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How to Write an Essay Introduction | 4 Steps & Examples

Published on February 4, 2019 by Shona McCombes . Revised on July 23, 2023.

A good introduction paragraph is an essential part of any academic essay . It sets up your argument and tells the reader what to expect.

The main goals of an introduction are to:

  • Catch your reader’s attention.
  • Give background on your topic.
  • Present your thesis statement —the central point of your essay.

This introduction example is taken from our interactive essay example on the history of Braille.

The invention of Braille was a major turning point in the history of disability. The writing system of raised dots used by visually impaired people was developed by Louis Braille in nineteenth-century France. In a society that did not value disabled people in general, blindness was particularly stigmatized, and lack of access to reading and writing was a significant barrier to social participation. The idea of tactile reading was not entirely new, but existing methods based on sighted systems were difficult to learn and use. As the first writing system designed for blind people’s needs, Braille was a groundbreaking new accessibility tool. It not only provided practical benefits, but also helped change the cultural status of blindness. This essay begins by discussing the situation of blind people in nineteenth-century Europe. It then describes the invention of Braille and the gradual process of its acceptance within blind education. Subsequently, it explores the wide-ranging effects of this invention on blind people’s social and cultural lives.

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Table of contents

Step 1: hook your reader, step 2: give background information, step 3: present your thesis statement, step 4: map your essay’s structure, step 5: check and revise, more examples of essay introductions, other interesting articles, frequently asked questions about the essay introduction.

Your first sentence sets the tone for the whole essay, so spend some time on writing an effective hook.

Avoid long, dense sentences—start with something clear, concise and catchy that will spark your reader’s curiosity.

The hook should lead the reader into your essay, giving a sense of the topic you’re writing about and why it’s interesting. Avoid overly broad claims or plain statements of fact.

Examples: Writing a good hook

Take a look at these examples of weak hooks and learn how to improve them.

  • Braille was an extremely important invention.
  • The invention of Braille was a major turning point in the history of disability.

The first sentence is a dry fact; the second sentence is more interesting, making a bold claim about exactly  why the topic is important.

  • The internet is defined as “a global computer network providing a variety of information and communication facilities.”
  • The spread of the internet has had a world-changing effect, not least on the world of education.

Avoid using a dictionary definition as your hook, especially if it’s an obvious term that everyone knows. The improved example here is still broad, but it gives us a much clearer sense of what the essay will be about.

  • Mary Shelley’s  Frankenstein is a famous book from the nineteenth century.
  • Mary Shelley’s Frankenstein is often read as a crude cautionary tale about the dangers of scientific advancement.

Instead of just stating a fact that the reader already knows, the improved hook here tells us about the mainstream interpretation of the book, implying that this essay will offer a different interpretation.

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how to write an introduction in a persuasive essay

Next, give your reader the context they need to understand your topic and argument. Depending on the subject of your essay, this might include:

  • Historical, geographical, or social context
  • An outline of the debate you’re addressing
  • A summary of relevant theories or research about the topic
  • Definitions of key terms

The information here should be broad but clearly focused and relevant to your argument. Don’t give too much detail—you can mention points that you will return to later, but save your evidence and interpretation for the main body of the essay.

How much space you need for background depends on your topic and the scope of your essay. In our Braille example, we take a few sentences to introduce the topic and sketch the social context that the essay will address:

Now it’s time to narrow your focus and show exactly what you want to say about the topic. This is your thesis statement —a sentence or two that sums up your overall argument.

This is the most important part of your introduction. A  good thesis isn’t just a statement of fact, but a claim that requires evidence and explanation.

The goal is to clearly convey your own position in a debate or your central point about a topic.

Particularly in longer essays, it’s helpful to end the introduction by signposting what will be covered in each part. Keep it concise and give your reader a clear sense of the direction your argument will take.

As you research and write, your argument might change focus or direction as you learn more.

For this reason, it’s often a good idea to wait until later in the writing process before you write the introduction paragraph—it can even be the very last thing you write.

When you’ve finished writing the essay body and conclusion , you should return to the introduction and check that it matches the content of the essay.

It’s especially important to make sure your thesis statement accurately represents what you do in the essay. If your argument has gone in a different direction than planned, tweak your thesis statement to match what you actually say.

To polish your writing, you can use something like a paraphrasing tool .

You can use the checklist below to make sure your introduction does everything it’s supposed to.

Checklist: Essay introduction

My first sentence is engaging and relevant.

I have introduced the topic with necessary background information.

I have defined any important terms.

My thesis statement clearly presents my main point or argument.

Everything in the introduction is relevant to the main body of the essay.

You have a strong introduction - now make sure the rest of your essay is just as good.

  • Argumentative
  • Literary analysis

This introduction to an argumentative essay sets up the debate about the internet and education, and then clearly states the position the essay will argue for.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

This introduction to a short expository essay leads into the topic (the invention of the printing press) and states the main point the essay will explain (the effect of this invention on European society).

In many ways, the invention of the printing press marked the end of the Middle Ages. The medieval period in Europe is often remembered as a time of intellectual and political stagnation. Prior to the Renaissance, the average person had very limited access to books and was unlikely to be literate. The invention of the printing press in the 15th century allowed for much less restricted circulation of information in Europe, paving the way for the Reformation.

This introduction to a literary analysis essay , about Mary Shelley’s Frankenstein , starts by describing a simplistic popular view of the story, and then states how the author will give a more complex analysis of the text’s literary devices.

Mary Shelley’s Frankenstein is often read as a crude cautionary tale. Arguably the first science fiction novel, its plot can be read as a warning about the dangers of scientific advancement unrestrained by ethical considerations. In this reading, and in popular culture representations of the character as a “mad scientist”, Victor Frankenstein represents the callous, arrogant ambition of modern science. However, far from providing a stable image of the character, Shelley uses shifting narrative perspectives to gradually transform our impression of Frankenstein, portraying him in an increasingly negative light as the novel goes on. While he initially appears to be a naive but sympathetic idealist, after the creature’s narrative Frankenstein begins to resemble—even in his own telling—the thoughtlessly cruel figure the creature represents him as.

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Your essay introduction should include three main things, in this order:

  • An opening hook to catch the reader’s attention.
  • Relevant background information that the reader needs to know.
  • A thesis statement that presents your main point or argument.

The length of each part depends on the length and complexity of your essay .

The “hook” is the first sentence of your essay introduction . It should lead the reader into your essay, giving a sense of why it’s interesting.

To write a good hook, avoid overly broad statements or long, dense sentences. Try to start with something clear, concise and catchy that will spark your reader’s curiosity.

A thesis statement is a sentence that sums up the central point of your paper or essay . Everything else you write should relate to this key idea.

The thesis statement is essential in any academic essay or research paper for two main reasons:

  • It gives your writing direction and focus.
  • It gives the reader a concise summary of your main point.

Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.

The structure of an essay is divided into an introduction that presents your topic and thesis statement , a body containing your in-depth analysis and arguments, and a conclusion wrapping up your ideas.

The structure of the body is flexible, but you should always spend some time thinking about how you can organize your essay to best serve your ideas.

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How to Write an Essay Introduction (with Examples)   

essay introduction

The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading. 

Table of Contents

What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .

  • Argumentative Essay Introduction Example: 
  • Expository Essay Introduction Example 

Literary Analysis Essay Introduction Example

Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .

An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail. 

The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction: 

  • Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote. 
  • Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic. 
  • Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay. 

Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2  

  • Introduction:  The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.  
  • Body:  The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.  
  • Conclusion:  The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments. 

how to write an introduction in a persuasive essay

Here’s a step-by-step guide on how to write an essay introduction: 

  • Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading. 
  • Provide Background Information : This helps the reader understand the relevance and importance of the topic. 
  • State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay. 
  • Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis. 
  • Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic. 
  • Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument. 

Here’s an example of an essay introduction paragraph about the importance of education: 

Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation. 

This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education). 

This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.  

  • Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?” 
  • Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher. 
  • Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.” 

Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps: 

  • Start with a General Statement:  Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.” 
  • Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument. 
  • Provide Relevant Statistics:  Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.” 
  • Discuss the Evolution:  Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns. 
  • Transition to Your Thesis:  Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.” 

how to write an introduction in a persuasive essay

A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement: 

  • Identify the topic:  Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.” 
  • State your position:  Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.” 
  • Support your position:  Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention. 
  • Make it specific:  Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.” 

Examples of essay introduction 

Here are examples of essay introductions for different types of essays: 

Argumentative Essay Introduction Example:  

Topic: Should the voting age be lowered to 16? 

“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.” 

Expository Essay Introduction Example  

Topic: The benefits of regular exercise 

“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.” 

Text: “To Kill a Mockingbird” by Harper Lee 

“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.” 

  • Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic. 
  • Background Information : Enough background information is introduced to provide context for the thesis statement. 
  • Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined. 
  • Clear Thesis Statement : The thesis statement presents the main point or argument of the essay. 
  • Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay. 

how to write an introduction in a persuasive essay

Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3  

  • Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. 
  • Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion. 
  • Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific. 
  • Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay. 
  • Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis. 
  • Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors. 
  • Seek Feedback : Get feedback from peers or instructors to improve your introduction further. 

The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.  

An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.

An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.  

The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how.   For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.” 

Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.  

To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness. 

References  

  • Cui, L. (2022). Unit 6 Essay Introduction.  Building Academic Writing Skills . 
  • West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay.  Journal of Geography in Higher Education ,  43 (4), 609-617. 
  • Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242. 

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How to Write a Persuasive Essay: Tips and Tricks

Allison Bressmer

Allison Bressmer

How to write a persuasive essay

Most composition classes you’ll take will teach the art of persuasive writing. That’s a good thing.

Knowing where you stand on issues and knowing how to argue for or against something is a skill that will serve you well both inside and outside of the classroom.

Persuasion is the art of using logic to prompt audiences to change their mind or take action , and is generally seen as accomplishing that goal by appealing to emotions and feelings.

A persuasive essay is one that attempts to get a reader to agree with your perspective.

What is a persuasive essay?

Ready for some tips on how to produce a well-written, well-rounded, well-structured persuasive essay? Just say yes. I don’t want to have to write another essay to convince you!

How Do I Write a Persuasive Essay?

What are some good topics for a persuasive essay, how do i identify an audience for my persuasive essay, how do you create an effective persuasive essay, how should i edit my persuasive essay.

Your persuasive essay needs to have the three components required of any essay: the introduction , body , and conclusion .

That is essay structure. However, there is flexibility in that structure.

There is no rule (unless the assignment has specific rules) for how many paragraphs any of those sections need.

Although the components should be proportional; the body paragraphs will comprise most of your persuasive essay.

What should every essay include?

How Do I Start a Persuasive Essay?

As with any essay introduction, this paragraph is where you grab your audience’s attention, provide context for the topic of discussion, and present your thesis statement.

TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction.

TIP 2: Avoid “announcing” your thesis. Don’t include statements like this:

  • “In my essay I will show why extinct animals should (not) be regenerated.”
  • “The purpose of my essay is to argue that extinct animals should (not) be regenerated.”

Announcements take away from the originality, authority, and sophistication of your writing.

Instead, write a convincing thesis statement that answers the question "so what?" Why is the topic important, what do you think about it, and why do you think that? Be specific.

How Many Paragraphs Should a Persuasive Essay Have?

This body of your persuasive essay is the section in which you develop the arguments that support your thesis. Consider these questions as you plan this section of your essay:

  • What arguments support your thesis?
  • What is the best order for your arguments?
  • What evidence do you have?
  • Will you address the opposing argument to your own?
  • How can you conclude convincingly?

The body of a persuasive essay

TIP: Brainstorm and do your research before you decide which arguments you’ll focus on in your discussion. Make a list of possibilities and go with the ones that are strongest, that you can discuss with the most confidence, and that help you balance your rhetorical triangle .

What Should I Put in the Conclusion of a Persuasive Essay?

The conclusion is your “mic-drop” moment. Think about how you can leave your audience with a strong final comment.

And while a conclusion often re-emphasizes the main points of a discussion, it shouldn’t simply repeat them.

TIP 1: Be careful not to introduce a new argument in the conclusion—there’s no time to develop it now that you’ve reached the end of your discussion!

TIP 2 : As with your thesis, avoid announcing your conclusion. Don’t start your conclusion with “in conclusion” or “to conclude” or “to end my essay” type statements. Your audience should be able to see that you are bringing the discussion to a close without those overused, less sophisticated signals.

The conclusion of a persuasive essay

If your instructor has assigned you a topic, then you’ve already got your issue; you’ll just have to determine where you stand on the issue. Where you stand on your topic is your position on that topic.

Your position will ultimately become the thesis of your persuasive essay: the statement the rest of the essay argues for and supports, intending to convince your audience to consider your point of view.

If you have to choose your own topic, use these guidelines to help you make your selection:

  • Choose an issue you truly care about
  • Choose an issue that is actually debatable

Simple “tastes” (likes and dislikes) can’t really be argued. No matter how many ways someone tries to convince me that milk chocolate rules, I just won’t agree.

It’s dark chocolate or nothing as far as my tastes are concerned.

Similarly, you can’t convince a person to “like” one film more than another in an essay.

You could argue that one movie has superior qualities than another: cinematography, acting, directing, etc. but you can’t convince a person that the film really appeals to them.

Debatable and non-debatable concepts

Once you’ve selected your issue, determine your position just as you would for an assigned topic. That position will ultimately become your thesis.

Until you’ve finalized your work, consider your thesis a “working thesis.”

This means that your statement represents your position, but you might change its phrasing or structure for that final version.

