Business Essay Examples

Cathy A.

13 Business Essay Examples for Students

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Published on: May 1, 2023

Last updated on: Jan 30, 2024

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Are you struggling to figure out the structure, research, or data required to make your essay stand out? Or frustrated by the lack of inspiration and ideas for your essay?

But don't give up yet! We have a powerful solution that will make your essay writing a breeze. Our list of business essay examples is here to help! 

We have compiled expertly written business essay examples that will illustrate how to write a striking business essay.

With our examples, you'll be able to see how to structure your essay and generate creative ideas for your topic. And our tips will help you make the most of these examples.

So, let's dive in and get ready to learn!

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What is a Business Essay?

A business essay is a type of academic writing that focuses on business-related topics and issues. These essays can cover a wide range of topics such as marketing, finance, management, entrepreneurship, and more.

The importance of business essay lies in presenting a well-researched and informed analysis. To do this effectively, writers need to conduct extensive research and analysis on the topic at hand.

Referring to examples of business essays can help you gain insight into the structure, tone, and content of a well-written essay.

Business Essay Examples For Students

Here is a list of business writing examples

Business Essay Examples Pdf

Business Essay Example Grade 10

Business Essay Example Grade 11

A Level Business Essay Examples

University Business Essay Examples

International Business Essay Examples

Short Essay About Business

College Essay About Starting A Business

Types of Business Essay with Examples

When it comes to business essay writing, there are several different types that you might encounter. 

Here's a brief overview of each type, including their characteristics and an example of each.

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Case Studies

A case study is an in-depth analysis of a specific business situation or problem. It involves extensive research and data analysis to provide recommendations.

Case studies often showcase the application of theory to real-world business scenarios.

Research Papers

Research papers involve a more academic approach to business writing. They typically require an extensive literature review, data analysis, and original research. 

Business research papers aim to contribute new knowledge to the field of business. These often involve a hypothesis or research question.

Argumentative Essays

Argumentative business essays aim to persuade the reader to adopt a particular point of view or take a specific action. They present an argument and use evidence and logic to support their claims. 

Argumentative essays can address various business topics such as management practices, ethical issues, or market trends.

White Papers

A white paper is a document that provides a detailed explanation of a particular issue or problem, often with recommendations or solutions. 

White papers are typically used to educate stakeholders about a specific topic. These are often used in the business-to-business (B2B) context.

Comparative Essays 

Comparative business essays compare and contrast two or more topics or ideas. They typically analyze the similarities and differences between the topics to evaluate their pros and cons. 

Comparative essays can focus on various aspects such as products, companies, markets, or strategies.

How to Structure Your Business Essays

As you begin writing your business essay, it's important to structure it in a clear and organized way. 

Here's a step-by-step guide with business essay samples to help you do just that:

Executive Summary

The executive summary is a brief overview of your entire essay. It should summarize your main points and highlight your recommendations. 

This section should be written after completing the essay, as it gives a clear picture of what the essay covers. 

Here is how you start a business essay sample:

Introduction

The introduction sets the stage for the rest of the essay. It should introduce the topic, provide background information, and explain the purpose of the essay. 

Here is a business essay introduction example:

Industry Analysis

In this section, you'll conduct a thorough analysis of the industry in which the business operates. You should examine factors such as competition, market trends, and customer behavior. 

Here is a sample industry analysis

Key Issues or Problems

This section should identify the main issues or problems faced by the business. You should provide evidence to support your claims and analyze the impact of these issues. 

Here is an example paragraph:

Solutions or Recommendation

Here, you'll provide solutions or recommendations to address the issues identified in the previous section. Your solutions should be well-supported and feasible. 

For instance:

Implementation Plan

For this part, you'll outline a plan for implementing the solutions or recommendations you've proposed. This is sort of a description of the business model you suggest. 

This section should be detailed and include specific action steps. 

For example:

Finally, you'll wrap up your essay by summarizing your main points and reiterating your recommendations. 

This section should be clear, concise, and impactful. 

By following this structure, your business essay will be well-organized, coherent, and easy to follow for your readers.

Tips for Using Business Essay Examples Effectively

Now that you have quite a few business essay examples at hand, you should know how to use them effectively:

  • Use them as a guide, not a template : While it's great to learn from examples, you should never copy them outright. Instead, use them as a starting point for your own research and writing.
  • Analyze the strengths and weaknesses of the essay : Take note of what works well in the example essay, as well as any areas that could be improved. This will help you understand how to make your own essay even better.
  • Use them to inform your own research and writing : Pay attention to the research methods, sources, and evidence used in the example essay. This can give you ideas for your own research and help you strengthen your arguments.
  • Avoid plagiarism and ensure proper citation: Whenever you use ideas or information from an example, make sure to cite your sources. This will help you avoid plagiarism and maintain academic integrity.

You now have a plenty of business essay examples on different topics to help you get started!

By following our tips and studying the sample essays, you can confidently write your own essays that are clear, concise, and impactful. 

However, if you still find yourself struggling with your business essays, just reach out to our professional business essay writing service . 

We have the best online essay writing service and are ready to provide you a high-quality business. Our writing service has subject specialist writers who can tackle any business essay topic.  

So why wait? Contact us today and let our AI essay writer take your business essays to the next level!

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Essay About Business: Top 5 Examples and 7 Prompts

We see business in action in every aspect of our life. So if you need to write an essay about business, look into this article to find examples and prompts to help you get going.

The word “business” encompasses a broad range of activities and branches. However, in its most straightforward meaning, business refers to an institution or a group that works together and engages with others to achieve a goal that will benefit them. 

To give you an idea of how prevalent business is, think of all the times you buy from a store. Any time you get something from an enterprise, big or small, you’re already in business with them. However, businesses such as charities, churches, and volunteer services organizations also envelop transactions not for profit.

To aid you in writing an excellent essay about business, here are examples you should read, followed by prompts to give you ideas on what to write about.

Grammarly

1. Don’t Sell Yourself Short by Manya Whitaker

2. my personal experience in business by shannon murphy, 3. business ethics and work ethic essay by writer annie, 4. the importance of business study by shyam soni, 5. essay on environment, sustainability and business by  aastha singhal, 1. my business aspirations, 2. businesses i want to support, 3. business in the future, 4. business and ethics, 5. what makes a business more appealing, 6. how businesses affect my community, 7. my bad experience with a business.

“Like a good researcher, I did some investigation into what it meant to run a small business… While the initial work seemed intense, the service itself was no more work than I’d been doing for free. And as my father always says ‘don’t sell yourself short’…so I decided not to.”

Whitaker recounts her life experiences and how she came to think of starting an educational consulting business. Next, she goes through the hoops of when to best start her business, what fees are acceptable, and how to let people know her business exists. She then shares her many tips with professors who want to start their businesses and ends her essay by encouraging them to utilize their talents. 

“Businesses today require not just setting a plan but also about the investment and proper management of people, assets, live time opportunity, and risk to make the business expand and develop. I see myself contributing to the development of good business practices in years to come where I will be leading a great business organization effectively.”

Murphy discusses why she wanted to study business enterprise, saying that “business makes life interesting and worth living.” She also talks about her encounter with a businessman and how he motivated her through his stories. Finally, Murphy shows her determination to go through with her career plans in the business industry through her essay.

“Work ethics comprise more than the desire of the job or career but also how one claims his/her path of achievement… I believe work ethics demonstrate many aspects of a person and how a person is within. So, I ask a question to myself today, what are my work ethics and what do I define them?”

In this short essay, the author decides on what work ethic means to her. She includes traits that make her believe it’s a virtue and even offers an example. She also believes that work ethic is intrinsic and ends her essay by sharing the two fundamental traits of her work ethic: humility and treatment.

“Business has become indispensable in our lives. Nearly everything an individual does is directly or indirectly related to business.”

In his essay, Soni expounds on how business affects every aspect of our lives. For example, businesses encourage people to give their best to the world, benefitting everyone. He also lists some of these benefits, such as business helping in choosing a career, understanding business strategies, and recognizing our contribution to a nation’s success.

“Admittedly, the process of changing corporate mindsets and culture to embrace sustainability can be a challenge for some enterprises… maintaining an environment that enables continued prosperity is imperative for any organization’s survival and growth.”

In her essay, Singhal distinctly shows the connection between our surroundings and survival with businesses. She presents how businesses should lead the demand for environmental sustainability because they can make a relevant change. However, at the same time, businesses can also damage the environment and be detrimental to sustainability. 

She further explains what businesses today are doing to answer their green consumer’s call, such as green regulations and more efficient usage of resources. Finally, she ends her essay with a quote identifying the challenge of the twenty-first century: for people to have a decent standard of living while preserving other aspects of life.

Do you want to upgrade your essay paper? Then, check out this list of the best essay writing apps to help refine your work.

7 Prompts on Essay About Business

After learning more about the subject, write your essay with these easy but enjoyable prompts:

In this essay, you can explain why you want to have a business, including your inspirations and motivations. For example, maybe your family already has a business, and you want to continue it. Or perhaps you want to create a business that will help others. Include personal anecdotes and descriptive paragraphs to convey your thoughts and feelings.

Essay About Business: Businesses I want to support

This essay prompt lets you list the businesses you want to get more exposure to. Aside from identifying which business you want to see grow, present why you want them to have more recognition in the first place. 

You can write about a small local bakery from which you always get your bread and share the owner’s story. Or you can shift the attention to a charitable organization that needs more donations to continue its mission. Share why this specific organization is dear to you. You’ll not only end up with a great essay but also help these businesses.

This prompt is perfect for you if you want to talk about curiosity-inducing business-related ideas. You can present propositions on how businesses will be conducted years from now. Do you imagine advanced and intelligent AIs capable of holding a conversation to sell a product successfully? What about flying cars? Don’t be shy, and include all of your concepts. 

There has always been a gray area between business and ethics. As a party to this affair, you can share how important ethics is to the business and its clients. You can talk from the client’s point of view – do you still buy a product of a business with questionable ethics? Or do you only support businesses that hold their ethics in high regard? Then, explain why.

There are many marketing tactics businesses use to attract customers. But what if those do you think are most effective? You can write your essay and include the advertisement types that work for you and why. 

You don’t need to go far to find something to write about with this prompt. Identify the things that businesses in your area directly affect, positive or negative. For instance, having businesses in your community makes accessing comedies easier. On the other hand, having many businesses could make a living in your area more expensive.

To make your essay more compelling, you can recount a bad experience with an establishment. Then, narrate it like a story to engross your readers by describing how management handled things and what you felt during that time. Did it discourage you from going back to that business?

You can also add how you think the people in charge should have acted by suggesting a specific course of action. Again, this will give potential business owners a glimpse of how they can run their businesses better.

Note: Improving your paper’s readability score is also a key criterion when editing for grammar.

business idea essay example

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Starting a Business Essay – How to Start

Introduction.

The desire for one to employ him or herself is a dream that many people try to achieve in the early stages of life but how one can be his or her own boss depends on many factors. Starting up an own business is one of the few ways in which one can achieve this but creating a successful business requires a good combination of a good idea and the driving power to do it.

A successful business requires skills, experience, and ability to make a dream come true as most of the times it involves personal sacrifice particularly during the start up stage. When starting up a business it is necessary to conduct a feasibility study on how successful the business is likely to be under the existing conditions. The objective of this research is investigating how feasible and profitable is it to start a new business. The feasibility study involves among others the following:

Market Analysis

The question that comes to one’s mind when starting a business is whether there is a sustainable market for the product or service you want to offer.

