tv channels essay

Television Influence on People Essay

Interpersonal relationships depend on a variety of internal and external factors, and television remains one of the most controversial issues in human life. On the one hand, according to Martin and Jacobus (2019), social interactions offered on TV are predictable and rather slick, with no solid room for experimentation and imagination. On the other hand, access to television programs has already become a meaningful international movement (Martin & Jacobus, 2019). It means that information may be displayed on TV and provoke certain emotions and behaviors. People want to and can watch as many shows and episodes as possible to cover their personal needs and emotional satisfaction. They compare experiences, analyze environments, and develop discussions to demonstrate what they learn from the offered material. For example, high social expectations and new perspectives on obligations depicted on TV affect adolescents and adults. In this essay, analyzing the course reading and an interview with a friend allows learning that despite a common context and technical advancement, television has a great impact on people.

Despite the intention to control the impact of TV on children, it is hard for parents to ensure that proper shows and episodes are chosen for watching. During this interview, my friend recognized two shows that determined her childhood and adolescence – Friends (NBC, 1994-2004) and Beverly Hills 90210 (CBS, 1990-2000). At that moment, watching the chosen series was related to multiple positive emotions because the authors depicted the nature of teenage and adult relationships and the quality of life that American citizens could have (Martin & Jacobus, 2019). For example, in Beverly Hills , school and college education were described, with a special evaluation of current problems of drug abuse, sexual violence, bullying, and friendship. In Friends , attention was paid to the essence of friendship and situations when certain decisions should be made and preferences should be established. It was learned that even the most intelligent and careful people could make mistakes and needed to analyze their behaviors in particular contexts. Each show seriously impacted the interviewee’s behavior and acceptance of reality. Those stories prepared adolescents for their grown-up lives where racial, gender, and age inequality existed and put various restrictions on an individual’s activities.

The ways of making TV shows have changed with time, including various technological and social aspects, but their impact on people stays the same. Today, there is no need to wait for a particular time but use the Internet and watch favorite shows anytime. The interviewee shared her interest in such series as Grey’s Anatomy (ABC, 2005 – ) and Gossip Girl (CW, 2007-2012). Almost every episode brought some new experiences and emotions to her life because the characters lived their lives, solved problems, and achieved their goals. Martin and Jacobus (2019) notice that many modern episodes are self-contained, and it does not take much preparation or explanation in advance. Therefore, the number of viewers changes regularly, and some people demonstrate their interest or choose other shows. My friend admires Grey’s Anatomy due to its surgical themes and how health care has been recently improved. Gossip Girl is a show about modern teenagers, their problems, and their dreams. It reveals what young people want, what steps they are ready to take, and how family business affects children’s future. Instead of inspiration or motivation, these series provoke critical thinking and evaluation.

Addressing the chosen TV shows and learning the material from the textbook, it has become evident that television’s impact cannot be ignored. Despite the year of production and distribution, the main goal of any product is to entertain people and gain commercial benefits (Martin & Jacobus, 2019). However, modern researchers and sociologists admit that new programs are characterized by biased or sensationalist judgments that discourage social engagement and misinform people (Rothwell, 2019). Therefore, it is important to be cautious and accept the offered material for advertising purposes. Marked influence continues to grow and promote the American style of life in many countries abroad. Video art has become a serious competitor to commercial television, offering experimental and radical ideas to please the audience (Martin & Jacobus, 2019). This sphere of art has not been properly examined yet, but its abilities are unpredictable and captivating. Although some people are confident in the television industry, it is wrong to neglect the possibility of improvement but gain a better meaning. Compared to the adolescent period, when viewers admire opportunities and discover new sources of inspiration, adulthood makes them more attentive to the significant details.

Communication with my friend and the evaluation of old and new TV shows and video art ideas turn out to be a valuable experience in understanding how people should treat television. Different in quality and distribution periods, most series are similar in their context and purposes. They aim to describe human lives, address social, economic, and political problems, and show how certain decisions lead to certain outcomes. However, even if the episodes vary, their impact on people is definite – watching, learning, and following the examples. Images and sounds have been improved regardless of the viewer’s readiness or knowledge levels. Still, how individuals accept these stories has nothing to do with technology but personal judgments and attitudes toward society.

Martin, F. D., & Jacobus, L. A. (2019). Humanities through arts (10th ed.). McGraw-Hill.

Rothwell, J. (2019). You are what you watch? The social effects of TV. The New York Times . Web.

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Essay on Television

500+ words essay on television.

Television has become a crucial part of our lives now. It not only impacts our social life but also our educational life. Just as newspapers and computers are significant modes of communication, Television also counts as one. With a television, you can connect to the world outside. Moreover, it is also important in influencing our personal and public lives. However, with the benefits, there are also some disadvantages. Thus, it must be consumed within a limit. This television essay will elaborate on the same points.

Importance of Television

Television is definitely one of the most important electronic devices with a screen. It helps us in receiving information. Further, we also get entertained by it and get rid of boredom.

Most importantly, it plays a significant role in distributing news and information. News channels are a great source of information about the current happenings in the world. Similarly, television programs also teach us a lot of things.

For instance, we learn about the rich civilizations and historical sketches via historical channels. Similarly, when we are alone, it acts as a great source of entertainment. In addition, we also get to learn about many cooking recipes.

Television helps us raise the capacity of our minds. You can learn a trick or two from it to solve your daily problems. It also instils creativity in people. Further, watching information channels equip us with facts and concepts.

There are also motivation programs on television. They serve as inspiration for many to achieve success in a number of fields. Apart from that, we also get laughter therapy from television.

Watching comedy shows and movies allow us to laugh freely. On the other hand, people who are religious and spiritual also benefit from it. They get access to spiritual and religious messages to nourish their souls.

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Television Essay- Why You Must Limit the Time

As the younger generations are growing up with electronics, it has become important to limit their time with these gadgets. You see all the time they are glued to phone screens or television.

It is no less than a nightmare for parents as it harms their brains. When you get used to watching the glowing screens constantly, nothing will interest you. Moreover, parents also allow their children to stare at the screens blankly to get entertainment.

This takes away their time of playing outside or spending time with their loved ones. When the children will play outside or mingle with others, they will be able to develop their social skills, gross motor skills and language.

Watching television only will not help them do that. Therefore, it is important to limit the time of television watching especially for children. This can help them greatly in the long run and give them a better life.

To conclude the television essay, while television has numerous benefits, it also comes with its fair share of disadvantages. Thus, we must ensure that our children create the perfect balance between watching TV and doing other things. This way, they can get the best of both worlds.

FAQ of Essay on Television

Question 1: Why is television important?

Answer 1: Television is a great source of entertainment. Moreover, it also provides us with valuable information about the world. It also helps us stay in touch with the outside world.

Question 2: Why should we limit the time of television?

Answer 2: It is essential to do that especially for children so they can develop their social skills and gross motor skills better. Watching too much television will also hamper their eyesight. Thus, it must be consumed within a limit.

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Television Essay

500+ words essay on television.

Television is one of the most popular devices used for entertainment. It has become a powerful means of mass communication. Television opens up new horizons for us. Sitting in the living room, you can access information about distant countries like America with just a click of the remote. Television is used to create awareness about various issues like environmental pollution and global warming. It can also be used as a tool for relaxation as it provides various movies, serials, songs etc., for entertainment.

Here, we have provided an Essay on Television, which will help you get familiar with the History of Television, the impact of television on our daily lives, and its advantages and disadvantages. You are requested to go through this Television Essay and then try to write your essay. This Essay on TV will work for you as a sample essay and help you accumulate your ideas in an organised way. Thus, you will be able to write an effective Television Essay in English.

History of Television in India

Television came to India on 15th September 1959 as an experiment where experimental transmission was done from Delhi. The television broadcasts started in India under All India Radio (AIR). In 1976, Doordarshan became a separate department independent of All India Radio. The early programmes on the experimental broadcasts were generally educational programmes for school children and farmers.

Doordarshan has evolved over the years. It had a monopoly as it was the only channel available to the Indian television audience. However, today, we have many channels other than Doordarshan. This change occurred in the 1990s with the arrival of private channels. Several regional channels came into the television scene during this period. Apart from the regional channels, a host of international channels like CNN, BBC and Discovery are also available to the Indian television audience. There is something for everyone to watch with different categories of channels like 24-hour news channels, movie channels, religious channels, and cartoon channels.

Impact of Television on Our Daily Lives

Television has become an integral part of our daily lives. It has the power to influence our lives in many ways. This influence can have both positive and negative results. On the positive side, Television can be an excellent teacher. It is used as a wonderful medium for mass education, as many educational channels like Discovery help in increasing scientific knowledge. With the help of Television, we stay updated with the latest news and information happening across the globe. Thus, it connects us with the world. It never makes us feel alone as it is a good source of entertainment. We can also spend some fun time with family by watching a show or match on TV. Moreover, Television provides opportunities for many people to showcase their talent in reality shows.