When you’re writing an essay for a class, it can seem strange to identify an audience—isn’t the audience the instructor?

Your instructor will read and evaluate your essay, and may be part of your greater audience, but you shouldn’t just write for your teacher.

Think about who your intended audience is.

For an argument essay, think of your audience as the people who disagree with you—the people who need convincing.

That population could be quite broad, for example, if you’re arguing a political issue, or narrow, if you’re trying to convince your parents to extend your curfew.

Once you’ve got a sense of your audience, it’s time to consult with Aristotle. Aristotle’s teaching on persuasion has shaped communication since about 330 BC. Apparently, it works.

Ethos, pathos and logos

Aristotle taught that in order to convince an audience of something, the communicator needs to balance the three elements of the rhetorical triangle to achieve the best results.

Those three elements are ethos , logos , and pathos .

Ethos relates to credibility and trustworthiness. How can you, as the writer, demonstrate your credibility as a source of information to your audience?

How will you show them you are worthy of their trust?

How to make your essay credible

  • You show you’ve done your research: you understand the issue, both sides
  • You show respect for the opposing side: if you disrespect your audience, they won’t respect you or your ideas

Logos relates to logic. How will you convince your audience that your arguments and ideas are reasonable?

How to use logic in essays

You provide facts or other supporting evidence to support your claims.

That evidence may take the form of studies or expert input or reasonable examples or a combination of all of those things, depending on the specific requirements of your assignment.

Remember: if you use someone else’s ideas or words in your essay, you need to give them credit.

ProWritingAid's Plagiarism Checker checks your work against over a billion web-pages, published works, and academic papers so you can be sure of its originality.

Find out more about ProWritingAid’s Plagiarism checks.

Pathos relates to emotion. Audiences are people and people are emotional beings. We respond to emotional prompts. How will you engage your audience with your arguments on an emotional level?

How to use emotion in essays

  • You make strategic word choices : words have denotations (dictionary meanings) and also connotations, or emotional values. Use words whose connotations will help prompt the feelings you want your audience to experience.
  • You use emotionally engaging examples to support your claims or make a point, prompting your audience to be moved by your discussion.

Be mindful as you lean into elements of the triangle. Too much pathos and your audience might end up feeling manipulated, roll their eyes and move on.

An “all logos” approach will leave your essay dry and without a sense of voice; it will probably bore your audience rather than make them care.

Once you’ve got your essay planned, start writing! Don’t worry about perfection, just get your ideas out of your head and off your list and into a rough essay format.

After you’ve written your draft, evaluate your work. What works and what doesn’t? For help with evaluating and revising your work, check out this ProWritingAid post on manuscript revision .

After you’ve evaluated your draft, revise it. Repeat that process as many times as you need to make your work the best it can be.

When you’re satisfied with the content and structure of the essay, take it through the editing process .

Grammatical or sentence-level errors can distract your audience or even detract from the ethos—the authority—of your work.

You don’t have to edit alone! ProWritingAid’s Realtime Report will find errors and make suggestions for improvements.

You can even use it on emails to your professors:

ProWritingAid's Realtime Report

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How Can I Improve My Persuasion Skills?

You can develop your powers of persuasion every day just by observing what’s around you.

  • How is that advertisement working to convince you to buy a product?
  • How is a political candidate arguing for you to vote for them?
  • How do you “argue” with friends about what to do over the weekend, or convince your boss to give you a raise?
  • How are your parents working to convince you to follow a certain academic or career path?

As you observe these arguments in action, evaluate them. Why are they effective or why do they fail?

How could an argument be strengthened with more (or less) emphasis on ethos, logos, and pathos?

Every argument is an opportunity to learn! Observe them, evaluate them, and use them to perfect your own powers of persuasion.

how to write an introduction in a persuasive essay

Be confident about grammar

Check every email, essay, or story for grammar mistakes. Fix them before you press send.

Allison Bressmer is a professor of freshman composition and critical reading at a community college and a freelance writer. If she isn’t writing or teaching, you’ll likely find her reading a book or listening to a podcast while happily sipping a semi-sweet iced tea or happy-houring with friends. She lives in New York with her family. Connect at linkedin.com/in/allisonbressmer.

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Writing a Persuasive Essay

View in pdf format, the introduction.

Simply enough, the introductory paragraph introduces the argument of your paper. A well-constructed introductory paragraph immediately captures a reader’s interest and gives appropriate background information about the paper’s topic. Such a paragraph might include a brief summary of the ideas to be discussed in body of the paper as well as other information relevant to your paper’s argument. The most important function of the introductory paragraph, however, is to present a clear statement of the paper’s argument. This sentence is your paper’s thesis. Without a thesis, it is impossible for you to present an effective argument. The thesis sentence should reflect both the position that you will argue and the organizational pattern with which you will present and support your argument. A useful way to think about the construction of a thesis sentence is to view it in terms of stating both the “what” and the “how” of the paper’s argument. The “what” is simply the basic argument in your paper: what exactly are you arguing? The “how” is the strategy you will use to present this argument. The following are helpful questions for you to consider when formulating a thesis sentence:

  • What is the argument that I am trying to convince the reader to accept?
  • How exactly do I expect to convince the reader that this argument is sound?

Once you have answered these questions, the next step is to synthesize these answers into a single thesis sentence, or, if necessary, two thesis sentences.

For example: You want to convince your reader that the forces of industry did not shape American foreign policy from the late 19th century through 1914, and you plan to do this by showing that there were other factors which were much more influential in shaping American foreign policy. Both of these elements can be synthesized into a thesis sentence:

Fear of foreign influence in the Western hemisphere, national pride, and contemporary popular ideas concerning both expansion and foreign peoples had significantly more influence on American foreign policy than did the voices of industrialists.

This sentence shows the position you will argue and also sets up the organizational pattern of your paper's body.

The body of your paper contains the actual development of your paper’s argument. Each body paragraph presents a single idea or set of related ideas that provides support for your paper’s argument. Each body paragraph addresses one key aspect of your paper’s thesis and brings the reader closer to accepting the validity of your paper’s argument. Because each body paragraph should be a step in your argument, you should be mindful of the overall organization of your body paragraphs. The first step in writing an effective body paragraph is the construction of the first sentence of this paragraph, the topic sentence. Just as the thesis sentence holds together your essay, the topic sentence is the glue binding each individual body paragraph. A body paragraph’s topic sentence serves two main purposes: introducing the content of the paragraph and introducing the next step of your argument. It is important to keep in mind that the goal of the topic sentence is to advance your paper's argument, not just to describe the content of the paragraph. For example: The first part in your thesis on page two states that fear of foreign influence in the Western Hemisphere had more influence on American foreign policy than did industry. Thus, you need to elaborate on this point in your body paragraphs. An effective topic sentence for one of these paragraphs could be:

American fear of foreign influence was a key factor in the United States’ actions in the Spanish-American War. Subsequent body paragraphs might offer further evidence for the idea presented in this body paragraph.

A good way to test the strength of both your topic sentences and your argument as a whole is to construct an outline of your paper using only your paper's thesis statement and topic sentences. This outline should be a logical overview of your paper's argument; all of your paper’s topic sentences should work together to support your thesis statement.

The Conclusion

A basic purpose of your paper’s concluding paragraph is both to restate the paper’s argument and to restate how you have supported this argument in the body of the paper. However, your conclusion should not simply be a copy of your introduction. The conclusion draws together the threads of the paper’s argument and shows where the argument of your paper has gone. An effective conclusion gives the reader reasons for bothering to read your paper. One of the most important functions of this paragraph is to bring in fresh insight. Some possible questions to consider when writing your conclusion are:

  • What are some real world applications of this paper’s argument?
  • Why is what I am writing about important?
  • What are some of the questions that this paper’s argument raises?
  • What are the implications of this paper’s argument?

While the organization and structure described in this handout are necessary components of an effective persuasive essay, keep in mind that writing itself is a fluid process. There are no steadfast rules that you need to adhere to as you write. Simply because the introduction is the first paragraph in your essay does not mean that you must write this paragraph before any other. Think of the act of writing as an exploration of ideas, and let this sense of exploration guide you as you write your essay.

by Adam Polak ’98 and Jen Collins ’96

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How to Write a Persuasive Essay

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Helpful tips for writing a successful persuasive essay

Last updated: May 19, 2016

A persuasive essay uses reason to demonstrate that certain ideas are more valid than others in academic writing . The purpose of such an essay is to encourage readers to accept a particular viewpoint or act in a particular way. A persuasive essay must be based on sound logic and must contain factual evidence to support the argument.

How to write a persuasive essay

Take a stance. What do you think about the issue? What side will you take? Be aware of any prejudices you might have that could color your argument. What resolution will you suggest?

Know your audience. Determine if your audience will agree with your position and why they may not. You must be able to understand both sides of the issue in order to successfully argue your point of view.

Thoroughly research your topic. The point of a persuasive essay is to provide detailed and compelling evidence—you should be able to disprove the opposing argument. It will likely be necessary to undertake library-based research in order to accomplish this.

Think about the structure of your essay. Determine what evidence you will include and the order in which you will present it. Remember, it must be logical.

Support your argument . Use hard facts . You can gather these from your research, observations, or personal experiences. But be careful! In order to avoid plagiarism , you must cite your sources. You should always use verifiable statistics. It is important to be able to back up your argument with data. In order to further strengthen the argument in your persuasive essay, try using one or two direct quotes from experts on the topic. Finally, provide meaningful examples to enhance and clearly illustrate your argument.

How to organize your persuasive essay

A male student points to a persuasive essay on his laptop; he is trying to persuade a female student to see his argument.

The introduction. The introduction in your persuasive essay should grab the readers' attention and provide background information about your subject. It should end with a clear statement of your thesis.

The body. The body should consist of all the arguments that support your thesis. Each paragraph should focus on one particular point. Next, include one or two paragraphs to succinctly explain and refute the most compelling opposing argument.

The conclusion. The conclusion should restate the main argument and supporting points. After all, the point of a persuasive essay is to convert your readers to your point of view.

Take a breather

Take a day or two off. Let your essay sit and your mind rest. Then, read your persuasive essay with fresh eyes. Ask yourself if your essay is logical and convincing. Will your readers be persuaded by your argument? Did you provide enough evidence in the way of facts, statistics, quotes, and examples?

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Home / Guides / Writing Guides / Paper Types / How to Write a Persuasive Essay

How to Write a Persuasive Essay

The entire point of a persuasive essay is to persuade or convince the reader to agree with your perspective on the topic. In this type of essay, you’re not limited to facts. It’s completely acceptable to include your opinions and back them up with facts, where necessary.

Guide Overview

  • Be assertive
  • Use words that evoke emotion
  • Make it personal
  • Topic selection hints

Tricks for Writing a Persuasive Essay

In this type of writing, you’ll find it is particularly helpful to focus on the emotional side of things. Make your reader feel what you feel and bring them into your way of thinking. There are a few ways to do that.

Be Assertive

A persuasive essay doesn’t have to be gentle in how it presents your opinion. You really want people to agree with you, so focus on making that happen, even if it means pushing the envelope a little. You’ll tend to get higher grades for this, because the essay is more likely to convince the reader to agree. Consider using an Persuasive Essay Template to understand the key elements of the essay.

Use Words that Evoke Emotion

It’s easier to get people to see things your way when they feel an emotional connection. As you describe your topic, make sure to incorporate words that cause people to feel an emotion. For example, instead of saying, “children are taken from their parents” you might say, “children are torn from the loving arms of their parents, kicking and screaming.” Dramatic? Yes, but it gets the point across and helps your reader experience the

Make it Personal

By using first person, you make the reader feel like they know you. Talking about the reader in second person can help them feel included and begin to imagine themselves in your shoes. Telling someone “many people are affected by this” and telling them “you are affected by this every day” will have very different results.

While each of these tips can help improve your essay, there’s no rule that you have to actually persuade for your own point of view. If you feel the essay would be more interesting if you take the opposite stance, why not write it that way? This will require more research and thinking, but you could end up with a very unique essay that will catch the teacher’s eye.

Topic Selection Hints

A persuasive essay requires a topic that has multiple points of view. In most cases, topics like the moon being made of rock would be difficult to argue, since this is a solid fact. This means you’ll need to choose something that has more than one reasonable opinion related to it.

A good topic for a persuasive essay would be something that you could persuade for or against.

Some examples include:

  • Should children be required to use booster seats until age 12?
  • Should schools allow the sale of sugary desserts and candy?
  • Should marijuana use be legal?
  • Should high school students be confined to school grounds during school hours?
  • Should GMO food be labeled by law?
  • Should police be required to undergo sensitivity training?
  • Should the United States withdraw troops from overseas?

Some topics are more controversial than others, but any of these could be argued from either point of view . . . some even allow for multiple points of view.

As you write your persuasive essay, remember that your goal is to get the reader to nod their head and agree with you. Each section of the essay should bring you closer to this goal. If you write the essay with this in mind, you’ll end up with a paper that will receive high grades.

Finally, if you’re ever facing writer’s block for your college paper, consider WriteWell’s template gallery to help you get started.

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How to Write Perfect Persuasive Essays in 5 Simple Steps

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WHAT IS A PERSUASIVE ESSAY?

What is a persuasive essay?

A persuasive text presents a point of view around a topic or theme that is backed by evidence to support it.

The purpose of a persuasive text can be varied.  Maybe you intend to influence someone’s opinion on a specific topic, or you might aim to sell a product or service through an advertisement.

The challenge in writing a good persuasive text is to use a mix of emotive language and, in some cases, images that are supported by hard evidence or other people’s opinions.

