samples of personal brand statements

10 Personal Brand Statement Examples for Inspiration

Courtney Morrison

14 minute read

Darrell Franklin’s personal branding statement makes it clear that innovation – an important skill for his role – is a core part of his DNA. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. By showing the value he places on customer relationships, he makes a compelling case for employers to want to hire him and what he values at work. 

2. Madalyn Sklar

“I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. And I inspire them to take action and “Just Do It.” I achieve this by developing strategies that work. My motto is “Work Smarter Not Harder.” I live by this and teach it to others every day.”

Madalyn Sklar shows the value of specificity infused with individuality in a personal branding statement. She establishes herself as an expert on Twitter and someone that cares about being a teacher and coach for others. And sharing about her rockstar results and tattoo-wearing shows off her fun personality, too! 

3. Chris Do

“I’ve run an Emmy award winning motion design/brand consultancy for over 23 years. Now, I teach the world how to value themselves and communicate their value to others through open platforms like YouTube, Facebook and Twitter.”

Chris Do uses his personal branding statement to tell the story of his career – what he achieved in the past and what he’s focused on now. It acts as a mission statement for his career and what he values. What makes Chris’s statement stand out is the scale he cares about and his focus on inclusivity by expanding the scope of his business to the world. 

4. Irene Koehler

“I transform accomplished women from unknown to unforgettable 🚀🔥 with a strategic, trustworthy personal brand.” 

Who better to trust for a personal branding statement example than a personal branding coach? Irene Koehler uses powerful words like transform and unforgettable to get her point across quickly and succinctly. It’s straightforward and shows the kind of approach and value she would provide her clients.  

5. Troy Sandidge

“I’m a Growth Marketing Strategist, aka The Strategy Hacker™, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.”

Troy Sandidge takes personal branding to another level by actually trademarking his own brand alias – The Strategy Hacker! Having that alter-ego, almost like a superhero, is a great example of how to establish expertise while showing off his creative and entrepreneurial skills.  

6. Austin Belcak

“I teach people how to use unconventional strategies to land jobs they love in today’s market (without connections, without traditional “experience,” and without applying online).”

Austin Belcak’s personal branding statement is a lesson in how to showcase your value simply. He doesn’t use buzzwords. He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. That establishes trust and shows to potential clients that he understands their pain points and how to solve for them.

7. Debbie Levitt

“I’m The Mary Poppins of CX/UX. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project… or I can stick around! I’m dedicated to transforming companies, departments, teams, projects, products, services, and experiences by focusing on the full arc of the Customer Experience.”

Debbie Levitt uses a reference point that a lot of people would immediately understand – Disney’s Mary Poppins –  to tell the story of what she does and how she does it. Of these personal branding statement examples, hers stands out with its creativity and use of storytelling. She shows her fun and positive personality, while also explaining her goals as a CX/UX consultant.  

8. Elizabeth Morgan

“🌱 About Me: I was awarded the title “Top Graduating HR Student” at my college for my leadership and passion for the field. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. When I’m not advocating for exceptional candidate experience or teaching my coworkers the ins and outs of LinkedIn, I’m on Linkedin sharing professional insight, in my home office making lightweight clay earrings, or watering my plants. :)”

Elizabeth Morgan’s personal branding statement speaks to her passion for HR and the time that she put into developing relationships on LinkedIn. Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality.  Elizabeth has developed a highly engaged audience on LinkedIn by offering job search advice and sharing more from her personal life. 

9. Diego Granados

“As a product manager I have to wear different hats every day and I excel at working cross-functionally. My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (I’ve always wanted to understand Chewbacca like Han did). Understanding means fewer mistakes, and mistakes can be very costly.”

Diego Granados doesn’t just say he works well with different teams with his personal branding statement example – he also explains why. By pointing out the different “languages” that he uses at work, he shows that he is a team player and someone that enjoys collaborating with other teams and departments. And he throws in a Star Wars reference that both shows off his sense of humor and appeals to his audience.

10. Andrea Perez

“I’m a modern, fearless, digitally-driven and globally savvy brand / business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. I live for opportunities to deliver game-changing, digital and physical global marketing programs that deepen consumer connections, accelerate revenue and drive brand growth. “

Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. 

How EveryoneSocial Helps People Build Personal Brands

Feeling inspired by those personal brand statement examples? Now it’s time to craft your own.

And once you have a standout personal brand statement, you’ll also want to deliver authentic and engaging content to your audiences on social media.

Successful companies today see the value of investing in employees’ personal brands and are using tools to help their teams develop those skills.

The EveryoneSocial platform makes it easy for colleagues to share industry news and thought leadership at a company that can then be shared to external networks.

With just a few clicks, you can schedule and automate sharing content that will provide value to your networks and also establish you as a trusted source of information about your industry and business.

It will save you time and effort while achieving your goals of growing your personal brand. 

Want to learn how an employee advocacy platform can help you and your teams build stronger personal brands? Schedule your demo of EveryoneSocial to see how we can help.

More posts related to marketing, how to build trust on social media in 2024.

I recently joined our partner Khoros for a webinar on the importance of brands rebuilding with trust on social media…

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Whether you’re looking for a job , trying to expand your business and reach new clientele, or searching for career opportunities as an independent contractor, writing a powerful and engaging personal brand statement can help you reach all your professional goals .

A strong personal brand statement that communicates your values, skills, and abilities is the foundation for building a solid and versatile personal brand that will carry you through your professional career.

Key Takeaways:

A personal brand statement is 1 to 3 sentences that uniquely sum up your values, skills, and expertise.

Write a personal brand statement by first picking your audience and medium , then brainstorm, write a rough draft, and edit.

Emphasize your unique value in your personal brand statement.

Personal brand statements are helpful for standing out and networking.

What Is A Personal Brand Statement?

Tips for writing a personal brand statement, why is a personal brand statement important, 13 inspiring personal brand statement examples, final thoughts.

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A personal brand statement is a one-to-three-sentence catchphrase that sums up your values, what you do, and your unique skills and abilities in your field of expertise. The most impressive personal brand statements read like slogans and work to capture the essence of your resume in just a few short lines.

That means writing a personal brand statement that’s short, catchy, compelling, descriptive, and unique all at the same time. Crafting a personal brand statement is much like writing a professional bio , in that it should communicate your personality, skills, and experiences.

A well-written personal brand statement is short and to the point and works to give prospective clients or employers an idea of what you offer and how you can benefit them.

Writing a personal brand statement is much like writing a vision statement , or a mission statement or slogan for a business. Typically, the branding message should be a short elevator pitch highlighting your professional skills and strengths or a unique value proposition.

To write a personal brand statement:

Pick your audience and medium. Before you write your personal brand statement, you need to know who it is for and how you are going to share it. Your personal brand statement could be for potential employers, clients, or peers to network with, or all of them combined. By knowing who you want to speak to, you will be more targeted in your words.