On the other hand, Television has its disadvantages. Too much Television can distract you from other activities, like reading, sports, studies, etc. Many people are addicted to TV, watching their favourite TV programmes. Due to this, a lot of time gets wasted, and people become obese and lazy. Many television programs have a terrible effect on children’s brains and influence them towards criminal activities. Children try to imitate their favourite character, due to which they get involved in wrong actions such as drinking alcohol, smoking, wearing inappropriate dresses, etc. Not only children but adults are also get influenced by Television when they view various product ads. These ads attract attention, and we try to purchase them without giving a single thought to whether we need them or not. We buy them for fashion and to show off.

Television in itself is neither good nor bad. It is just another medium of communication. The positive and negative effects depend upon how we use them. So, we must try to use Television as per our necessity, instead of getting addicted to it.

Frequently Asked Questions on Television Essay

Is the television still a popular device.

Although several new gadgets have been invented and are widely in use in today’s world, the television still remains one of the most used devices.

Is television a boon or a bane?

Television has several positive aspects which should be considered. It could also act as a possible distraction for students who are addicted to the entertainment channels telecasted. If this device is used with proper guidance by students, it would definitely aid them in enhancing their knowledge and skills.

How to frame an essay in such a way as to score maximum marks?

1. Use a wide range of vocabulary words

2. Frame the content in a meaningful manner

3. Check the grammatical construct of sentences

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• Television Essay

The Television

The television is a popular entertainment device. It is very common and is found in almost all households. When the television first started broadcasting, it was known as the "Idiot Box” because at that time, the only purpose of television was to provide entertainment. Now, with the advancement of technology and creativity, television has emerged as an important mass media. There are many learning and informative channels on the TV today which act as the source of knowledge as well as entertainment.

The word "Television" comprises two words: "tele" and "vision". Tele is a prefix of Greek origin, which means far-off, which is used in creating names of instruments for operating over long distances, whereas vision means the act or faculty of seeing. “Television” can be termed as a device with a screen for receiving signals. 

The Perspectives of Television

The television was first invented by a Scottish scientist, John Logie Baird. Originally, it was capable of displaying monochromatic motion images (or videos). With advances in technology now, we have coloured TVs and even smart TVs. Children and adults depend on television for their entertainment. People spend a lot of their leisure time watching television. This may lead one to wonder whether it is really a good practice to spend so much time on the television. There are certain advantages and disadvantages of television beyond doubt.

The Advantages of Watching Television

An Inexpensive Source of Entertainment: Television is now a very cheap mode of entertainment. Televisions are not very costly, and apart from a very minimal service fee, one needs nothing more to be entertained. Televisions are a great entertainment option for people who live alone or cannot go out often. Televisions are cheap enough to be affordable for all.

Provides Knowledge: Television has a number of services, like news channels and so on. These channels and services help us stay up-to-date with the latest news all around the world. Television also offers educational programs, which help us expand the horizon of our knowledge. We get to learn about science, wildlife, history, and so on.

Gives Motivation: There are programs on television which motivate people to develop certain skills. There are programs of motivational speakers which inspire the viewers to push themselves to excel in their line of work.

The Disadvantages of Television

Like every other device, television too has some demerits alongside its advantages. 

Inappropriate Content: Television has barely any measures to prevent segregation of mature and adult audiences from younger audiences. Thus, when a piece of content is aired, it can be viewed by all. As a result, the younger section of the audience is exposed to inappropriate content.

Addiction: Studies have shown that watching a lot of television can get addictive. Television addiction helps lower social activities and promotes inactivity. This makes children more susceptible to mental as well as physical illnesses.

Fake Information: A lot of television content is aimed to spread misinformation for views and ratings. This kind of misinformation can hinder social and communal harmony. The misinformation can also leave a lasting impression on the audience who are of a vulnerable age.

Short Essay on Television in English (200 words)

Television is a great medium of entertainment for people from every age group. It provides enjoyment for the whole family. There are many channels, including news channels, sports channels, and channels of films, cartoons, or songs. Television also contains many programs and shows for kids. Television is a device that entertains the public and informs us about the country and the world.

Television is an amazing invention of science. Watching television makes us fresh, and we forget our worries and fatigue with its magic. Nowadays, the satellite technology and the cable network are far more powerful than ever. A variety of content is available on television and we can watch a channel of our choice. Television also has a great educational value as there are so many channels reserved for educational purposes. Many companies in the world prepare graded programmes.

However, television has a dark side too. Watching too much television can be harmful. Generally, kids are very fond of watching television, but continuously watching television can affect their eyes. Furthermore, it has an adverse effect on their studies. Students will not get enough time to study well if they stay busy watching television, and it makes them less imaginative. In spite of its dark side, television has become a vital means of transmitting both education and entertainment. 

10 lines on a Television Essay in English

Television is an effective medium for communication. 

Television is a vast medium of entertainment, information, and education of the modern age.

Television was invented in 1925 by John Logie Baird.

Television enables children to learn moral lessons in a fun way with special channels and programs meant for children.

The television shows, live matches, movies, music, cartoons, etc. are sources of our entertainment.

Television is considered an amazing invention of science.

We can enjoy a cinema, a football or cricket match, news, serials, and many other programs.

It is called Doordarshan in Hindi because it gives the vision of distant objects.

Television is also used to teach children in school

We can watch and hear the news of the world through television.

Whether television is good or bad for the viewers can be a long debate. However, one must always bear in mind that a device is not good or bad, it is merely a device. How one uses that device is what determines its effect. If we judicially use the television and control our television viewing time, we can get the benefits while avoiding the shortcomings.

FAQs on Television Essay

1. What is the importance of television?

Television has helped immensely in broadcasting a lot of information since its inception. Television is a great medium for people, which is used as a means of delivering entertainment, advertising products, and services, right in the comfort of the home. Television is also helpful in delivering news swiftly across the people and many programs are designed to serve as education and a source of knowledge, which is designed for all the age groups. Recently, most households have a television set and many of them have more than one television.

2. What is the history of television?

Television comprises both hearing and watching. Things can be seen from a great distance by means of the television. Television enables us to watch the live images of a person dancing, singing, or talking at a great distance. The television was invented by a scientist named Baird in 1925. Since its invention, television has gone through a lot of development and improvements. Initially, the sound and picture were not clear, and even images were mono-colored. But today, televisions have crystal clear sounds and images in actual color.

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Do you use italics when mentioning the name of a television channel or radio station in an essay?

Note: This post relates to content in the eighth edition of the MLA Handbook . For up-to-date guidance, see the ninth edition of the MLA Handbook .

No, you should not italicize the names of television channels or radio stations.

The show originally aired on Cartoon Network.

She listed to the weather report on WCBS this morning.

Television Essay for Students and Children in 1000+ Words

In this Television Essay for Students and Children you will read its definition, origin, history, importance, advantages, disadvantages, 10 lines. We have published this essay on tv in 1000+ words.

So, lets start this essay on television…

Table of Contents

Introduction (Television Essay)

Television is the most powerful medium for the promotion of entertainment and knowledge of science . It is one of the unique, superlative and brilliant discoveries of science.

Television eradicates the tiredness of this runaway life of man, gives him mental peace, and freshens the person again, replenishing the energy to work again.

Origin and History of Television

Televisions comprise two words – Tele and Vision . Which means distant worlds or all the beautiful and bizarre pictures before the eyes?

That is why it is called Doordarshan in Hindi. Television is considered as an advanced form of the technology other than radio. A person in radio can keep himself up to date from all the news of the country and the world and can entertain him by listening to various jokes and songs broadcast in radio.

In the same way, through television, a person can increase his knowledge by watching and listening to TV along with entertainment.

Let me tell you that in the year 1925, John L. from Britain Baird used this brilliant discovery on television for the first time.

After this, in 1926, he discovered TV, while Doordarshan was broadcast for the first time in India in 1959. Initially, it was very expensive, but now it has reached every home, and now at affordable rates too.

We can purchase television as per your need. This is the reason that now the roots of television are spread all over the world and now it has become a necessity for every household.

Importance of Television

Television has a different importance for everyone. The programs aired on the cartoon channel by children are very much liked, now that the characters of these programs have replaced the cartoon characters of the comics book.

Then it is a better medium for students to learn, because now Many such educational programs are broadcast on television, by which students can increase their knowledge by learning, and it also helps them to easily understand many tough topics through television.

Television has a different significance for the youth, most of the youth enjoy the movies, TV shows etc. that are broadcast on TV, along with it, remove their mental tension by watching it.

While television has a different significance for the elders, they entertain their minds by watching television in their spare time, and move towards spirituality through religious programs aired on it.

Also read: Pros and Cons of watching television

Advantages of Television in points

The benefits and use of television are as follows-

1. Good for news & information

Television broadcasts many such news channels, which keep us updated with all the news happening in the country and the world.

Which includes news related to a particular person, small institutions, sports world, weather, criminal events, development of India and abroad, all other news including economy?

2. The most powerful medium of entertainment

Television is the best, cheapest and best means of entertainment, through television, people of all age groups can entertain themselves by watching programs according to their interest and needs.

3. Better means to increase human knowledge

Nowadays many enlightening programs are broadcast in TV channels, along with English-speaking classes are also given to children, topic wise courses of competitive exam etc. are shown, which will help children to understand many topics and they Can increase your information.