In a persuasive essay or argument essay, the student strives to convince the reader of the merits of their opinion or stance on a particular issue. The student must utilise several persuasive techniques to form a coherent and logical argument to convince the reader of a point of view or to take a specific action.

Persuasive essay | persuasive essays | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

PERSUADING PEOPLE REQUIRES A CONSISTENT APPROACH…

Persuasive texts are simple in structure.  You must clearly state your opinion around a specific topic and then repeatedly reinforce your opinions with external facts or evidence.  A robust concluding summary should leave little doubt in the reader’s mind.  ( Please view our planning tool below for a detailed explanation. )

TYPES OF PERSUASIVE TEXT

We cover the broad topic of writing a general persuasive essay in this guide, there are several sub-genres of persuasive texts students will encounter as they progress through school. We have complete guides on these text types, so be sure to click the links and read these in detail if required.

  • Argumentative Essays – These are your structured “Dogs are better pets than Cats” opinion-type essays where your role is to upsell the positive elements of your opinions to your audience whilst also highlighting the negative aspects of any opposing views using a range of persuasive language and techniques.
  • Advertising – Uses persuasive techniques to sell a good or service to potential customers with a call to action.
  • Debating Speeches – A debate is a structured discussion between two teams on a specific topic that a moderator judges and scores. Your role is to state your case, sell your opinions to the audience, and counteract your opposition’s opinions.
  • Opinion Articles, Newspaper Editorials. – Editorials often use more subtle persuasive techniques that blur the lines of factual news reporting and opinions that tell a story with bias. Sometimes they may even have a call to action at the end.
  • Reviews – Reviews exist to inform others about almost any service or product, such as a film, restaurant, or product. Depending on your experiences, you may have firm opinions or not even care that much about recommending it to others. Either way, you will employ various persuasive techniques to communicate your recommendations to your audience.
  • Please note a DISCUSSION essay is not a traditional persuasive text, as even though you are comparing and contrasting elements, the role of the author is to present an unbiased account of both sides so that the reader can make a decision that works best for them. Discussions are often confused as a form of persuasive writing.

A COMPLETE TEACHING UNIT ON PERSUASIVE WRITING SKILLS

Persuasive essay | opinion writing unit 1 | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

Teach your students to produce writing that  PERSUADES  and  INFLUENCES  thinking with this  HUGE  writing guide bundle covering: ⭐ Persuasive Texts / Essays ⭐ Expository Essays⭐ Argumentative Essays⭐ Discussions.

A complete 140 PAGE unit of work on persuasive texts for teachers and students. No preparation is required.

THE STRUCTURE OF A PERSUASIVE ESSAY

Persuasive essay | persuasive essay template | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

1. Introduction

In the introduction, the student will naturally introduce the topic. Controversial issues make for great topics in this writing genre. It’s a cliche in polite society to discourage discussions involving politics, sex, or religion because they can often be very divisive. While these subjects may not be the best topics of conversation for the dinner table at Thanksgiving, they can be perfect when deciding on a topic for persuasive writing. Obviously, the student’s age and abilities should be considered, as well as cultural taboos, when selecting a topic for the essay. But the point holds, the more controversial, the better.

Let’s take a look at some of the critical elements of the introduction when writing a persuasive essay:

Title: Tell your audience what they are reading.

This will often be posed as a question; for example, if the essay is on the merits of a vegetarian lifestyle, it may be called something like: To Eat Meat or Not?

Hook : Provide your audience with a reason to continue reading.

As with any genre of writing, capturing the reader’s interest from the outset is crucial. There are several methods of doing this, known as hooks. Students may open their essays with anecdotes, jokes, quotations, or relevant statistics related to the topic under discussion.

Background: Provide some context to your audience.

In this introductory section, students will provide the reader with some background on the topic. This will place the issue in context and briefly weigh some opinions on the subject.

Thesis statement: Let the audience know your stance.

After surveying the topic in the first part of the introduction, it is now time for the student writer to express their opinion and briefly preview the points they will make later in the essay.

2. Body Paragraphs

The number of paragraphs forming this essay section will depend on the number of points the writer chooses to make to support their opinion. Usually three main points will be sufficient for beginning writers to coordinate. More advanced students can increase the number of paragraphs based on the complexity of their arguments, but the overall structure will largely remain intact.

Be sure to check out our complete guide to writing perfect paragraphs here .

The TEEL acronym is valuable for students to remember how to structure their paragraphs.  Read below for a deeper understanding.

Topic Sentence:

The topic sentence states the central point of the paragraph. This will be one of the reasons supporting the thesis statement made in the introduction.

These sentences will build on the topic sentence by illustrating the point further, often by making it more specific.

These sentences’ purpose is to support the paragraph’s central point by providing supporting evidence and examples. This evidence may be statistics, quotations, or anecdotal evidence.

The final part of the paragraph links back to the initial statement of the topic sentence while also forming a bridge to the next point to be made. This part of the paragraph provides some personal analysis and interpretation of how the student arrived at their conclusions and connects the essay as a cohesive whole.

3. Conclusion

The conclusion weaves together the main points of the persuasive essay. It does not usually introduce new arguments or evidence but instead reviews the arguments made already and restates them by summing them up uniquely. It is important at this stage to tie everything back to the initial thesis statement. This is the writer’s last opportunity to drive home their point, to achieve the essay’s goal, to begin with – persuade the reader of their point of view.

Persuasive essay | 7 top 5 essay writing tips | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

Ending an essay well can be challenging, but it is essential to end strongly, especially for persuasive essays. As with the hooks of the essay’s opening, there are many tried and tested methods of leaving the reader with a strong impression. Encourage students to experiment with different endings, for example, concluding the essay with a quotation that amplifies the thesis statement.

Another method is to have the student rework their ending in simple monosyllabic words, as simple language often has the effect of being more decisive in impact. The effect they are striving for in the final sentence is the closing of the circle.

Several persuasive writing techniques can be used in the conclusion and throughout the essay to amp up the persuasive power of the writing. Let’s take a look at a few.

ETHOS, PATHOS & LOGOS TUTORIAL VIDEO (2:20)

Persuasive essay | RHETORIC | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

TIPS FOR WRITING A GREAT PERSUASIVE ESSAY

Persuasive writing template and graphic organizer

PERSUASIVE TECHNIQUES

In this article, we have outlined a basic structure that will be helpful to students in approaching the organization of their persuasive writing. It will also be helpful for the students to be introduced to a few literary techniques that will help your students to present their ideas convincingly. Here are a few of the more common ones:

Repetition: There is a reason why advertisements and commercials are so repetitive – repetition works! Students can use this knowledge to their advantage in their persuasive writing. It is challenging to get the reader to fully agree with the writer’s opinion if they don’t fully understand it. Saying the same thing in various ways ensures the reader gets many bites at the ‘understanding’ cherry.

Repetition Example: “The use of plastic bags is not only bad for the environment, but it is also bad for our economy. Plastic bags are not biodegradable, meaning they will not decompose and will continue to take up space in landfills. Plastic bags are also not recyclable, meaning they will not be reused and will instead end up in landfills. Plastic bags are not only bad for the environment, but they are also bad for our economy as they are costly to dispose of and take up valuable space in landfills.”

In this example, the phrase “not only bad for the environment but also bad for our economy” is repeated multiple times to reinforce the idea that plastic bags are not just a problem for the environment but also the economy. The repetition of the phrase emphasizes the point and makes it more persuasive.

It is also important to note that repetition could be used differently, such as repeating a word or phrase to create rhythm or emphasis.

Storytelling: Humans tend to understand things better through stories. Think of how we teach kids important values through time-tested fables like Peter and the Wolf . Whether through personal anecdotes or references to third-person experiences, stories help climb down the ladder of abstraction and reach the reader on a human level.

Storytelling Example: “Imagine you are walking down the street, and you come across a stray dog clearly in need of food and water. The dog looks up at you with big, sad eyes, and you cannot help but feel a twinge of compassion. Now, imagine that same scenario, but instead of a stray dog, it’s a homeless person sitting on the sidewalk. The person is clearly in need of food and shelter, and their eyes also look up at her with a sense of hopelessness.

The point of this story is to show that just as we feel compelled to help a stray animal in need, we should also feel compelled to help a homeless person. We should not turn a blind eye to the suffering of our fellow human beings, and we should take action to address homelessness in our community. It is important to remember that everyone deserves a roof over their head and a warm meal to eat. The story is designed to elicit an emotional response in the reader and make the argument more relatable and impactful.

By using storytelling, this passage creates an image in the reader’s mind and creates an emotional connection that can be more persuasive than just stating facts and figures.

Persuasive essay | Images play an integral part in persuading an audience in advertisements | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

Dissent: We live in a cynical age, so leaving out the opposing opinion will smack of avoidance to the reader. Encourage your students to turn to that opposing viewpoint and deal with those arguments in their essays .

Dissent Example: “Many people argue that students should not have to wear uniforms in school. They argue that uniforms stifle creativity and individuality and that students should be able to express themselves through their clothing choices. While these are valid concerns, I strongly disagree.

In fact, uniforms can actually promote individuality by levelling the playing field and removing the pressure to dress in a certain way. Furthermore, uniforms can promote a sense of community and belonging within a school. They can also provide a sense of discipline and structure, which can help to create a more focused and productive learning environment. Additionally, uniforms can save families money and eliminate the stress of deciding what to wear daily .

While some may argue that uniforms stifle creativity and individuality, the benefits of uniforms far outweigh the potential drawbacks. It is important to consider the impact of uniforms on the school as a whole, rather than focusing solely on individual expression.”

In this example, the writer presents the opposing viewpoint (uniforms stifle creativity and individuality) and then provides counterarguments to refute it. By doing so, the writer can strengthen their own argument and present a more convincing case for why uniforms should be worn in school.

A Call to Action: A staple of advertising, a call to action can also be used in persuasive writing. When employed, it usually forms part of the conclusion section of the essay and asks the reader to do something, such as recycle, donate to charity, sign a petition etc.

A quick look around reveals to us the power of persuasion, whether in product advertisements, newspaper editorials, or political electioneering; persuasion is an ever-present element in our daily lives. Logic and reason are essential in persuasion, but they are not the only techniques. The dark arts of persuasion can prey on emotion, greed, and bias. Learning to write persuasively can help our students recognize well-made arguments and help to inoculate them against the more sinister manifestations of persuasion.

Call to Action Example: “Climate change is a pressing issue that affects us all, and it’s important that we take action now to reduce our carbon footprint and protect the planet for future generations. As a society, we have the power to make a difference and it starts with small changes that we can make in our own lives.

I urge you to take the following steps to reduce your carbon footprint:

  • Reduce your use of single-use plastics
  • Use public transportation, carpool, bike or walk instead of driving alone.
  • Support clean energy sources such as solar and wind power
  • Plant trees and support conservation efforts

It’s easy to feel like one person can’t make a difference, but the truth is that every little bit helps. Together, we can create a more sustainable future for ourselves and for the planet.

So, let’s take action today and make a difference for a better future, it starts with minor changes, but it all adds up and can make a significant impact. We need to take responsibility for our actions and do our part to protect the planet.”

In this example, the writer gives a clear and specific call to action and encourages the reader to take action to reduce their carbon footprint and protect the planet. By doing this, the writer empowers the reader to take action and enables them to change.

Now, go persuade your students of the importance of perfecting the art of persuasive writing!

A COMPLETE UNIT ON TEACHING FACT AND OPINION

Persuasive essay | fact and opinion unit 1 | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

This  HUGE 120 PAGE  resource combines four different fact and opinion activities you can undertake as a  WHOLE GROUP  or as  INDEPENDENT READING GROUP TASKS  in either  DIGITAL  or  PRINTABLE TASKS.

20 POPULAR PERSUASIVE ESSAY TOPICS FOR STUDENTS

Writing an effective persuasive essay demonstrates a range of skills that will be of great use in nearly all aspects of life after school.

Persuasive essay | persuasive essays | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

In essence, if you can influence a person to change their ideas or thoughts on a given topic through how you structure your words and thoughts, you possess a very powerful skill.

Be careful not to rant wildly.  Use facts and other people’s ideas who think similarly to you in your essay to strengthen your concepts.

Your biggest challenge in getting started may be choosing a suitable persuasive essay topic.  These 20 topics for a persuasive essay should make this process a little easier.