Equally important is knowing how you are going to share your personal brand statement. Will you share it on social media? Will it go on your personal website? Will it be supplemental material for your portfolio or resume ? The type of medium shouldn’t change the statement too much, but again, knowing what you plan to do with your personal brand statement helps you focus.

Brainstorm. Before you get to writing, brainstorm your values, your goals, your skills, and your experiences. Don’t worry so much about form or relevancy, the point is to get everything that makes you “you” onto paper. Once this is done you can have some more separation and look at yourself from a new perspective.

Write a rough draft. Write a rough draft of your personal statement. It is OK if it is longer than three sentences. The rough draft will help you focus in on your qualities you wish to define your personal brand statement.

Edit and get feedback. Here is the tricky part. You need to bring your rough draft down to something easily consumable. Pick your most important quality you want to define your personal brand statement. Be efficient and honest with your words to make it unique to you. Ask for feedback from your peers. It can help if you can find someone who is similar to your target audience, such as a professional mentor or former boss .

With this in mind you are on the right path to coming up with your own personal brand statement.

If it’s your first time writing a personal brand statement, we’ve got you covered. Many of the rules you follow when writing a traditional resume can also be applied to a personal brand statement. However, there are a few specifics you’ll need to keep in mind to write a perfect personal brand statement.

Here are the top five tips all professionals should follow when crafting a strong brand:

Understand your brand. Before you set out to write your personal brand statement you need to understand your brand and think about what you’re aiming to accomplish in your professional punchline.

To understand your brand you should think about your core values , what your most desirable skills, abilities, and qualifications are, what audience you want to appeal to in your personal brand statement, and what sets you apart from your peers. Having a strong brand identity will help you find career success.

Appeal to your audience. No matter what industry you work in, it’s important to think about your audience when crafting your personal brand statement. Knowing your audience will help you tailor your branding and marketing strategies and craft a message that resonates with career professionals and reaches your target network.

Emphasize your unique value. The best personal brand statements highlight an individual’s unique abilities and strongest selling points. By emphasizing your unique value your personal brand statement will serve to help you stand out and articulate your passions and motivations.

Be consistent and clever. Being consistent and highlighting your skills and services in a catchy way is essential in clearly communicating your brand. Ensuring that your personal brand statement is consistent with your actual values and professional abilities and is written cohesively and cleverly will help you stand out and build your brand.

Pay attention to your tone of voice. Your tone of voice can be very important when building a strong brand. Depending on what you aim to accomplish in your personal brand statement, you may want to use a casual, professional, or straightforward tone of voice.

Using an acceptable tone of voice will help your craft powerful branding that differentiates you from your peers and resonates with your target audience.

An effective personal brand statement can set you apart from the competition, help people recognize and remember you, help you network and find opportunities for career development, and grow your audience or client list.

Whether you’re a job-seeker, freelancer, entrepreneur , or employer, having a personal brand statement is an important element of branding and marketing and can be essential in finding and maintaining professional success.

Personal branding is also a great way for established industry professionals to find opportunities to participate in speaking engagement and professional networking events since the majority of professionals with a strong brand identity have an established online presence.

Personal brand statements are the perfect platform for showcasing your knowledge on a specific company or your industry expertise and can be displayed as an objective statement on your professional resume or your website, portfolio, or LinkedIn profile.

If you’re looking to get hired, land a big job interview, get a promotion , expand your professional network, and increase your likelihood to find overall career success, writing a powerful personal brand statement is essential.

When it comes to powerful branding and the brand development process, a little inspiration can do a long way. Here are 13 inspiring personal brand statements from established professionals across a wide range of occupational industries.

Marie Forleo. Marie Forleo, the host of the award-winning show MarieTV, keeps it light and simple with her personal brand statement. It reads:

Hi, I’m Marie. An entrepreneur, writer , philanthropist, and an unshakable optimist dedicated to helping you become the person you most want to be.

Nick Loper. Nick Loper, an entrepreneur and business coach , uses attention-grabbing words to connect with and draw in customers. His personal brand statement is short but striking. It reads:

Let’s build job-free income.

Selena Soo. This marketing and publicity strategist ’s brand statement is genuine, professional, and direct. The statement reads:

I’m a publicity and marketing strategist who helps experts, authors, and coaches go from ‘hidden gem’ to admired industry leader …and even a household name.

Adam Cobb. As a fitness and nutrition coach, exercise, a healthy diet, and a spiritual awareness are at the core of Adam Cobb’s life and career. He reiterates that in his personal brand statement, keeping things clear and concise. The statement reads:

Move well, eat well, think well.

Irene Koehler. Working as a personal branding coach, Irene Koehler knows a thing or two about personal brand statements. She keeps hers short, punchy, and powerful. It reads:

I transform accomplished women from unknown to unforgettable with a strategic, trustworthy personal brand.

Darrell Franklin. As the head of industry at Google, Darrell Franklin lets his leadership skills and industry expertise shine in his personal brand statement. It reads:

Innovation is in my blood…I seek to find ways to adapt when needed and disrupt when possible. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist , thought leader, and functional operator , and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.

Jessi Fearon. This personal finance and budget blogger gets right to the point in her personal brand statement. It reads:

Real life on a budget.

Tony Robbins. Tony Robbins is known for his inspiring self-improvement books and speeches. He’s almost equally as known for his personal brand statement. The statement is crisp and motivational, reading:

Transform your life.

Larry Kim. Larry Kim, CEO of MobileMonkey, Inc. and founder of WordStream, Inc., recognizes the importance of diversity and creativity. The marketing expert has set himself apart from his peers through a unique, fun, and nontraditional approach to a personal brand statement. The statement reads:

Be a unicorn in a sea of donkeys.

Brittany Berger. Content marketer Brittany Berger knows how to stand out from the crowd . Her personal brand statement peaks interest and grabs attention by challenging popular and traditional ideas. The statement reads:

Create less content. (It’ll be fine! I promise!)

Chandler Bolt. Chandler Bolt is an author and the founder of Self-Publishing School who, through a clever, motivational, and relatable personal brand statement, inspires his clients to publish their first book. His statement reads:

Hi, I’m Chandler Bolt. Six-time bestselling author and founder of Self Publishing School. There’s a book inside you, And my goal is to help you find it and go from blank page to bestselling author — even if you’re busy, idea-less, or bad at writing like me.

Ann Handley. This best-selling author and digital marketing expert uses a casual tone in her personal brand statement but gets straight to the point to capture interest and increase her marketability. Her statement reads:

Empowering ridiculously good marketing.

Andrea Perez. After an impressive career, Andrea Perez, global vice president and general manager for Nike’s Jordan Women’s brand, knows she’s valuable as a consumer marketer. Her personal brand statement exudes confidence and professionalism . It reads:

I’m a modern, fearless, digitally-driven, and globally savvy brand/ business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. I live for opportunities to deliver game-changing, digital and physical global marketing programs that deepen consumer connections, accelerate revenue, and drive brand growth.