4. Helps to relieve mental stress

When a man comes home after a day’s run, watching television, forgets all his troubles and troubles for a few moments and causes him to feel fresh, and helps him to overcome his mental stress. Television is also a wonderful friend of man’s free time.

5. Can watch with family

Many sports channels are telecasted on television so that one can enjoy watching the live broadcast of sports like cricket matches , football matches , badminton etc. in the country and the world.

Apart from this, many cartoon TV channels are also broadcast for children, along with it has also emerged as a suitable medium to take the elderly to the spiritual world.

In fact, companies broadcast TV channels associated with many religions and faith , in which many religious programs are telecast. Apart from this, many programs related to agriculture are also broadcasted, so that farmers get information about the weather and how to grow good crops.

Television also has many other benefits, which humans can avail according to their needs.

Disadvantages of Television in points

Every coin has two sides, in the same way that television has, we discuss its effects below-

1. Effect on eyes

Watching TV more than necessary has an adverse effect on the eyes, which also increases the risk of human eyesight being reduced, so one should not watch TV closely.

2. TV makes diseases

People who always stick to television and sit on the same posture and watch TV, then such people are at increased risk of heart disease and hypertension.

Many people do not remember their mealtime while watching TV, because of which their food and drink becomes irregular, and they fall prey to many diseases.

Along with this, the habit of eating food while watching TV causes a person to become obese because people eat more while watching TV.

3. Wastage of time

Watching TV in free time is right, but some people cannot do their important work because of watching their favourite TV program or movie. So many students stick to the TV during the exam which is a waste of time.

4. Some TV programs have adverse effects on children

Channels broadcasts many such films and television programs on television, which has a terrible effect on the brain of children and promotes criminal activities. Along with this, they show some such advertisements which are not suitable for children at all.

10 Lines about Television

• Television is one of the most popular devices used for entertainment worldwide.
• If you spend hours in front of the television, your eyesight will become weak. your
• Television was invented in 1926 by John L. Baird, a Scottish scientist.
• But later, colour television started being replaced by black-white television.
• Television is one of the greatest inventions of mankind.
• The world’s first electronic television was invented in 1927 by a 21-year-old inventor – Philo Taylor Farnsworth.
• Television offers various other non-formal education programs that increase your overall knowledge on issues other than the subject.
• Television is a boon for humanity.
• Uncontrolled display of violent and corrupt programs makes the youth a victim of egoistic, violent and corrupt conduct.
• These days, under the influence of television, many youths are committing bullying, smoking, alcohol consumption, other corrupt practices .

Through television, we can easily get information of every field, along with programs related to the culture and tradition of any country. They can make people aware and also help in guiding people right through it.

It is found that the development of television as a big industry has also encouraged the economy of the country and new employment options have been created, it has many benefits, but it should be viewed according to its needs, otherwise it leads to bad health effect.

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Essays on TV Channel

1 sample on this topic

The mixture of written assignments you might be tasked with while studying TV Channel is stunning. If some are too confusing, an expertly crafted sample TV Channel piece on a related subject might lead you out of a dead end. This is when you will definitely praise WowEssays.com ever-expanding catalog of TV Channel essay samples meant to ignite your writing creativity.

Our directory of free college paper samples showcases the most vivid instances of top-notch writing on TV Channel and related topics. Not only can they help you develop an interesting and fresh topic, but also demonstrate the effective use of the best TV Channel writing practices and content structuring techniques. Also, keep in mind that you can use them as a source of authoritative sources and factual or statistical data processed by real masters of their craft with solid academic experience in the TV Channel area.

Alternatively, you can take advantage of efficient write my essay assistance, when our writers deliver a unique model essay on TV Channel tailored to your individual specifications!

My Favorite TV Channel Essay, Article, Paragraph, IELTS Que Card

My favorite tv channel essay, article, paragraph, ielts que card.

My Favorite TV Channel : The television is a part and parcel of a lot of households. As a result, watching television is a tradition of today’s modern society. It is a favorite entertainment source for many people, cutting across the ethnicity, creed, gender and age. I have to admit that I too take pleasure in “sticking” to the TV as mother repeatedly laments. Since I watch TV entire day long, I don’t blame mum. However, whenever I watch my favorite TV channel she doesn’t grumble. In fact, she often sits with me to watch it, the ‘ National Geographic Channel ’.

What The Channel Broadcasting ?

The National Geographic is a well-acknowledged documentary channel, focusing essentially on the ever-altering world, on Mother Earth and on environment and people and creatures that color it with. Just the push of a switch and a button and the entire new world is brought before me, for me to recognize its beauty and wonders. Personally, I am often intimidated and flabbergasted with them.

Why Do You Like The Channel as Your Favorite TV Channel ?

I like this channel because it is very instructive and educational. It is a ‘window to the world’. By watching it, I can ‘tour’, ‘survey’ and ‘discover’ all parts of the world. I have trekked up the uppermost peak and subjugated Mt. Everest. I have jumped down the bottomless trenches. I have walked throughout the backwoods and been in the middle of the wild monsters, big and small. Thus, this channel has helped to spread out my horizon and develop my knowledge and experience. I can proudly declare I am no more a ‘frog in the well’.

I also enjoy watching the National Geographic because it is pleasurable, fascinating and stimulating. I never anticipated that such an enlightening channel can be enjoyable as well. I get an option to enjoy the kaleidoscope of sights, sounds and colors of the world and its diverse people, all in the ease of my own home.

In accumulation to that, this channel is of very elevated quality and it is created by a group of experts, all are authoritarians in their own field of interest. The photographic recording is exceptionally awe-inspiring and stimulating. Moreover, the narration is very precise, informative, dramatic and expressive. Hence, I have never felt impatient, sidetracked or jaded watching this channel.

How Your Favourite TV Channel Helps You ?

The National Geographic is my desired tv channel as it has helped me to ‘develop’ and ‘grow’. I have watched it since I was a seven-year-old and an innocent child. Now, I am more responsive and conscious of the world and Mother Earth now. I learned to admire the Mother Earth and its exquisiteness and wonders. I am more disturbed about the safeguarding and preservation of the world not only now but also for posterity. In short, the National Geographic has rehabilitated me into a more responsible citizen of the world and a caretaker of Mother Earth.

It is a stirring and my favorite TV channel and I will not pause to recommend it to others so that they too have a prospect to respect startling moments and be grateful and care for the one and only world we live in.

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Some people think having more TV channels is good because they will have more choices. While other people think too many TV channels only lead to a lot of poor quality TV programs. Discuss both views and give your opinion. Give reasons for your answer and include any relevant examples from your own knowledge or experience.

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Some people say that in the modern world, getting old is entirely bad. Others, however, say that life for the elderly nowadays is much better than it was in the past. Discuss both views and give your own opinion.

Some people believe that art gives our lives meaning and purpose. others believe that it is merely a distraction from real life. discuss both these views and give your own opinion. give reasons for your answer and include any relevant examples from your own knowledge or experience., most developed countries spend a large proportion of their health budgets on expensive medical technology and procedures. this money should be spent instead on health education to keep people well. to what extent do you agree or disagree with this opinion, although most people are richer than in the past, modern life seems very stressful, and the number of people suffering from stress is at record levels. what are the main causes how could stress be reduced, some people think it is more important to plant more trees in open areas in towns and cities than provide more housing. to what extent do you agree or disagree.

• Scriptwriting

Writing for Television — Format, Genre and Structure

W ith new streaming platforms emerging every year and binge watching becoming an art form, the television industry needs more writers than ever. Unfortunately, there is also more competition than ever. Breaking into the TV industry can be tough, but here are the fundamentals you need to know about becoming a television show writer as well as some actionable tips that will help you get that much closer to writing for television.

Watch: Anatomy of a Screenplay — Ultimate Guide

Subscribe for more filmmaking videos like this.

Television script writing

Writing for television vs. film.

Although feature film screenplays and television screenplays have many similarities such as scene headings , formatting techniques , dialogue, and character descriptions there are many differences between writing for television and writing for film. To understand the differences, it's first important to understand how a TV show gets made. This Vox video conveniently breaks down the TV making process.

Understanding writing for television

1. Script Length: Most obviously, writing for television involves much shorter scripts than writing for features. The run time of a television show ranges from 30 minutes to 60 minutes while a feature film is at least 90 minutes long resulting in the difference in script length.

2. Story Engine: Feature films are meant to be resolved by the end of the film. Television shows, on the other hand, are meant to last multiple seasons. This means that writing for television is dependent on creating different driving forces than a film.

Films that last a whopping six to nine seasons are often very character driven, relying more on the audience's investment in the characters rather than the plot points themself.

Writing for television: Character and Develop Their Arc  •   Subscribe on YouTube

TV shows often have multiple central characters that move the show forward unlike features that typically have a single central protagonist. TV shows utilize multiple story lines otherwise known as A, B, and C story lines.

3. Structure: Because both the length and engine of a television show both differ from that of a film, the structure of a television show also differs. Writing for television aims to retain the audience's attention and set up following episodes.