Before one starts a business there is need to investigate whether there is a sustainable market for the goods or services that one wants to offer by assessing the consumers of your products, how many they are and the form they want the product to be in, the price the customers might be willing to pay for your products and whether the market is a permanent one or a seasonal one and the existence of both supplementary and complementary products to your goods and services.

After assessing the above and deeming the results positive then you can move into the next step of investigating who your competitor will be in the market.

Competition Analysis

Satisfaction that you have a reliable market is just the first step in the business development process. After you are satisfied that a reliable market exists, the availability of the market and the possible rivals you are likely to face in the market becomes the next big issue. This is done by analyzing who the direct and indirect competitors are.

The direct competitors are those individuals selling similar products as yours. A deeper knowledge of what they offer, charge, what they do well, and what they are not and the existence of any gaps that you may use to woo customers on your side is very important. Indirect competitors are those other business players who deal with complimentary products to the goods and services you want to offer.

The importance of studying these indirect competitors is that they may be a distraction to your customer pool by offering cheaper complementary products and thus causing a shift from your products to their products thus the necessity. After you have done the above analysis and the playground seems comfortable the next question that comes into your mind is how affordable the enterprise is.

Factors or Costs

Among the worst mistakes that any business entrepreneur can make is underestimating the start up costs and the operating capital required to run the business until the break-even position is achieved. It is always important to make accurate estimates as sources of extra capital in future may be limited. For example if one wants to start a French beans importing business it is very important to make accurate estimates of the required capital both for starting up to the point where the business will break even.

Calculating the set up costs and the working capital

Realistic forecasts boosts one’s confidence and the ability to meet own commitments. When you set the required costs straight it means you won’t require extra capital after the business has started and thus there are chances that the business may run successfully without shortages in the required running capital.

There are many types of costs that a business entrepreneur incurs in the process of starting a business and they include costs of sales, professional costs, administrative costs, transaction costs classified as either fixed or variable costs among others as indicated by Webber (n.d).

With the available cost on one side and the costs that may be incurred on one side, calculating the initial costs gives one a chance to consider the items which are of high necessity and giving them higher priorities compared to those lowly placed depending on the capital available. Accurate estimates reduce the gap between the real budget and the expected budget and thus placing the business in a comfortable position (Anon, 2009).

The working or operating capital is the amount of money needed to keep the business running. For a sustainable business one has to allocate enough working capital in order to ensure the business runs successfully. It is important to factor out the fixed and the variable costs so as to know the required capital.

Fixed Costs

Fixed costs are the fixed expenses the business has to incur irrespective of the sales made. The costs required when investing in the fixed assets such as the cost of machinery or the cost of land among others.

Machinery or plant costs: these are the costs required to buy the required machinery if the business demands one.

Land costs: these are costs of buying the piece of land or paying for the rent if you are leasing the land.

Stock costs: these are the costs required for buying the initial purchases which will be needed by the business.

Variable costs

These are the costs related to the delivery of one’s product or service. These costs usually relate to the activities going on within the business. They include;

Transaction costs: these are the costs which the business will incur during the negotiation process.

Administration costs: these are the costs which the business will have to incur when enquiring about any expertise information that may be required. Others include what the authority will charge you in order to issue you with a license allowing you to start the business.

Wages: the costs incurred when paying the workers or your own salary. Wages vary with the size of the business and the ongoing activities.

Costing and Pricing

When setting prices it is advisable for one to set prices which can cover the costs of production in addition to generating some profit. The business owner should take into consideration the costs which will be incurred during the start up and the running process so as to ensure the product set prices covers everything.

Other costs which should also be taken into consideration are the hidden costs (Garrison, Noreen & Brewer, 2006). Hidden costs are those costs which are incurred during the process of conducting the business such as the transportation cost or the transaction costs many people do not include them but to know the real business situation, it is always advisable to include them.

Measurements

The involved costs will be measured in terms of dollars by measuring the expected costs and benefits and then estimating how long it will take to reach break even point. The break even point is that time when the costs are equal to the benefits and the business is neither incurring profits nor losses. It indicates the costs have all been covered and it is a very helpful point in knowing how long the business will take before it can cover all the costs so as to allocate enough running capital to the business (Holland, 1998).

Cost Benefit Analysis

Evaluating quantitatively whether to start the business:

The last step in doing a feasibility test involves calculating the costs and the benefits involved in what is referred to as cost benefit analysis. The method involves simply adding up the value of benefits and then dividing with the costs involved in order to know how long it should take before the business breaks even (Nas, 1996).

A business man is deciding whether to start a business of importing French beans from Africa. The following are the costs he is likely to incur:

Pay back time: (8000/10500) = 0.7619048.

It will take approximately 9 months to reach the break even point.

From the above analysis we can summarize by indicating that the above business idea has got higher chances of succeeding. If the entrepreneur would like to reach break even point faster he should find ways of reducing transaction costs or search for more market opportunities in order to increase the revenue earned reducing the fraction further.

Conclusions and Recommendations

When starting a business, there are different types of cost that one must incur before the business can succeed. It is very important to calculate all the estimated costs that may be required in order to avoid surprises. Ensure you have enough capital to help you run the business until it has grown to fund for its own expenses. It is always advisable to talk with the people in the industry and enquire for as much information as important as it may be.

The support of the family is another vital factor that I can recommend for anyone starting the business so that incase of failure at least you may have somewhere to run to. Many people, as they start businesses, do not assess their emotional ability of dealing with some of the challenges that may come up during the start up stage and thus since there will always be the discouragements and the disappointments, prepare yourself psychologically for any outcome.

Reference List

Anonymous, (2009). Helping people build businesses based on good ideas and clear goals . New Zealand Trade and Enterprise. Web.

Garrison, R; Noreen, E; Brewer, P. (2006). Pricing decisions and cost management. Web.

Holland, R. (1998). Break Even Analysis . Web.

Nas, F.T. (1996). Cost Benefit Analysis: Theory and Application . New York: Sage Publications.

Webber, A. (Not Dated). Estimating Startup Costs for a New Business . Web.

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business idea essay example

Business Essay Topics to Write with Impact

business idea essay example

Business essays are a common requirement for students pursuing various business-related courses. The key lies in choosing a familiar subject out of various business essay ideas that spark inspiration, one that can be thoroughly researched with ample sources, intriguing facts, or statistical data. In this article, we offer a comprehensive list of business essay topics ideas for you to write a paper that is unmatched!

Business Essay Topics Ideas: Navigating the Selection Process

Selecting the most suitable business essay topics can prove to be a challenging endeavor. Due to the intricate and sensitive nature of the subject, it is crucial to handle business terminologies with care while ensuring that your chosen topic remains intact. To aid you in this process, our custom coursework writing has compiled a set of important tips that will assist you in identifying an impressive essay topic.

selet topic

  • First and foremost, choose a topic that aligns with your personal interests and passions. This will not only make the writing business essay more enjoyable but also enable you to delve deeper into the subject matter.
  • Additionally, opt for a business essay topic that offers a wide scope for research. Having access to a wealth of resources and information will enhance the quality and depth of your analysis.
  • Select argumentative business essay topics that provide a rich pool of information and sources for reference. This ensures that you have a solid foundation to support your arguments and analysis.
  • Prioritize topics that offer evidence, examples, or facts to substantiate the major points of your thesis statement. This not only strengthens your arguments but also demonstrates your understanding of the subject matter.
  • Avoid the temptation to opt for overly broad subjects, as they can be challenging to cover comprehensively within the given deadline. Instead, focus on more specific aspects that allow for in-depth analysis and exploration. For instance, if you're writing an expository paper, you can enhance your approach by utilizing an expository essay outline . This will help you structure your major points more efficiently and ensure a clear and logical flow of ideas in your writing. 
  • For case studies, consider selecting a business essay example centered around well-established companies and discussing their successes or failures. By offering concrete solutions, you can showcase your critical thinking and problem-solving skills.

50+ Business Essay Topics Ideas: Unleashing the Best Choice

While there is an abundance of business essay topics ideas to explore, we have curated a selection of exceptional choices to assist you in this endeavor. Take a thorough look at our handpicked list and discover an ideal topic that will serve as a solid foundation for crafting a detailed and engaging business essay.

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Business Management Essay Topics

Business management is a broad field that covers various topics affecting the management of business operations. It encompasses finance, marketing, sales, human resources, and supply chain management. The principles of business management are applicable to all types of businesses, whether small or large. Here are some topics from our ' Do my essay ' experts that can help you explore this area.

  • Leadership Styles and Their Impact on Organizational Performance: Analyze different leadership styles (e.g., autocratic, democratic, transformational) and their effects on employee motivation, job satisfaction, and overall organizational performance.
  • The Role of Emotional Intelligence in Effective Management: Explore the importance of emotional intelligence in managerial roles, examining how self-awareness, self-regulation, empathy, and social skills contribute to effective leadership and team management.
  • Strategic Human Resource Management: Discuss the role of human resource management in achieving organizational objectives, focusing on topics such as talent acquisition, employee development, performance management, and retention strategies.
  • Ethical Decision Making in Business: Examine ethical challenges faced by managers and organizations, analyzing frameworks and approaches for making ethical decisions and creating an ethical culture within the business environment.
  • Change Management and Organizational Resilience: Explore strategies for effectively managing organizational change, considering topics such as change communication, employee engagement, resistance management, and building organizational resilience.
  • Innovation and Entrepreneurship: Discuss the role of innovation and entrepreneurship in driving business growth and success. Analyze topics such as fostering a culture of innovation, managing risk, and strategies for promoting entrepreneurial thinking within organizations.
  • Strategic Marketing Management: Examine the importance of strategic marketing in achieving competitive advantage, discussing topics such as market segmentation, targeting, branding, product development, pricing, and promotional strategies.

business

Business Law Essay Topics

Business law is a critical component of any business operation. It covers a wide range of topics, including contracts, intellectual property, securities, and trade secrets. Here are some business law essay topics:

  • The Role of Intellectual Property Laws in Protecting Innovation and Creativity in the Business World.
  • The Legal and Ethical Implications of Data Privacy and Cybersecurity in Business Operations.
  • Corporate Social Responsibility: Balancing Legal Obligations and Ethical Considerations in Business Practices.
  • The Impact of Antitrust Laws on Promoting Fair Competition and Preventing Monopolies in the Market.
  • The Legal Challenges and Opportunities of International Business Transactions: Navigating Cross-Border Trade and Investment Laws.
  • The Role of Employment Laws in Protecting Employee Rights and Promoting Fair Labor Practices in the Workplace.
  • The Legal and Ethical Implications of Corporate Governance: Ensuring Accountability and Transparency in Business Organizations.
  • The Impact of Consumer Protection Laws on Safeguarding Consumer Rights and Regulating Business Practices.
  • Legal Challenges and Strategies for Managing Contracts and Negotiations in Business Transactions.
  • The Role of Environmental Regulations in Balancing Business Operations and Sustainable Development.

Business Ethics Essay Topics

Business ethics refers to the set of moral principles that govern the decisions and actions of businesses, and if you need assistance, professionals can help you ' write my research paper ' to explore this topic in-depth. Meanwhile, here are some business ethics essay topics:

  • Ethical Dilemmas in the Workplace: Analyzing Real-Life Scenarios and Decision-Making Processes.
  • The Role of Corporate Social Responsibility (CSR) in Promoting Ethical Business Practices.
  • The Impact of Ethical Leadership on Organizational Culture and Employee Behavior.
  • Ethical Considerations in Marketing and Advertising: Balancing Profitability and Consumer Protection.
  • The Ethics of Workplace Diversity and Inclusion: Promoting Equality and Fairness.
  • Ethical Issues in Supply Chain Management: Ensuring Fair Labor Practices and Environmental Sustainability.
  • The Ethical Implications of Technology and Artificial Intelligence in Business Operations.
  • Whistleblowing and Corporate Misconduct: The Role of Ethics in Promoting Accountability.
  • The Ethics of Corporate Governance: Ensuring Transparency and Responsible Decision-Making.
  • Ethical Challenges in International Companies: Navigating Cultural Differences and Corruption Risks.

