fundamentatlly a communicative exercise, whereas logic is a more philosophical endeavor that does not champion persuasion as a primary goal. Therefore, argument, unlike logic, is an audience oriented process. For an actor to be persuaded of a belief or action, they must find the arguer’s arguments compelling. This requires audience adaptation and development of credibility in addition to developing good, reasonable claims and supporting reasons.

Argument requires audience adaptation. Arguers must keep in mind that not all arguments are persuasive to all audiences. Additionally, some techniques might be more successful than others for specific audiences: professionals are more likely to want polished, analytical, logical presentations, whereas protestors are more likely to want highly charged, emotive argument that rallies moral indignation for their cause.

Argument requires establishing credibility. Credibility, as classical rhetoricians recognize, involves intelligence, character, and goodwill. Intelligence means having knowledge of your subject and arguing in a clear, logical fashion. Character means displaying traits your audience admires—like honesty, sincerity, integrity, and moral commitment. Goodwill means treating your audience with respect, putting your case in terms they can understand, and acknowledging their points of view. Aristotle notes that credibility is often the controlling factor in persuasion; if the audience does not perceive the speaker as credibile, then the audience will not be as attentive to the message itself.

How Does Oral Argument Differs From Written Argument?

Memory. Written argument can be referenced again and again. Titles and subtitles give readers a preview of what is to come, aiding comprehension of their reading. The exact phrasing of oral argument disappears as soon as it is spoken. Consequently, listeners often understand oral arguments only in fragments rather in their totality. As a result, very complex arguments are difficult to develop orally.

Physicality. Oral argument intimately involves the human body. Pitch, rate, gesture, and tone of voice, are all forms of nonverbal communication that introduce the potential for misunderstandings. Written argument generally is clearer. Consequently, the friction that is possible from verbal interaction plays a large role in (mis)understanding.

What are Basic Components of an Argument?

Argument, while based in logic, is ultimately an exercise in language. Thus, argument is not exclusively the study of deductive or inductive reasoning—these are tasks reserved for philosophical inquiry. Instead, argument investigates the communicative aspects of reasoning. Arguments can be divided into four general components: claim, reason, support, and warrant.

Claims are statements about what is true or good or about what should be done or believed. Claims are potentially arguable. "A liberal arts education prepares students better than other forms of education" is a claim, while "I didn't like the book" is not. No one can really dispute whether I liked the book or not, but one can argue about the benefits of liberal arts. "I thought the movie was cool" is not an arguable statement, however,"that movie was an actor’s best" does present possibilities for argumentation, for people can disagree and offer support for why such an acting job was the actor's best based on criteria of what constitutes an outstanding performance.

Reasons are statements that support a given claim, making a claim more than a mere assertion. Reasons are statements in an argument that pass two tests. First, reasons are answers to the hypothetical challenge: “Why do you say that?” or “What justifications can you give me to believe that?” If a claim about liberal arts education is challenged, a reasoned response could be: “It teaches students to think independently.” Reasons can be linked—most often, not explicitly—to claims with the word "because."

Support substantiates the reasons offered and helps compel audiences to accept an advanced claim. This usually comes in the form of evidence. Evidence comes in different sorts, and tends to vary from one academic field or argument topic to another. Scientific arguments about global warming require different kinds of evidence than mealtime arguments about the latest movie. Evidence offers challenges and support to the reasons given. Evidence comes in various forms, including specific examples, statistics, data, testimonies and narratives, to name only a few.

Warrants are the inferences or assumptions that connect the support to the claim. Warrants often answer the question “what do you have to believe in order to believe that the support justifies the claim or reason being made?” If a reason given to justify a liberal education is the improvement of critical thinking, then the implicit assumption, or warrant, is that critical thinking is good. Warrants are often just assumed and rarely articulated, which can make them difficult to detect.

Claim: Recent tax cuts should be abandoned.

Reason: …because they only benefit the rich.