4. Lack of immediate resolution: The episodic format of a television show means that each central narrative lasts over the course of multiple episodes or even seasons. For that reason, TV shows do not need to tie a neat bow on every episode with a resolution unlike a film.

Related Posts

• TV Writing & Development Master Class →
• FREE: Get started and write your television pilot today →
• TV Show Character Development with Free Template →

How to write for tv

Television script structure.

In the past, writing for television has been formulaic across the board to fit the form of weekly episode releases. With the advent of streaming services and the phenomenon of binge watching, nearly every story structure is possible to achieve through television. 

Some TV series have even been described as ten-hour movies broken into episodes. Other TV series still follow the traditional sitcom format. No matter what, understanding the story structure that best serves your story is important. 

Among the best television series in history is Breaking Bad pilot script which uses a common four act structure. Check out this breakdown of the structure of Breaking Bad in this video from Lessons from the Screenplay.

Breaking Bad  •  Writing for television pilots

Next time you watch a great TV pilot, take note of how this structure applies. This will help you structure your TV show in similar ways that best serve the story. Once you understand the mechanisms of your show’s structure, you will need to create the necessary materials to pitch your TV show.

TV show writing format

Tv script format.

Structure also entails understanding how to format a script. Before you send out any script whether it is a spec or a pilot, you must make sure it follows standard script format. This will make it easier to read, more engaging, and more professional. 

To better understand TV script format and writing for television professionally, check out our formatting video below. We dive into everything from scene headers to slug lines to dialogue. Of course, when you use dedicated screenwriting software like StudioBinder, the formatting is done automatically.

How to Format a Screenplay: Writing for television  •   Subscribe on YouTube

Learning how to write for TV means understanding both story and TV script format. Understanding various formatting techniques such as parentheticals and slug lines will add to your repertoire of TV screenwriting tools. This will effectively make you a better television writer. 

TV Writing and Pitching

Components of a tv show pitch.

There is fundamental advice when it comes to learning how to pitch a TV show , but the quintessential tip is to be prepared . This means that you know your TV show inside and out and have materials that prove it and communicate it clearly.

1. Treatment

A story treatment helps get your concept or show in front of more readers. Television show concepts can be large and complex. Distilling your idea into a simpler, more condensed treatment will increase your chances that someone will read about your show.

How to Write a TV Show Treatment  •   Subscribe on YouTube

Treatments will help get your foot in the door. But when someone bites onto a treatment, it’s important to be prepared to have a full pilot script ready.

2. Pilot Script

Your pilot script is a huge determining factor to the success of your TV show idea. It conveys the story, your TV screenwriting style, and should prove the potential for future episodes. The pilot is the foundational building block for the entire show. So how do you write a great one? Check out our video breakdown that analyzes the Breaking Bad pilot and what made it successful.

How to Write a TV Show Pilot Script That Sells  •   Subscribe on YouTube

Finally, you need to be able to clearly and effectively pitch the concept of your show to TV executives when you’re not even in the room. This is where the show bible comes in.

3. Show Bible

Show bibles are used to present to TV and digital executives in order to get a show commissioned or picked-up for distribution. They should break down the entire concept of a show in a clear way. Learning how to make a TV show bible is a lot easier than you might think as long as you have fleshed out the idea of your show well enough.

How to Make a TV Show Bible  •   Subscribe on YouTube

TV show bibles should allow executives, writers, and readers to understand the concept of a show without you having to explain everything to them.

If you do get into a room to pitch your show, there are a few other tips that will help you beyond the materials you bring. Your presence and how you pitch are incredibly important to your pitch’s success. Here are a few do’s and don’ts when it comes to pitching a TV show idea .

How to write for TV: Pitching  •   Subscribe on YouTube

Now that you understand the necessary information of TV screenwriting, it's time to learn about the actionable steps you can take to get you that much closer to a career in TV writing.

• How to Write for TV: Loglines →
• How to Pitch a TV Show Like a Pro →
• Get Started and Write Your Television Pilot Today →

How to write for TV

Tips to break into the tv industry.

Screenwriting for television and preparing a pitch does not happen overnight. In fact, it might take a lot of nights. But there are things you can do that will move your forward in your TV writing career outside of writing your own show.

1. Do your TV homework

Being well versed on television is the best way to learn about your craft. Keeping up to date with trending television series as well as watching classic television shows and dissecting how and why they work will help you better understand the mechanisms of a television show.

2. Write everyday

To get better at screenwriting for television, the only way to get better at your craft is to write. Whether it's writing your pilot, writing a treatment, or writing in a journal. Writing everyday will exercise the creative muscles you will need in the television industry where turn around times are fast and bright ideas need to appear out of thin air.

3. Write a spec

A spec script is written independent of any production entity with the intention to showcase your ability as a writer. Spec scripts can lead to the purchase of the script or even future assignments as a writer. Learning how to write a spec script is useful for anyone trying to break into the TV industry. It will also educate you on how to write for TV based on a pre-existing show. 

4. Move to Los Angeles

This may not be news, but it is worth reiterating. A majority of production companies for both film and television as well as the writing jobs. Getting out there will give you a better chance at our next tip. Screenwriting for television involves a lot of our next tip — networking. And being in the hub of television is a great way to network.

Of course it's not all about who you know, but it certainly has a big impact. Rubbing shoulders with those already in the television industry as well as those in your shoes trying to break in will help open up doors to present and future opportunities.

6. Get a writer’s assistant job

Getting a job as an assistant to a television writer will help you get your foot in the door of the industry while also learning from those already working in it. It will also help you build relationships that will work in your favor.

7. Enter writing contests

There are plenty of writing contests out there with some heavy competition. While the odds may not work in your favor, someone does win. At the very worst writing for these competitions is great practice for any aspiring screenwriter to learn how to write for TV.

8. Have a positive attitude

In the world of film, people often work with each other for long hours and even longer months or even years. Being someone with a genuinely positive attitude will make you someone people want to work with which helps your odds at finding TV writing work.

How to Write a TV Treatment

Do you already have an idea for a television show, but have yet to flesh it out or put it on paper? Get started by creating a treatment. A treatment is a great way to determine whether your idea has legs to be a full blown television series.

Up Next: How to Write a TV Treatment →

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How to Launch a Tv Channel Essay Example

• Pages: 19 (5033 words)
• Published: April 26, 2018
• Type: Case Study

Your guide to building a successful TV Business In association with Introduction – Nick Thompson ack in 2002, when we published our first ‘How to Launch a TV Channel’ guide, most people were watching video on free-to-air analogue TV, with digital TV coming up fast on the rails.

Today, in the UK and most developed countries, digital Pay-TV and digital terrestrial TV are thriving, video on the PC is at the front of everyone’s mind and mobile video is a niche but growing phenomenon. At the same time, the way that you put together and distribute a TV channel, although fundamentally similar, is also changing.

We therefore decided that it was time to produce a new version of ‘How to…’ Instead of updating the original version we decided to go back to the drawing board, rethink the contents and write ev

ery page from scratch, to better reflect the TV industry of today and tomorrow. B Although internet video is beginning to deliver on the hype, broadcast TV, whether cable, satellite or terrestrial, is still the best way of providing high-quality TV to large audiences - and will remain so for the next decade or more.

High definition will be increasingly important, but if it’s beyond your budget and you have exciting content that people want, you can be successful without making the switch to HD. However, if a direct competitor makes the move to HD you could be in real trouble.

The future is likely to see some very exciting developments, including interactivity, the convergence of internet and broadcast delivery mechanisms and multi-platform distribution.

The future is likely to see some very exciting development

combining interactivity and the convergence of internet and broadcast delivery mechanisms I hope you enjoy the ‘How to …’ guide and I would like to conclude with a few of my own thoughts on the exciting industry that my colleagues and I are lucky enough to work in: If once you’ve read the guide you would like to know more about how Arqiva can help you to launch a TV channel, then please contact us at www. arqiva. com. Nick Thompson, Managing Director, Arqiva Satellite & Media. In association with Contents f you’re serious about launching a TV channel and you’re not a TV professional there is a lot of industry knowledge that you need to know and that will make your planning process much easier.

In this short guide we have tried to give you the first level of knowledge you need to start planning your channel. A guide of this length cannot hope to be encyclopaedic, rather it’s our aim to help you to have a clearer picture of any gaps there may be in your knowledge, formulate the questions you need to ask and be able to understand the answers.

I We’ve divided the guide into short chapters: Page The business of television 5 7 9 12 14 16 In association with Choosing your TV platform Your content strategy Getting on air a countdown to launch Promoting your channel Future TV Useful contacts 3 Current UK TV Advertising rules permit up to 9 minutes per hour of adverting 4 The business of television A ll successful business models for today’s TV channels rely on driving ‘traffic’ (or eyeballs) across multiple media and

This ensures the maximum exposure of sponsors, products and brands to as diverse an audience as possible, and ideally culminates in viewer interaction which will directly or indirectly bring a financial benefit to the TV channel. Within each of the traditional business models of free-to-air (where the content is free to view); subscription and pay-per-view (by event rather than annual subscription), there are several revenue–generating activities which can be implemented across the board, on whichever platform(s) best suit your genre and your audience.

It is likely that your channel will receive revenues from more than one of these activities.