Business Administration Essay Topics

Business administration covers various topics related to the administration and management of business operations. Here are some ideas you can also use as dissertation topics :

  • Effective strategies for managing employee diversity in business operations.
  • Effective supply chain management strategies.
  • Business incubation and entrepreneur support strategies.
  • Effective leadership and its impact on business performance.
  • Best practices in business decision-making and problem-solving.

International Business Essay Topics

International business operations are characteristic of companies that operate on a global scale. Here are some international business essay topics:

  • The impact of globalization on international business operations.
  • The impact of cultural differences on international business negotiations and operations.
  • Digital transformation challenges and opportunities for global businesses.
  • Effective entry strategies for multinational corporations into emerging markets.
  • Effective strategies for managing global supply chain operations.

And if If you're wondering how to write a nursing essay focused on international business operations, here are some essay topics to consider:

  • The Impact of Globalization on Nursing Practice: Analyze how globalization has influenced the nursing profession on a global scale, considering factors such as international collaboration, workforce migration, and cross-cultural challenges.
  • Ethical Considerations in International Healthcare: Explore the ethical dilemmas faced by nurses working in multinational healthcare settings, examining issues like cultural relativism, patient autonomy, and disparities in healthcare access.
  • Strategies for Managing Cultural Diversity in Nursing: Discuss effective strategies and best practices for nurses to navigate cultural diversity in international healthcare environments, emphasizing the importance of cultural competence, effective communication, and respectful care.
  • Nursing Leadership in Global Healthcare Organizations: Examine the leadership skills and competencies required for nurses to succeed in global healthcare organizations, focusing on aspects such as cross-cultural leadership, strategic decision-making, and managing international teams.
  • International Collaborative Research in Nursing: Explore the benefits and challenges of international collaborative research projects in nursing, discussing the importance of knowledge exchange, research ethics, and the potential impact on healthcare outcomes.

Organizational Behavior Essay Topics

Organizational behavior studies the behavior of people and organizations in the workplace. Here are some topics to create a thorough business essay example:

  • The relevance of leadership and management in organizational behavior.
  • The impact of motivation theories on business performance.
  • Diversity management strategies in organizational behavior.
  • The impact of workplace stress on employee performance and mental health.
  • Effective communication strategies in organizational behavior.

Trending Business Essay Topics for Exam

Here are some current business essay topics ideas that are likely to be examined in exams:

  • The Rise of E-commerce: Transforming Traditional Retail
  • Sustainability and Corporate Responsibility: Balancing Profit and Environmental Impact
  • The Gig Economy: Redefining Employment Relationships
  • The Role of Big Data Analytics in Business Decision-Making
  • The Influence of Artificial Intelligence (AI) on Business Operations

Good Business Essay Example

If you are one of those students who don't need business essays and need college essay writing services you've come to the right place too. Our professional writers have done it for you. In the next section, you can explore a business essay example.

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What to Consider When Choosing the Best Business Essay Topics?

Why is writing a business essay important, related articles.

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Business Essay and the Best Way of Its Writing

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business idea essay example

Business is an essential aspect of today’s evolving world. It is a lucrative industry that impacts many sectors, including education. Business-related courses are popular as many students are pursuing the programs. There are many branches in the business field, from business management to finance. College tutors often give students different business papers to test their knowledge as part of the assessment.

A business essay is an academic assignment that involves writing a paper that responds with a strategic and analytical approach to specific situations occurring in the market. Each business essay has a different topic that students tackle. However, the primary purpose of such essays is to collect relevant facts that align with the research question and analyze the data to get solutions.

Writing a business essay might seem simple, but it requires impressive writing skills and extensive research. You must be familiar with the topic to know the paper’s direction. Topic selection is a tricky section that affects the entire writing process. It is essential to identify a relevant topic to assist you in crafting a remarkable paper. You have to write a well-structured and compelling paper to get good grades. Presenting accurate arguments with supporting examples from reliable sources is an essential research aspect. Thus, a business essay must follow the required academic standards and theoretical frameworks.

However, writing is not everyone’s cup of tea, and incorporating logical arguments can be challenging. If you are stuck, you can check any business essay example online to understand the format. You will know how to structure the paper and relate it to the relevant themes.

That is why our writing service is here to help needy students craft exceptional essays. We will connect with a proficient business essay writer to help with the research and writing process. Get flawless documents from us and earn the best score in your class.

Business Essay Format

Most learners often overlook the importance of having a business essay format. It is imperative to use a format to help you outline your work. Proper thought organization and articulation are essential aspects that translate into a well-written business essay.

Below is an example of the format:

  • Introduction
  • Background information
  • Introduce main topics
  • Thesis statement
  • Topic sentence
  • Research explanation
  • Restate points
  • Significance of the study

The above outline is a map that will guide you to know what to include in each section. In addition, you will understand what the assignment requires you to do from the introduction to the conclusion.

If you still find it challenging to get the proper format, you can study a relevant business essay example from our site and jumpstart your paper. Whether you need a business school essay or a business plan essay, we have you covered.

Write Business Essay In 5 Steps

While writing might seem challenging, with the proper format and topic familiarity, you are on the right track. It is imperative to understand the writing process before composing your business essay. You need to read the prompt carefully to know what you are supposed to research and write about.

Here is an overview of the writing process in 5 simple steps:

  • Topic Selection

Choosing a good topic is mandatory in crafting an excellent paper. You must select a theme that aligns with the research question. Additionally, ensure you select a familiar topic you are passionate about to avoid writing mistakes and illogical paragraphs.

  • Extensive Research

Conduct extensive research to get facts and supporting evidence. Narrow down your theme and include only good points. Avoid broad topics because you will waste time during research.

  • Essay Outline

Make sure you use a proper outline to organize your thoughts and line of arguments. Follow the format essay

Start writing your paper while using the required academic format. Organize your work and include the introduction, main body paragraphs, or conclusion.

  • Editing and Proofreading

Finally, edit and proofread your essay to eliminate grammatical and spelling mistakes.

The above steps will help you during business essay writing to craft remarkable papers. It would be best to plan your time adequately to avoid rushing through the process. However, you must select an appropriate topic for your paper. It could be a business management essay or a marketing paper. No matter the subject discipline, ensure you follow the correct procedure.

Business Essay Topics

popular business topics

Our experts have compiled a list of different business essay topics to inspire your writing:

  • Discuss the importance of bookkeeping in a business.
  • Evaluate the impact of value addition in products.
  • An analysis of income and expenditure transactions.
  • Analyze the supply-chain industry.
  • The effects of product promotion in business growth.
  • How to develop an effective marketing strategy.
  • Impact of policymaking in enhancing company productivity.
  • What is multilevel marketing?
  • Impact of technology in the business world.
  • Discuss the challenges affecting entrepreneurship.
  • Significance of human resource management.
  • Explore the importance of budget analysis.
  • How does technology impact advertising?
  • The importance of a financial strategy.
  • How to start an online business.
  • How can organizations profit from sustainable practices?
  • How to develop a positive organizational culture.
  • The importance of employee diversity in an organization.
  • Effective ways of fraud prevention in a company.
  • Explore the communication channels in an organization.

Let us look at interesting argumentative business essay topics

  • Discuss the influence of cultural differences on international companies.
  • A comprehensive analysis of cryptocurrencies.
  • Discuss the ethical dilemmas in international organizations.
  • The influence of globalization on the business community.
  • Should large organizations have a social media presence?
  • Causes and effects of economic recession.
  • Impact of politics on business growth.
  • Discuss the effective strategies of negotiating cross-cultural business deals.
  • Explore the integrity of online entrepreneurship.
  • The impact of corporate social responsibility in an organization.

The field is quite diverse with various course programs. You can derive different topics from these programs to get logical arguments. So, get inspiration from the compelling business school essay examples and craft exceptional papers.

business management essay topics

How To Start A Business Essay

Knowing how to start a business essay is essential for academic writing. The first step entails topic selection because it will determine the essay’s direction. Identifying a relevant topic is vital, and you need to ensure you get the suitable theme. It will also help save you time during research and simplify the writing process.

When it comes to essay writing service , business papers are among the assignments that require extensive research and analysis. Read the essay prompt carefully to understand the tutor’s expectations. Then, make sure you conduct a comprehensive brainstorming session to get the major points for your paper. Having the right points will help you compose logical arguments in a flawless manner.

Moreover, it would help to read previous essays and publications from reliable essays widely. You will get essential data to support your arguments. Besides, the sources will help you cite your essay correctly.

Start your essay with an insightful introduction and include your perspective regarding the topic. Incorporate a powerful thesis statement that informs your readers of the paper’s direction and the major points you will discuss.

Proceed to write the body paragraphs with a topic sentence that captures all significant arguments. Each paragraph should have well-explained arguments that flow logically.

Finally, conclude your business essay by restating your main points and the significance of the study.

Still, need help with your paper? Worry no more. Our competent business essay writers are on standby, ready to assist you with any academic paper. Stop wasting time and reach out to us. We will help you score top-of-the-class grades within no time.

The paper “Enterprises Resource Planning Success and Failure” is an outstanding example of a business essay. An Enterprise resource planning (ERP) system according to Aslan et al. (2012, p.693) is a management system within an organization that has sets of connected inclusive software, which may be used when espoused and put into practice effectively, to oversee and connect every organizational function. Basically, ERP systems may be employed as a tool for helping to improve the supply chain network as well as the level of performance by helping in decreasing cycle times.

Besides that, ERP systems have been utilized routinely in capital-intensive industries like building, construction, manufacturing, as well as defence. Latterly, ERP systems have advanced further and nowadays they are prevalent in industries such as education, health care, finance, hospitality, and telecommunications. Fundamentally, the benefits of ERP systems are hard to realise not unless a strong disposition, as well as participation, is established within the organisation; so, the article seeks to critically analyse ERP success and failure experienced by organisations.

BodyAs mentioned by Hellens et al. (2005, p.283), ERP systems are built upon a single database and application, as well as a coordinate that is unified in the whole organization. For that reason, every application serving different departments such as HR, accounting, and supply chain are integrated firmly under a single ERP system. Al-as observed by Al-Masha et al. (2003, p.354), ERP systems are useful when successfully implemented because they accelerate the process of decision-making. So, the success of ERP systems depends on the ability of an organisation’s managers to efficiently oversee the operation of a business, given that ERP systems can help them reduces operation costs.

Success drivers of ERP systems can be categorised into two: operational and technological drivers. In this case, operational drivers are associated with ways of improving organisational performance, supporting business strategies, as well as cutting production costs. On the other hand, technological drivers are predominantly associated with compliance with existing rules and regulations. The notion of success varies as the process of implementation continues, in that for planning and implementation (the first two stages of the cycle) success is mainly rooted in completing the ERP project to the standards that are acceptable within the budget as well as a time limit.

As pointed out by Hanafizadeh et al. (2010), stabilization as well as Improvement (the last two stages of the cycle) success is founded on the seeming impact of the ERP system on the performance of the organization. As indicated in Hanafizadeh et al. (2010) study, there are scores of factors vital for the success of ERP systems; support is top management one of the factors, and it involves encouraging commitment, positivity, and support of top management in the ERP project. Another factor is the utilization of knowledge as well as experience of system and technology consultants.