Writing a short, strong, and catchy personal brand statement is the perfect way to convey your value as an industry professional and showcase your personality , passion, skills, and values. Summing up your experience and abilities in a personal brand statement or tagline can lead to various opportunities for professional growth.

By following the tips and examples provided in this article you’ll be one step closer to establishing your brand appealing to potential customers, professional connections, and employers.

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Elsie is an experienced writer, reporter, and content creator. As a leader in her field, Elsie is best known for her work as a Reporter for The Southampton Press, but she can also be credited with contributions to Long Island Pulse Magazine and Hamptons Online. She holds a Bachelor of Arts degree in journalism from Stony Brook University and currently resides in Franklin, Tennessee.

Matt Warzel a President of a resume writing firm (MJW Careers, LLC) with 15+ years of recruitment, outplacement, career coaching and resume writing experience. Matt is also a Certified Professional Resume Writer (CPRW) and Certified Internet Recruiter (CIR) with a Bachelor of Science in Business Administration (Marketing Focus) from John Carroll University.

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7 Awesome Personal Brand Statement Examples (With Tips)

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7 awesome personal brand statement examples

Neil Patel 

Rachna ranade , ankur warikoo, himesh madan , sandeep maheshwari , murali sundaram , establish your personal brand by launching your digital products on graphy.

In this blog, we are going to share 7 awesome personal brand statement examples that you can take inspiration from while crafting your own brand statement.

Whether you’re the founder of a startup, an executive, or an entrepreneur, building your personal brand offers several competitive benefits. Doubtlessly, it is a crucial component if you want to grow your business.

A personal brand statement is one of the first things you need while building a powerful personal brand.

Build your personal brand GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!

This little statement about your personal brand has a significant influence on all of your branding initiatives. Therefore, it’s essential that you create a strong statement.

If you are worried about how you can create a powerful personal brand statement and are looking for a few examples, you have come to the right place. 

Table of Contents

One of the unique personal brand statement examples is that of Neil Patel, i.e., Do you want more traffic?

This is unique because instead of a statement it is a question. And honestly, it works for someone who is in the marketing field because asking questions helps build curiosity. His statement is a simple question, but it serves the purpose.

Though Neil Patel may not be well-known to many people, he is a popular marketing genius. Believe it or not, for people working in the marketing industry, he is nothing less than a celebrity. 

Considering that he teaches people how to broaden their online audience, He is quite the personal brand himself. He is regarded as a king when it comes to blogging about online marketing. His writing is in-depth and incredibly well-researched. He keeps up a significant online presence across all social media platforms.

Through his intelligence and excellent content, he has gathered more than a million subscribers on YouTube. Hence, if you are looking to establish yourself as an expert in the marketing domain, you can look up to him and can also ask a question like he has done, instead of making a direct statement. 

Rachna Ranade’s brand statement is to “boost your investing knowledge.”

Rachna Ranade is a chartered accountant, possessing 14+ years of experience in auditing. She is also one of the GraphySuperCoaches and has created multiple online courses that revolve around finance, stocks, mutual funds, and accountancy. Her brand statement is totally in alignment with her mission because she helps people boost their investing knowledge. 

Through her expert knowledge in her domain, she has gathered a loyal fanbase of 3.78 million active subscribers on her YouTube channel. Everyone knows her as a professional chartered accountant, but if you look at her closely, you will be able to recognize that she is a strong personal brand herself. 

She has a strong influence over her audience and receives amazing compliments from her students about how she has helped them in changing their lives and their approach to studies. Her contribution, passion, and dedication add her to the awesome personal brand statement examples. 

One of the most popular personal brand statement examples is Ankur Warikoo’s, i.e. Awareness is everything. 

Ankur Warikoo believes that if you are aware, you can achieve anything. Previously, he worked with various brands as a CEO, but now he is a full-time online entrepreneur and an author. In 2020, he was awarded the LinkedIn top voices 2020.

When it comes to personal branding, time management, and skill monetization, Ankur Warikoo is the person you can look up to. He aggressively creates content around such topics regularly and has gathered a loyal fan base of more than 3 million people across all the social media platforms. 

By now, he has created multiple online courses around productivity and time management. And more than 80k students have benefited through his online courses. Hence, if you are looking to learn about skill monetization, time management, etc., you have a lot to learn from him. 

Himesh Madan’s brand statement is “Seekhega India”. 

Himesh Madan is a popular YouTube creator who creates content around entrepreneurship, motivation, life skills, etc. Apart from being a YouTuber, he is also one of the GraphySuperCoaches . 

His brand statement holds true to his brand because its mission is to help people reinvent their business, life, and career. They are on a mission to teach Indian people all the skills that will help them excel in their personal as well as professional lives. That’s what makes his brand statement one of the best personal brand statement examples.

Himesh is enriched with an understanding mind, amazing ease, and clarity of ideas. He has designed his programs with the vision of infusing tremendous dynamism and strength in the audience. As of now, he has instructed and addressed more than 100 MN people. 

Through his excellent content across all the platforms, especially on YouTube, he has managed to gather a loyal subscriber base of more than 6 million people. Having an influence on such a huge audience makes him a strong personal brand himself. 

Sandeep Maheshwari’s brand statement is ‘if you have more than you need, simply share it with those who need it the most’ He believes that if you have anything in abundance or something that you can share with others, like knowledge , food, clothes, etc., share it without thinking much.

Sandeep Maheshwari is one of the leading and best motivational speakers. Since his teens, he has been passionate about making an impact. At that time, he didn’t have enough resources, nor was he clear about his mission.

But, with the passage of time, he figured out that he is passionate about photography and public speaking. In a very short time, he managed to influence a major chunk of young people through his motivational videos on his YouTube channel. His followers come from hundreds of miles away just to attend his live sessions. 

That’s exactly the power of having a strong personal brand. If you want to learn about life skills, Sandeep Maheshwar is the person you can look up to. 

Through his outstanding content on YouTube, he has gathered a loyal subscriber base of more than 23 million. Yes, that’s a big number! His personal brand statement holds true for his brand because he himself shares the knowledge about life, business, and relationships that he has learned to date. 

Murali Sundaram’s brand statement is ‘3 Steps to Happiness – Knowing, Doing, Being!

He is a happiness coach , keynote speaker, and entrepreneur and is also one of the GraphySuperCoaches. Murali Sundaram teaches people the art of being happy. As of now, he has trained more than 2,83,000 entrepreneurs, professionals, and executives on happiness, leadership, and money management. 

His brand statement is completely in alignment with his brand because that’s exactly what he believes. He believes that to be happy, you must: 

• Know what you want 
• Believe in what you do 
• Enjoy the doing ie, process

The approach of his brand statement is direct and will definitely trigger people who somehow are not happy in their lives. 