We have summarized these activities below: Advertising & Sponsorship Current UK TV Advertising rules permit up to 9 minutes per hour of advertising, 432 x 30-second ad spots per day, giving 1,314 hours per year (check with OFCOM for latest advertising rules and guidelines). Most commercial TV channels derive the majority of their revenue from Advertising and Sponsorship in the main broadcast TV stream; this is also true of most providers of video over the internet.

In the UK, audience viewing is tracked and reported by BARB (British Audience Research Bureau). BARB figures are the only acceptable currency recognised by mainstream advertisers. Subscriptions Getting viewers to subscribe to a single channel or service works extremely well provided the content or services hold sufficient value for an adequate number of people to warrant it. There is one golden rule of subscription – if the same content (or an exclusive service associated with the content) can be found for free on any other platform, then people will find and chose that ’free’ route.

Subscribers are looking for

either an ’exclusive’ experience (back stage interviews with celebrities, for example) or access to a ’live’ experience (sport, or any time-sensitive activity) which cannot be found elsewhere and they increasingly want to access it in the way that’s most convenient for them. Participation Participation TV is a form of integrated communications used to motivate viewers to participate in events and interact with content and brands. Essentially it encapsulates every activity where a viewer pays to respond to content.

We have seen examples of Participation TV generating enormous revenues for broadcasters over the last few years. Even though there has been some recent evidence of audience turn-off, responsibly managed and transparently audited campaigns still generate significant revenues and, perhaps equally importantly, viewer information and feedback.

Participation TV also includes gaming. All UK TV channels may broadcast 3 hours per day of gaming content although this activity requires a special licence (or a partnership/ supplier agreement with a licence holder).

Some channels secure up to 70% of their core revenues this way. Shopping Teleshopping is an enormously popular and increasingly successful activity. There is a relatively large number of ‘shopping channels’ in the UK for which almost all their content is based around shopping, with purchases made over the phone or via a web interaction.

For non-shopping channels there is a daily allowance of three hours of TV shopping. Teleshopping content can be easily acquired or cost-effectively produced in-house and usually operates on a revenue share or commission basis.

Fulfilment can be outsourced to significantly reduce inventory risk, fraud and returns while maintaining healthy margins. Web The web is the natural convergence point for all platforms and

media for a TV channel, and of course the easiest and most secure access point to viewers’ wallets.

The web is often the most effective way of distributing exclusive content for a one-off payment or a subscription, and it can be used to promote programmes and enhance campaigns being broadcast on the main TV channel.

Shopping initiatives can be channelled through the web for fulfilment, and relationships with viewers can be developed and personalised with varying degrees of sophistication and depth to satisfy web advertisers who wish to deliver targeted advertisements to specific users. In association with 5 If advertising and sponsorship are your main revenue sources, the companies spending money with your channel may have specific requirements that can only be delivered (and measured) on certain platforms 6

Choosing your TV platform he UK Government has legislated that analogue channels will no longer exist in the UK after digital switchover in 2012. Combining this with the fact that in most markets new TV channels will launch solely on digital platforms, we have decided to focus upon digital platforms in this guide.

Choosing the most relevant and successful platform for your TV channel is a decision that is usually based on cost, availability of capacity and audience reach within the operational territory/territories.

Many channels broadcast on multiple platforms, or due to audience popularity (or local infrastructure) chose to transmit on different platforms in different territories. If advertising and sponsorship are your main revenue sources, the companies spending money with your channel may have specific requirements that can only be delivered (and measured) on certain platforms, so your business model will be a key driver in

this decision. Of equal importance will be your content rights agreements – acquired content may only be able to be shown on specific platforms.

Here are the main ways in which a TV channel can transmit digital TV to consumers: Digital Satellite These platforms are now available in most developed countries across the world. In the UK BSkyB is the largest pay-TV platform with around 9 million subscribers.

This digital satellite T TV platform, which has hundreds of channels and a highly advanced consumer experience, provides viewers with access on a subscription basis. The UK’s other satellite platform is Freesat, which launched in the spring of 2008 and provides consumers with free access after paying a one off cost for a set-top box, satellite dish and installation.

Freesat’s offering will potentially be highly attractive to the UK consumer and free high definition TV will be particularly attractive for those with large LCD HD ready screens and no HD feed. Digital Terrestrial TV (DTT) Pioneered in the United Kingdom, the global number of DTT platforms is increasing. In the UK the DTT platform is called Freeview.

Due to its popularity there is very little/no capacity for new channel entrants on the main Freeview platform, however the subscription part of the platform - ‘Top-Up TV’ – occasionally has capacity available for broadcasters with adequate funding.

The next development in UK DTT is likely to be the launch of a limited number of HD channels - presently all UK DTT channels are standard definition. Digital Cable and DSL The largest cable company in the UK is Virgin which offers the ’triple play’ of TV, Internet and telephony through

an integrated digital platform. There are regional cable companies that offer similar services, but used in isolation from other platforms, their limited audience reach does not present the opportunity to make a commercial success of anything other than a truly regional or community TV channel.

IPTV and Web TV These terms are often confused.

In this guide by IPTV (Internet Protocol TV) we are referring to the distribution of TV across a ’closed’ network to a subscriber base, rather than across the public internet. The UK’s BT Vision is an example of an IPTV operator. By Web TV we are describing a straightforward video web experience, such as that provided by YouTube or BBC iPlayer. IPTV has associated operational and platform costs for TV Channels, whilst Web TV can be ‘broadcast’ very simply and cheaply to a global audience.

The Web TV viewer experience can be varied and runs unchecked providing little or no control over content access or technical quality - it is often difficult for a Web TV operation to attract large numbers of viewers.

Mobile TV In most territories, mobile TV as a revenue generating platform is still in its infancy, due mainly to bandwidth constraints. However, developing network technology and more sophisticated and functional handsets means that mobile video consumption is beginning to grow in popularity.

TV channels should be ready to take advantage of Mobile TV when new more powerful distribution methods come on stream and when mobile TV has access to greater bandwidth. In association with 7 8 Your content strategy Content Strategy Your Content Strategy will be the cornerstone for your entire business model. You will have to

address key questions such as: Who is my audience? What do they want from this channel? What do I want from them? What is the competition offering? And the crucial question: What can I afford?

The combination of answers will guide you towards developing an outline content strategy. How to source content A TV Channel can either acquire or produce/commission content.

Acquired content will come with limitations on how and where it is distributed. Owners of programmes with significant value - first run box-office films, or major sporting events for example - will also require you to provide prescriptive information on the type of conditional access (anti-piracy) system your platform uses, before they will allow you to broadcast the material.

Commissioned/produced content can be broadcast wherever and whenever you like. It can also be repurposed for further multiplatform distribution - often in other languages - or re-packaged and re-sold. If your channel serves a specific niche interest, or community, it is worthwhile contacting official industry bodies, large organisations or even potential advertisers and sponsors in that market to ascertain whether they have programmes or arrangements with specialist production companies or broadcasters for the provision of relevant content.

Provided the material is of broadcast quality, and rights cleared, you will find it is astonishing how much material you can obtain through these official bodies or even from enthusiastic members of the public. Ultimately the content mix between acquired/commissioned will be dictated by your production budget. Calculating how much content you need Each platform operator provides guidelines on the minimum ’refresh rate’ they require for the content that they transmit. Irrespective of this, the more frequently material

is repeated, the less engaging your channel will be for a viewer, and potentially the fewer viewers you will have.

Some channels rely on broadcasting cheaply-acquired but revenue-generating teleshopping and gaming programmes to reduce the number of hours that they transmit their ‘core’ content. For example, a 24/7 channel can broadcast 3 hours of shopping and 3 hours of gaming per day, meaning that core content is only broadcast 18 hours a day, less a further 3.

6 hours if you are carrying advertising under a UK licence. It is important to understand that even some channels with household names may transmit 2 or less hours of brand new content per day.

However, the nature of your channel may be such that you need many more hours per day, for example if you are a news or a ‘live’ sports channel. SD or HD- the definition decision High definition TV (HD) is of much higher quality than standard definition TV (SD) and as you would expect there are some cost implications with this.

Acquisition costs aren’t necessarily that much higher, but the bandwidth costs – the cost of distribution from the playout centre to the consumers home – are approximately four times higher than for a standard digital channel.

As in most content distribution decisions, whether you choose to launch in HD is dependent upon the genre and subject matter of your channel, which platform you’re on and who you are competing against. In general however, most channels can plan to launch in SD and move to HD when it makes financial sense. How to exploit content rights Content rights agreements usually include limitations not

only on the territories that the content can be shown in, but also the platforms it can be distributed on. You must bear this in mind when using TV broadcast content online.

When negotiating your content rights for acquired content, you may find that the content owner will provide you with more flexibility or a better rate if you can offer them marketing opportunities associated with the content, or with the company.

This is particularly the case with films, where you may offer free advertising airtime for promotions or an online campaign for free movie tickets. In association with 9 offer them packages where they can sponsor or advertise around programmes and series’ relevant to them 0 Your content strategy When selling your own content, you can provide rights buyers with additional marketing and publicity generating activities to increase your own brand awareness. When selling your own content, you can exploit rights buyers with associated revenue shares and other marketing and publicity generating activities to increase your own brand awareness. Packaging content Packaging content to ensure your TV channel is watched by as many people as possible is a key part of your content strategy.