Support: Statistics show that the majority of the tax cuts are targeted at upper middle class and upper class families, not poor families and individuals.

Warrant: Tax cuts that only benefit the rich are unfair.

Claim: The Civil War was caused by slavery.

Reason: …because the Northern states rejected the Southern states reliance on slavery.

Support: The recorded debates in newspapers and state legislatures in the North focused on the South’s reliance on slavery, not economics.

Warrant: The record of debates in newspapers and legislatures is an accurate guide to determining the cause of conflict.

Most argumentative controversies, as can be seen in the examples, center on the truth or validity of the support and warrants. Thus, the interpretation of data and inferences provides the richest source for students of argument to learn.

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9.3: The Argumentative Essay

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Learning Objectives

• Examine types of argumentative essays

Argumentative Essays

You may have heard it said that all writing is an argument of some kind. Even if you’re writing an informative essay, you still have the job of trying to convince your audience that the information is important. However, there are times you’ll be asked to write an essay that is specifically an argumentative piece.

An argumentative essay is one that makes a clear assertion or argument about some topic or issue. When you’re writing an argumentative essay, it’s important to remember that an academic argument is quite different from a regular, emotional argument. Note that sometimes students forget the academic aspect of an argumentative essay and write essays that are much too emotional for an academic audience. It’s important for you to choose a topic you feel passionately about (if you’re allowed to pick your topic), but you have to be sure you aren’t too emotionally attached to a topic. In an academic argument, you’ll have a lot more constraints you have to consider, and you’ll focus much more on logic and reasoning than emotions.

Argumentative essays are quite common in academic writing and are often an important part of writing in all disciplines. You may be asked to take a stand on a social issue in your introduction to writing course, but you could also be asked to take a stand on an issue related to health care in your nursing courses or make a case for solving a local environmental problem in your biology class. And, since argument is such a common essay assignment, it’s important to be aware of some basic elements of a good argumentative essay.

When your professor asks you to write an argumentative essay, you’ll often be given something specific to write about. For example, you may be asked to take a stand on an issue you have been discussing in class. Perhaps, in your education class, you would be asked to write about standardized testing in public schools. Or, in your literature class, you might be asked to argue the effects of protest literature on public policy in the United States.

However, there are times when you’ll be given a choice of topics. You might even be asked to write an argumentative essay on any topic related to your field of study or a topic you feel that is important personally.

Whatever the case, having some knowledge of some basic argumentative techniques or strategies will be helpful as you write. Below are some common types of arguments.

Causal Arguments

• In this type of argument, you argue that something has caused something else. For example, you might explore the causes of the decline of large mammals in the world’s ocean and make a case for your cause.

Evaluation Arguments

• In this type of argument, you make an argumentative evaluation of something as “good” or “bad,” but you need to establish the criteria for “good” or “bad.” For example, you might evaluate a children’s book for your education class, but you would need to establish clear criteria for your evaluation for your audience.

Proposal Arguments

• In this type of argument, you must propose a solution to a problem. First, you must establish a clear problem and then propose a specific solution to that problem. For example, you might argue for a proposal that would increase retention rates at your college.

Narrative Arguments

• In this type of argument, you make your case by telling a story with a clear point related to your argument. For example, you might write a narrative about your experiences with standardized testing in order to make a case for reform.

Rebuttal Arguments

• In a rebuttal argument, you build your case around refuting an idea or ideas that have come before. In other words, your starting point is to challenge the ideas of the past.

Definition Arguments

• In this type of argument, you use a definition as the starting point for making your case. For example, in a definition argument, you might argue that NCAA basketball players should be defined as professional players and, therefore, should be paid.

https://assessments.lumenlearning.co...essments/20277

Essay Examples

• Click here to read an argumentative essay on the consequences of fast fashion . Read it and look at the comments to recognize strategies and techniques the author uses to convey her ideas.
• In this example, you’ll see a sample argumentative paper from a psychology class submitted in APA format. Key parts of the argumentative structure have been noted for you in the sample.