Additionally, the balanced project team is crucial for the success of ERP systems because it includes the integration of employees and information technology with the broad knowledge of the processes in the organization. As evidenced in Hellens et al. (2005) study, the accuracy of the information is crucial to the success of ERP project, so, data loaded from accessible legacy systems must at all times be of high quality. ERP project cannot succeed if the project management teams do not have a well-defined, detailed project plan related to the goals of the project.

Change management is also a success factor in the implementation of ERP project; so, careful attention has to be offered to this, considering that several changes in business processes are experienced during ERP systems implementation. Training and education are also important given that technical expertise regarding the ERP system, its reference model, and facts regarding its working are useful in the process of implementation. Other factors crucial for success consists of, availability of experts who aside from being in top management will frequently help the organization realize ERP system benefits.

Failure of ERP projects has been prevalent, and this has continued to bite worldwide across all business platforms. As pointed out in Xue et al. (2005, p.279) study, ERP poise substantial benefits like improving customer service, reducing manufacturing costs and boosts productivity, but these benefits are only realised after successfully implementing the ERP systems. Nevertheless, statistics show that implementation of ERP systems is still a failure amongst scores of companies. Statistically, 90 per cent of ERP systems implementations in Asia countries, especially China are either completed late or use more money and resources than those stipulated in budget.

In Xue et al. (2005) study, where they differentiated implementation success of ERP system in China as well as western countries, they noted that China had a higher percentage of failure which was attributed mainly to lack of support from top management as well as data inaccuracy. Other factors that led to ERP failure include poor participation, education and training, insignificant time ensuing from a minimal understanding of cross-operational organisational processes (Dechow & Mouritsen, 2005, p.691). Furthermore, ERP systems are exceedingly expensive, and also the need for the organisation to hire consultants to assist in the configuration as well as implementation, results in further escalation of price; thus, creating a high possibility of failure.

The cost used on consultants is almost thrice the cost of an ERP system; this negatively affects the productivity of the company and can lead also to the failure of the ERP system. ConclusionIn conclusion, it has been argued that ERP systems are beneficial because they improve the flow of information between every function of the company and also manages the connections to external stakeholders. Currently, the key basis of competitive advantage is the capability of a business to improve the processes of the supply chain.

This necessity has created the need for more advanced information systems like ERP systems. The articles have heightened numerous factors critical to the success of ERP, and which have allowed companies to efficiently plan their resources resulting in business efficient functionality and increased productivity. Failures as discussed in the article are caused by lack of support from top management, data inaccuracy, and lack of sufficient education and training.

The paper “New iPhones Show a Hit For Apple as Quarterly Profit Fluctuate 13 Percent” is an outstanding example of a business literature review. Yao (2014) explains that China is expected to provide information about its weakest growth since the occurrence of the global financial crisis within the third quarter while the property downturn is assessed based on manufacturing and investment. As a result, more pressure has been put on Beijing to unveil new stimulus measures. According to Yao (2014), the market assumes that the Communist Party leader will be able to adjust to the gradual slowdown. This will happen only in circumstances where there are no possibilities of experiencing a potentially destabilizing fluctuation in unemployment. However, anything weaker would lead to more speculations of key stimulus measures, for instance, an interest rate cut. Although the leadership has consistently provided steady aid specifically to vulnerable sectors of the economy, it has been noted that several stimuli have been ignored because China is still struggling to pay a huge local government debt (Yao 2014).

Article 2: New iPhones show a hit for Apple as quarterly profit fluctuate 13 percent

Due to strong demand for APPLE’s new larger-screen iPhones released in September, its quarterly profit increased by 13 percent. This also enabled APPLE to overcome the sluggish iPad sales (Jones 2014). Despite the more intensifying competition felt by Samsung Electronics as APPLE’s leading Smartphone competitor, Jones (2014) points out that the iPhone is attracting more consumers who are also ready to pay high prices particularly for cutting-edge handsets. Through its latest phones, Apple is profitably catching with its major competitors, such as, Samsung that have from time to time managed to post attractive sales of larger phones. It has also been noted that the marketing strength that iPhone has gained stands in contrast to sluggish iPad sales and the issues affecting Samsung’s Smartphone business (Jones 2014).

Article 3: Coal not the solution for poverty

Couchi (2014) examines that cheap coal-fueled electricity is highly considered by miners and politicians as the best alternative way out of poverty, particularly for developing nations. However, Africa has not considered this. In the business report provided by Couchi (2014) about the U.S financial group Citi, it can be noted that the booming market for African electricity has been a result of the coal approach. In the attempt to reinforce coals bearish outlook, Couchi (2014) reports that Citi discovered that a new International Energy Agency (IEA) outlook on the commodity is in contrast with the idea of BHP, the US coal producer Peabody as well as the Minerals Council of Australia which maintains that coal would play an integral role in minimizing energy poverty, particularly for developing countries. Despite its metallurgical and thermal forms, coal is considered the second-biggest mineral exported from Australia after iron ore (Couchi 2014).

Article 4: Ebola could be in the headlines, but tobacco is yet another killer in Africa

Research conducted by The Guardian (2014) shows that although Ebola dominates the headlines, there is yet another killer pandemic of great importance that continues to kill many people in the African continent unnoticeably. It is has been noted that tobacco kills at least one between two long term smokers. Currently, it is anticipated to kill 1 billion people globally before 2100. This is relatively more compared to the current number of people who die of Ebola. The Guardian (2014) terms this global issue as injustice and inequality because Transnational Tobacco Companies (TTCs), such as UK-based British American Tobacco (BAT) earn humungous profits yet they cause economic damage worthy over half a trillion dollars each year. Besides, TTCs contribute more to environmental degradation and thus create risks that compromise the health as well as the sustainability of populations. To earn more profits, TTCs are currently shifting and expanding their business to untapped markets in regions with unrestricted opportunities for growth (The Guardian 2014).

Article 5: NAB, ANZ lead pack in building home-lending share

The home loan is still considered the major driving force in recovering credit growth for banks. In this case, National Australian Bank (NAB) and ANZ are on the frontline to encourage the big banks in taking the advantage of the mortgage market, while home and business lending are sustainably becoming strong. Therefore, NAB and ANZ have put on media their fastest growth out of the big in all the past three months (Yeates 2014). Despite the faster growth and expansion made by NAB compared to their rivals in home lending, Yeates (2014) notes that analysts see business lending as a bigger concern because the bank has lost shares and faced more pressure, particularly on its margins. Generally, the home loan market is considered a major driving force that enables banks to recover from credit growth regardless of the risks associated with life specifically in business lending (Yeates 2014).

The paper “Globalization and Culture” is an outstanding example of a business essay. Today, it is common to hear people refer to the world as ‘a global village’. This has been a result of the process of globalization. This process has opened up and improved trade across regional and national borders. Not only has globalization enhanced economic interactions across nations but also improved access to information and uplifted the fight for human rights, among other benefits. Recent technological and communication developments along with improved road networks have been the key drivers of globalization. However, critics of globalization say that these benefits have been realized at a very high price: that of surrendering regional and national cultural values, mainly, for Western morals (Kwame, 2007).

Regarding this debate, two key schools of thought emerge. From one angle critics argue that globalization spreads out any and every culture all over the realm, leading to cultural heterogeneity and deeper understanding between diverse groups. This is mainly defined through the global production and distribution of commodities such that people in different parts of the world have access to commodities they would otherwise have never seen. A case in point is the cultural interaction between the United States and Japan. Teens in the U.S interact with the Japanese culture through their comic books, animations and video games, while teens in Japan interact with the American culture through watching TV shows and Hollywood movies produced in the U.S (Kwame, 2007).

On the flip side, critics argue that globalization erodes the regional and national cultural identity through cultural homogeneity. This leads to a cohesive global culture constituting diluted varieties of regional and national cultural nuances. For instance, French pastries, ‘American’ fried chicken, and Japanese sushi can be eaten in almost any part of the world. Restraint chains such as MacDonald’s and Starbucks have influenced traditions and behaviors in different countries. Even though champions of globalization claim that this merely affects consumer goods and media broadcasting, critics contend that it deteriorates customary culture ((Kwame, 2007; Czinkota, 2003).

Culture is a prevalent aspect in business whether it is in marketing, production, or human resource management. It is a key variable in the function of success in new markets (Czinkota, 2003). People’s purchasing decisions are based on a product’s design, style or color that supports their religious beliefs and practices. Empirical evidence shows that the success or failure of a company, especially, in a foreign market is reliant upon the effective managerial exercise of local religious beliefs and practices. Therefore, managers ought to be on familiar terms with their market’s religious differences given that religion influences people’s attitudes. For instance, Asians have a different attitude toward authority and women that differs from Western beliefs and practices. Whereas many parts of the world, including Asia, South America, and Africa, value collectivism very much, Americans are more individualistic. Chinese, Latin Americans and Koreans take time casually even as Americans are more proactive.

Failing to appreciate the religious beliefs and practices of the market will often lead to lots of inadvertent mistakes, such as being socially violent, cultural mix-ups, tarnished interpersonal relations, poor negotiations. As a consequence, the company’s future performance dwindles as profits decline. Lack of religious competence, or religious dogmatism, can easily put at risk millions of dollars through fruitless negotiations, lost purchases or sales, and pitiable customer relationships (Czinkota, 2003).

Cultural Literacy

Culture is a broad system that includes traditions, beliefs, attitudes, values, institutions and social interactions. This system reflects the global crunch facing the human race, and so it is a cultural catastrophe (UNESCO 1997). Dealing with such a cultural diversity calls for an important skill referred to as cultural competence. Chrisman (2007) defines cultural competence as ‘attitudes, practice skills, and system savvy for cross-cultural conditions’. The key force in work involving cultural competence is the people’s flexibility and ability to appropriately consider and treat the general public politely and in a proper way fitting their culture. Cultural literacy takes account of cultural competence plus the capacity to analytically mirror, and if needed institute change in, one’s a specific culture. Cultural literacy also comprises the capacity to examine the actions of central cultures measured against other cultures. This becomes very much useful in business. A case in point is the understanding of the effect of globalization or cross-cultural businesses on indigenous cultures all over the world.

Cultural literacy has been likened to an iceberg, through the iceberg model of culture. This is due to the expanse contextual material one requires to understand the culture. Cultural literacy often involves much more than the information essentially spoken. In other words, to understand the meaning of a cultural term, one has got to have much information that is not revealed by the bare meaning of that term. The clear cultural meaning of the term is like the ‘tip of an iceberg’ meaning that the deeper understanding lies below the casual meaning of the term and it constitutes a person’s own applicable information. It is known that 15 per cent or less of an iceberg can be seen above the water surface, 85 per cent or more of the iceberg is submerged below the water surface. This means that there is quite a different picture depicted shallowly from that which is the actual translation in the literature, giving the imprint that implied information comprises relatively tiny bits and pieces of information, left out by the correspondent due to dismissal or suitability (Hawkes, 2001).

Figure 1: Iceberg Model of Culture

It has been stated earlier that culture is a broad system that among other aspects involves religion. The world is very diverse in terms of culture as well as religion. Each culture embodies a creation in itself and yet it is not closed. Cultures give religious convictions semantics, and religions provide decisive connotation to each culture. Religion is a way of life for numerous cultures saturating every one human action. In other cultures, it characterizes the utmost ambitions of human life, and for others, religion is an institution that claims to convey a meaning of deliverance (Hawkes, 2001).