  • WHY ARE WE FASCINATED WITH CELEBRITIES AND WEALTHY PEOPLE ON TELEVISION AND SOCIAL MEDIA?
  • IS IT RIGHT FOR SCHOOLS TO RAISE MONEY BY SELLING CANDY AND UNHEALTHY FOODS TO STUDENTS?
  • SHOULD GIRLS BE ALLOWED TO PLAY ON BOYS SPORTING TEAMS?
  • IS TEACHING HANDWRITING A WASTE OF TIME IN THIS DAY AND AGE?
  • SHOULD THERE BE FAR GREATER RESTRICTIONS AROUND WHAT CAN BE POSTED ON THE INTERNET?
  • SHOULD PROFESSIONAL ATHLETES HAVE TO TAKE DRUG TESTS?
  • ARE TEENAGE PREGNANCY SHOWS A NEGATIVE OR POSITIVE INFLUENCE ON VIEWERS?
  • SHOULD GAMBLING BE PROMOTED IN ANY WAY IN SPORTS EVEN THOUGH IT BRINGS IN LARGE AMOUNTS OF REVENUE?
  • SHOULD SPORTING TEAMS THAT LOSE BE REWARDED BY RECEIVING INCENTIVES SUCH AS HIGH DRAFT PICKS AND / OR FINANCIAL BENEFITS?
  • SHOULD SHARKS THAT ATTACK PEOPLE BE DESTROYED? SHOULD WE GET INVOLVED IN FOREIGN CONFLICTS AND ISSUES THAT DON’T DIRECTLY AFFECT OUR COUNTRY?
  • SHOULD WE GET INVOLVED IN FOREIGN CONFLICTS AND ISSUES THAT DON’T DIRECTLY AFFECT OUR COUNTRY?
  • COULD VIDEO GAMES BE CONSIDERED AS A PROFESSIONAL SPORT?
  • IF YOU WERE THE LEADER OF YOUR COUNTRY AND HAD A LARGE SURPLUS TO SPEND, WHAT WOULD YOU DO WITH IT?
  • WHEN SHOULD A PERSON BE CONSIDERED AND TREATED AS AN ADULT?
  • SHOULD SMOKING BECOME AN ILLEGAL ACTIVITY?
  • SHOULD THE VOTING AGE BE LOWERED?
  • DOES PROTECTIVE PADDING IN SPORTS MAKE IT MORE DANGEROUS?
  • SHOULD CELL PHONES BE ALLOWED IN THE CLASSROOM?
  • IS TEACHING A FOREIGN LANGUAGE A WASTE OF TIME?
  • SHOULD WE TEACH ETIQUETTE IN SCHOOLS?

PERSUASIVE PROMPTS FOR RELUCTANT WRITERS

If your students need a little more direction and guidance, here are some journal prompts that include aspects to consider.

  • Convince us that students would be better off having a three-day weekend .  There are many angles you could take with this, such as letting children maximize their childhood or trying to convince your audience that a four-day school week might actually be more productive.
  • Which is the best season?  And why?   You will really need to draw on the benefits of your preferred season and sell them to your audience.  Where possible, highlight the negatives of the competing seasons.  Use lots of figurative language and sensory and emotional connections for this topic.
  • Aliens do / or don’t exist?  We can see millions of stars surrounding us just by gazing into the night sky, suggesting alien life should exist, right? Many would argue that if there were aliens we would have seen tangible evidence of them by now.  The only fact is that we just don’t know the answer to this question.  It is your task to try and convince your audience through some research and logic what your point of view is and why.
  • Should school uniforms be mandatory? Do your research on this popular and divisive topic and make your position clear on where you stand and why.  Use plenty of real-world examples to support your thoughts and points of view.  
  • Should Smartphones be banned in schools?   Whilst this would be a complete nightmare for most students’ social lives, maybe it might make schools more productive places for students to focus and learn.  Pick a position, have at least three solid arguments to support your point of view, and sell them to your audience.

VISUAL JOURNAL PROMPTS FOR PERSUASIVE WRITING

Try these engaging, persuasive prompts with your students to ignite the writing process . Scroll through them.

Persuasive writing prompts

Persuasive Essay Examples (Student Writing Samples)

Below are a collection of persuasive essay samples.  Click on the image to enlarge and explore them in greater detail.  Please take a moment to read the persuasive texts in detail and the teacher and student guides highlight some of the critical elements of writing a persuasion.

Please understand these student writing samples are not intended to be perfect examples for each age or grade level but a piece of writing for students and teachers to explore together to critically analyze to improve student writing skills and deepen their understanding of persuasive text writing.

We recommend reading the example either a year above or below, as well as the grade you are currently working with, to gain a broader appreciation of this text type.

Persuasive essay | year 4 persuasive text example 1536x1536 1 | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

VIDEO TUTORIALS FOR PERSUASIVE WRITING

Persuasive essay | persuasive writing tutorial video | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

OTHER GREAT ARTICLES RELATED TO PERSUASIVE ESSAY WRITING

Persuasive essay | LITERACY IDEAS FRONT PAGE 1 | How to Write Perfect Persuasive Essays in 5 Simple Steps | literacyideas.com

Teaching Resources

Use our resources and tools to improve your student’s writing skills through proven teaching strategies.

WHERE CAN I FIND A COMPLETE UNIT OF WORK ON HOW TO WRITE PERSUASIVE ESSAYS?

persuasive writing unit

We pride ourselves on being the web’s best resource for teaching students and teachers how to write a persuasive text. We value the fact you have taken the time to read our comprehensive guides to understand the fundamentals of writing skills.

We also understand some of you just don’t have the luxury of time or the resources to create engaging resources exactly when you need them.

If you are time-poor and looking for an in-depth solution that encompasses all of the concepts outlined in this article, I strongly recommend looking at the “ Writing to Persuade and Influence Unit. ”

Working in partnership with Innovative Teaching Ideas , we confidently recommend this resource as an all-in-one solution to teach how to write persuasively.

This unit will find over 140 pages of engaging and innovative teaching ideas.

PERSUASIVE ESSAY WRITING CHECKLIST AND RUBRIC BUNDLE

writing checklists

The Ultimate Guide to Opinion Writing for Students and Teachers

Persuasive essay | PersuasiveWritingSkills | Top 5 Persuasive Writing Techniques for Students | literacyideas.com

Top 5 Persuasive Writing Techniques for Students

Persuasive essay | persuasiveWriting | 5 Top Persuasive Writing Lesson Plans for Students and Teachers | literacyideas.com

5 Top Persuasive Writing Lesson Plans for Students and Teachers

Persuasive essay | persuasive writing prompts | 23 Persuasive writing Topics for High School students | literacyideas.com

23 Persuasive writing Topics for High School students

Persuasive essay | 1 reading and writing persuasive advertisements | How to Write an Advertisement: A Complete Guide for Students and Teachers | literacyideas.com

How to Write an Advertisement: A Complete Guide for Students and Teachers

Persuasive essay | how to start an essay 1 | How to Start an Essay with Strong Hooks and Leads | literacyideas.com

How to Start an Essay with Strong Hooks and Leads

© Damen , 2002

24. Introduction and Conclusion.

These represent the most serious omission students regularly make. Every essay or paper designed to be persuasive needs a paragraph at the very outset introducing both the subject at hand and the thesis which is being advanced. It also needs a final paragraph summarizing what's been said and driving the author's argument home.

These are not arbitrary requirements. Introductions and conclusions are crucial in persuasive writing. They put the facts to be cited into a coherent structure and give them meaning. Even more important, they make the argument readily accessible to readers and remind them of that purpose from start to end.

Think of it this way. As the writer of an essay, you're essentially a lawyer arguing in behalf of a client (your thesis) before a judge (the reader) who will decide the case (agree or disagree with you). So, begin as a lawyer would, by laying out the facts to the judge in the way you think it will help your client best. Like lawyers in court, you should make an "opening statement," in this case, an introduction. Then review the facts of the case in detail just as lawyers question witnesses and submit evidence during a trial. This process of presentation and cross-examination is equivalent to the "body" of your essay. Finally, end with a "closing statement"—that is, the conclusion of your essay—arguing as strongly as possible in favor of your client's case, namely, your theme.

Likewise, there are several things your paper is not . It's not a murder mystery, for instance, full of surprising plot twists or unexpected revelations. Those really don't go over well in this arena. Instead, lay everything out ahead of time so the reader can follow your argument easily. Nor is a history paper an action movie with exciting chases down dark corridors where the reader has no idea how things are going to end. In academic writing it's best to tell the reader from the outset what your conclusion will be. This, too, makes your argument easier to follow. Finally, it's not a love letter. Lush sentiment and starry-eyed praise don't work well here. They make it look like your emotions are in control, not your intellect, and that will do you little good in this enterprise where facts, not dreams, rule.

All in all, persuasive writing grips the reader though its clarity and the force with which the data bring home the thesis. The point is to give your readers no choice but to adopt your way of seeing things, to lay out your theme so strongly they have to agree with you. That means you must be clear, forthright and logical. That's the way good lawyers win their cases.

A. How to Write an Introduction. The introduction of a persuasive essay or paper must be substantial. Having finished it, the reader ought to have a very clear idea of the author's purpose in writing. To wit, after reading the introduction, I tend to stop and ask myself where I think the rest of the paper is headed, what the individual paragraphs in its body will address and what the general nature of the conclusion will be. If I'm right, it's because the introduction has laid out in clear and detailed fashion the theme and the general facts which the author will use to support it.

Let me give you an example of what I mean. The following is an introduction of what turned out to be a well-written paper, but the introduction was severely lacking:

The role of women has changed over the centuries, and it has also differed from civilization to civilization. Some societies have treated women much like property, while others have allowed women to have great influence and power.

Not a bad introduction really, but rather scant. I have no idea, for instance, which societies will be discussed or what the theme of the paper will be. That is, while I can see what the general topic is, I still don't know the way the writer will draw the facts together, or even really what the paper is arguing in favor of.

As it turned out, the author of this paper discussed women in ancient Egypt, classical Greece, medieval France and early Islamic civilization and stressed their variable treatment in these societies. This writer also focused on the political, social and economic roles women have played in Western cultures and the various ways they have found to assert themselves and circumvent opposition based on gender.

Given that, I would rewrite the introduction this way:

The role of women < in Western society > has changed < dramatically > over the centuries, < from the repression of ancient Greece to the relative freedom of women living in Medieval France. The treatment of women > has also differed from civilization to civilization < even at the same period in history >. Some societies < such as Islamic ones > have treated women much like property, while others < like ancient Egypt > have allowed women to have great influence and power. < This paper will trace the development of women's rights and powers from ancient Egypt to late medieval France and explore their changing political, social and economic situation through time. All the various means women have used to assert themselves show the different ways they have fought against repression and established themselves in authority. >

Now it is clear which societies will be discussed (Egypt, Greece, France, Islam) and what the general theme of the paper will be (the variable paths to empowerment women have found over time). Now I know where this paper is going and what it's really about.

B. How to Write a Conclusion. In much the same way that the introduction lays out the thesis for the reader, the conclusion of the paper should reiterate the main points—it should never introduce new ideas or things not discussed in the body of the paper!—and bring the argument home. The force with which you express the theme here is especially important, because if you're ever going to convince the reader that your thesis has merit, it will be in the conclusion. In other words, just as lawyers win their cases in the closing argument, this is the point where you'll persuade others to adopt your thesis.

If the theme is clear and makes sense, the conclusion ought to be very easy to write. Simply begin by restating the theme, then review the facts you cited in the body of the paper in support of your ideas—and it's advisable to rehearse them in some detail—and end with a final reiteration of the theme. Try, however, not to repeat the exact language you used elsewhere in the paper, especially the introduction, or it will look like you haven't explored all aspects of the situation ( see above, #7 ).

All in all, remember these are the last words your reader will hear from you before passing judgment on your argument. Make them as focused and forceful as possible.

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4.2: Introductory Paragraphs

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A strong introductory paragraph is crucial to the development of an effective persuasive essay. Without an introductory paragraph that properly introduces both the topic and the writer’s argument, persuasive essays fail to convince the reader of the validity of the argument. Since the introductory paragraph contains the thesis statement, or the core argument and purpose of the essay, introductory paragraphs are essential to the overall success of the paper.

Introductory Paragraph:

  • Introduce the issue.
  • Provide each of the arguments that will later appear in each body paragraph.
  • Refute any counterpoints to the argument.
  • Provide the thesis statement.

Since the success of the paper rests on the introductory paragraph, it is important to understand its essential components. Usually, persuasive papers fail to make a clear argument not because the writer’s ideas or opinions are wrong but rather because the argument is not properly explained in the introduction. One of the most important jobs of an introductory paragraph is that it introduces the topic or issue. Most arguments cannot be made without at least some background information. Thus, it is essential to provide a foundation for your topic before you begin explaining your argument. For instance, if you wanted to argue that the special effects in the movie Avatar are innovative, your introductory paragraph would first need to provide background information about movie special-effects. By doing so, you ensure that your audience is as informed about your topic as you are, and thus you make it easier for your audience to understand your argument.

In addition to introducing the topic of your paper, your introductory paragraph also needs to introduce each of the arguments you will cover in your body paragraphs. By providing your audience with an idea of the points or arguments you will make later in your paper, your introductory paragraph serves as a guide map, not only for your audience but also for you. Including your main sub-points in your introduction not only allows your audience to understand where your essay is headed but also helps you as a writer remember how you want to organize your paper. This is especially helpful if you are not writing your essay in one sitting as it allows you to leave and return to your essay without forgetting all of the important points you wanted to make.

Another common, though often forgotten, component of an introductory paragraph is the refutation of counterpoints. In order for your argument to appear strong, and in order for your audience to know that you considered the points against your claim, it is essential to refute, or disprove, counterpoints, or arguments against your thesis, in your introductory paragraph. The most common error a writer faces when dealing with counterpoints is to not refute them. Sometimes, a writer forgets to show how the counterpoints are wrong and how his or her opinion or argument is correct. To avoid this error, consider using the sentence constructions in the chart below that help refute counterpoints. By using words such as while, although, yet, or however in compound sentences, you can be sure that you are properly refuting any counterpoints to your argument while support your own claims.

In the examples listed below, X is the counterargument and Y is the writer’s argument.

  • While most people believe X, Y is true.
  • Although people argue X, Y is correct.
  • This expert claims X, yet this expert in the same field argues Y.
  • This book says X; however, this book indicates that Y is true.

There are also some important dos and don’ts when it comes to writing introductory paragraphs. It is crucial when writing your persuasive paper to avoid apologizing or using sweeping generalizations since both undermine your argument. If you continue to apologize in your paper, you make your argument seem weak, and thus your audience is unconvinced. Likewise, if you base your argument on a generalization or stereotype, something which your audience will likely disagree with, your entire argument will lose credit or validity. Also, it is important not to rely to heavily on dictionary definitions, especially in your thesis. A thesis must be composed of a fact and an opinion. Thus, if you base your argument on a definition, which is an irrefutable fact, your thesis is no longer an opinion but a truth.