The brand statement of AS Pandit is ‘learn to create your life. 

AS Pandit is an entrepreneur and is also one of the GraphySuperCoaches . He has mentored over 1 million people on entrepreneurship and financial planning. His brand statement is not only empowering and direct, but it motivates people to learn the art of creating their life. 

The best part about his brand statement is that it resonates with his mission. He is on a mission to help people transform their lives by building financial discipline. 

If you have got a skill that you can teach, believe us when we say that you have the most important thing, which is a prerequisite for building a personal brand. 

We know you might be thinking that you don’t have the confidence to speak in front of people, nor do you have the speaking skills that you need to become a digital entrepreneur . Don’t worry! Just remember that someone you appreciate today for their confidence level and speaking skills was once an amateur. 

Hence, the key here is to just get started.

But, wait! To get started, you need a platform that can help you to build your personal brand by providing you with all the right tools that you need to build and launch your online teaching business . Right?

So, here we have Graphy , which can help you to create, market, and sell your digital products all over the world. Yes, you heard it right. 

Through Graphy’s robust learning management system, integrated payment gateways, community & engagement tools, and in-built sales & marketing tools, you can take your online teaching business to the next level! 

So, what are you waiting for? Launch your digital products today and take your first step towards building a solid personal brand!

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What do Rand Fishkin, Charlie Puth, and Martha Stewart all have in common?

They are all killer personal brand examples…

While many equate strong personal branding only to powerful leadership, there’s a lot more that goes into crafting a personal brand statement. In business, your personal brand needs to leave a lasting impression or you risk being ignored. This can be the result of your voice, off-the-wall persona, whacky facial hair, or any other number of unique things.

Establishing a personal brand carries even more weight when you’re responsible for developing and leading others. When you have a team looking up to you for guidance and instruction, it’s important to remain consistent in the way you lead. The only way to establish yourself as a leader is to identify your core values and the impression you want to leave.

But even if you don’t have a team of direct reports, we are all leaders who come from different walks of life with varied experiences that  shape our core values .  Great leaders often align their leadership values with personal beliefs and ethics of their own . Personal values adopted as professional values translate into our core beliefs that are easy to visibly act on every day in our personal and professional lives.

Which Section Do You Want to Read First?

What is personal branding.

This question can carry a lot of weight, but don’t overwhelm yourself.  Let’s start by asking a few simple questions.

• What is your trademark (something that sets you apart)?
• What type of impact do you want to make?
• How do you want to be recognized and what do you want to be remembered for?

Matt Sweetwood, branding expert,  defines personal branding  as:

Your personal brand is the mark you leave on the world. It’s shown through the actions you take, and the persona you portray. If you’re successful, your brand will leave an impact long after you’re gone.

But it  must be memorable to stand out  in this cluttered media world.

A strong personal brand is so much more than a memorable name or product. It’s an extension of yourself that lingers even long after that person has left your website, book, show, or other piece of content . It is arguably even more important than a business’ brand, as businesses may come and go, but  your personal brand is yours forever .

As you go down the path of creating, perfecting, and evolving your personal brand, be mindful of every action and choice you make. Unlike a business, your personal brand doesn’t have hours of operation, it simply is 24/7/365.  While  Sheryl Sandberg argues that there is no such thing as a personal brand  but only business brands , it’s hard to square that with how many unknown people have gained national or international celebrity status though the  power of digital media . ​ While it takes a ton of hard work and decades to build your personal brand, it can be lost in an instant with a misstep or two if you are not careful.  Build and guard your reputation , and the end result is absolutely worth it. ​

9 Killer Personal Brand Statement Examples

Before we tackle the details of crafting a perfect personal brand, it’s important to look at at some top notch examples already out there. The following personal brand statement examples come from a variety of people across numerous industries and professions.

Crafting a few sentences that distill your career essence and aspirations into something memorable will help you go a long way towards cutting through the noise in the world as well as help you home in on what you are best at.

Note that many of these vary in tone and length, giving the statements even more of a personal touch. There are no hard and fast rules about what a personal brand statement must be, but it’s best to be as specific as possible but not be too verbose. ​

1. Graham Keen

2. Tamara Dowling

​”As a catalyst for positive change, I have a history of engaging board and staff members to generate new ideas and increase overall performance. I am adept at establishing policies, procedures, and technologies to enhance efficiency, financial health, and service to organize constituents.

I enjoy building and strengthening strategic alliances. My passion is to guide nonprofits, specifically those focused on youth empowerment, to achieve new heights.”

3. Mindy Gibbins-Klein

4. Kristi Daeda

​”I help individuals and companies make the most of talent.  I work as a part of the team. I am a straight shooter who isn’t afraid to have the tough conversations.  I also believe that people are more capable and valuable than they often give/get credit for.

My method marries the sublime with the systematic — allowing for creativity and change with a strong focus on foundation and implementation.”

5. Kristen A. Jacoway

6. John Purkiss

7. Sheri K. Czar

“I rescue troubled companies. I have a documented track record of business development, operational planning, and leadership. My ability to find solutions that lead to success, foster team cohesion, pursue excellence, and work with a high degree of integrity has become my brand.

In one case, I led a company through unparalleled growth and success, increasing revenue from $30 million to $60 million. In another, I managed significant software changeover/upgrade for more accurate and timely processing of accounting functions, inventory reports, and financial statements.”

8. Hubert Rampersad

9.  Wendy Enelow

    “Recognized for 20+ years of success in linking science-based achievements with decisive market leadership to build high-performance organizations with significant financial rewards.

Led strategic and operational breakthroughs in proactive health informatics and communications technologies, evidence-based prevention and care management products, and cost-effective healthcare delivery systems. Pioneer in wellness and prevention programs, disease management and population health.”

12 Delightful Personal Brand Examples

1.  Rand Fishkin  – SEO Expert

Rand Fishkin could arguably be dubbed  the original SEO expert .

A pioneer in the field, Rand’s personal brand got strapped to a rocket when he started his company, Moz, in 2004. This quickly turned into a massive digital marketing think tank, giving Rand the opportunity to foster a community and share his voice and knowledge. He now has an SEO empire with podcasts and weekly videos that deliver his knowledge and thought leadership to the SEO world.

What made this all possible? His calm demeanor, willingness to help, and desire to make the SEO world a better place.

His unforgettable facial hair is also a plus.

2.  Charlie Puth  – Singer/Songwriter

Charlie Puth began his rise to personal branding success at an early age. Gifted with the rare trait known as “ perfect pitch ,” Charlie Puth was born and raised in the music world.

By sixth grade he was going door-to-door, selling a homemade Christmas album. In 2011, he was signed to Ellen DeGeneres’ label, eleveneleven. Four years later, he released his multi-platinum hit, “ Marvin Gaye .”