The paper “The Different Communications ” is an outstanding example of a management assignment. Phone: 23 rd August: the communication was made to remind that the bill for the mobile phone is outstanding and if not paid within the date will have a fine imposed on it. The communication was successful as it helped to fulfill my need and acted as a reminder. Further, the call also ensured that it was complete and all the details like outstanding amount, due date, late fine, and other details were provided. The call was complete and highlighted the important aspect which if ignored could have an impact on my usage.

Radio: 24 th August: The communication was made regarding the areas which are having huge traffic and showed the roads which should be avoided. The communication was successful as it helped to fulfill my requirements by highlighting the different roads which need to be avoided and which need to be used. The communication was further clear and loud regarding the different roads and path which should be avoided. This method acted as one where proper guidance was provided and acting in the correct way was highlighted so those correct decisions can be taken.

Communications that were unsuccessful

Television: 24 th August: The communication was made regarding the sale of women’s garments. The communication was ineffective because in the first instance it didn’t meet my needs and requirements as I was not looking to shop. Secondly, the message was not constructed properly as it didn’t speak about the brands which were available on sale, the different garments which were available, and also didn’t highlight the date when the sale would end.

Phone: 25 th August: The communication was made regarding the mobile bill payment which has already been made. The call was ineffective because it was not required as the payment has been made and I had the required receipt. The call was instead a wastage of time. In addition to it, the call was not constructed properly and required to focus on areas through which a message would have been enough as a source of communication to ensure that the payment was correctly entered.

Reasons for communication not to be successful

The communication process can be improved in the following ways

Firstly, ensuring that the communication which is made is required and is addressed properly so that the person who receives the communication gains from it (Nicholas, 2013)

Secondly, providing complete information is essential as it will serve as a benchmark to evaluate the manner in which different information is passed (Anne & Bochner, 2007). It will also help to understand the important matter which has been spoken and will help to highlight the manner in which changes can make so that proper communication and message is passed

Thirdly, the targeted audience was wrong and it is important to correct the audience (Mehrabian and Susan, 2007). This will help to improve the validity and reliability of the communication and will ensure that the process of communication becomes effective and is directed towards the correct person

Fourthly, the process of communication needs to be improved and changed so that the message is correctly interpreted and passed with the same intention (Imahori & Lanigan, 2012). This will help the listeners to evaluate the message in the correct form and will help to ensure maximum response.

Fifthly, the media which are used needs to be chosen wisely as the usage of a message instead of a phone call for bill paid confirmation would have been more helpful and could have caught the attention of the audience in a better way. This would have multiplied the effectiveness of communication and would have helped to understand the important points and issues.

The process of communication thereby requires working on the smaller and important aspect so that the overall process of communication improves and helps to provide the required dimensions through which effectiveness can be gained in the manner messages are passed.

The paper “Why Did Telefonica Initially Focus on Latin America” is a perfect example of a business assignment. Based on Telefonica’s objectives of rapidly increasing shareholder value, profits and achieving growth, it had to take advantage of location economies. Hence, the company initially focused on Latin America, as it must have perceived FDI to be a means for circumnavigating trade barriers. Indeed, the reasons why Telefonica initially focused on Latin America are perceivable through the lens of the Uppsala Model Theory.

According to the theory, the internalisation of a company across many foreign markets is correlated to psychic distance, where the first entry is to foreign markets that are familiar and closer in regards to the psychic distance of the host country, before making subsequent entries in foreign markets with greater psychic distance. Psychic distance comprises the differences in culture, language and political systems (Falvo & Parshad 2005).

Within the perspective of Uppsala Model Theory, it should be argued that companies tend to gradually increase their activities in international markets through a series of incremental stages, where the succeeding steps are anchored in learning and adapting to foreign markets (Pandian & Sim 2002).

This implies that the firms fast gain experience from the markets, where they have closer cultural ties before expanding to foreign markets. For instance, Telefonica had to first gain experience as a telecoms operator in Latin America, since the region has deep cultural ties with Spain, where it is headquartered.

Strategic competitive advantages

The company’s decision to slowly expand to Europe appeared opportunistic as well as strategic. Europe had initially possessed trade barriers that lowered the chances of successful entries. Essentially, there is a correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers, in terms of competition are bypassed in preference to those that are less competitive (Enu & Attah-Obeng 2010). This argument is based on Dunning’s Eclectic Theory, which hypothesises that a company will always seek to leverage their specific advantages, including marketing, knowledge, skilled personnel, technology and information (Dunning 2001).

In this case, the Latin American markets were growing rapidly. They also experienced an increased high adoption rate and usage of mobile phones and internet connections. Additionally, after the Spanish government privatised Telefonica and deregulated the Spanish telecommunications market, the company’s core objective became increasing shareholder value, profits and achieving growth.

This implies that profit maximisation is a major drive to foreign direct development; through the use of particular advantages the company has (Glesem et al. 1990). It, therefore, had to select a region that would enable it to achieve higher profits. The company selected Latin America over Europe. Latin America had few entry barriers, such as competition and government regulations, while Europe had greater barriers due to more competitors. This implies that imperfect competition within the marketplace is a key incentive for expanding abroad. Besides, European mobile telecommunications operators had agreed they would not invade each other’s markets. However, after the entry of America Movil into Latin America, Telefonica faced a stronger competitor, forcing it to expand to Europe.

Commenting on other student’s post:

Why did Telefonica initially focus on Latin America?  Why was it slower to expand in Europe, even though Spain is a member of the European Union?

While the student hinted at the growth of multinational enterprises, a brief outline detailing why the company expanded and reasons for expansion could have provided a more relevant backdrop. Additionally, the reference to the Socialist Party by Popular Part in the general election of 1996 was irrelevant and out of context. The student’s decision to link the factors for the European Union to the opening of the telecommunications sector was misplaced. Rather, the student should have selected reasons why Telefonica selected to begin operating in Latin America before making headway to Europe. However, reference to high competition in the sector in Europe was justified.

Accordingly, the student should have explored the close cultural ties between Spain and Latin America, as the major drivers that triggered Telefonica to first launch in the region before expanding to Europe. In supporting the argument, a reference to a relevant theory, such as the Uppsala Model Theory could have pointed to the reasons why internationalisation of a company across many foreign markets is correlated to psychic distance (Uhasselt. be 2005). This includes why the initial entry is mostly made in foreign markets that are familiar and closer in regards to the psychic distance of the host country. Afterward, an explanation of what this meant to Telefonica based on the theory could have been appropriate (Gustafsson & Zasada 2011). For instance, the student should have stated that firms get to fast gain experience from the markets where they have closer cultural ties before expanding to foreign markets.

The student should have based his arguments on Dunning’s Eclectic Theory, which proposes that firms tend to use their peculiar advantages such as marketing, knowledge, skilled personnel, technology and information (Rugman 2010). Further, he should have stated that companies view FDI as a means to circumnavigate trade barriers before going forth to describe the correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers in terms of competition are bypassed in preference to those that are less competitive.

While the student was also justified in arguing that the company sought to maximise profitability and to increase shareholder value, no basis was provided to support the argument, based on the case study. At this stage, the student should have suggested a theory to support his argument (Morgan & Katsikeas 1999). Later, the student should have provided examples from the case study to defend the choice of the theory he selected. However, the student provided examples outside the case study, such as “Telefonica has been able to establish footprints in 24 countries and having an average of 120,000 professionals with consolidated revenues of 24,957 million euros in January-June 2014 and more than 315.7 million customers at June 2014”

Additionally, the reasons the student outlined as the likely motivators for Telefonica to launch first in Latin America before making entries in Europe cannot be justified, as they have not been argued appropriately. For instance, in suggesting political developments, taking policy advantage and the fact that the markets shared a common language, the student should have discussed the concept of psychic distance and the related theory, such as the Uppsala Model Theory.

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Are you studying business and finance and have to write a persuasive essay about it?

Persuasive writing is part and parcel of business. You need to be persuasive in order to achieve business success. It is important to know how to present an argument and make a convincing case for your point of view.

But how can you write a business essay effectively if you don't even know where to start?

Don't worry anymore! This guide will teach you how to craft an impressive persuasive essay about business. We'll provide examples and tips on how to write the perfect essay that will convince others of what you want!

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  • 1. Persuasive Essay Writing - The Basics
  • 2. How to Write a Persuasive Business Essay
  • 3. Business Essay Examples
  • 4. Examples of Argumentative Essay About Business
  • 5. Persuasive Essay Topics About Business

Persuasive Essay Writing - The Basics

A persuasive essay is a type of essay that is designed to convince the reader of your point of view.

It uses logic, facts, and evidence to present your side in an effort to sway their opinion. You also use other persuasive elements, like emotional appeal, to persuade others.

Persuasive essays use clear language to make the reader understand your position and see why it is the better choice.

You have now understood the basic definition and purpose of a persuasive essay. Check out the PDF sample below to understand what a persuasive essay looks like in practice.

What is a Persuasive Essay - Example

The Importance of Persuasion in Business

Persuasion is an important skill to have in the business world. You need to be able to persuade others so that you can get what you want. 

This can be in the form of a sale, convincing an employer to hire you, or even presenting a business idea to potential investors. 

Persuasive writing is also used in marketing. Businesses need to explain why people should purchase their product or service and convince them that it is the right choice.

It is important to understand the key techniques for persuasive writing so that you can be successful in business.

Here a video with a simple explanation of what is persuasion:

How to Write a Persuasive Business Essay

Writing a persuasive essay can be a daunting task, as it requires the use of correct persuasive techniques along with evidence. But with the right steps and guidance, you can create an impressive piece.

Continue reading to find out what these steps are.

  • Think of a Clear Topic Your essay should have a very clear topic that you want to focus on. This will form the basis of your argument and drive the rest of your essay.

Make sure to choose a topic that you are passionate about and has different sides to it that can be argued. It will also help you formulate the thesis statement, or the central point of your argument.

  • Research and Gather Evidence

After choosing the topic, research it deeply. Find out as much information as you can to make your essay more compelling.

You should also gather evidence in order to back up your argument. This could be in the form of facts, statistics, quotes, or even personal anecdotes.

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  • Organize Your Ideas

Once you have conducted your research, it is time to organize your ideas. You should have a clear direction that you are taking and the points that you want to make within the essay.

You could use an outline to help with this. It will give you a good idea of how persuasive essay 3-paragraph will look and flow together.

  • Write Convincing Paragraphs

Now it is time to write your essay! You should start with an introduction that sets the scene for your topic and explains what you will be discussing in the essay.

The body of your essay will be composed of several paragraphs that make up your argument. Each paragraph should focus on one point and have evidence to back it up.

Finally, the conclusion should summarize your argument and explain why you are right. It should also leave a lasting impression on the reader.

  • Check For Errors

Once you have finished writing your essay, it is time to proofread and make revisions . Check for any spelling or grammatical errors and make sure that the argument flows well.

You should also ask someone else to read your essay and give you feedback. This could be a professor or a trusted friend.

These are the steps that will help you write a compelling persuasive business essay. With these tips, you can now create an effective essay that will persuade others of your point of view.

Read on to find persuasive essay examples that will inspire you to write your own essay

Persuasive Essay About Business Examples 5 Paragraphs

Persuasive Essay About Business Examples PDF

Business Essay Examples

Business essay writing can be quite challenging. After all, you are required to provide evidence and arguments to back up your opinions.

But don't fret! You will get comfortable with it after checking out a few good examples and getting some practice. Here are some examples to help you get started on your own essay:

Persuasive Essay on Business Administration

Example of Persuasive Speech About Business

Persuasive Essay About Online Business

Persuasive Essay On Business Management

Examples of Argumentative Essay About Business

Argumentative business essays are a great way to explain your point of view in a logical and convincing manner. 