You must give due consideration to the type of channel and genre in which you are broadcasting, and what you require from your audience.

For example, is your business objective to get people to buy products; to go to certain places or another specific call to action? If so, your programmes should compel people to do this: and it’s crucial to make it easy for viewers to understand how they can follow up. If your channel is about providing information,

give adequate time and thought to providing links to websites or addresses for associated organisations.

Sponsors and advertisers are increasingly looking for ways in which they can associate directly with specific activities, so offer them packages where they can sponsor or advertise around programmes and series’ relevant to them. TV advertorials and sponsored content is regulated in the UK, but it is not regulated online, so consider packaging short programmes which can be branded specifically for the web environment.

Careful and creative programme scheduling is important when packaging content for viewers – there are pecific times of day which naturally attract certain audience demographics, early recognition of these viewing patterns should be analysed and catered for. Always provide every opportunity for the audience to interact with your channel. In association with 11 Getting on air – a countdown to launch rimarily this section focuses on the UK TV market, however, much of the information is generic and will be relevant to whichever market you want to operate in. The OFCOM licence All TV channels operating or transmitting from the UK require a licence from The Office of Communications (OFCOM).

For direct to home satellite and cable channels, this is a Television Licensable Content Service (TLCS).

There is currently no governing body for web TV in the UK. Negotiating with platform owners It is wise to contact the Launch Manager of the platform you wish to launch on, as soon as you have decided which one is most appropriate. In the UK there is stiff competition for a launch slot on most platforms, and an early introduction will not only help you understand all the platform

requirements, but will assist with your business planning and cashflow as you will be given an idea of timescales for launch.

Platform owners like to be able to clearly understand a TV channel’s business model; have confidence that your team is capable of taking the channel through to launch; identify the type of content you will be showing and know that the business is adequately funded.

A brief corporate presentation is always welcome at this stage. Each platform has varying criteria for carrying a TV channel, and if your channel is particularly attractive to the platform owner they may be P flexible in negotiating terms and contract duration or even assist you with selling your advertising, often referred to as airtime sales.

The EPG (Electronic Programme Guide) The EPG is owned and managed by the platform owner, and contracted out to TV channels. It is a valuable marketing tool as it tells the audience what channel they are watching, which programme you are showing, what the programme is about and what is coming next.

PVRs (Personal Video Recorders) use the EPG to set programme recordings. EPG ‘slots’ are usually split into genres of programming. Typically these genres include categories such as sport, lifestyle and culture, entertainment and movies.

It is very important that you identify which genre of channel you would like your channel to appear in, and explain this to the platform owner prior to launching. Getting video to the Media Centre (contribution) Getting your content to the Media Centre - where your channel will be distributed from -should be an early consideration in your operational planning as this part of the delivery chain

can become costly and inefficient without adequate planning.

Your contribution plans will depend on geographically where your headquarters are located, where the content is made and whether or not your material s live or pre-recorded. Here are some of the ways it can be done: ? Courier – the traditional way. The Media Centre is open 24/7 for tapes and hard drives containing your content, to be delivered by couriers for broadcast. ? Satellite – many broadcasters already transmit their channels by satellite in other territories, and the Media Centre can take the signal directly down from that satellite (downlinking) and switch it through to the platform of your choice. Additionally the Media Centre can organise an ad hoc (occasional use) satellite booking to bring in material that is either geographically remote, or live. File Transfer – the Media Centre accepts data delivery via FTP.

? Fibre – certain locations have outbound connectivity by fibre, and the Media Centre will arrange for the material to be delivered via this method if required. Distribution - the Media Centre The Media Centre is the critical point in the distribution chain at which all your TV channel content - programmes, promotions, advertisements - is checked for technical quality and correct labelling before being transferred onto a large broadcast quality server, this process is called ingest.

Once the content is ingested, it can be played out at any time using a scheduling programme which interfaces with the playout software 12 operated by the media centre. Your staff, or anyone with authorised access, can schedule in this way from anywhere in the world. The company that owns and manages the

media centre is a key technology partner.

A well resourced and experienced media centre will have staff that have played a part in launching a number of TV channels and will be able to give you help in many areas, including business planning, asset management and helping you with forward planning.

They will also be able to give you advice about how to manage your workflow and will be able to suggest suppliers that can assist with tasks such as EPG management, content delivery and how best to integrate the web with your plans. Channel playout ‘Playout’ is where your content is actually broadcast from within the Media Centre. Your staff create advance playlists using simple software (an Excel spreadsheet or an easy to use bespoke application) that instructs the server to start playing the desired content at a particular time.

The content is then transmitted into the main distribution platform system you have chosen.

It is in the playout area that you can change the look and feel of your channel by using a variety of playout features. There are many options to choose between, each one offering a specific benefit: ? teletext services can provide additional information ? logos can be used to brand your channel ? subtitles are useful to access a wider audience ? ulti-language audio feeds are helpful if you are ‘exporting’ your channel to different countries, or if your programming is likely to be viewed by speakers of more than one language. How to sell your advertising space Traditionally all commercial TV channels derived the bulk of their revenue from airtime sales. Until very recently, the management of a

TV channel’s airtime inventory was usually through specialist media sales agencies selling to brands and their media buyers.

However, the proliferation of niche channels means that an increasing number of TV channels now have in-house sales teams selling directly to niche advertisers and sponsors looking to deliver messages to an audience which is already knowledgeable and keen to acquire products relating to a specific activity or subject matter.

These clients pay significantly more to benefit from this razor-sharp targeting to a select group of viewers. Frequently niche TV channels find that a combination of both agency and in-house sales provides the most efficient and profitable approach to selling advertising space.

Advertising and sponsorship – the regulatory environment In the UK, Advertising and Sponsorship is strictly regulated by OFCOM (Office of Communications). In most territories there is an equivalent body which regulates national broadcasters. The current regulatory framework for Advertising and Sponsorship in the UK, set out in the OFCOM Television without Frontiers (TWF) Directive, permits broadcasters to show up to 12 minutes of advertising in any one hour, subject to an overall average of 9 minutes an hour, per day.

The current rules on the permitted amount and scheduling of television advertising are set out in the Rules on the Amount and Distribution of Advertising, which can be found at http://www.

ofcom. org. uk/tv/ ifi/codes/advertising/#content. These rules are administered by the Advertising Standards Authority. The Advertising Standards Authority is the independent body set up by the advertising industry to police the rules laid down in the advertising codes.

In association with 13 Promoting your channel ithout promotion, no one will know where to find your

channel, or what it’s about.

Fighting for a share of an audience in a multi-channel, multi-platform universe takes tenacity, creative thought and a solid understanding of who your audience is and what media they already consume. Marketing your channel to the most valuable demographic for your genre can be done in many ways. Direct Mail If your target demographic has a very specific interest, then direct mail – flyers and email for example - can be very successful and cost-effective, particularly when implemented in conjunction with industry bodies, clubs or associations linked with that specific market.

Web marketing One of the most effective ways of promoting your channel is through the web – both on your site and those of your sponsors and advertisers. Make sure that viewers can see your TV schedules to find out what is on.

Paying to have your channel listed in a TV guide can be very expensive, whereas your website is already paid for, so use this to full effect. Providing sample clips of your programmes online can help to drive viewers to your TV channel.

Anything that engages your viewer, or makes them want to interact with you helps to build your audience, so do run competitions and encourage people to upload comments or videos to forums and blogs. The Future e look at future developments that will change how TV channels launch in the future. This will include web-only business models and how Internet enabled set-top boxes open up exciting opportunities for fully converged web/ TV services.

There are numerous possibilities for broadcasters in these exciting times.

The proliferation of consumer devices on which to watch content,

and the rapid development and rollout of digital networks which carry the content, form an exhilarating yet unclear backdrop to the video market. There is one undisputed area of growth – and that is the move towards personalisation of content. Irrespective of how content is carried, and what device it is viewed on, consumers want to watch what they want, when they want it. Advertisers and sponsors will soon demand delivery (and confirmation of that delivery) of messages to specific sets of eyeballs.

Web-only TV businesses are already using Web 2.

0 tools to achieve this, so we can expect to see a plethora of easy to use and very cheap tools that have huge implications for the way consumers of content interact and the way they make purchasing decisions. The advent of ‘Social Media Distribution’ (the viral transfer of material between consumers) is proving difficult to ignore, and with the explosion in popularity of YouTube and Web TV sites, TV channels need to have a strategy for monetizing these activities.

W Promotion through print Most platforms have their own monthly listings guides and you can pay to have your channel listed in these to inform your viewers of your programme schedule. Contacting the magazine’s programme reviewers to let them know about your channel and programmes can lead to obtaining a review and of course advertising and promoting competitions in these publications is a sure fire way of attracting the attention of your potential audience.