Most importantly, when writing an introductory paragraph, it is essential to remember that you must capture the interest of your reader. Thus, it is your job as the writer to make the introduction entertaining or intriguing. In order to do so, consider using a hook, or a quotation, a surprising or interesting fact, an anecdote, or a humorous story. While the quotation, story, or fact you include must be relevant to your paper, placing one of these at the beginning of your introduction helps you not only capture the attention or the reader but also introduce your topic and argument, making your introduction interesting to your audience and useful for your argument and essay. However, after using a hook, you must transition from the quote, fact, or story that used into the main topic of your paper. Often, writers include interesting hooks that they do not connect to their topic or argument. In these instances, the hook detracts from rather than supports the introductory paragraph.

  • EXPLORE Random Article

How to Begin a Persuasive Essay

Last Updated: January 31, 2023 References

This article was co-authored by Christopher Taylor, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been viewed 335,670 times.

The goal of a persuasive essay is to convince your readers of a certain perspective on a topic. To do this, you'll have to get them hooked with a well-crafted, engaging introductory section that leads into a developed thesis statement. The best opening, however, will depend on the issue at hand, the argument you are trying to make about it, and the audience you are trying to persuade. Before you can write an amazing introduction, you need to do some initial research so that you can tailor your introduction to the needs of the essay, your argument, and your audience.

Brainstorming and Outlining Introduction Ideas

Woman thinking about the topic for her persuasive essay.

  • For example, if you want to write about juvenile crime, choose a narrow section of it, such as the practice of trying juveniles as adults in certain cases.
  • Try to choose a topic that’s really interesting to you. It will make the essay much more fun to write!
  • The subject of your essay might be predetermined if, for example, you’re writing an essay for class or are sending it to a senator or a newspaper about a certain topic.

Step 2 Choose an angle that seems the most interesting to write.

  • Ask yourself what is at stake regarding the issue you are researching. Why does the issue matter and why should others care? Once you can identify that, it will be easier to frame your argument.
  • For example, if your topic is factory farming, your angle could be that factory farming releases large amounts of methane gas, which contribute to climate change and the global epidemic of unpredictable and increasingly violent weather. You could frame it as both an environmental and a public safety issue.

Step 3 Do some research...

  • Use scholarly search engines such as Google Scholar, EBSCO, or JSTOR, rather than regular searches, and try to use trustworthy sites like news agencies and .edu URLs.

Step 4 Come up with 3-5 pieces of evidence to support your argument.

  • You’ll be hinting at your evidence in your introductory paragraph, so it’s important that you know what it is before you start writing.
  • A piece of evidence that appeals to the reader’s ethics is one that comes from a trustworthy source. For example, if you’re writing an essay on the use of euthanasia, you could cite works or quotations from doctors or end-of-life caregivers who have direct experience working with it.
  • In a paper persuading people to decrease their water use, a piece of evidence that appeals to your sense of logic could be something like, “Using more water not only wastes more of this resource, but also increases your utilities bill.”
  • In a paper persuading people to adopt animals from the shelter, you could use an emotional appeal like, “Milo, a golden retriever puppy, was found on the side of the road when he was just 4 weeks old. If he’s not adopted soon from his overcrowded shelter, he’ll have to be put down.”

Step 5 Sketch out a...

  • For example, if you started with the angle that capital punishment should be illegal worldwide, you could expand that into a thesis like, “Capital punishment should be banned all over the world for humanitarian reasons alone, but also because of its lack of efficacy as a crime deterrent.”

Step 6 Organize your ideas...

  • Your paper can go longer than this, but try not to go any shorter, since you won’t be able to include all of the evidence you’ll need.
  • You can organize your outline with Roman numerals, regular numbers, or bullet points—whatever feels most comfortable to you.

Crafting Your Hook

Step 1 Use a startling fact or quote to pique your reader’s interest.

  • For example, in a paper persuading people to support prison reform, you could start off with something like, “The United States has the largest prison population in the entire world. The country that comes closest, China, has a prison population that is a full 25% lower.” [3] X Research source
  • To introduce a paper about capital punishment, you could use a quote like, “When discussing capital punishment, two quotes are often brought up: ‘an eye for an eye,’ and ‘an eye for an eye makes the whole world blind.”
  • If you use one of these approaches, remember to include a brief, 1-sentence explanation of why you’re including it. Don’t just start off with a quote or statistic, then jump straight into your background information.

Step 2 Begin with a brief anecdote to make the topic relatable.

  • For example, in a paper on reforming the juvenile justice system, you could say something like, “Joseph Creedwell was only 14 years old when he was first sent to a juvenile detention facility. His crime? Stealing a pack of gum from the convenience store across from his school.”
  • If you’re using a personal anecdote, first make sure that this format is appropriate for first-person narration. If it’s an essay for a class, ask your teacher.

Step 3 Start with a broad generalization, then zoom in on your topic.

  • For example, in an essay about conserving water use, you could say something like, “Even before science showed just how necessary water was for human survival, people understood the crucial importance, and even sanctity, of this resource.”
  • Try to avoid cliches like "Since the beginning of time," or "The dictionary defines _____ as..."

Step 4 Use a rhetorical question to get your reader thinking.

  • For example, in an essay on animal protection, you could write, “Many people know that animal species are going extinct, but have you ever wondered exactly how many species have died out since you’ve been born?”

Step 5 Present a counter-argument first to make an interesting switch.

  • In an essay against the use of euthanasia, for example, you could write, for example, “According to its supporters, euthanasia is a merciful and painless way to end a life that is no longer wanted, and they have a point.”

Introducing Your Topic and Thesis

Step 1 Write 1-2 sentences introducing your specific topic.

  • For example, in an essay against capital punishment, you could say something like, “Capital punishment directly affects a very small percentage of the population, but its ripple effects—the effects on the person’s family and friends, on the people who read about it and hear of it—are much larger. In an even greater sense, capital punishment is a statement about the society we live in.”

Step 2 Provide any necessary background the reader will need.

  • For example, in a persuasive essay on gun control, you could write, “Gun control laws have a long and fraught history in the United States, and understanding the nature of their back-and-forth growth and decline is crucial for understanding the current state of weapons law.”
  • Depending on your paper, your background information could take up anywhere from 2-3 sentences to a whole paragraph.

Step 3 Clearly state your position in your thesis statement.

  • For example, in an essay persuading people to oppose a new park project, you could write, “As much as a new park benefits a city’s residents, natural green space is vital to the environmental life of a community. Besides serving as an interesting insight into what the area was like before development, it provides crucial habitat for native plants and animals that may otherwise turn to residential space and face endangerment in urban an environment.”

Step 4 Hint at your evidence to transition into your first body paragraph.

  • For example, in an essay supporting the use of euthanasia, you could write, “Nowhere is the efficacy of euthanasia more visible than in the cases of patients with painful, terminal diseases.” This kind of sentence could either go at the end of your introduction paragraph or at the beginning of the first body paragraph.

Avoiding Common Mistakes

Step 1 Avoid presenting and analyzing evidence in the introduction.

  • For example, in an essay against drunk driving, it’s fine to use an eye-catching statistic, like, “Every 2 minutes, one person is injured in a drunk driving crash.” But avoid analyzing that statistic with something like, “It’s likely that everyone knows at least one person affected by a drunk driving incident, meaning that the issue has wide-ranging consequences. In many places, one effect is a growing numbness towards the issue at all. Police officers report that...” [10] X Research source

Step 2 Keep your argument clear, but present it in a smooth, subtle way.

  • For example, avoid writing something like, “I am going to prove to you that…” or “This essay will show that…” These kinds of phrases are typically jarring and unnecessary.

Step 3 Leave out unnecessary details.

  • For example, a fact you picked up about bee flight patterns might be interesting, but isn’t relevant to a paper on why the world needs to protect its bee population.
  • You may also want to leave out “book report” information, such as the full title, author, or year of publication of a book you’re writing your persuasive essay about, unless that information is for a specific purpose. You’ll be able to cite your sources in full in your bibliography or works cited page.

Step 4 Steer clear of extremely broad introductions.

  • For example, in an essay about vegetarianism, avoid saying something like, “People have killed and eaten animals since the beginning of time.” While this may be true, it’s not catching the reader’s attention or adding anything to the essay that they didn’t already know.

Writing Help

how to write an introduction in a persuasive essay

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  • It’s OK if your introduction isn’t perfect just yet. Write out the rest of your essay, then go back to revise and polish when you’re in a fresh state of mind. Thanks Helpful 0 Not Helpful 0

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  • ↑ https://writingcenter.unc.edu/tips-and-tools/introductions/
  • ↑ https://www.youtube.com/watch?v=baxDMu_1M0c&feature=youtu.be&t=1m19s
  • ↑ https://www.georgebrown.ca/uploadedFiles/TLC/_documents/Hooks%20and%20Attention%20Grabbers.pdf
  • ↑ https://education.seattlepi.com/write-good-argumentative-essay-introduction-1484.html
  • ↑ https://www.youtube.com/watch?v=baxDMu_1M0c&feature=youtu.be&t=1m44s
  • ↑ https://www.youtube.com/watch?v=baxDMu_1M0c&feature=youtu.be&t=1m59s
  • ↑ https://www.youtube.com/watch?v=baxDMu_1M0c&feature=youtu.be&t=41s
  • ↑ https://www.youtube.com/watch?v=baxDMu_1M0c&feature=youtu.be&t=47s
  • ↑ https://www.madd.org/statistics/

About this article

Christopher Taylor, PhD

To begin a persuasive essay, start with a hook to catch the reader’s attention, such as a startling statistic, a question, or an intriguing anecdote. Next, briefly explain why they should care about the topic and provide some background information to help them feel comfortable with it. Then, present your thesis statement, which is a short, concise explanation of your perspective and why it’s the right one. Lastly, hint at your opening pieces of evidence before going on to your first paragraph! For tips on how to organize your essay and avoid common errors, read on! Did this summary help you? Yes No

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How to Write a Persuasive Essay (This Convinced My Professor!)

How to Write a Persuasive Essay (This Convinced My Professor!)

Table of contents

how to write an introduction in a persuasive essay

Meredith Sell

You can make your essay more persuasive by getting straight to the point.

In fact, that's exactly what we did here, and that's just the first tip of this guide. Throughout this guide, we share the steps needed to prove an argument and create a persuasive essay.

This AI tool helps you improve your essay > This AI tool helps you improve your essay >

persuasive essay

Key takeaways: - Proven process to make any argument persuasive - 5-step process to structure arguments - How to use AI to formulate and optimize your essay

Why is being persuasive so difficult?

"Write an essay that persuades the reader of your opinion on a topic of your choice."

You might be staring at an assignment description just like this 👆from your professor. Your computer is open to a blank document, the cursor blinking impatiently. Do I even have opinions?

The persuasive essay can be one of the most intimidating academic papers to write: not only do you need to identify a narrow topic and research it, but you also have to come up with a position on that topic that you can back up with research while simultaneously addressing different viewpoints.

That’s a big ask. And let’s be real: most opinion pieces in major news publications don’t fulfill these requirements.

The upside? By researching and writing your own opinion, you can learn how to better formulate not only an argument but the actual positions you decide to hold. 

Here, we break down exactly how to write a persuasive essay. We’ll start by taking a step that’s key for every piece of writing—defining the terms.

What Is a Persuasive Essay?

A persuasive essay is exactly what it sounds like: an essay that persuades . Over the course of several paragraphs or pages, you’ll use researched facts and logic to convince the reader of your opinion on a particular topic and discredit opposing opinions.

While you’ll spend some time explaining the topic or issue in question, most of your essay will flesh out your viewpoint and the evidence that supports it.

The 5 Must-Have Steps of a Persuasive Essay

If you’re intimidated by the idea of writing an argument, use this list to break your process into manageable chunks. Tackle researching and writing one element at a time, and then revise your essay so that it flows smoothly and coherently with every component in the optimal place.

1. A topic or issue to argue

This is probably the hardest step. You need to identify a topic or issue that is narrow enough to cover in the length of your piece—and is also arguable from more than one position. Your topic must call for an opinion , and not be a simple fact .

It might be helpful to walk through this process:

  • Identify a random topic
  • Ask a question about the topic that involves a value claim or analysis to answer
  • Answer the question

That answer is your opinion.

Let’s consider some examples, from silly to serious:

Topic: Dolphins and mermaids

Question: In a mythical match, who would win: a dolphin or a mermaid?

Answer/Opinion: The mermaid would win in a match against a dolphin.

Topic: Autumn

Question: Which has a better fall: New England or Colorado?

Answer/Opinion: Fall is better in New England than Colorado.

Topic: Electric transportation options

Question: Would it be better for an urban dweller to buy an electric bike or an electric car?

Answer/Opinion: An electric bike is a better investment than an electric car.

Your turn: Walk through the three-step process described above to identify your topic and your tentative opinion. You may want to start by brainstorming a list of topics you find interesting and then going use the three-step process to find the opinion that would make the best essay topic.

2. An unequivocal thesis statement

If you walked through our three-step process above, you already have some semblance of a thesis—but don’t get attached too soon! 

A solid essay thesis is best developed through the research process. You shouldn’t land on an opinion before you know the facts. So press pause. Take a step back. And dive into your research.