In the oft-controversial world of music, Charlie Puth has crafted his image as a fun, rather innocent singer with a clean past. You sing it, Charlie.

3.​  Neil Patel  – Content Marketing Expert

Neil Patel has become the king of content marketing over the past several years. While his knowledge of content marketing helped him get where he is today, it’s his bold, fun tone of voice that’s helped him carve his niche.

Along with his unique voice, he often has unique, sometimes borderline-counterintuitive ideas that actually work. Lastly, he’s done an incredible job marketing himself. He has a personal site, multiple companies, and does the  Marketing School podcast  with Eric Siu.

4.  Hannah Hart  – Food Host, YouTube Personality

5.  jeff bullas  – entrepreneur.

Jeff Bullas started his blog in 2009 for a whopping $10. He had little idea about how to approach blogging, but learned what he could along the way. Now, he receives more than five-million hits a year and travels the world for speaking engagements.

None of this would have happened if it weren’t for his desire to learn, share, and get his hands dirty. He took a gamble and dove headfirst into the blogging world, and it paid off. This brazen willingness to tackle problems head on is exactly what makes him a great teacher, and as a result, a great leader.

6. ​ Ann Handley  – Content Marketing Expert

Ann Hadley is a renowned writer about marketing, known for her witty style and killer advice.

She established her place as a thought leader by offering bold and  useful advice on writing  and creating great content which lead to numerous best-selling books. She’s also the founder of the incredibly successful site,  MarketingProfs . She now has a podcast, blog, and continues to create content across numerous additional channels.

Noticing a theme here? All of these leaders dabble in numerous channels and projects with a focus on the long-term, maximizing their brand exposure.

7.  Miles Anthony Smith  – Leadership & Career Expert ​

Miles Anthony Smith (Hey, that’s me!) is a leadership, career, and marketing expert and coach. His unique brand, the  Why “Stuff” Sucks®  Series boldly shares the frustrations and challenges with leadership models, dated career advice, and even the problems with success in his upcoming “Why Success Sucks” book.

With the loss of hair on his head, it has migrated south, creating a fine beard.

8.  Tanya Burr  – Beauty Guru, YouTube Personality

Tanya Burr, another YouTube success story, started making videos in 2009. Nine years later, she has more than 3.6 million subscribers, multiple books, an acting career, and an entire beauty line.

She managed to find success for several reasons, but first and foremost, she found it by connecting with her younger audience and being relatable. Her sincere demeanor is obvious in everything she does, and her audience can’t get enough of it.

9.  Seth Godin  – Business Expert, Author

Seth Godin’s career took off due to his trailblazing personality…and maybe that iconic bald head and glasses look.

From the founding and eventual sale of his first company,  Yoyodyne , in 1998, to being named Yahoo’s VP of direct marketing, to having a blog named “Time’s” Top 25 blog in 2009, Seth Godin has always succeeded at his ventures. Seth’s to-the-point tone and willingness to share free advice have made him a staple in the online world today.

10.  Mike Rowe  – Television Host, Personality

If you knew Mike Rowe only for his television show, you’d think he came from a background of blue collar work.

In all reality, Mike Rowe, an Eagle Scout, is simply a great actor who found his niche: being the champion of blue collar and trade work. His down-to-Earth attitude and ability to relate to the everyday American, has helped him become the massively successful personality he is today.

While originally famous for the Discovery channel’s “Dirty Jobs,” he leads the renowned podcast, “ The Way I Heard It ,” and CNN’s “Somebody’s Gotta Do It.”

11.​  Anna Wintour  – Fashion Mogul, Journalist

When it comes to fashion and publishing, there are few more successful or well known than Anna Wintour,  editor-in-chief of “Vogue” since 1988 .

Anna Wintour has established herself and “Vogue” as the pinnacle of the fashion world for more than two decades now, by never hesitating to say or do what she wants to do. While this has also led to her being viewed as a divisive figure by some, she is nonetheless a prime

12.  Martha Stewart  – Home Expert, TV Personality

Martha Stewart has had a bumpy ride, but her brand has always bounced back – and evolved. From her incarceration for “insider trading” charges in 2004, she found a way to rejoin her company and eventually gain the senior leadership role.

Martha’s cheerful personality has made her a fixture in homes for decades, even though many have accused her of being a control freak behind the scenes. Perhaps, her attention to detail is part of what fueled her rise to stardom. In recent years she’s gone as far as reinventing her brand, creating “ Martha & Snoop’s Potluck Dinner Party ” on VH1.

8 Solid Steps to Building a Personal Brand

It’s easy to think that many have a strong personal brand simply because they’re charismatic, likeable people. While this may help, it doesn’t always equate to having a strong personal brand.

Building a personal brand is the result of intentional, hard work done consistently over many years or decades.

Look at how many different projects the above examples are involved in. None of them are creating content for one channel, they’re all using numerous outlets.

While the words in the above word cloud are all key elements of a great brand, they are only helpful if actionable. The good thing is there are several steps that can help anyone create a strong personal brand. If you follow these steps consistently, your personal brand will grow over time . Also, a little charisma does go a long way.

1. Establish Authentic Rapport with Others

When you’re in leadership (and we all are even if we don’t have employees reporting to us), it’s not only about you.

You and your team now share success and failure as one cohesive unit.  As a team leader , it’s your responsibility to foster an environment that will allow your group to meet all goals and objectives.

To do so, it’s important to make sure you have buy in from your team members and that everyone shares a common definition of what success means to you and the organization. This involves complete and open communication on your vision, from how you conduct yourself to your nonverbal cues.

Coming off as a genuine, “real person” to your team rather than a corporate robot, jerk, or politician is vital.

2. Be Confident and Real

People  don’t want to follow  leaders who show uncertainty and anxiety.

That said, don’t fake it when you are struggling a bit, but find a way to regain that confidence quickly. When you express your values with confidence and have the outcomes to back it up, your influence will draw others in. People will naturally want to follow your lead because they know who you are and what you represent.

Consistency is key, and emphasizing your personal brand through your actions will further solidify your impact as a leader. ​

3. Invite Genuine Commentary and Feedback

Communication is a two way street. A strong leader is one who invites the insights and opinions of others. You can’t possibly know it all, and what better way to gain perspective than from your team?

When you listen to people you trust, you will gain new insight and perspective into yourself and how you operate. This will help you fine tune your personal brand, your goals, and how you interact with others moving forward.

Open lines of communication also inspire renewed interest in your values and your vision among your team. Your encouragement will also give your employees a further  sense of purpose and value by gaining confidence in their abilities of what they can accomplish. ​

4. Present Your Professionalism

Leadership is about expression, and you can express yourself in a number of different ways. Establishing a personal style as a leader is key.

What you wear and how you present yourself is often the first way people identify the type of leader you are. Your appearance and style choices are the easiest ways to leave an impression, but also set a standard. Make it count.