Other marketing tactics Arranging to have your channel promoted on other TV channels can be successful, particularly when both channels have a similar or complementary demographic. All broadcasters accept that

their channel is not the only one that people watch and many niche channels are happy to carry promotional clips for other channels for free, if the agreement is reciprocated. These agreements can be reached either directly with the channel’s marketing team or through airtime sales agencies.

Radio has also proven to be a very popular means of promoting TV channels and programmes and thanks to the regionalised nature of radio, these activities can be both effective and good value for money, particularly if you are targeting a specific geographical region.

Your advertisers and sponsors can offer you a number of ways to grow your audience, to help both parties raise brand awareness and generate a dialogue with viewers. W 14 With the online community so much in the media right now, one could be forgiven for questioning the future role of the ‘full-bandwidth broadcast TV channel’.

Industry experts accept that the large-screen experience is hard to beat, and will remain so for some time. Many mainstream advertisers are skeptical and conservative in their views on purely online advertising, and whilst they allocate budget for new media marketing activities, there is little decline in their budgets for TV broadcasting. A great strength of TV advertising is that it is still the easiest, and often the most cost-effective, method of getting your marketing message to mass audiences throughout a region or country.

A significant number of start up TV channels still see distribution on a mainstream platform as the best shop window for their channels, with an enhanced or complimentary service being provided online. We can expect to see changes in the way that TV channels

are funded in the future - OFCOM in the UK is already investigating changing the legislation surrounding this. Specifically they are focussing on product placement, whole channel sponsorship, advertiser funded-programming, and simply allowing more minutes of advertising.

It is now more difficult than ever before to see clearly into the future of the broadcast industry. We believe that today’s TV experience still has a lot to offer to consumers, broadcasters and advertisers alike.

We also believe that TV and the Internet will increasingly converge, and that there will be winners and losers in this process. Times of accelerating change offer great opportunities, so it’s crucial that you ensure your new TV channel is flexible enough to take advantage of this changing broadcast landscape. In association with 15 Useful contacts.

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UConn vs. Alabama live stream, watch Final Four 2024 online, TV channel, odds, spread, prediction, pick

The huskies and crimson tide are squaring off with a spot in the national title game on the line.

A spot in the final game of the 20024 NCAA Tournament is on the line as No. 1 seed UConn and No. 4 seed Alabama  meet in the second Final Four contest of the night on Saturday with the winner moving on Monday's national championship game. The Huskies are just two wins away from becoming the first back-to-back title winners since Florida in 2006 and 2007 but will have to slow down a Crimson Tide team that boasts the nation's highest-scoring offense.

Alabama is making its first Final Four appearance in program history but won't be intimidated after taking out another No. 1 seed and historic power in North Carolina in the Sweet 16. The Crimson Tide followed up by rallying to edge No. 6 seed Clemson in the Elite Eight with a monster second half.

UConn has won 10 straight NCAA Tournament games by double digits, dating back to last year's historically dominant national championship run. The Huskies made No. 3 seed Illinois their latest victim in the Elite Eight, using a 30-0 run to pull away from the Fighting Illini. With key players such as Tristen Newton , Alex Karaban and Donovan Clingan back from last year's title run, the Huskies are familiar with the pressure of this moment

UConn vs. Alabama: Need to know

Cling Kong:  Over seven postseason games, UConn center Donovan Clingan is averaging 14.9 points, 9.7 rebounds and 3.1 blocks on 66.2% shooting. The 7-foot-4 sophomore has established himself as a likely lottery pick in the 2024 NBA Draft after he was on the mend early in the season from a foot injury. He's been unstoppable lately and is a defensive force that will be difficult for Alabama to deal with as the Crimson Tide seek to attack the rim.

Coaching connection: Just 15 years ago UConn's Dan Hurley and Alabama's Nate Oats were each successful high school coaches. Once Hurley worked his way up to become head coach at Rhode Island , he was instrumental in discovering Oats. Hurley and his brother Bobby -- who was an assistant at Rhode Island -- were recruiting one of Oats' players at Romulus High School in metropolitan Detroit . During that process, they became impressed with Oats. When Bobby Hurley landed the Buffalo head coaching job for the 2013-14 season, he gave Oats his big break by hiring him as an assistant.

Mark Sears mania : Alabama guard Mark Sears has been incredible all season, averaging 21.5 points on 43.4% 3-point shooting. The 6-foot-1 senior is also dishing out 4.1 assists and picking up 1.7 steals per game as the top all-around star for the Crimson Tide. He hit seven 3-pointers in Bama's Elite Eight win over Clemson and drilled eight in a December loss to Purdue . He's where it all starts for Alabama, and he's not afraid of the big stage.

How to watch UConn vs. Alabama live

Date : April, 6 |  Time : 8:49 p.m. ET Location : State Farm Stadium -- Glendale, Arizona TV: TBS, TNT, truTV |  Live stream:   March Madness Live

UConn vs. Alabama prediction, picks

Odds via SportsLine consensus

Alabama gets nearly all of its points at the rim and from behind the 3-point line. UConn is skilled at taking away both those sources of offense. The Huskies topped the Big East in 3-point defense, holding opponents to just 29.3% from deep. UConn defenders can be overly aggressive running Alabama players off the 3-point line because of how difficult it is to score at the rim on  Donovan Clingan . The Huskies' 7-foot-2 sophomore center is a shot-blocking machine, and he's been playing at an elite level in the postseason. Offensively, the Huskies' multi-faceted attack will be a major challenge for Alabama's shaky defense.  Prediction: UConn -11.5

Who wins every college basketball game? And which teams could sink your bankroll?  Visit SportsLine now to see how to pick every college basketball game, all from the model that simulates every game 10,000 times and has generated over $2,000 in profit the last four-plus years .

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What channel is Final Four on today? Times, TV schedule for March Madness semifinal games

Four teams. Two spots.

Welcome to the Final Four.

Zach Edey has 1 seed Purdue back to the Final Four for the first time since 1980 with a 41 point and 16 rebound night against Tennessee in the Elite Eight. The Boilermakers will look for their first national championship title in program history. However, getting to the national championship game won't be as easy as it seems for the Boilermakers, as Purdue has run into the Cinderella — and bracket buster — team of this year's NCAA Tournament 11 seed NC State.

MORE: Watch the Final Four of the 2024 NCAA Tournament on Sling TV

Kevin Keatts and Co. have ended up being one of the hottest teams in the country since March 12 — the start of the ACC Tournament — as the Wolfpack bring a nine-game winning streak into the Final Four. Edey will take on March Madness superstar DJ Burns , who has 18.3 points, five rebounds and 3.5 assists per game in the NCAA Tournament.

FOLLOW THE MADNESS: NCAA tournament brackets, scores, schedules, teams and more.

As for the nightcap between 1 seed UConn and 4 seed Alabama, there are plenty of storylines surrounding it.

First, there is the matchup between Tristen Newton and Mark Sears, two of college basketball's top point guards, going up against each other. Then there is the Bobby Hurley coaching battle between UConn's Dan Hurley , Bobby's younger brother, and Alabama's Nate Oats. Bobby, the coach at ASU, served as one of his brother's assistant coaches when Dan was the coach at Wagner while Bobby was the coach who gave Oats his first Division I coaching job as an assistant when he was Buffalo. And of course there is the battle between the nation's No. 1 scoring offense, Alabama, going up against a UConn team that has outscored each of its opponents this year in the NCAA Tournament by 27.8 points per game.

Should UConn get past Alabama, it will have the opportunity to become the first team since Florida to win back-to-back national championships. The Gators accomplished that feat in the 2006-07 and 2007-08 seasons under now Chicago Bulls coach Billy Donovan.

Here's the full NCAA Tournament schedule for Saturday's Final Four, including times, TV listing, streaming options, scores and more:

REQUIRED READING: March Madness bracket 2024: Schedule, TV channels for Final Four, national championship game

March Madness schedule today

Here's the full slate of Saturday's Final Four games in the NCAA Tournament:

All times are in Central

• (1) Purdue 63, (11) NC State 50
• (1) UConn 86, (4) Alabama 72

How to watch, stream March Madness games

• TV channel:  TBS
• Stream:  March Madness Live App |  Sling TV

The 2024 Final Four will be broadcast on TBS. It can be streamed on either the March Madness Live app or  Sling TV . Ian Eagle (play-by-play), Bill Raftery (analyst), Grant Hill (analyst) and Tracy Wolfson (sideline reporter) will handle the broadcast duties.

NCAA Tournament scores, results for Saturday's Final Four games

This section will be updated as games become finalized

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Everything to know about 2024 men's basketball NCAA Tournament championship game

What started as 68 competitors in the NCAA Tournament has been narrowed down to the Final Four . And only two will make it to the national championship game.

Will it be defending champion UConn , who is two wins away from becoming the first back-to-back champions since 2007? Will it be Alabama , who’s making their first ever Final Four appearance in program history? Or will it be NC State or Purdue , who last won it all in 1983 and 1969, respectively? 

No. 11 seed NC State will take on No. 1 seed Purdue in the Final Four on Saturday (6:09 p.m. ET, TBS), followed by No. 4 seed Alabama vs. No. 1 seed UConn (8:49 p.m. ET, TBS). Although the final matchup isn’t set, the date for the national championship is.