Link to Learning

For more examples of types of argumentative essays, visit the Argumentative Purposes section of the Excelsior OWL .

Contributors and Attributions

• Argumentative Essay. Provided by : Excelsior OWL. Located at : https://owl.excelsior.edu/rhetorical-styles/argumentative-essay/ . License : CC BY: Attribution
• Image of a man with a heart and a brain. Authored by : Mohamed Hassan. Provided by : Pixabay. Located at : pixabay.com/illustrations/decision-brain-heart-mind-4083469/. License : Other . License Terms : pixabay.com/service/terms/#license

Persuasive speech characteristics and examples

Persuasive speech

A persuasive speech  is defined as a statement of reasoning that has the main purpose to influence the actions or thoughts of others. This is based on persuasion: that is, the art of articulating rhetorical arguments in such a way as to convince and influence a listener. Persuasive speech characteristics examples

In this sense, persuasion has been defined as a symbolic process. Through this process, communicators try to convince other people to change their attitudes or behavior with respect to a certain topic in a scenario where there are at least two options to choose from.

Persuasion is said to be a symbolic process due to the type of tools it employs. Among the most used tools, the use of language stands out with its different rich and cultural meanings. Other tools used include non-verbal symbols such as flags, stars , crosses, or trademark logos.

In persuasive speech there are two elements, the persuader (or team of persuaders) and the persuaded (to whom the persuasive strategy is directed). For this discourse to have its effect, there must be the ability of the persuader to recognize that the persuaded has a state of mind susceptible to change.

Another of the necessary conditions for a persuasive speech to exist is the exclusive use of the symbolic tools defined in the previous paragraph .

The use of threat, blackmail or any form of coercion or physical means, distorts it and transforms it into a different type of discourse.

Characteristics of persuasive speech

Direct and precise language from the start.

A persuasive speech engages the audience from the start. Thus, the subject must be presented from the beginning in a direct and precise way. To achieve this end, the speaker relies, among others, on an appropriate bodily attitude. Persuasive speech characteristics examples

Credibility in the exhibition

Success in persuasive speech depends on how favorably the audience evaluates the credibility or competence of the speaker .

A speaker must have experience and knowledge to convince his audience of the validity and relevance of his arguments. Credibility comes from the way the speaker deals with potential objections from the audience.

Logical presentation

Structure is important for managing the flow of information in a persuasive speech . Since, in a sense, this type of speech is intended to manipulate, it must be structured in a way that complies with the thinking scheme of the majority of the audience.

Balanced rhythm

A good speaker recognizes that the length of the speech is as important as the content. These should be calculated to spend approximately the same time at each main point.

This approach gives your speech a steady, measured pace that is important for maintaining credibility with an audience.

Incentive conclusions

In a persuasive speech, the conclusions should appear in the mind of the audience as the speaker develops his themes.

Generally, the final paragraphs are the last chance to persuade listeners. That is why in this part the main points are usually briefly reviewed once more.

Forms of persuasive speech

Two types of persuasive speech are known: dispositional and actuational. In the first, it seeks to influence the audience’s disposition towards a common theme .

On the other hand, the intention of the actuacional is to achieve a determined behavior before the concepts emitted by the speaker .

Martin Luther King Speech (August 28, 1963)

“I am pleased to join you today in what will go down in history as the greatest demonstration of freedom in our nation ‘s history. Five years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation .

This momentous decree came as a great beacon of hope for millions of black slaves who had been burned in the flames of withering injustice. A happy day came to end the long night of his captivity.

But a hundred years later, the Negro is still not free. One hundred years later, the life of the black is sadly paralyzed by the handcuffs of segregation and the chains of discrimination. One hundred years later, the Negro lives on a lonely island of poverty in the middle of a vast ocean of material prosperity.