Business essays can be written about many argumentative essay topics. For example, to explain why certain business decisions should be made or to argue the pros and cons of different approaches. Here are some examples:

Argumentative Essay About Online Business

Argumentative Essay Business Example

Argumentative Essay About Small Businesses

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Persuasive Essay Topics About Business

Persuasive essays are a great way to engage your readers and make them think about the topic at hand.

When it comes to business, there are many interesting topics that you can explore in a persuasive essay. Here are some business topic ideas:

  • The Benefits of Outsourcing Business Processes
  • Why Corporate Social Responsibility Has a Positive Impact For Business Outcomes
  • Should businesses get more benefit from online social networks and social media platforms?
  • The Impact of Taxation on Small Businesses
  • The Pros and Cons of Starting a Business in the United States
  • Employee Training and Its Benefits for Labor Turnover
  • The Disadvantages of Mergers and Acquisitions for Working Conditions?
  • Should businesses be required to have a minimum wage?
  • Why should paternity leave be longer?
  • Why Is it fair to restrict competition in certain areas in order to provide better service to customers

We have some persuasive essay topics on other subjects for you as well - check them out!

To wrap up the discussion,

Writing a compelling business essay can be challenging, but it is also an important skill to have when you are entering the corporate world.  By following these tips and looking at examples, you can create an essay that will make your point of view clear and persuasive.

Do you need an online essay writing service to write an essay for you?

MyPerfectWords.com has got your back! Our persuasive essay writing service offers reliable help to help you create a compelling and persuasive essay.

We have highly qualified persuasive essay writers who are experts in writing about business related topics. 

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Persuasive Essay

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Best Ever Business Essay Example for Beginners In 2023

Business Essay Example

Naturally, money is the first thought that crosses an individual’s mind when they hear the word ‘business’. Business is the art of making money. It tends to grow with production, buying and selling. Businesses can be conducted on a small or a large scale. A strong-headed business has the capacity to provide a better standard of living. The rate of employment opportunities can also increase because of these factors. Are you curious enough to know more about what business is and how to write a business essay example?

Well, this blog make it easier to its readers to understand the importance of business in our society. It will also give away tips on how to build a strong business essay example as one scrolls downs.

What Is Business Essay?

Table of Contents

A business essay is a written form of work that focuses on a particular topic related to business, such as management, marketing, finance, or accounting. 

Moreover, it is a type of academic writing that aims to analyze, interpret, and evaluate different aspects of business operations, strategies, and practices. 

Business essays can take various forms, such as descriptive, argumentative, or analytical, and can cover various topics, from business ethics to globalization to entrepreneurship. 

In other words, a business essay is a way to express ideas, opinions, and research findings about business-related topics in writing.

Types Of Business Essays

Here are 7  types of business essays that we cover: 

1. Descriptive Essays

The purpose of descriptive essays is to portray a broad and detailed picture of a particular person, place, thing, or experience. The purpose of a descriptive essay is to convey the message in detail and descriptive language.

2. Expository Essays

Expository essays are a type of writing that aims to explain or describe a particular topic  clearly. The purpose of an expository essay is to provide information, clarify concepts, or explore ideas without the writer’s personal opinion.

3. Persuasive Essays

Persuasive essays are essay that aims to convince the reader of a particular point of view or idea. The purpose of a persuasive essay is to persuade the reader to agree with the writer’s opinion or take action based on the writer’s argument.

4. Narrative Essays

Narrative essays tell a story related to a business event or experience. In this, you can take an example related to business and add it to the essay. The purpose of a narrative essay is to entertain or engage the reader by constructing an attractive narrative that catches their attention and draws them into the story.

5. Comparative Essays

In this type of essay, you must compare and contrast two or more business-related concepts, products, services, or companies. The purpose of a comparative essay is to provide a deeper understanding of the subjects being compared and to draw meaningful conclusions based on those comparisons.

6. Cause and Effect Essays

Cause and effect essays analyze the causes and effects of a specific business-related event or phenomenon. The purpose of a cause and effect essay is to examine the causes of an event or situation and explain the effects that result from those causes.

7. Analytical Essays

An argument or evaluation is presented based on the analysis in analytical essays that examine a business-related issue, concept, or problem. The objective of an analytical essay is to investigate the meaning and significance of a topic and to identify its basic concepts

Purpose of a Business Essay Example

Business is an economic activity. This activity is coupled with the process of buying and selling different types of products in the market. The main objective is to earn an income, that is, profit and thus accumulate wealth as well as to satisfy consumers. The process should be regular and continuous.

The main purpose of writing a business essay example is to make the viewers (the consumers) gain a better perspective of how that particular business works. An organization’s ethical conduct and the products and services they provide become clear to identify.

Business essays either aim to inform its readers or to persuade them for a certain task. An effective business essay example is the key tool for communication for business students. An essay on business also shows your communication and writing skills in that field.

Tips On How To Write A Strong Business Essay Example 

Whether an individual is writing an essay for Marketing, Management, Finance, or any other related business topic. The following steps will make certain that piece of work at well structured, professional and compelling at the same time.

The most important things to consider while writing a business essay is that it shows relevant content. And that the arguments are supported by enough applicable references and examples. Other critical points consist of the layout, presentation and the use of appropriate and professional language.

It is equally important to think about the purpose and targeted audience before you write a business essay because it will provoke you to pay undivided attention to the most relevant features in your main topic.

An essay on business has some important methods and techniques that one must quickly learn and apply in their writing. Once one gets acquainted with the steps given below. And the basic structure of writing a business essay, he or she will soon be able to write them with ease.

7 Steps On How To Write A Business Essay Example

Here are some steps to write a business essay example:

1. Create A Plan

The first step is to develop an outline plan. It will help to better their organization skills. It is rightly said that a good project. In this context, a good business essay, must be arranged thoughtfully before the task is executed. Just write down the key points you wish to include in your introduction, main body, and conclusion. Determining the correct questions that need to be addressed is of utmost importance here.

2. Introduction

The opening or the introductory paragraph must jot down the reason for writing a business essay. This very paragraph will decide the fate of the essay and whether the reader wishes to continue reading further. Its length should be around 70 to 100 words. Insertion and explanation of certain business terms is necessary for better understanding of the reader and also for the standard of the essay.

A detailed analysis of the main business topic must be formed. This section of the essay is the most important part. The business ideas must flow in a logical and sequent manner. Use adequate examples and references to prove your main point.

4. Conclusion

Arrive at the conclusion via logical reasoning. You can state your opinion/ point of view as the final result obtained. No new argument or discussion must be mentioned in this section of the business essay.

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5. Formal Tone

It is very true that the business language is different from our everyday language in many ways. The tone used for writing a business essay must be formal, dignified and of course professional. One must avoid the use of slangs and casual expressions. One example is the use of “will not” instead of “won’t”.

6. Cite Sources

It is essential to acknowledge all your sources either as footnotes or in a bibliography at the end of the essay. One can find plenty of citations and bibliography styles across the internet.

7. Proofreading

After having finished writing the business essay, one last job before sending it across is going through the process of proofreading. This process involves the deep checking of punctuation and grammatical mistakes. Language and tone must be checked thoroughly. An example checklist of the same could comprise of the following questions:

  • Is the essay question answered?
  • Is your written content presented in a logical order?
  • Are the spellings and punctuations correct?
  • Is the content matter accurate and relevant?
  • Have you supported your main points with enough arguments and examples?
  • Have you considered all the citations?
  • Is the language simple and clear to understand?

An individual must be able to answer all the above questions while going through the process of proofreading.

15+ Business Essay Topics That A Student Choose For Their Essay

Here are some business essay topics that students can choose:

  • The impact of technology on business productivity.
  • The importance of effective communication in business.
  • The role of leadership in organizational success.
  • The effects of globalization on business strategy.
  • The ethical implications of business decision making.
  • The impact of social media on modern marketing practices.
  • The challenges of managing a diverse workforce.
  • The future of e-commerce and its implications for traditional retail.
  • The role of corporate social responsibility in modern business.
  • The impact of climate change on business operations.
  • The influence of culture on international business practices.
  • The effects of government regulations on business operations.
  • The importance of innovation in modern business strategy.
  • The role of entrepreneurship in economic growth .
  • The impact of consumer behavior on marketing strategy.
  • The challenges and opportunities of implementing a sustainable business model.
  • The impact of artificial intelligence on business operations.

From the final analysis, the concept of business and how to construct a strong business essay example have been clearly stated. For this very purpose, the application of all the above mentioned steps should be considered.

Business is a continuous process of the buying and selling of products. They are mainly classified as small or large. No doubt, it plays a vital role in shaping a society as well as an economy. While writing the essay, major highlights should be on the written and business communication skills. If you still have doubts about business essay. Then take business essay writing services to clear all your doubts at once.

Q1. How can a business essay example be helpful?

A business essay example can be helpful in several ways:  1. It can provide a clear understanding of the structure and format of a business essay, including the introduction, body, and conclusion. 2. It can be a source of inspiration for generating ideas for your essay.  3. By analyzing a well-written business essay example, you can identify the techniques and strategies used by the writer to effectively communicate their message, which can be applied to your writing.

Q2. What is the ideal length for a business essay?

The ideal length for a business essay can depend on the purpose and audience of the essay. Moreover, a business essay should be long enough to convey its message clearly and effectively but not so long that the reader loses interest in the topic. In most cases, 1000-1500 words are considered appropriate for a business essay.

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Learn how to write a business essay in 7 simple steps, october 07, 2021.

Tips to easily write business essays

Creating business-oriented content which is compelling, persuasive, insightful and well-structured, is not a cakewalk. Moreover, you need to use the appropriate language, present the essay as per the requirement, and offer significant content backed by data-driven ideas. 

A step-by-step guide to teach you how to write a business essay

You may need to write a business essay for your admission to the business school or an essay about time management or you may have to present a detailed report based on a business idea in your company. In any case, the task requires hard work and dedication.

If you don’t have time to learn how to write a business essay, you can always delegate it to a research paper writing service and let professional academic writers take care of it. However, we’ve made the following step-by-step guide to prepare you if you decide to do it yourself.

Start with a thorough analysis of the essay prompt

Now, this can indeed be a tricky one. Be attentive enough to understand what the essay prompt is about. It can either be a discuss-type essay or a case study. Analyze the topic carefully because your entire essay depends on this information. Be mindful of the keywords such as illustrate, compare, criticize, or explain. Decide your approach based on such keywords. 

Your thesis, choice of vocabulary, the structure of the essay, and the concluding thoughts should be in synchroneity with the essay prompt. Do not start composing your essay until and unless you are 100% sure about the given topic. 

Come up with a strong thesis statement

Your thesis decides the fate of the rest of the content. It needs to be powerful and effective. It is the foundation of your essay, and you don’t want to develop your essay on shaky ground, right? 

A thesis statement is a statement that comprises the main theme of your argument and an idea about what your readers can expect from the essay. Remember that a thesis statement acts as the “make or break” point for the essay. 

Come up with an impactful thesis statement, and define it using descriptive words. Be unambiguous. Use your resources, or ask a professional essay writer to do my assignment online if you need some help in writing a compelling thesis statement for your business essay. 

Create a well-structured outline for your essay

Depending on whether it is a case study or a discussion-type essay, you need to write an outline first. Once you are done with the outline, connecting the dots will be much easier. Hence, when learning how to write a business essay, the outline rules are imperative.