2024 MEN'S FINAL FOUR: What to know, from dates, game times, TV, location, teams and more

POWER RANKINGS: Final Four teams in men's 2024 NCAA Tournament based on championship odds

FOLLOW THE MADNESS: NCAA basketball bracket, scores, schedules, teams and more.

Here’s everything you need to know about the 2024 NCAA national championship game, from time, date and TV channel. 

When is March Madness national championship game?

The national championship game for the 2024 NCAA Tournament will take place on Monday, April 8 at 9:20 p.m. ET.

Where is March Madness national championship game?

The 2024 NCAA Tournament national championship game will be held at State Farm Stadium, home of the NFL 's Arizona Cardinals , in Glendale, Arizona, the same location as the Final Four matchups.

What channel is March Madness national championship game?

The national championship game will be broadcast live on TBS.

Where to stream March Madness national championship game?

The national championship game can be streamed on the NCAA March Madness Live app , Paramount+ , HULU with Live TV , in addition to Sling TV  and  Fubo .

Who won 2023 men's March Madness?

Last year, the  UConn Huskies defeated the San Diego State Aztecs  76-59 at NRG Stadium in Houston to win the school's fifth championship overall and first since 2014. Connecticut is looking to become the first team to win back-to-back championships since the Florida Gators, who won consecutive titles in 2006 and 2007.

2024 March Madness championship odds

The Huskies are the current favorites to hoist the championship trophy, according to  BetMGM . Here are the current odds vs. the opening odds:

• UConn : -190 (opening odds: +1200)
• Purdue : +210 (opening odds: +1800)
• NC State : +1600 (opening odds: +15000)
• Alabama : +1800 (opening odds: +1400)

March Madness men's champions, by year

Here is every national champion and their record since the NCAA men's basketball tournament began in 1939:

• 2023 : Connecticut (31-8)
• 2022 : Kansas (34-6)
• 2021 : Baylor (28-2)
• 2020 :  The tournament was canceled due to the coronavirus pandemic
• 2019:  Virginia (35-3)
• 2018 : Villanova (36-4)
• 2017 : North Carolina (33-7)
• 2016 : Villanova (35-5)
• 2015 : Duke (35-4)
• 2014 : Connecticut (32-8)
• 2013 : Louisville (35-5) * Championship was vacated by the NCA A
• 2012 : Kentucky (38-2)
• 2011 : Connecticut (32-9)
• 2010 : Duke (35-5)
• 2009 : North Carolina (34-4)
• 2008 : Kansas (37-3)
• 2007 : Florida (35-5)
• 2006 : Florida (33-6)
• 2005 : North Carolina (33-4)
• 2004 : Connecticut (33-6)
• 2003 : Syracuse (30-5)
• 2002 : Maryland (32-4)
• 2001 : Duke (35-4)
• 2000 : Michigan State (32-7)
• 1999 : Connecticut (34-2)
• 1998:  Kentucky (35-4)
• 1997 : Arizona (25-9)
• 1996:  Kentucky (34-2)
• 1995 : UCLA (31-2)
• 1994 : Arkansas (31-3)
• 1993 : North Carolina (34-4)
• 1992 : Duke (34-2)
• 1991:  Duke (32-7)
• 1990 : UNLV (35-5)
• 1989 : Michigan (30-7)
• 1988 : Kansas (27-11)
• 1987 : Indiana (30-4)
• 1986 : Louisville (32-7)
• 1985 : Villanova (25-10)
• 1984 : Georgetown (34-3)
• 1983 : North Carolina State (26-10)
• 1982 : North Carolina (32-2)
• 1981 : Indiana (26-9)
• 1980 : Louisville (33-3)
• 1979 : Michigan State (26-6)
• 1978 : Kentucky (30-2)
• 1977 : Marquette (25-7)
• 1976 : Indiana (32-0)
• 1975 : UCLA (28-3)
• 1974 : North Carolina State (30-1)
• 1973 : UCLA (30-0)
• 1972 : UCLA (30-0)
• 1971:  UCLA (29-1)
• 1970 : UCLA (28-2)
• 1969 : UCLA (29-1)
• 1968 : UCLA (29-1)
• 1967 : UCLA (30-0)
• 1966:  UTEP (28-1)
• 1965 : UCLA (28-2)
• 1964 : UCLA (30-0)
• 1963 : Loyola Chicago (29-2)
• 1962 : Cincinnati (29-2)
• 1961 : Cincinnati (27-3)
• 1960:  Ohio State (25-3)
• 1959 : California (25-4)
• 1958 : Kentucky (23-6)
• 1957 : North Carolina (32-0)
• 1956 : San Francisco (29-0)
• 1955 : San Francisco (28-1)
• 1954 : La Salle (26-4)
• 1953 : Indiana (23-3)
• 1952 : Kansas (28-3)
• 1951 : Kentucky (32-2)
• 1950 : CCNY (24-5)
• 1949 : Kentucky (32-2)
• 1948:  Kentucky (36-3)
• 1947 : Holy Cross (27-3)
• 1946 : Oklahoma State (31-2)
• 1945 : Oklahoma State (27-4)
• 1944 : Utah (21-4)
• 1943 : Wyoming (31-2)
• 1942 : Stanford (28-4)
• 1941 : Wisconsin (20-3)
• 1940 : Indiana (20-3)
• 1939 : Oregon (29-5)

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What channel is South Carolina women's basketball vs. Iowa on today? Time, TV schedule for national championship game

History will be made one way or another for South Carolina women's basketball against Iowa in the national championship game on Sunday in Cleveland.

Either the Gamecocks will cement a 38-0 season with a national title and a win over the team that eliminated them last season, or Caitlin Clark will secure her college legacy with a national championship.

South Carolina dominated in the third quarter of Friday's Final Four win over NC State, while Iowa earned a one-possession win over UConn on Friday to advance.

Here's everything you need to know about South Carolina's national championship game vs. Iowa, including time, TV and streaming info and more:

What channel is South Carolina women's basketball vs. Iowa, Caitlin Clark in national championship game on today?

• TV channel:  ABC and ESPN
• Streaming:  Watch ESPN,  ESPN+ ,  FUBO (free trial available)

FOLLOW THE MADNESS: NCAA tournament brackets, scores, schedules, teams and more.

South Carolina vs. Iowa will be broadcast nationally on ABC. Streaming options for the game include the ESPN app and  FUBO , which offers a free trial to potential subscribers. Viewers can also stream the game exclusively on  ESPN+ , ESPN's subscription streaming service.

South Carolina women's basketball vs. Iowa, Caitlin Clark in national championship game start time

• Date:  Sunday, April 7
• Start time:  3 p.m. ET

The South Carolina-Iowa national championship game is scheduled to tip off at 3 p.m. Sunday inside Rocket Mortgage FieldHouse in Cleveland, Ohio.

SCOUTING REPORT: South Carolina vs Iowa prediction, pick: Who wins 2024 national championship?

South Carolina women's basketball schedule 2023-24

• Nov. 6: vs. Notre Dame (in Paris), W 100-71
• Nov. 12: Maryland, W 114-76
• Nov. 16: Clemson, W 109-40
• Nov. 20: South Dakota State, W 78-38
• Nov. 24: Mississippi Valley State, W 101-19
• Nov. 30: at North Carolina, W 65-58
• Dec. 3: at Duke, W 77-61
• Dec. 6: Morgan State, W 104-38
• Dec. 10: vs. Utah (in Uncasville, Connecticut), W 78-69
• Dec. 16: Presbyterian, W 99-29
• Dec. 19: at Bowling Green, W 93-62
• Dec. 30: at East Carolina, W 73-36
• Jan. 4: at Florida, W 89-66
• Jan. 7: Mississippi State, W 85-66
• Jan. 11: at Missouri, W 81-57
• Jan. 15: Kentucky, W 98-36
• Jan. 21: at Texas A&M, W 99-64
• Jan. 25: at LSU, W 76-70
• Jan. 28: Vanderbilt, W 91-74
• Feb. 1: at Auburn, W 76-54
• Feb. 4: Ole Miss, W 85-56
• Feb. 8: Missouri, W 83-45
• Feb. 11: UConn, W 83-65
• Feb. 15: at Tennessee, W 66-55
• Feb. 18: Georgia, W 70-56
• Feb. 22: Alabama, W 72-44
• Feb. 25: at Kentucky, W 103-55
• Feb. 29: at Arkansas, W 98-61
• March 3: Tennessee, W 76-68
• SEC Tournament quarterfinal: vs. Texas A&M, W 79-68
• SEC Tournament semifinal: vs. Tennessee, W 74-73
• SEC Tournament championship: vs. LSU, W 79-72
• NCAA Tournament first round: Presbyterian, W 91-39
• NCAA Tournament second round: UNC, W 88-41
• NCAA Tournament Sweet 16: vs. Indiana, W 79-75
• NCAA Tournament Elite 8: vs. Oregon State, W 70-58
• NCAA Tournament Final Four: vs. NC State, W 78-59 (37-0, 16-0 SEC)
• NCAA Tournament national championship: vs. Iowa

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