You’ll want to learn:

  • The basic facts of your topic. How long does fall last in New England vs. Colorado? What trees do they have? What colors do those trees turn?
  • The facts specifically relevant to your question. Is there any science on how the varying colors of fall influence human brains and moods?
  • What experts or other noteworthy and valid sources say about the question you’re considering. Has a well-known arborist waxed eloquent on the beauty of New England falls?

As you learn the different viewpoints people have on your topic, pay attention to the strengths and weaknesses of existing arguments. Is anyone arguing the perspective you’re leaning toward? Do you find their arguments convincing? What do you find unsatisfying about the various arguments? 

Allow the research process to change your mind and/or refine your thinking on the topic. Your opinion may change entirely or become more specific based on what you learn.

Once you’ve done enough research to feel confident in your understanding of the topic and your opinion on it, craft your thesis. 

Your thesis statement should be clear and concise. It should directly state your viewpoint on the topic, as well as the basic case for your thesis.

Thesis 1: In a mythical match, the mermaid would overcome the dolphin due to one distinct advantage: her ability to breathe underwater.

Thesis 2: The full spectrum of color displayed on New England hillsides is just one reason why fall in the northeast is better than in Colorado.

Thesis 3: In addition to not adding to vehicle traffic, electric bikes are a better investment than electric cars because they’re cheaper and require less energy to accomplish the same function of getting the rider from point A to point B.

Your turn: Dive into the research process with a radar up for the arguments your sources are making about your topic. What are the most convincing cases? Should you stick with your initial opinion or change it up? Write your fleshed-out thesis statement.

3. Evidence to back up your thesis

This is a typical place for everyone from undergrads to politicians to get stuck, but the good news is, if you developed your thesis from research, you already have a good bit of evidence to make your case.

Go back through your research notes and compile a list of every …

… or other piece of information that supports your thesis. 

This info can come from research studies you found in scholarly journals, government publications, news sources, encyclopedias, or other credible sources (as long as they fit your professor’s standards).

As you put this list together, watch for any gaps or weak points. Are you missing information on how electric cars versus electric bicycles charge or how long their batteries last? Did you verify that dolphins are, in fact, mammals and can’t breathe underwater like totally-real-and-not-at-all-fake 😉mermaids can? Track down that information.

Next, organize your list. Group the entries so that similar or closely related information is together, and as you do that, start thinking through how to articulate the individual arguments to support your case. 

Depending on the length of your essay, each argument may get only a paragraph or two of space. As you think through those specific arguments, consider what order to put them in. You’ll probably want to start with the simplest argument and work up to more complicated ones so that the arguments can build on each other. 

Your turn: Organize your evidence and write a rough draft of your arguments. Play around with the order to find the most compelling way to argue your case.

4. Rebuttals to disprove opposing theses

You can’t just present the evidence to support your case and totally ignore other viewpoints. To persuade your readers, you’ll need to address any opposing ideas they may hold about your topic. 

You probably found some holes in the opposing views during your research process. Now’s your chance to expose those holes. 

Take some time (and space) to: describe the opposing views and show why those views don’t hold up. You can accomplish this using both logic and facts.

Is a perspective based on a faulty assumption or misconception of the truth? Shoot it down by providing the facts that disprove the opinion.

Is another opinion drawn from bad or unsound reasoning? Show how that argument falls apart.

Some cases may truly be only a matter of opinion, but you still need to articulate why you don’t find the opposing perspective convincing.

Yes, a dolphin might be stronger than a mermaid, but as a mammal, the dolphin must continually return to the surface for air. A mermaid can breathe both underwater and above water, which gives her a distinct advantage in this mythical battle.

While the Rocky Mountain views are stunning, their limited colors—yellow from aspen trees and green from various evergreens—leaves the autumn-lover less than thrilled. The rich reds and oranges and yellows of the New England fall are more satisfying and awe-inspiring.

But what about longer trips that go beyond the city center into the suburbs and beyond? An electric bike wouldn’t be great for those excursions. Wouldn’t an electric car be the better choice then? 

Certainly, an electric car would be better in these cases than a gas-powered car, but if most of a person’s trips are in their hyper-local area, the electric bicycle is a more environmentally friendly option for those day-to-day outings. That person could then participate in a carshare or use public transit, a ride-sharing app, or even a gas-powered car for longer trips—and still use less energy overall than if they drove an electric car for hyper-local and longer area trips.

Your turn: Organize your rebuttal research and write a draft of each one.

5. A convincing conclusion

You have your arguments and rebuttals. You’ve proven your thesis is rock-solid. Now all you have to do is sum up your overall case and give your final word on the subject. 

Don’t repeat everything you’ve already said. Instead, your conclusion should logically draw from the arguments you’ve made to show how they coherently prove your thesis. You’re pulling everything together and zooming back out with a better understanding of the what and why of your thesis. 

A dolphin may never encounter a mermaid in the wild, but if it were to happen, we know how we’d place our bets. Long hair and fish tail, for the win.

For those of us who relish 50-degree days, sharp air, and the vibrant colors of fall, New England offers a season that’s cozier, longer-lasting, and more aesthetically pleasing than “colorful” Colorado. A leaf-peeper’s paradise.

When most of your trips from day to day are within five miles, the more energy-efficient—and yes, cost-efficient—choice is undoubtedly the electric bike. So strap on your helmet, fire up your pedals, and two-wheel away to your next destination with full confidence that you made the right decision for your wallet and the environment.

3 Quick Tips for Writing a Strong Argument

Once you have a draft to work with, use these tips to refine your argument and make sure you’re not losing readers for avoidable reasons.

1. Choose your words thoughtfully.

If you want to win people over to your side, don’t write in a way that shuts your opponents down. Avoid making abrasive or offensive statements. Instead, use a measured, reasonable tone. Appeal to shared values, and let your facts and logic do the hard work of changing people’s minds.

Choose words with AI

how to write an introduction in a persuasive essay

You can use AI to turn your general point into a readable argument. Then, you can paraphrase each sentence and choose between competing arguments generated by the AI, until your argument is well-articulated and concise.

2. Prioritize accuracy (and avoid fallacies).

Make sure the facts you use are actually factual. You don’t want to build your argument on false or disproven information. Use the most recent, respected research. Make sure you don’t misconstrue study findings. And when you’re building your case, avoid logical fallacies that undercut your argument.

A few common fallacies to watch out for:

  • Strawman: Misrepresenting or oversimplifying an opposing argument to make it easier to refute.
  • Appeal to ignorance: Arguing that a certain claim must be true because it hasn’t been proven false.
  • Bandwagon: Assumes that if a group of people, experts, etc., agree with a claim, it must be true.
  • Hasty generalization: Using a few examples, rather than substantial evidence, to make a sweeping claim.
  • Appeal to authority: Overly relying on opinions of people who have authority of some kind.

The strongest arguments rely on trustworthy information and sound logic.

Research and add citations with AI

how to write an introduction in a persuasive essay

We recently wrote a three part piece on researching using AI, so be sure to check it out . Going through an organized process of researching and noting your sources correctly will make sure your written text is more accurate.

3. Persuasive essay structure

Persuasive essay structure

If you’re building a house, you start with the foundation and go from there. It’s the same with an argument. You want to build from the ground up: provide necessary background information, then your thesis. Then, start with the simplest part of your argument and build up in terms of complexity and the aspect of your thesis that the argument is tackling.

A consistent, internal logic will make it easier for the reader to follow your argument. Plus, you’ll avoid confusing your reader and you won’t be unnecessarily redundant.

The essay structure usually includes the following parts:

  • Intro - Hook, Background information, Thesis statement
  • Topic sentence #1 , with supporting facts or stats
  • Concluding sentence
  • Topic sentence #2 , with supporting facts or stats
  • Concluding sentence Topic sentence #3 , with supporting facts or stats
  • Conclusion - Thesis and main points restated, call to action, thought provoking ending

Are You Ready to Write?

Persuasive essays are a great way to hone your research, writing, and critical thinking skills. Approach this assignment well, and you’ll learn how to form opinions based on information (not just ideas) and make arguments that—if they don’t change minds—at least win readers’ respect. ‍

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How to Write a Persuasive Essay

How to Write a Persuasive Essay Video

Everyone has disagreements – whether it’s “who is the best performer of all time” or “what is the tastiest flavor of ice cream”, someone is going to have an opinion that might differ from yours. That doesn’t stop us from trying to convince each other of our perspective. This is where persuasive essays come into play. Persuasive writing is used to sway our readers to a certain viewpoint or opinion of the writer. How is that done? Today, well go over the purpose of persuasive writing and how to create an effective persuasive piece. Let’s get started!

Persuasive essays, also known as argumentative essays, are texts that are meant to convince the reader of something. There are other things besides essays that can be persuasive, such as speeches and social media posts. From politics to music to arguing why purple is the best color ever – anything can be made into a persuasive text.

But, the focus of this video is persuasive essays. When writing a persuasive essay, there is a structure you can follow to help make your argument clear and effective.

The essay is typically made up of 3 main sections: the introduction , the body , and the conclusion. To write an effective persuasive essay, each section should contain specific points you want to discuss.

Crafting Effective Introductions

The introduction paragraph of your essay should always introduce the topic you will be discussing. A good introduction paragraph will also have a hook, which is a sentence that grabs your readers attention. Once you have your hook, you will state your thesis. A thesis is the main point or argument you want to prove in your essay. Every persuasive essay must have a thesis. Lastly, you should always end each section of your essay with a concluding sentence. This is a sentence that wraps up the end of a paragraph and helps transition into the next paragraph.

Let’s look at an example of an introduction paragraph of a persuasive essay.

Long ago, ancient Egyptians worshiped cats. They believed they were godly creatures. Today, cats are still very beloved, but as household pets. Some cats aren’t so lucky; there are many cats who have yet to find their forever home. Cats are amazing animals that you should consider adopting because they are very intelligent, have an urgent need to be placed in a home, and make great companions. These are just a few reasons I’ll discuss as to why cats should be protected.

This introduction paragraph had a hook, it grabbed our attention by talking about ancient cats, and related it to cats today.

We see there is a thesis, the writer believes we need to adopt homeless cats, ideally from shelters, and gives three reasons why.

Lastly, they concluded the introduction paragraph by saying they would give more details about their reasons.

Building a Persuasive Body

Next comes the body paragraphs. The body of a persuasive essay holds all the main points you as the writer want to argue. It’s best to separate your points by paragraphs; so, if you have three main arguments, you should have at least three body paragraphs explaining them in detail. When you argue your points in the paragraph, you must make sure to explain why these reasons support your thesis. Let’s look at an example.

Cats are very smart animals. Despite what many people think, cats do in fact know their names and will react when you call out to them. They are also great at solving problems. Cats can easily get bored, when that happens, they may act mischievous. That’s why cats have puzzle toys to stimulate their curious minds. Such a smart animal should be able to have a safe home to live and play in peace.

Secondly, cats that end up in shelters don’t always find good homes. Pet shops are popular places to get cats as pets. When you get a cat from a pet shop, it will live there until it finds a good home. In shelters however, they can become packed with cats who haven’t found a home. Unfortunately, some shelters resort to euthanizing the animals when they run out space for new ones. For people who are interested in helping a cat find a home, why not consider getting one from a shelter instead?

Lastly, despite their bad reputation, cats are very friendly. Cats of all ages are able to cuddle with their owner and other pets. Some cats, just like people, need time to get used to you, but once they do, you’ll find you have a great couch-surfing buddy that keeps you company. Cats are also low maintenance pets, and are cleaner than most roommates. Just another reason to consider bringing a cat to your home.

We can see here that the author addressed the 3 main reasons that support the thesis with 3 body paragraphs. Each paragraph began with a transition word or hook, then it went into detail to support the reason, and lastly, it ended the paragraph with a concluding sentence.

Concluding with Impact

The conclusion of a persuasive essay is a summary of all the points mentioned earlier that wraps up the essay and often includes a catchy ending to drive the point home.

Whether you have been thinking of adopting for a long time or just considered it, cats everywhere are in need of a home. What better way to help an intelligent animal in need and make a new friend than to adopt a shelter cat!

As we can see, conclusion paragraphs don’t need to be super long. As long as they summarize the overall thesis and arguments of the essay, it is an effective closing to a persuasive essay.

As you’re writing the essay, there are a few tips and tricks to keep in mind to make sure your persuasion is more effective:

Repetition – Don’t say the same thing so many times that you start to sound redundant, but find ways to bring back your main argument throughout the essay. Your readers and listeners will remember your argument better if you repeat and emphasize it throughout the piece.

Real-world examples – Whether you are using data, emotions, or credibility to drive your point home, you should try to always use real-world examples to further persuade your readers.

Call to action – A good thesis in a persuasive essay is a statement that asks the reader to do something. Think hard about what you want to convince people of and narrow that action into one clear sentence. The rest of your essay should revolve around that.

Okay, let’s quickly review everything we talked about to wrap up.

The main purpose of a persuasive essay is to persuade the reader to a certain viewpoint or opinion of the writer. The essay will have an introduction paragraph that introduces the main argument, multiple body paragraphs that discuss sub-arguments that support the main argument, and a conclusion that wraps things up. And finally, if you want to make your persuasion more effective, remember to repeat your main argument throughout the paper, try to use real-world examples to support your points, and make your thesis a call to action.

That’s all for this review! Thanks for watching, and happy studying!

  • “Persuasive Essay Definition and Writing Tips.” n.d.

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by Mometrix Test Preparation | This Page Last Updated: February 8, 2024

How to Write a Persuasive Essay: Step-by-Step Guide + Examples

Have you ever tried to get somebody round to your way of thinking? Then you should know how daunting the task is. Still, if your persuasion is successful, the result is emotionally rewarding.