Ladies: It’s all about balance and tailoring to things to the culture of the organization. You shouldn’t have to sacrifice style when it comes to dressing for a leadership role. However, your hair, makeup and outfit choices must all align to give off a clean, put together look.  Michele Oppenheimer says ,  “The hair has to be shiny and vibrant, the makeup flawless and the clothes should be clean, well pressed and fit perfectly…” Many professionals look to  online personal stylists  to experiment with different looks and find the one that compliments their personal brand the best.

Gentlemen: The same goes for you. There’s no need to sacrifice your personal grooming preferences when it comes to your career. You should be mindful of what is acceptable in your industry, but it’s safe to say that being facial hair free everyday is no longer the standard.

Maintain a level of professionalism, and make sure your face and facial hair are well kept. Your facial hair should look like it’s there intentionally; a helpful tip would be to use personal time like weekends or vacations to spend time growing out your hair.  Nicole Williams tells Business Insider , “spotty beards make men look like 18-year-olds.”

On the other end, when shaving your face, be sure to eliminate the risk of unnecessary nicks, cuts and irritation by using  the right shaving tools . New blades, shaving cream and a proper shaving technique are a must!

Don’t be afraid to use your facial hair or hairstyle as a way to showcase your unique personality. Just look at Rand Fishkin in the picture above. His facial hair, while bold, is still maintained well and says a lot about his personality. ​

5. Do or Be Something Unique

Think about Prince or Madonna…

They are memorable and iconic, right?

In the age of the internet, people can find advice and solutions to their problems from countless sources. You want them to turn to you.

Beyond having great advice, you need to be memorable. Look at Rand Fishkin and his unique facial hair and style. Can you look at that mustache and forget him? Or Prince and his wacky, well, everything.

6. Find Your Memorable Moment

You might have the greatest personality in the world and a ton of knowledge to back whatever you’re selling, but that doesn’t equal success unless there’s an opportunity to be had.

Examine the circles you’re hoping to break into, and see what kinds of issues they’re having. Then, build your persona and content around speaking to those pain points and helping those circles thrive.

This will make you a hero in no time.

​7. Live by Your Values

Just like every business has its mission statement, you need to have your own set of values you live by. Think about your core message, who you are, and the brand you want to build. Craft your values around what matters most to you to ensure your branding is always consistent, and most importantly, that you never let you or your fans down.

8. Be True to Yourself

Aside from being great dating advice, being yourself is the best thing you can do for your personal brand in most cases.

Not to be confused with the previous point, being true to yourself is all about being authentic. In today’s day and age of social media, It’s easy to see through a façade. While your personal brand isn’t just about your  social media pages , it’s important to make sure your personal brand is built around you – the real you.

If those closest to you tell you that you’re putting on an act for your audience, it’s time to rethink your brand. The best personal brands and brand leaders are the ones that flourish because they’re genuine. Look at the list above and note how all of those brand leaders are putting themselves out there in a very authentic way.

Don’t do anything you yourself wouldn’t support or do, be honest, and be genuine. It will pay off.  

So Where Should I Go from Here with my Personal Branding?

A company brand might be developed in a boardroom, the result of countless meetings and brainstorming sessions. Your personal brand comes from you are and project yourself to be.

Whether you are building your personal brand to work in the corporate world or as an entrepreneur  working remotely , either situation is no more or less important. If in the latter camp, check out this list of  home based business ideas .

When developing your personal brand, never lose sight of who you are and what your ultimate goal is. There’s nothing worse than getting several miles along your journey and realizing you’ve lost sight of your destination.

Most of all, have fun!

Creating a personal brand is a ton of work, but it’s also incredibly rewarding and a great learning experience. Plus, it can generate a long-term income from that investment if executed well.

For further help developing your career, check out my book,  Why Career Advice Sucks .

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Hi, I’m Miles Anthony Smith, founder of Why Stuff Sucks™ , a lead generation/nurturing focused digital marketing agency.

I live for the business results we get for our clients, and love coaching others to level up their digital marketing and leadership skills. Cheers!

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Uncover Powerful Personal Brand Statement Examples for Leaders

• November 6, 2023

In today’s digital age, building a personal brand has become essential for leaders. Establishing a strong personal brand can help build trust among consumers and within the workplace, with 82% of consumers more likely to trust a company whose CEO and leadership team engage on social media. Additionally, 81% of employees believe that CEOs who engage on social media are better equipped to lead companies in the web 2.0 world. Developing a personal brand statement is a critical component of building your professional reputation online. In this article, we will explore influential personal brand statement examples for leaders that highlight their expertise and strengthen trust within their organizations.

Key Takeaways:

• Building a personal brand is crucial for leaders in the digital age.
• A strong personal brand helps build trust among consumers and within the workplace.
• A personal brand statement is essential for establishing a professional reputation online.
• Examples of personal brand statements for leaders can provide inspiration and guidance.
• Personal branding can strengthen trust within organizations and highlight expertise.

The Importance of Personal Branding for Leaders

Personal branding is a crucial aspect for leaders in today’s competitive business landscape. With the rise of digital media and social platforms, personal branding allows leaders to establish themselves as thought leaders, build trust among their audience, and create opportunities for growth and success.

Having a strong personal brand enables leaders to share valuable content, position themselves as industry experts, and attract partners and customers. It also enhances their credibility and visibility, leading to speaking engagements, partnerships, and increased recognition within their field. Personal branding on social media extends the reach of their knowledge and expertise, attracting top talent, clients, and investment opportunities to their organizations.

“Your personal brand is what people say about you when you’re not in the room.” – Jeff Bezos

Moreover, companies are recognizing the value of leaders who have built personal brands. In today’s competitive talent market, executives with well-established personal brands are often sought after by organizations that understand the impact of personal branding on leadership effectiveness. By incorporating personal branding into their leadership hiring decisions, companies strive to attract leaders who not only possess the necessary skills and experience but also have the ability to inspire and influence others.

Investing in personal branding allows leaders to differentiate themselves from competitors, create a positive and lasting impression, and effectively communicate their values, expertise, and unique leadership style.

The Benefits of Personal Branding for Leaders

Personal branding has numerous benefits for leaders. By establishing a strong personal brand, leaders can make a lasting impression and increase their credibility among their peers, employees, and stakeholders. A well-crafted personal brand allows leaders to showcase their expertise, build trust, and differentiate themselves in a competitive marketplace.

Thought leadership is a key component of personal branding for leaders . When leaders establish themselves as industry experts and share valuable insights, they can reach larger audiences and attract new opportunities. Thought leadership also helps leaders generate leads for their business, as potential clients and partners are more likely to trust and engage with a leader who has a strong personal brand.