For a case-study type essay, you can use the following outline:

  • Introduction
  • Body/Main content
  • Concluding thoughts
  • Bibliography

For a discuss-type essay, the following outline can be effective:

  • List of references

Research, study, repeat

A business essay should not sound like storytelling. You cannot use your fancy and refined vocabulary to increase the word count. Rather, you will need stats, data, and intricate business information to write your business essay. 

So, before you start working on it, make sure you research a lot. Jot down every relevant point, bookmark necessary pages, and spend time studying the topic. Once you are confident enough about the topic, proceed with the essay. You can also speedup your work by using services that write papers for money . It’s a quick and effective way to get things done.

Prepare the first draft

Do not take a risk with your business essay. Because the majority of the time, it is an important determiner of your grades. Adorn your thinking hat, and start writing the essay as thoughts come pouring in. 

Corrections, editing, and omissions can be done later during the proofreading stage. Right now, focus on the first draft. Go with the flow and do not stop, as this is the time you will get the best inputs and ideas for your essay.

Edit and proofread recklessly

And, before adding a conclusion, how to write a business essay guide, as well as any kind of writings, requires proofreading. Now that you have the first draft of your business essay ready, start proofreading. Double-check every word. Read between the lines. Add anything that you feel is relevant and remove everything unnecessary.

Use tools and software to polish the content. Avoid leaving any grammatical errors in the text. Also, remember that plagiarized content can have serious consequences.

Finalize your draft and add a conclusion

After the editing, you can get a printed copy of the draft. Try reading the essay aloud, and pay attention to all the minute details such as language, date, spellings, and punctuations. You should also notice if the flow of the essay is proper. If the flow breaks at any point during the reading aloud session, it should be improved. If everything sounds well, go ahead with it. 

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Sample Business School Essays

Studying business is a great way to gain valuable working experience across many industries. As such, many students decide to further their education with a degree in business. To help set your business school application apart from the others, having a stellar application essay can help tremendously. Before writing your own essay make sure you explore our sample essays to gather a few ideas and thoughts on how you can make your essay unique and engaging.

This section contains five business essay samples:

Business School Essay Sample One

Business school essay sample two, business school essay sample three, business school essay sample four.

  • Business School Essay Sample Five

Watching my brother transform from a man who had lost his ability to walk to a man who can play basketball with my father kindled my fascination of the physical therapy world. The Bureau of Labor Statistics anticipates the field of physical therapy to grow faster than average in the upcoming years. I hope to join this field during an exciting time of growth, furthering the rehabilitation of those who have been injured.

Following graduation from ABC Business School, I intend to serve a marketing team in a local physical therapy company, such as Ridgeview Physical Therapy. My short-term goal is to lead a team, furthering success in the Ridgeview area. Due to the popular physical therapy company thirty miles from Ridgeview, much of the local population is unaware of the quality services Ridgeview Physical Therapy has to offer. I hope to increase visits by 40 percent in the first 5 years of my employment. My long-term goal includes extending the company’s reach into surrounding cities, and eventually beyond national barriers, becoming a global marketing manager.

I expect to gain skills and experiences from ABC Business School that will propel my short and long-term goals. I hope to develop an experiential and diverse learning experience and have the opportunity to interact with different groups of people to learn from their business insights and endeavours. From ABC Business School, I seek the tools and resources needed to further engage in my marketing knowledge, perform professional strategic analyses, and re-evaluate my past work experiences. I look forward to taking courses from Professor Jim. W. Reid, who has published the research of the success of Matthews and Marketing in his book, “Matthews Commerce,” which has helped me continue my career this far. I also look forward to taking the unique classes taught by Professor Rachel E. Davis, introducing me to the physical therapy world and enriching my business skills in that area.

When my brother’s car accident in 2011 caused immobility in his left leg, he never thought he would be able to play his favorite sport again. David Andrews, a 1994 graduate from ABC Business School, ensured that that would not come to pass. I spoke with Andrews about his journey, and he told me that it was through the opportunities and education he received from the professors and students at ABC Business School that helped him open his own practice. I hope to follow in Andrews’s footsteps. With the passion I have for the success of Ridgeview Physical Therapy, and the determination I learned from watching my brother, all I need to complete my goals is the knowledge available to me through an MBA at ABC Business School. I look forward to completing my career aspirations using the tools received from ABC Business School to contribute to my professional career.

The world of physical therapy is growing, and with my skills in marketing, I hope to grow the local Ridgeview services across the globe.

In this essay, the applicant is assigned to answer the prompt in approximately 500 words. The admissions officer expects a clear and concise essay that does not veer off the question and exemplifies quality writing, grammar, and punctuation. In questions similar to these, the admissions officers are looking for: Student’s understanding and knowledge in answering questions: The writer explains his short and long-term career goals, referencing the future of the career (Bureau of Labor Statistics) and quantifying his goals (Increase by 40 percent within the first 5 years). A deeper look into who the applicant is: Writer shares personal information that also relates to answering the question (brother in physical therapy). Make sure that any personal information you share does not veer off of the question that needs to be answered. Proper research on the school to adequately answer the second question: Student mentions names of professors who have demonstrated help in the past (professor’s business research book) giving credibility to the student that he believes they will be able to help him in the future. Avoid flattery and only speak of the school in a way that shows proper research and answers the question presented.

Nancy, the CEO of Jasmine Publishing House, bought me a coffee and told me I should invest in warm gloves as we sat down at a corner diner for what would be a game-changing business meeting. As the leading publishing house in Europe, Nancy informed me that JPH was interested in closing a multi-million dollar deal with our fashion magazine, Zoelle, provided we changed the magazine's appearance to attract a broader European audience.

As production manager, my job was to lead and supervise a staff of 30 to match Nancy's vision, working closely with the design team, photographers, production staff and marketing team. After three weeks of heavy brainstorming, we developed a fresh appearance for the magazine.

I invited Nancy to a meeting with me and three of our executive producers. I shared with her the strategy we had created in order to solve our appearance problem, as well as estimated costs and complications. Nancy agreed that the direction our magazine was going fit well with her vision and audience, and that JPH would be happy to work with us within the next week.

Although the team was excited to accept the offer, I was concerned that we were not prepared to complete the project so quickly. Though the executive producers did not understand, as our production team was to begin work on the next issue the following day, I explained that there may include deep financial consequences if we rush into the process. I wanted to ensure that JPH received a consistent layout from Zoelle magazine. Nancy agreed to wait until the upcoming issue was complete before beginning work on the new look.

We began work the following Tuesday, after the latest issue was produced. I collaborated with an eight member marketing team to develop new branding for our magazine and mediated this branding with the design team, ensuring that it was able to blend well with their ideas and insights based on the first meeting with Nancy. I led the operation of the first issue to be published via JPH, supervising 30 employees.

After the issue was published, our sales increased by 42 percent in the first week. After leading the Zoelle team to a business deal close and a fresh start, I learned that with the proper leadership, a staff of varied talents, insights and opinions can work closely together to produce a magazine that continues to increase its sells each issue. My initiative helped provide Zoelle with its largest new contract that year, a $2 million deal. Customers from Europe and the United States commented with positive remarks on the new look, showing interest in the replacement of the former look, which had been being published for seven years.

After this leadership experience, I was able to see my potential as a leader. I can communicate effectively with all members of a group and help connect them with one another to make a larger picture. I protect my business discernment even against an upset crowd, and am able to properly persuade others to understand other perspectives. Through learning more about leadership every day with my work in Zoelle, I hope to continue to strengthen these abilities and witness the success they can bring to media production.

In this essay, the applicant was asked to detail her leadership abilities through the application of a relevant example. She was asked to do this in approximately 550 words, using concise language and proper grammar and punctuation. In questions similar to these, the admissions officers are looking for: Applicant's ability to share leadership qualities with a relevant example: This writer shared leadership qualities of communication (brainstorming with different staffs and helping them connect their ideas together), listening (brainstorming and understanding staff concerns), delegating (ensuring each team did what was supposed to be done), and managing (managed and supervised a staff of 30) through the use of an example from her work with Zoelle Magazine. Proof of a potential growth in these leadership skills: The writer hopes to “continue to strengthen” her leadership skills. She provides examples of how she learned from previous leadership roles. How these skills will help further your career: The writer used an example from her current career and concluded her essay with a look into the potential of leadership in her field.

I looked across my celebratory cheesecake and beamed up at my new coworkers. I couldn't believe I had finally landed my dream job. All of the senior editors were having lunch in the cafe across the street from the bakery where the finance team and marketing team shared dessert. I had been hired as a budget analyst at my favorite magazine. My job was to work alongside the business manager to help create a more healthy marriage between the finance and marketing departments, thus improving our sales and workplace environment. On my way home, I reflected on my relief in finally having an exciting and secure career.

Just three months later, we met at the same bakery where I had celebrated my new job. Every department from our small, close-knit staff was present. As the publication manager began to tell us the news, I remember how our faces fell. Our publication company was going out of business, and every publication was to be shut down. She explained that they had tried to find another publishing company without success.

Not only did I feel as though I failed the company, I also knew that I, as well as the other 17 employees, was out of a job. We went back to our offices and packed up our things. Writers and designers were frantically calling around, asking for open positions. An employee from the finance department began tweaking his resume, and the marketing department apologized to the publication manager and editor-in-chief, who responded graciously.

I had to leave my apartment not long after losing my job. I stayed with a friend on the north side of town as I tried to find a job in a shrinking economic suburb. It took six months to find a position, and though I had to move and leave behind my dream, I found a new way to work toward my new dream.

From this experience, I learned the importance of adaptability. Only through my ability to embrace the change happening around me was I able to find a new job and start a new life with new visions and goals. Applying for my MBA would have sounded bizarre to the disheartened, homeless idealist who lost her dream. But now, after finding in me the strength to persevere, I am able to take what I learned from my previous job and pair it with what I learn from the university. This knowledge will help me ensure that the future companies I work with will not have to endure a similar fallout.

However, if there comes a time when I am again involved in a lost company, I know how to repair. I know how to restore.

In this essay, the applicant was asked to recall a challenging situation to which the writer overcame the boundaries. The writer was asked to do this in approximately 450 words, using concise language and proper grammar and punctuation. In questions similar to these, the admissions officers are looking for: Applicant's ability to identify a challenging moment in her life: This writer uses a relevant example of a challenging situation, describing the challenge of losing a job, losing housing, and having to move to a different city. Examples of how the applicant overcame these challenges: The writer cites her “adaptability” as the reason why she was able to overcome this challenge. Instead of giving up, the applicant tells of applying for other jobs, even ones that were out of her comfort zone and in another city. Brief insights to what the applicant learned from the challenge: This writer learned how to maintain strength, perseverance and adaptability in challenging situations. The applicant tells of continuing the learning process in her MBA program and allowing it to help future companies.

“Gallery Furniture saves you money today!” As a child, these words rang out to me, sandwiched in between the episodes of Pokemon and Yu-Gi-Oh that I gleefully watched every Saturday morning. During commercial breaks, an older gentleman known as Mattress Mack would dominate all 24 inches of my cartoon box with his signature hundred-mile-per-hour pitch, reserved for sputtering off the praises of American-made furniture sold at affordable prices. Mattress Mack reigned as a household favorite in the Greater Houston area; in fact, my cousin and I made games out of memorizing his lines and spitting them out as fast as we could whenever his ads came on TV.