Our specialists will write a custom essay specially for you!

A persuasive essay is a type of writing that uses facts and logic to argument and substantiate such or another point of view. The purpose is to assure the reader that the author’s position is viable. In this article by Custom-writing experts, you can find a guide on persuasive writing, compelling examples, and outline structure. Continue reading and learn how to write a persuasive essay!

⚖️ Argumentative vs. Persuasive Essay

  • 🐾 Step-by-Step Writing Guide

🔗 References

An argumentative essay intends to attack the opposing point of view, discussing its drawbacks and inconsistencies. A persuasive essay describes only the writer’s opinion, explaining why it is a believable one. In other words, you are not an opponent; you are an advocate.

Argumentative vs. Persuasive Essays: in what Points Are They Similar and Different?

A persuasive essay primarily resorts to emotions and personal ideas on a deeper level of meaning, while an argumentative one invokes logic reasoning. Despite the superficial similarity of these two genres, argumentative speech presupposes intense research of the subject, while persuasive speech requires a good knowledge of the audience.

🐾 How to Write a Persuasive Essay Step by Step

These nine steps are the closest thing you will find to a shortcut for writing to persuade. With practice, you may get through these steps quickly—or even figure out new techniques in persuasive writing.

📑 Persuasive Essay Outline

Below you’ll find an example of a persuasive essay outline . Remember: papers in this genre are more flexible than argumentative essays are. You don’t need to build a perfectly logical structure here. Your goal is to persuade your reader.

Just in 1 hour! We will write you a plagiarism-free paper in hardly more than 1 hour

Note that the next section contains a sample written in accordance with this outline.

Persuasive Essay Introduction

  • Hook: start with an intriguing sentence.
  • Background: describe the context of the discussed issue and familiarize the reader with the argument.
  • Definitions: if your essay dwells upon a theoretical subject matter, be sure to explain the complicated terms.
  • Thesis statement: state the purpose of your piece of writing clearly and concisely. This is the most substantial sentence of the entire essay, so take your time formulating it.

Persuasive Essay Body

Use the following template for each paragraph.

  • Topic sentence: linking each new idea to the thesis, it introduces a paragraph. Use only one separate argument for each section, stating it in the topic sentence.
  • Evidence: substantiate the previous sentence with reliable information. If it is your personal opinion, give the reasons why you think so.
  • Analysis: build the argument, explaining how the evidence supports your thesis.

Persuasive Essay Conclusion

  • Summary: briefly list the main points of the essay in a couple of sentences.
  • Significance: connect your essay to a broader idea.
  • Future: how can your argument be developed?

⭐ Persuasive Essay Examples

In this section, there are three great persuasive essay examples. The first one is written in accordance with the outline above, will the components indicated. Two others are downloadable.

Example #1: Being a Millionaire is a Bad Thing

Introduction, paragraph #1, paragraph #2, paragraph #3, example #2: teachers or doctors.

The importance of doctors in the period of the COVID-19 pandemic is difficult to overstate. The well-being of the nation depends on how well doctors can fulfill their duties before society. The US society acknowledges the importance of doctors and healthcare, as it is ready to pay large sums of money to cure the diseases. However, during the lockdown, students and parents all around the world began to understand the importance of teachers.

Before lockdown, everyone took the presence of teachers for granted, as they were always available free of charge. In this country, it has always been the case that while doctors received praises and monetary benefits, teachers remained humble, even though they play the most important role for humanity: passing the knowledge through generations. How fair is that? The present paper claims that even in the period of the pandemic, teachers contribute more to modern society than doctors do.

Example #3: Is Online or Homeschool More Effective?

The learning process can be divided into traditional education in an educational institution and distance learning. The latter form has recently become widely popular due to the development of technology. Besides, the COVID-19 pandemic is driving the increased interest in distance learning. However, there is controversy about whether this form of training is sufficient enough. This essay aims to examine online and homeschooling in a historical and contemporary context and to confirm the thesis that such activity is at least equivalent to a standard type of education.

Persuasive Essay Topics

  • Why do managers hate the performance evaluation?  
  • Why human cloning should be prohibited.  
  • Social media have negative physical and psychological effect on teenagers.  
  • Using cell phones while driving should be completely forbidden.  
  • Why is business ethics important? 
  • Media should change its negative representation of ageing and older people.  
  • What is going on with the world?  
  • Good communication skills are critical for successful business.  
  • Why capitalism is the best economic system.  
  • Sleep is extremely important for human health and wellbeing.  
  • Face-to-face education is more effective than online education.  
  • Why video games can be beneficial for teenagers.  
  • Bullies should be expelled from school as they encroach on the school safety.  
  • Why accountancy is a great occupation and more people should consider it as a future career.  
  • The reasons art and music therapy should be included in basic health insurance.  
  • Impact of climate change on the indoor environment.  
  • Parents should vaccinate their children to prevent the spread of deadly diseases.  
  • Why celebrities should pay more attention to the values they promote.  
  • What is wrong with realism?  
  • Why water recycling should be every government’s priority.  
  • Media spreads fear and panic among people.  
  • Why e-business is very important for modern organizations.  
  • People should own guns for self-protection.  
  • The neccessity of container deposit legislation. 
  • We must save crocodiles to protect ecological balance.  
  • Why we should pay more attention to renewable energy projects.  
  • Anthropology is a critically relevant science.  
  • Why it’s important to create a new global financial order .  
  • Why biodiversity is crucial for the environment?  
  • Why process safety management is crucial for every organization.  
  • Speed limits must not be increased.  
  • What’s wrong with grades at school ?  
  • Why tattoos should be considered as a form of fine art.  
  • Using all-natural bath and body products is the best choice for human health and safety.  
  • What is cancel culture?  
  • Why the Internet has become a problem of modern society.  
  • Illegal immigrants should be provided with basic social services.  
  • Smoking in public places must be banned for people’s safety and comfort.  
  • Why it is essential to control our nutrition .  
  • How to stimulate economic growth?  
  • Why exercise is beneficial for people.  
  • Studying history is decisive for the modern world.  
  • We must decrease fuel consumption to stop global warming.  
  • Why fighting social inequality is necessary.  
  • Why should businesses welcome remote work?  
  • Social media harms communication within families.   
  • College athletes should be paid for their achievements.  
  • Electronic books should replace print books.  
  • People should stop cutting down rainforest .  
  • Why every company should have a web page .  
  • Tips To Write An Effective Persuasive Essay: The College Puzzle, Stanford University
  • 31 Powerful Persuasive Writing Techniques: Writtent
  • Persuasive Essay Outline: Houston Community College System
  • Essays that Worked: Hamilton College
  • Argumentative Essays // Purdue Writing Lab
  • Persuasion – Writing for Success (University of Minnesota)
  • Persuasive Writing (Manitoba Education)
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How to Write an Introduction Paragraph in a Persuasive Essay

Woman typing on a laptop

Persuasive essays are unique because you the goal is to get others to agree with you. Set the stage for your argument in the first paragraph. The introduction for a persuasive essay must get the reader interested in the topic, provide background information and summarize the main point of your paper with a thesis statement.

Explore this article

  • Open With a Hook
  • Give Background Information
  • Establish Credibility
  • State Your Thesis

1 Open With a Hook

Involve your readers immediately . The idea is to show, and not just tell. You could begin a paper about airplane safety, for example, by discussing the plane crashes that have been in the media recently, with a statistic of the number of people killed this year. Or begin by telling a brief, emotional story to bring your essay's issue to life. For a paper about gun control, you could tell a story about a tragic shooting; if you are on the other side of the debate, a story about someone saving her family with her gun would work.

2 Give Background Information

Explain why your topic is controversial, what both sides believe and why the issue needs to be resolved now . For a persuasive essay about airline safety, you could discuss the debate surrounding safety versus company budgets. If the number of airline accidents is increasing, use that fact to show why the issue is compelling. For gun control, describe the recent history of the debate and key events like the Columbine School and Aurora theater shootings. You could also describe the effects of the controversy on national politics.

3 Establish Credibility

Cover each side’s best argument . While you establish your position, also state a point about the opposition’s opinion that you can agree with. For example, “While airfares need to be affordable, safety measures can be established without excessive cost,” for airline safety. For gun control, you could write something like, “No one wants to be the victim of a gun crime, but too many gun tragedies occur to accept the status quo.” Even though you favor one position, demonstrate that you will be fair to the other side .

4 State Your Thesis

End the introduction with your thesis statement , the one sentence that states your claim. For a persuasive essay, it usually includes the words “should” or “should not.” Address the question or prompt on the assignment, if you have one. Consider whether reasonable people could disagree with your thesis. Saying children should be safe at school, for example, would not work since everyone agrees with that. Saying all handguns should be banned so children can be safe at school is very controversial and therefore a good persuasive topic. The thesis needs to be specific . You can outline your main points in the thesis, and once you’ve written the rest of the paper, make sure the thesis lines up with your reference support.

  • 1 Hamilton Writing Center: Persuasive Essays, the Basics
  • 2 Literary Cavalcade: Introduction to a Persusaive Essay
  • 3 UNC Writing Center: Thesis Statements

About the Author

Residing in Sault Ste. Marie, Mich., Buddy Shay has been in higher education since 2003 with experience in the classroom and in academic support. He holds a Master of Arts in English. Shay is also a certified practitioner of the MBTI personality instrument and has previous experience working with secondary students.

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How to Write a Persuasive Paragraph

Last Updated: May 19, 2023 Fact Checked

This article was co-authored by Christopher Taylor, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 83,676 times.

A persuasive paragraph can be a standalone assignment, or you might need to write several persuasive paragraphs as part of an essay. The basic format of a persuasive paragraph is the same either way, but there are some additional considerations if you need to write the paragraph as part of a larger essay. Start by planning out the content of the paragraph, then draft the paragraph and include additional details if needed.

Getting Your Main Point Across

  • For instance, topics like "should students be allowed to wear hats in schools," "is social media a bad influence on teens," and "is recycling the best way to help the environment" are all debatable topics that have more than 1 opposing side.

Step 2 Take a stance on the topic so you can persuade your reader.

  • For example, if you need to write a paragraph about what you think is the best holiday, then make a list of your favorites to help you decide.
  • If the paragraph will be part of a larger essay, then identify 1 of the points you want to make with the paragraph. This point should support your essay's overall argument.

Step 3 Support your stance with evidence.

  • For example, if you want to argue that Halloween is the best holiday of the year, then you might include reasons like getting to wear a costume, trick-or-treating, and eating candy.
  • If the paragraph is part of a larger essay, then make a list of the reasons that support your topic sentence. For example, if the essay is about the importance of recycling, then your reasons might include reducing waste, saving energy, and conserving resources.

Step 4 Create a topic...

  • For example, in a paragraph about your favorite holiday, you might simply start with, “Halloween is the best holiday because it is filled with fun activities.”
  • In a larger essay, identify what each paragraph will cover and write a separate topic sentence for each paragraph.

Supporting Your Main Point

Step 1 Include examples that strengthen the paragraph.

  • For example, if you are arguing that Halloween is the best holiday, then you might cite candy sales statistics as good for the economy. You could also do a survey of your classmates to see how Halloween stacks up against other holidays in their opinions.
  • If you are including a persuasive paragraph as part of a larger essay, then you may want to visit your school’s library to conduct your research. Talk to the librarian if you need help navigating the library’s resources.

Tip : Keep in mind that research is usually not required for a standalone persuasive paragraph assignment, but you can always check with your teacher to be sure!

Step 2 Outline the reasons you will include in the paragraph.

  • For example, in a paragraph about why Halloween is the best holiday, you could include reasons like the costumes, trick-or-treating, and candy.
  • Use the same strategy for a larger essay. Build on your topic sentence with additional sentences that cover the reasons.

Tip : Don’t worry if your paragraph seems short or a little disorganized at first. You can always read through it again and reorganize or add more detail as needed.

Step 3 Incorporate details that will capture your reader’s attention.

  • For example, if you are writing about your favorite holiday, then you might talk a little about that holiday’s history and how it has evolved over the years.

Writing the Rest of Your Persuasive Essay

Step 1 Place your thesis...

  • For example, in an essay about why local honey is beneficial for immune health, you might start with a thesis that reads, “Eating local honey is better than eating honey from other regions since local honey helps you stay healthier all year long.”

Step 2 Provide context for readers to help them understand your stance.

  • For example, in an essay about why people should vote in their countries’ elections, you might include background information about how certain populations have been excluded from voting and had to fight for the right to so.
  • If you're having trouble identifying an opposing argument, do some additional research to find different ideas about your topic.
  • For instance, let's say you're writing an essay arguing that students shouldn't wear hats in school because they're a distraction. Your topic sentence for your rebuttal paragraph might read like this: "Although hats allow students to express their personal style, they reduce student engagement by 25%."

Step 4 Summarize the rest...

  • For example, if you are writing about the beneficial properties of green tea, then you might open with a brief summary of how consuming green tea can help people. Then, you could conclude your essay by briefly recapping the main benefits of green tea.

Tip : Be careful not to repeat the points you make in an essay word-for-word if you use summaries. Write the summaries so that they use different language than other parts of your essay.