Networking is another major benefit of personal branding for leaders . A strong personal brand opens doors to valuable connections with top talent, clients, and potential investors. Leaders who actively engage in personal branding efforts are more likely to be sought after for collaborations, speaking engagements, and industry events. By building a strong network, leaders can leverage their personal brand to create new opportunities and drive business success.

Furthermore, personal branding strengthens employer brand and empowers brand ambassadors within an organization. When leaders have a strong personal brand, it reflects positively on the company as a whole and attracts top talent who align with the leader’s values and vision. This leads to a more engaged and motivated workforce, ultimately driving business growth and success.

In conclusion, personal branding offers a multitude of benefits for leaders, including increased credibility, thought leadership opportunities, enhanced networking, and a stronger employer brand. By investing time and effort into building a personal brand, leaders can position themselves as industry experts, create valuable connections, and drive business success.

Personal Brand Statement Examples: Mona Kiblawi Charif – Chief Marketing Officer at NTT DATA Services

In the world of personal branding, Mona Kiblawi Charif, the Chief Marketing Officer at NTT DATA Services, stands out with her powerful personal brand statement. Her statement captures her dedication to customers, her passion for STEM, and her sense of humor, effectively portraying her professionalism, expertise, and personality. Let’s take a closer look at her personal brand statement:

“I am driven by the belief that every customer deserves personal attention and tailored solutions. As a marketing leader, I am committed to leveraging technology and data to deliver exceptional experiences that transform businesses. I thrive in STEM-inspired environments, combining analytical thinking with creative problem-solving. And yes, I believe that laughter is an essential ingredient in fostering collaboration and innovation.”

Mona’s personal brand statement showcases her customer-centric approach, her expertise in leveraging technology and data, and her ability to bring analytical thinking and creativity together. By incorporating her interest in STEM and emphasizing the importance of laughter in the workplace, she presents herself as a well-rounded leader who is both capable and relatable.

This personal brand statement not only highlights Mona’s professional qualities but also gives a glimpse into her personality. It sets her apart from others in her field and leaves a lasting impression on those who come across her personal brand. Mona Kiblawi Charif’s personal brand statement serves as an inspiring example for leaders looking to create a strong and impactful personal brand.

Mona Kiblawi Charif’s personal brand statement exemplifies the power of crafting a compelling and authentic personal brand. By showcasing her expertise, values, and personality, she establishes herself as a leader worth following and builds a strong online presence.

Robin Daniels – CMO at Matterport

Robin Daniels, the Chief Marketing Officer at Matterport, has crafted a personal brand statement that reflects his focus on delivering epic results through innovative, fun, and highly differentiated go-to-market activities. His statement also emphasizes his commitment to empowering people and teams to do their best work. By using language like “epic” and “fun,” Daniels showcases his positive leadership style and sets himself apart from others in his field.

“I believe in building epic marketing programs that not only drive growth but also leave a lasting impact. By leveraging innovative and fun strategies, I strive to create highly differentiated go-to-market activities that captivate audiences and capture market share. My passion is empowering people and teams to reach their fullest potential, fostering an environment where creativity and collaboration thrive. Together, we can achieve remarkable results and make a meaningful difference.”

Robin Daniels’ personal brand statement encapsulates his drive for excellence and his ability to inspire others. His use of powerful language and emphasis on empowering individuals showcases his leadership style and underscores his commitment to creating a positive impact in the marketing world.

Table: A Comparison of Personal Brand Statements

Anjali sud – ceo of vimeo.

Anjali Sud, the CEO of Vimeo, has mastered the art of creating a personal brand statement that resonates with her audience. She combines her professional mission with personal experiences, showcasing her dedication to enabling professional-quality video for all and her understanding of the challenges faced by working parents. Sud’s personal brand statement establishes her as a relatable and authentic leader who is committed to making a difference in both her industry and personal life.

To capture the essence of her personal brand, Sud emphasizes her passion for empowering creators and believes that the world is better with more voices, stories, and perspectives. Her statement showcases her vision for a future where individuals can express themselves freely and be heard. By connecting her personal and professional values, Sud builds trust with her audience and creates a strong personal brand that sets her apart as a leader in the industry.

“I’m dedicated to enabling professional-quality video for all, empowering creators, and scaling our global community. I believe the world is better with more stories, voices, and perspectives.”

Visionary Leadership Speaking to All

Anjali Sud’s personal brand statement exemplifies her visionary leadership style and her ability to connect with individuals from diverse backgrounds. Her focus on enabling professional-quality video for all speaks to the democratization of content creation and the power of storytelling. Sud’s personal brand statement reflects her commitment to providing a platform where creators can express themselves and have their voices heard, regardless of their background or resources.

By positioning herself as a leader who understands the challenges faced by working parents, Sud showcases her empathy and relatability. She recognizes the importance of work-life balance and champions the idea that individuals can excel in their careers while also nurturing personal responsibilities. Sud’s personal brand statement not only establishes her expertise in the video industry but also highlights her commitment to creating an inclusive and supportive work environment.

Anjali Sud’s personal brand statement exemplifies her passion, vision, and empathy as the CEO of Vimeo. By connecting her personal and professional values, she establishes herself as a relatable and authentic leader who is dedicated to making a positive impact in both her industry and personal life.

Dan Price – CEO of Gravity Payments

Dan Price, the CEO of Gravity Payments, is known for his impactful personal brand statement. In his statement, he emphasizes his desire to be part of a revolution where business focuses on mission, service, and solving the problems of humanity. Price’s authentic commitment shines through, resonating with many people and leading to a large and engaged following.

“I want to be a part of a revolution where business focuses on its mission and service to humanity. Where money does not equate to value and solving problems is the primary goal. I believe that we can create a world where businesses prioritize the happiness and well-being of their employees, customers, and communities above all else.”

Price’s personal brand statement showcases his authenticity and dedication to making a difference. By highlighting his vision for a business world that prioritizes purpose and service, he establishes himself as a leader who values mission-driven work and societal impact. This resonates with individuals who believe in the power of business to create positive change.

With his personal brand statement, Dan Price has built a strong personal brand that aligns with his values and attracts like-minded individuals. His statement has helped him connect with his audience and establish credibility as a leader with a clear vision for the future of business.

Carla Piñeyro Sublett – CMO at IBM

Carla Piñeyro Sublett, the Chief Marketing Officer at IBM, has crafted a compelling personal brand statement that reflects her passion for making a difference in the lives of the people she works with, the customers she serves, and the community she lives in. Her personal brand statement highlights her unwavering commitment to creating positive change and showcases her leadership abilities.

In her statement, Sublett emphasizes her core value of making a difference and positions herself as a leader who is dedicated to delivering meaningful outcomes. By focusing on the impact she can have on individuals and communities, Sublett establishes trust and credibility with her audience, making her personal brand statement impactful and memorable.

“I am committed to making a difference in the lives of the people I work with, the customers I serve, and the community I live in. I believe in the power of technology to create positive change and empower individuals and organizations to achieve their full potential. Through my leadership, I strive to inspire and guide others towards transformative outcomes.”