One hundred years later, the Negro continues to languish in the corners of American society and finds himself in exile in his own land. And so we have come here today to dramatize a shameful condition. Persuasive speech characteristics examples

In a sense, we have come to our nation ‘s capital to cash a check. When the architects of our republic wrote the magnificent words of the Constitution and the Declaration of Independence, they signed a promissory note to which every American would be the heir… ”.

Jesse Williams, BET Award Acceptance Speech (June 27, 2016)

Now, this award, this is not for me. This is for the real organizers across the country. The activists, the civil rights attorneys, the struggling parents, the families, the teachers, the students who realize that a system built to divide, impoverish, and destroy us cannot be sustained if we stand tall.

All good? It’s a kind of basic math. The more we learn about who we are and how we got here, the more we will mobilize.

Now, this is also particularly true for black women in particular who have spent their lives dedicated to feeding everyone before themselves. We can and will do better for you.

Now what we’ve been doing is looking at the data and we know that the police somehow manage to de-escalate, disarm and not kill white people every day. So what will happen? We will have the same rights and justice in our own country or we will restructure its role.

Yesterday would have been young Tamir Rice ‘s 14th birthday. So I don’t want to know any more about how far we’ve come when public servants paid for by us can shoot a 12-year-old playing alone in a park in broad daylight, kill him on television , and then go home to Make a sandwich…”.

Ghandi (January 12, 1948)

“One fasts for health under the laws that govern health, one fasts as a penance for wrongdoing and feels like one. In these fasts, the fasting person does not need to believe in Ahimsa.

There is, however, a fast that a devotee of nonviolence is sometimes compelled to undertake to protest against some wrong done by society , and this he does when, as a devotee of Ahimsa, he has no other choice. Such an occasion has come my way.

When on September 9, I returned to Delhi from Calcutta, I had to go to Western Punjab. But that was not to be. Gay Delhi looked like a city of the dead. When I got off the train, I saw sadness on every face I saw. Even the Sardar, to whom humor and the joy that humor offers is never deserted, this time was no exception.

The cause of this he did not know. He was on the platform to greet me. He wasted no time in bringing me the sad news of the riots that took place in the Union Metropolis. Right away I saw that I had to be in Delhi and ‘do or die’… ”. Persuasive speech characteristics examples

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How to Write a Good Argumentative Essay

Julie petersen.

It doesn’t matter what courses you decide to take during college; your professors will probably expect you to write argumentative essays for most of them.

Argumentative writing is different from other types of papers (such as narrative, descriptive, or cause/effect). With this essay, you should investigate a topic from multiple angles. You’ll do that by collecting and evaluating evidence. Then, you’ll establish your position and support your thesis with undisputable facts.

The purpose of this type of academic writing is to convince the reader to consider your point of view.

How exactly do you write a powerful argumentative essay? You’re aware of the effect you should achieve, but how do you get there? We have some tips that will help you get better at argumentative writing.

Understand What the Assignment Calls For

Specific qualities you need for argumentative writing, developing the essay through stages, submit clean writing, looking for more solutions to improve your writing.

Before you start doing the research and writing the essay, you need to understand this type of assignment. Your professor gave you general instructions, but they didn’t tell you how to write a great paper. These are the main things you need to understand before you start:

• You need to support each claim with arguments, and each argument with facts. Argumentative writing calls for an in-depth research through reliable resources.
• The thesis statement, positioned at the end of the first paragraph, should showcase your point of view. Each and every argument in the content should be directly related to this statement.
• The logical flow has to be impeccable. You need to write an outline, which will allow you to stay focused and develop a clear discussion.
• You have to reference all sources you use. Make sure to get informed about the proper style guide and stick to those guidelines when formatting references.