Persuasive Paragraph Template and Example

how to write an introduction in a persuasive essay

Expert Q&A

  • Don’t forget to revise and proofread your paragraph when you are finished! To revise, read your paragraph to make sure that it is effective, complete, and easy to understand. To proofread, check for errors, such as typos, misspellings, and grammatical issues. Thanks Helpful 0 Not Helpful 0

how to write an introduction in a persuasive essay

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  • ↑ https://www.grammarly.com/blog/persuasive-writing/
  • ↑ https://opentextbc.ca/buildingblocks/chapter/persuasive-paragraphs/
  • ↑ https://www.hamilton.edu/academics/centers/writing/writing-resources/persuasive-essays
  • ↑ https://writingcenter.unc.edu/tips-and-tools/paragraphs/
  • ↑ https://valenciacollege.edu/students/learning-support/winter-park/communications/documents/ElementsofPersuasive.pdf
  • ↑ https://owl.purdue.edu/owl/general_writing/common_writing_assignments/argument_papers/rebuttal_sections.html

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Argumentative Essays

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The Modes of Discourse—Exposition, Description, Narration, Argumentation (EDNA)—are common paper assignments you may encounter in your writing classes. Although these genres have been criticized by some composition scholars, the Purdue OWL recognizes the wide spread use of these approaches and students’ need to understand and produce them.

What is an argumentative essay?

The argumentative essay is a genre of writing that requires the student to investigate a topic; collect, generate, and evaluate evidence; and establish a position on the topic in a concise manner.

Please note : Some confusion may occur between the argumentative essay and the expository essay. These two genres are similar, but the argumentative essay differs from the expository essay in the amount of pre-writing (invention) and research involved. The argumentative essay is commonly assigned as a capstone or final project in first year writing or advanced composition courses and involves lengthy, detailed research. Expository essays involve less research and are shorter in length. Expository essays are often used for in-class writing exercises or tests, such as the GED or GRE.

Argumentative essay assignments generally call for extensive research of literature or previously published material. Argumentative assignments may also require empirical research where the student collects data through interviews, surveys, observations, or experiments. Detailed research allows the student to learn about the topic and to understand different points of view regarding the topic so that she/he may choose a position and support it with the evidence collected during research. Regardless of the amount or type of research involved, argumentative essays must establish a clear thesis and follow sound reasoning.

The structure of the argumentative essay is held together by the following.

  • A clear, concise, and defined thesis statement that occurs in the first paragraph of the essay.

In the first paragraph of an argument essay, students should set the context by reviewing the topic in a general way. Next the author should explain why the topic is important ( exigence ) or why readers should care about the issue. Lastly, students should present the thesis statement. It is essential that this thesis statement be appropriately narrowed to follow the guidelines set forth in the assignment. If the student does not master this portion of the essay, it will be quite difficult to compose an effective or persuasive essay.

  • Clear and logical transitions between the introduction, body, and conclusion.

Transitions are the mortar that holds the foundation of the essay together. Without logical progression of thought, the reader is unable to follow the essay’s argument, and the structure will collapse. Transitions should wrap up the idea from the previous section and introduce the idea that is to follow in the next section.

  • Body paragraphs that include evidential support.

Each paragraph should be limited to the discussion of one general idea. This will allow for clarity and direction throughout the essay. In addition, such conciseness creates an ease of readability for one’s audience. It is important to note that each paragraph in the body of the essay must have some logical connection to the thesis statement in the opening paragraph. Some paragraphs will directly support the thesis statement with evidence collected during research. It is also important to explain how and why the evidence supports the thesis ( warrant ).

However, argumentative essays should also consider and explain differing points of view regarding the topic. Depending on the length of the assignment, students should dedicate one or two paragraphs of an argumentative essay to discussing conflicting opinions on the topic. Rather than explaining how these differing opinions are wrong outright, students should note how opinions that do not align with their thesis might not be well informed or how they might be out of date.

  • Evidential support (whether factual, logical, statistical, or anecdotal).

The argumentative essay requires well-researched, accurate, detailed, and current information to support the thesis statement and consider other points of view. Some factual, logical, statistical, or anecdotal evidence should support the thesis. However, students must consider multiple points of view when collecting evidence. As noted in the paragraph above, a successful and well-rounded argumentative essay will also discuss opinions not aligning with the thesis. It is unethical to exclude evidence that may not support the thesis. It is not the student’s job to point out how other positions are wrong outright, but rather to explain how other positions may not be well informed or up to date on the topic.

  • A conclusion that does not simply restate the thesis, but readdresses it in light of the evidence provided.

It is at this point of the essay that students may begin to struggle. This is the portion of the essay that will leave the most immediate impression on the mind of the reader. Therefore, it must be effective and logical. Do not introduce any new information into the conclusion; rather, synthesize the information presented in the body of the essay. Restate why the topic is important, review the main points, and review your thesis. You may also want to include a short discussion of more research that should be completed in light of your work.

A complete argument

Perhaps it is helpful to think of an essay in terms of a conversation or debate with a classmate. If I were to discuss the cause of World War II and its current effect on those who lived through the tumultuous time, there would be a beginning, middle, and end to the conversation. In fact, if I were to end the argument in the middle of my second point, questions would arise concerning the current effects on those who lived through the conflict. Therefore, the argumentative essay must be complete, and logically so, leaving no doubt as to its intent or argument.

The five-paragraph essay

A common method for writing an argumentative essay is the five-paragraph approach. This is, however, by no means the only formula for writing such essays. If it sounds straightforward, that is because it is; in fact, the method consists of (a) an introductory paragraph (b) three evidentiary body paragraphs that may include discussion of opposing views and (c) a conclusion.

Longer argumentative essays

Complex issues and detailed research call for complex and detailed essays. Argumentative essays discussing a number of research sources or empirical research will most certainly be longer than five paragraphs. Authors may have to discuss the context surrounding the topic, sources of information and their credibility, as well as a number of different opinions on the issue before concluding the essay. Many of these factors will be determined by the assignment.

IMAGES

  1. Persuasive Essay Writing

    how to write an introduction in a persuasive essay

  2. Persuasive Essays Examples And Samples Essay picture

    how to write an introduction in a persuasive essay

  3. How to Start a Persuasive Essay ️ Bid4papers blog

    how to write an introduction in a persuasive essay

  4. FREE 8+ Persuasive Essay Samples in MS Word

    how to write an introduction in a persuasive essay

  5. 50 Free Persuasive Essay Examples (+BEST Topics) ᐅ TemplateLab

    how to write an introduction in a persuasive essay

  6. How to Start a Persuasive Essay ️ Bid4papers blog

    how to write an introduction in a persuasive essay

VIDEO

  1. How to write a persuasive essay

  2. Persuasive essay. #education #shorts #english #essay #writting

  3. How to Write a Persuasive Essay? #essaywriting #shorts

  4. How To Write a Persuasive Essay In MLA Format

  5. Persuasive Language: The Power Tool in Debates and Discussions

  6. Write and Introduction Paragraph

COMMENTS

  1. How to Write an Engaging Introduction to a Persuasive Essay

    Place a central statement in the last sentence of your introductory part. Make it brief and concise. The thesis statement is one of the most significant parts of an essay and remains a central argument of an entire research paper. You need to pay enough attention to prepare a strong key statement. Body paragraphs.

  2. How to Write an Essay Introduction

    Table of contents. Step 1: Hook your reader. Step 2: Give background information. Step 3: Present your thesis statement. Step 4: Map your essay's structure. Step 5: Check and revise. More examples of essay introductions. Other interesting articles. Frequently asked questions about the essay introduction.

  3. How to Write an Essay Introduction (with Examples)

    Here are the key takeaways for how to write essay introduction: 3. Hook the Reader: Start with an engaging hook to grab the reader's attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. Provide Background: Give a brief overview of the topic, setting the context and stage for the discussion.

  4. How to Write a Persuasive Essay: Tips and Tricks

    TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction. TIP 2: Avoid "announcing" your thesis.

  5. How to Write an Introduction for a Persuasive Speech

    Tip: An easy way to make your writing more concise is to start your sentences with the subject. Also, try to limit the number of adverbs and adjectives you use. 3. Tailor your writing to your audience. Being aware of your audience while you're writing will help you craft a more persuasive message.

  6. How to Write a Persuasive Essay: Tips and Tricks

    Choose a position you're passionate about. The first step in writing a persuasive essay is choosing a topic and picking a side. If the topic is something you believe in, it will make the entire experience of researching, writing, and arguing your perspective more personal. Choosing a topic that appeals to you on an emotional or sentimental ...

  7. Writing Resources

    Writing a Persuasive Essay. View in PDF Format. Structure and organization are integral components of an effective persuasive essay. No matter how intelligent the ideas, a paper lacking a strong introduction, well-organized body paragraphs and an insightful conclusion is not an effective paper.

  8. Persuasive Essay Guide: How to Write a Persuasive Essay

    Outline your argument. Outlining your entire essay before you get to writing it can help you organize your thoughts, research, and lay out your essay structure. Detail all your main points and pair them with all of the relevant, supporting evidence from your sources cited. 5. Write your introduction.

  9. How to Write a Persuasive Essay (with Pictures)

    Pick a topic that appeals to you. Because a persuasive essay often relies heavily on emotional appeals, you should choose to write on something about which you have a real opinion. Pick a subject about which you feel strongly and can argue convincingly. [3] 6. Look for a topic that has a lot of depth or complexity.

  10. How to Write a Persuasive Essay

    The introduction in your persuasive essay should grab the readers' attention and provide background information about your subject. It should end with a clear statement of your thesis. The body. The body should consist of all the arguments that support your thesis. Each paragraph should focus on one particular point.

  11. Persuasive Writing Strategies and Tips, with Examples

    1 Choose wording carefully. Word choice—the words and phrases you decide to use—is crucial in persuasive writing as a way to build a personal relationship with the reader. You want to always pick the best possible words and phrases in each instance to convince the reader that your opinion is right. Persuasive writing often uses strong ...

  12. How to Write a Persuasive Essay

    As you write your persuasive essay, remember that your goal is to get the reader to nod their head and agree with you. Each section of the essay should bring you closer to this goal. If you write the essay with this in mind, you'll end up with a paper that will receive high grades. Finally, if you're ever facing writer's block for your ...

  13. How to Write Perfect Persuasive Essays in 5 Simple Steps

    Thesis statement: Let the audience know your stance. After surveying the topic in the first part of the introduction, it is now time for the student writer to express their opinion and briefly preview the points they will make later in the essay. 2. Body Paragraphs.

  14. Writing Guide: Introduction and Conclusion

    The introduction of a persuasive essay or paper must be substantial. Having finished it, the reader ought to have a very clear idea of the author's purpose in writing. To wit, after reading the introduction, I tend to stop and ask myself where I think the rest of the paper is headed, what the individual paragraphs in its body will address and ...

  15. A Comprehensive Guide on How to Write a Persuasive Essay

    How to Write a Persuasive Essay: The Main Components. 1. Introduction: Capturing Attention and Stating the Thesis. The introduction serves as the gateway to your persuasive essay. Begin by grabbing the reader's attention with a compelling hook—an anecdote, a surprising fact, or a thought-provoking question.

  16. 4.2: Introductory Paragraphs

    No headers. A strong introductory paragraph is crucial to the development of an effective persuasive essay. Without an introductory paragraph that properly introduces both the topic and the writer's argument, persuasive essays fail to convince the reader of the validity of the argument. Since the introductory paragraph contains the thesis statement, or the core argument and purpose of the ...

  17. How to Begin a Persuasive Essay (with Pictures)

    1. Write 1-2 sentences introducing your specific topic. Once you've hooked your readers, it's time to show them exactly what your topic is and why it's important. In a few sentences, tell them why you're sharing this, why they should care, and why it matters as a whole.

  18. How to Write a Persuasive Essay (This Convinced My Professor!)

    The 5 Must-Have Steps of a Persuasive Essay. If you're intimidated by the idea of writing an argument, use this list to break your process into manageable chunks. Tackle researching and writing one element at a time, and then revise your essay so that it flows smoothly and coherently with every component in the optimal place. 1.

  19. How to Write a Persuasive Essay (Video)

    When writing a persuasive essay, there is a structure you can follow to help make your argument clear and effective. The essay is typically made up of 3 main sections: the introduction, the body, and the conclusion. To write an effective persuasive essay, each section should contain specific points you want to discuss. Crafting Effective ...

  20. How to Write a Persuasive Essay: Step-by-Step Guide + Examples

    Note that the next section contains a sample written in accordance with this outline. Persuasive Essay Introduction. Hook: start with an intriguing sentence. Background: describe the context of the discussed issue and familiarize the reader with the argument. Definitions: if your essay dwells upon a theoretical subject matter, be sure to explain the complicated terms.

  21. How to Write an Introduction Paragraph in a Persuasive Essay

    Persuasive essays are unique because you the goal is to get others to agree with you. Set the stage for your argument in the first paragraph. The introduction for a persuasive essay must get the reader interested in the topic, provide background information and summarize the main point of your paper with a thesis ...

  22. How to Write a Persuasive Paragraph: 11 Steps (with Pictures)

    Download Article. 1. Choose a topic that has at least 2 opposing sides. A persuasive paragraph needs to convince your reader to agree with your position, so you need a topic that allows you to take a stance on an issue. Pick a topic that's debatable, meaning people can disagree about it.

  23. Argumentative Essays

    The argumentative essay is a genre of writing that requires the student to investigate a topic; collect, generate, and evaluate evidence; and establish a position on the topic in a concise manner. Please note: Some confusion may occur between the argumentative essay and the expository essay. These two genres are similar, but the argumentative ...

  24. How to Write an Argumentative Essay

    Second, follow these steps on how to write an argumentative essay: Brainstorm: research, free-write, and read samples to choose a debatable topic. Prepare: organize thoughts, craft a thesis, decide on arguments and evidence. Draft: outline an essay, start with an engaging introduction, delve into arguments, and conclude like a boss.