Carla Piñeyro Sublett’s personal brand statement not only showcases her professionalism and expertise but also highlights her genuine desire to create a better world. Her words resonate with those who share her values and attract individuals and organizations looking for a leader who is dedicated to making a difference.

Leadership and Impact

Carla Piñeyro Sublett’s personal brand statement reflects her leadership style and her ability to drive positive change. By focusing on making a difference in the lives of others, Sublett establishes herself as a leader who is not only results-oriented but also deeply committed to the well-being and success of those around her.

Her statement also highlights her belief in the power of technology as a force for good. By positioning herself as a leader who understands the transformative potential of technology, Sublett showcases her ability to harness innovation and drive meaningful outcomes.

Overall, Carla Piñeyro Sublett’s personal brand statement paints a clear picture of her values, goals, and leadership style. It is a testament to her dedication to making a difference and serves as an inspiration for others in the industry.

Leela Srinivasan – CMO of SurveyMonkey

Leela Srinivasan, the Chief Marketing Officer at SurveyMonkey, has crafted a personal brand statement that captures her leadership style and passion for her work. In her statement, Srinivasan highlights her diverse experience in marketing, sales, and management consulting, demonstrating her well-rounded expertise in the field. She also emphasizes the importance of loving what she does and who she does it with, showcasing her commitment to building strong teams and fostering a positive work environment.

“I love this work. And I love the people that I get to do it with, both inside and outside of our company. We’re all working to make a difference. And we’re all pretty thrilled about that.”

By emphasizing the personal aspect of her journey and her genuine love for her work, Srinivasan creates an approachable and relatable personal brand. Her statement resonates with others who share her passion for making a difference and fosters a sense of connection and authenticity.

Keys to Leela Srinivasan’s Personal Brand Statement

• Highlighting diverse experience: Srinivasan’s personal brand statement showcases her wide-ranging background in marketing, sales, and management consulting. This highlights her versatility and expertise in various areas of the field.
• Emphasizing passion and love for the work: By expressing her love for what she does, Srinivasan conveys her enthusiasm and dedication. This passion makes her personal brand statement more impactful and memorable.
• Fostering connection and authenticity: Srinivasan’s statement focuses on the people she works with and the shared goal of making a difference. This fosters a sense of community and authenticity, making her personal brand relatable and inspiring.

Leela Srinivasan’s personal brand statement showcases her expertise, passion, and commitment to making a difference. By highlighting her diverse experience and emphasizing her love for what she does, Srinivasan creates an approachable and relatable personal brand presence.

Robert Chatwani – CMO of Atlassian

Robert Chatwani, the Chief Marketing Officer (CMO) of Atlassian, has crafted a personal brand statement that reflects his purpose and drive for personal impact. Through his statement, Chatwani emphasizes his belief in the positive change that technology can bring to society, as well as his passion for building businesses that foster human connections and expand opportunities.

Chatwani’s personal brand statement resonates with the values of many individuals and organizations, as it showcases his empathy and commitment to creating a better world. By expressing his dedication to attracting, retaining, and growing great talent, Chatwani positions himself as an appealing leader in the technology industry.

As the CMO of Atlassian, Chatwani’s personal brand statement aligns with the company’s focus on collaboration, innovation, and making a positive impact on the world. His statement not only highlights his personal values but also establishes a sense of authenticity and purpose, inspiring others to connect with him and his brand.

“I believe in the power of technology to make a positive impact on the world. At Atlassian, we strive to empower teams and individuals to unleash their full potential and create meaningful change. I’m passionate about building businesses that foster human connections and expand opportunities for all. Together, let’s attract, retain, and grow great talent and build a future where technology brings us closer together.” – Robert Chatwani, CMO of Atlassian

How Leaders Grow Personal Brands with Employee Advocacy Platforms

In today’s digital landscape, personal branding has become essential for leaders who want to stand out and make an impact. One effective way for leaders to grow their personal brands is by utilizing employee advocacy platforms like EveryoneSocial. These platforms provide leaders with the tools and resources they need to create and share content, saving them time and effort in the process. By simplifying the personal branding process, leaders can focus on building their online presence and establishing themselves as thought leaders in their industry.

Employee advocacy platforms also offer centralized access to industry news and company content sources, making it easier for leaders to stay updated and share relevant information with their networks. This not only enhances employee engagement but also fosters a sense of community among team members. By encouraging employees to engage in personal branding efforts, leaders can amplify their reach and create a more impactful personal brand strategy.

Benefits of Employee Advocacy Platforms for Personal Branding

• Time-saving: Employee advocacy platforms streamline the process of creating and sharing content, allowing leaders to focus on building their personal brand.
• Centralized access to resources: These platforms provide leaders with access to industry news and company content sources, making it easier to stay updated and share relevant information.
• Enhanced employee engagement: By incentivizing and encouraging employees to participate in personal branding efforts, leaders can foster a sense of community and teamwork within the organization.
• Extended reach and impact: Employee advocacy platforms enable leaders to amplify their message and reach a larger audience, positioning them as thought leaders in their industry.

By leveraging employee advocacy platforms, leaders can effectively grow their personal brands and establish themselves as influential figures in their industry. With the right tools and resources, leaders can make a lasting impact and build trust among their audience, ultimately leading to increased opportunities and success in their professional endeavors.

Final Thoughts on Personal Brand Statement Examples for Leaders

Crafting a strong personal brand statement is essential for leaders looking to establish themselves as industry thought leaders and build trust with their audience. By examining personal brand statement examples from successful leaders like Mona Kiblawi Charif and Robin Daniels, leaders can gain inspiration and insights into effective personal branding strategies.

Embracing personal branding allows leaders to stand out in their industry and create unique connections with their target audience. A well-crafted personal brand statement showcases a leader’s expertise, values, and personality, setting them apart from others in their field. It communicates their professional mission and dedication, increasing their credibility and attracting like-minded individuals.

Additionally, utilizing employee advocacy platforms such as EveryoneSocial can enhance personal brand growth and streamline the personal branding process. These platforms provide leaders with the necessary tools to create and share content, access industry news, and foster a sense of community among team members. By leveraging employee advocacy platforms, leaders can amplify their personal brand and establish themselves as thought leaders in their respective industries.

Overall, personal branding is a valuable strategy for leaders who want to make a lasting impact and generate trust among their audience. By mastering the art of personal brand statements and utilizing employee advocacy platforms, leaders can position themselves as influential figures in their industry, opening doors to exciting opportunities and solidifying their professional reputation.

Source Links

• https://blog.hubspot.com/the-hustle/personal-brand-statement-examples
• https://everyonesocial.com/blog/personal-brand-statement-examples/
• https://everyonesocial.com/blog/personal-brand-examples-for-leaders/

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