Professors value great argumentative writing upon three qualities:

Precision and focus of arguments

Before you start writing on a particular topic, make sure to craft an outline. Draft out the introduction points with the main thesis statement, the main arguments in the body paragraphs, and the point you’re going to make in the conclusion. This frame will keep you focused on the goal to provide precise arguments.

If, for example, you’re writing about the effects of air pollution on our environment, you cannot base your arguments on personal opinions. You’ll have to search for research studies that support those claims. The evidence is a crucial aspect of an argumentative paper. It’s what makes the reader believe that you have a point worthy of consideration.

Clarity and logical flow

This one is all about the style. It’s not okay to use big words just to make yourself sound smarter. When there’s a simple word for something, use that one. In addition, make sure the thoughts flow in a logical order, without any gaps that make the sections of the paper appear disconnected.

The argumentative essay usually comes in five paragraphs: introduction, three body paragraphs, and conclusion.

The introduction is the part that hooks the reader

Some professors read only this part before deciding if they should continue spending time with your paper. Think as a lawyer: you have a unique chance to present your case and hook the audience. You can start by defining the major terms and providing some background on the topic. Then, at the end of the introduction, you will state your thesis in a clear, single sentence. The thesis shouldn’t be an obvious fact. It’s something that you can argue and support with evidence.

For example, a statement like “Traffic is contributing towards greater pollution” is not a solid thesis, since you can’t really argue about it. “Although eco-friendly cars are polluting the air less than traditional engines, they do not have the potential to decrease the levels of air pollution.” Now, that’s something we can argue with research and statistics.

The three body paragraphs give you a chance to develop your argument

The last thing you should do is waste time with fillers. Do not repeat the same statements in different words. In the usual structure of an argumentative essay, you should show three claims; one at the beginning of each paragraph. Then, you’ll support those claims with arguments and facts. Another alternative is presenting two claims supported with facts, and using the third body paragraph for showing and defying opposing opinions.

The conclusion cements your thesis

In the conclusion, you should restate your thesis statement and remind the reader how important this issue is. You connect all threads into a logical ending, which leaves the reader with an impression that they have learned something new. The conclusion should be logical and based on all arguments you presented throughout the body of the paper.

If you submit a paper that is poorly written and riddled with mistakes, it doesn’t matter how good your argument is. Your grade will be poor. Professors read all day long and so common errors like passive voice, over-reliance on adverbs, and poorly constructed sentences drive them crazy. Run your paper through an editing tool like ProWritingAid before you even think of handing anything in.

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Argumentative Essays

Welcome to the Purdue OWL

This page is brought to you by the OWL at Purdue University. When printing this page, you must include the entire legal notice.

Copyright ©1995-2018 by The Writing Lab & The OWL at Purdue and Purdue University. All rights reserved. This material may not be published, reproduced, broadcast, rewritten, or redistributed without permission. Use of this site constitutes acceptance of our terms and conditions of fair use.

The Modes of Discourse—Exposition, Description, Narration, Argumentation (EDNA)—are common paper assignments you may encounter in your writing classes. Although these genres have been criticized by some composition scholars, the Purdue OWL recognizes the wide spread use of these approaches and students’ need to understand and produce them.

What is an argumentative essay?

The argumentative essay is a genre of writing that requires the student to investigate a topic; collect, generate, and evaluate evidence; and establish a position on the topic in a concise manner.

Please note : Some confusion may occur between the argumentative essay and the expository essay. These two genres are similar, but the argumentative essay differs from the expository essay in the amount of pre-writing (invention) and research involved. The argumentative essay is commonly assigned as a capstone or final project in first year writing or advanced composition courses and involves lengthy, detailed research. Expository essays involve less research and are shorter in length. Expository essays are often used for in-class writing exercises or tests, such as the GED or GRE.

Argumentative essay assignments generally call for extensive research of literature or previously published material. Argumentative assignments may also require empirical research where the student collects data through interviews, surveys, observations, or experiments. Detailed research allows the student to learn about the topic and to understand different points of view regarding the topic so that she/he may choose a position and support it with the evidence collected during research. Regardless of the amount or type of research involved, argumentative essays must establish a clear thesis and follow sound reasoning.

The structure of the argumentative essay is held together by the following.

• A clear, concise, and defined thesis statement that occurs in the first paragraph of the essay.

In the first paragraph of an argument essay, students should set the context by reviewing the topic in a general way. Next the author should explain why the topic is important ( exigence ) or why readers should care about the issue. Lastly, students should present the thesis statement. It is essential that this thesis statement be appropriately narrowed to follow the guidelines set forth in the assignment. If the student does not master this portion of the essay, it will be quite difficult to compose an effective or persuasive essay.

• Clear and logical transitions between the introduction, body, and conclusion.

Transitions are the mortar that holds the foundation of the essay together. Without logical progression of thought, the reader is unable to follow the essay’s argument, and the structure will collapse. Transitions should wrap up the idea from the previous section and introduce the idea that is to follow in the next section.

• Body paragraphs that include evidential support.

Each paragraph should be limited to the discussion of one general idea. This will allow for clarity and direction throughout the essay. In addition, such conciseness creates an ease of readability for one’s audience. It is important to note that each paragraph in the body of the essay must have some logical connection to the thesis statement in the opening paragraph. Some paragraphs will directly support the thesis statement with evidence collected during research. It is also important to explain how and why the evidence supports the thesis ( warrant ).

However, argumentative essays should also consider and explain differing points of view regarding the topic. Depending on the length of the assignment, students should dedicate one or two paragraphs of an argumentative essay to discussing conflicting opinions on the topic. Rather than explaining how these differing opinions are wrong outright, students should note how opinions that do not align with their thesis might not be well informed or how they might be out of date.

• Evidential support (whether factual, logical, statistical, or anecdotal).

The argumentative essay requires well-researched, accurate, detailed, and current information to support the thesis statement and consider other points of view. Some factual, logical, statistical, or anecdotal evidence should support the thesis. However, students must consider multiple points of view when collecting evidence. As noted in the paragraph above, a successful and well-rounded argumentative essay will also discuss opinions not aligning with the thesis. It is unethical to exclude evidence that may not support the thesis. It is not the student’s job to point out how other positions are wrong outright, but rather to explain how other positions may not be well informed or up to date on the topic.

• A conclusion that does not simply restate the thesis, but readdresses it in light of the evidence provided.

It is at this point of the essay that students may begin to struggle. This is the portion of the essay that will leave the most immediate impression on the mind of the reader. Therefore, it must be effective and logical. Do not introduce any new information into the conclusion; rather, synthesize the information presented in the body of the essay. Restate why the topic is important, review the main points, and review your thesis. You may also want to include a short discussion of more research that should be completed in light of your work.

A complete argument

Perhaps it is helpful to think of an essay in terms of a conversation or debate with a classmate. If I were to discuss the cause of World War II and its current effect on those who lived through the tumultuous time, there would be a beginning, middle, and end to the conversation. In fact, if I were to end the argument in the middle of my second point, questions would arise concerning the current effects on those who lived through the conflict. Therefore, the argumentative essay must be complete, and logically so, leaving no doubt as to its intent or argument.

The five-paragraph essay

A common method for writing an argumentative essay is the five-paragraph approach. This is, however, by no means the only formula for writing such essays. If it sounds straightforward, that is because it is; in fact, the method consists of (a) an introductory paragraph (b) three evidentiary body paragraphs that may include discussion of opposing views and (c) a conclusion.

Longer argumentative essays

Complex issues and detailed research call for complex and detailed essays. Argumentative essays discussing a number of research sources or empirical research will most certainly be longer than five paragraphs. Authors may have to discuss the context surrounding the topic, sources of information and their credibility, as well as a number of different opinions on the issue before concluding the essay. Many of these factors will be determined by the assignment.

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