Mack’s distinctive elevator-pitch talking style stemmed from the financial difficulties he faced at the start of his career. At that time, Mack invested his entire life savings in a single ad that aired on two stations. While watching the ad himself, he grew unhappy with the producers’ work and ad-libbed a rapid pitch which would be later recognized as one of his greatest sparks of unconventional genius. Mack's unique re-branding has taught me to recognize the value of bootstrapping and developing creative solutions to solve problems.

Beyond his unorthodox sales strategies, Mack also had a heart that was truly the size of Texas. In August of 2017, Hurricane Harvey made landfall and caused $125 billion in damages, and several people that I personally know lost everything. While most of us worried solely about our own survival, Mack opened his two biggest showrooms and provided food to those who needed it most. His heroic actions eventually earned him his own day, August 26th, appropriately named Mattress Mack Day. He has inspired Houstonians just like me to pursue entrepreneurship opportunities that put social focus on the forefront.

As Harvey pummelled through the Gulf Coast, I noted the amount of devastation the hurricane has caused for our local automotive industry. This sparked an idea. As a passionate watchmaker and a car enthusiast, I partnered with my co-founder to create one-of-a-kind wristwatches from wrecked supercars with stories to match. A portion of each sale would then be donated to Habitat for Humanity to rebuild communities affected by natural disasters. My dream came to fruition, and over the last two years, the work I did has gained the attention of Mayor Turner, Capital One Bank, and various other notable individuals and organizations across Texas, Florida, Switzerland, and the UK. Born from a company bootstrapped with a $10,000 award from Capital One Bank, we are now projected to take in a revenue of $500k in the coming year.

Mattress Mack’s unconventional business approaches have taught me that tackling problems with limited capital yields the most innovative solutions and that the numbers, albeit essential, are not the end-all-be-all of a company. His ability to see equal importance in their lesser-noticed counterparts -the people his business serves and the community he resides in- are what sets him apart from traditional bosses as a truly effective leader. His actions have taught me that marrying unconventional problem-solving skills to a strong moral code is the key to greater personal success.

Business Sample Essay Five

Fuqua was the first business school I visited at the beginning of my application journey. No one in my family has ever attended college, let alone business school, so my visit opened a new world of opportunity for me. I sat in the auditorium with 300 other Management Leadership for Tomorrow (MLT) fellows soaking up facts about Fuqua’s collaborative culture, global perspective, and distinguished faculty. My most vivid memory of the experience was at the end of the first day when the Black and Latino MBA Organization (BLMBAO) came on stage and helped me understand what it truly means to be on “Team Fuqua.” Dancing, cheering, and wearing their Blue Devil gear, the students made it easy to see a cohesive community for students of color – one that I have not felt so palpably at any other business school since. As I sat in that auditorium, I began to imagine myself as a part of “Team Fuqua,” and after the visit I became more confident that there was a place for me at Duke. For these reasons, I am seeking a spot in the entering class of 2022.

Post MBA, I plan to work as a Product Manager in an innovative digital healthcare company focused on using technology to transform patient care. Specifically, I would like to work in wireless tech and data analytics focused on chronic disease management similar to Twine Health, a platform integrated into patients' Fitbits to monitor diabetes-related vitals. In preparation for a career in healthcare, I plan on being a part of Fuqua’s Health Care Club (HCC). I look forward to contributing to this community through my perspective in healthcare consulting as well as my experience in the health insurance marketplace. By participating in the HCC, I will leverage the insight from 2nd year students as I navigate the healthcare recruiting process during HCC life line sessions. In time, I hope to return the favor by helping new students navigate recruitment, coursework, and life in Durham. Particularly, I am excited to gain valuable insight into the healthcare industry through programming coordinated by HCC such as the Duke MBA Health Care Conference and panel discussions throughout the year. HCC will not only provide me the knowledge and professional aptitude for a meaningful career in the healthcare sector, but will also grant me a life-long network of Fuqua healthcare leaders. To further promote health, I want to take part in the Fuqua Running & Triathlon Club. As a cross country athlete in high school and college, I look forward to exploring the Raleigh-Durham area and sharing my love of running.

Beyond my involvement in the Fuqua healthcare community, I also plan to join BLMBAO. It is very important for me to be part of a collective of leaders of color that empower each other to reach their full potential in business. For this reason, I am interested in joining the leadership cabinet of BLMBAO and shaping events such as the MBA Minority Business Conference. I want to continue BLMBAO’s work of increasing the visibility of underrepresented minorities, engaging Fuqua on issues of race and inequality, and being an advocate for women of color in business. For example, as a Fellow and alumna of MLT, I will commit myself to building a pipeline for Latina prospective Fuqua MBA students. This will include holding workshops that focus on the application process and challenges specific to Latinas in management.

In the end, Duke is the ideal place for me to become the business leader I know I can be. The opportunities in healthcare at Fuqua with HCC in conjunction with the school’s close proximity to the research triangle are second to none. A Fuqua MBA will give me the opportunity to learn, grow, and lead among lifelong friends. As a part of the incoming class, I will continue to learn more about Fuqua and expect that the “Team Fuqua” spirit will stand out in all of my interactions within the larger community. Just as BLMBAO students inspired me on my first day at Fuqua, I hope to one day inspire a young Latina professional setting her sights on business school.

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Business Essay Format: Types, Examples, & a Writing Guide

Business essay format implies many details that are equally important to consider. Start with defining a business research paper type and then go deeper into the details of the work.

We offer to follow this proven algorithm. Take simple steps to make business management essay writing easier:

  • First, let’s figure out the main challenges of business essay
  • Second, get familiar with the methods you can use for your essay about business.
  • Then, follow the steps necessary for writing a good quality paper.
  • Finally, check out the real business essay examples we picked for you.

⬇️ Don’t waste time – all of this is below! ⬇️

🏁 Business Paper Format

  • 📑 Business Paper Types
  • ✍️ How to Write a Good Paper
  • ⏲️ After You Wrote Your Paper

✨ Business Essay Examples

The Business essay format requires an analytical description of a specific situation in the market. Depending on the assignment, a student shall provide a way to explain, improve, or stabilize the situation.

During your studies, you will be asked to write essays about business many times. Even if management and finance are not your key subjects.

Students intending to link their careers with ventures and management are assigned more specific research papers about business (business plans, marketing analysis, and description of the business environment). In such a way, they can train their strategy-planning skills and global vision.

Research Paper about Business. Main Challenges

  • Undefinable focus group size. If business research does not consider a vast target audience, its results may be inaccurate. Meanwhile, only budget and time determines how many people will be surveyed. Nobody knows how many is enough or too few.
  • Biased population. The people surveyed in the course of business research may have the same background and income level. The researcher shall address different groups of people to see the whole picture.
  • High cost. Some business research requires much investment. In particular, this statement is valid for long-term analysis that explores business cycles. But there are many NGOs and international organizations that offer grants to projects with a feasible business proposal.
  • The research quickly outlives its usefulness. The modern world evolves exponentially. For business ideas, two-year-old research data is desperately outdated.
  • Low precision of findings. Research papers about business are based on assumptions. It is possible to study the current situation, but no predictions are 100% accurate.

📑 Business Research Paper Types

Business research is a valuable source of detailed information on all business levels. Its findings are crucial for the development of an enterprise and its return on investments. The research helps establish the goals, find the weak points, and test a venture’s opportunities. There are multiple types of research in business.

Let’s dive in!

Business Research Paper. Quantitative Methods

Survey-based research.

Survey-based research involves asking questions through online polls, surveys, or questionnaires. Companies use this method to collect market data and make correct business decisions. Previously, marketing specialists surveyed people in person. Now they question the population online via mailout or social media.

There are four types of survey research. The first two of them focus on the time frame. The last two differ by the purpose and do not emphasize statistical accuracy.

  • Cross-sectional surveys gather data from the audience at a selected point in time.
  • Longitudinal surveys collect data from the audience across a long period to understand how the respondents’ behavior changes throughout the given period.
  • Explanatory surveys collect ideas and insights for business challenges.
  • Descriptive surveys explore the public opinion, typical behavior, or attitude of a group of people.

Correlation Analysis

Correlation analysis is done to understand the co-dependence between two or several entities. In methodology, it is similar to a cause-effect study. But the results of correlation analysis are not conclusive. They require qualitative research or descriptive conclusions. The main features of correlation analysis are:

  • It establishes the relationship strength between two numerical variables.
  • The result is formulated as a positive (strong or weak), a negative, or no relationship.
  • It is usually calculated in percentage.

Experimental Research

Experimental research intends to prove a theory. It is useful in exploring the consumer’s behavioral traits and finding out the possible ways to increase revenue. The researchers watch a focus group that undergoes the predesigned scenarios. Later they analyze the audience’s typical and divergent behavior to use the knowledge in improving their business.

  • It consists of a hypothesis, a variable that the researcher manipulates, and a set of evaluated variables.
  • Experimental research is done in a controlled environment.
  • The results can be used in a cause-effect study.

Cause-Effect Study

Cause-effect study shows which factors are the cause and which are the consequences. It is planned and structured, which makes its findings conclusive. The researchers select a set of variables and apply mathematical analysis to their evolution in time.

More than often, this study is the next step to experimental research. Having determined the relationships between the variables, researchers can predict their future development. These are the most typical features of a cause-effect study:

  • It is quasi-experimental research.
  • It uses experimentation to find if a relationship between factors is causal or they are not related.
  • There are always dependent and independent variables, so the main challenge is to consider all the elements.

Business Research Paper. Qualitative Methods

Case study: research papers about business.

Case studies are the most wide-spread practice in marketing research. They provide insights into the client’s behavior and preferences. It is also the best way to explore the possibilities of a given product in the market.

A case study usually describes and explains the success or effectiveness of a product or activity. As well as allows analyzing their negative aspects.

  • The researchers need to explain why they selected such or another case.
  • The right selection of the point of view on the subject defines the efficiency of the study.
  • Many companies publish their case studies on their websites to boast of their success and attract new clients.
  • A case study investigates a fact in a real-life context to find trends.

Online Research Paper about Business

Researchers find literature sources online, analyze their relevance to the given problem, and compare it. This comparison makes online research a semi-qualitative method as it requires ranging the materials by their importance. Still, it is a collection of secondary data, and one shall be very selective about the resources.

  • Online research consists of analyzing available materials at libraries, annual reports, company listings, etc.
  • The advancement of online databases has made this method the quickest and simplest one.
  • It can be used at the initial stages of more in-depth investigations, like cause-effect or experimental studies.

Website Visitor Profiling

The method is also called website intercept surveys. It has emerged in recent years as thousands of new companies appear on the market.

Enterprises need to find out which of their website visitors are potential clients. They place client surveys right on their websites to collect direct feedback. Another source of visitor profiling is website analytical information. It shows the number and frequency of visits, returning clients, and which data they consume the most.

These are the main features of the profiling:

  • It provides companies with extensive comprehension of who visits their website and why. No business can succeed without knowing their clientele!
  • Most survey questions are about client satisfaction, path, and intentions.
  • The demographical profiling follows all the statistical laws. That is why the more people answer the survey questions, the more accurate the results become.
  • The researchers can explore user experience with the website and analyze questions and answers on more global client-related issues.

Interviews are similar to surveys, with the only difference in the depth of answers. Interviews allow clients to give open-ended responses, express themselves, and share their experience of dealing with the company.

Interviews are perfect for finding a solution to a question that could not be answered through quantitative research. For example, why a particular group of clients avoids purchasing certain goods.

  • Extensive answers are a benefit, as they provide more accurate and personal information than standardized questionaries. But they are also a drawback, making feedback analysis a lengthy and resource-consuming task.
  • The method is highly effective in collecting in-depth information on personal opinions, preferences, and experiences.
  • For business research purposes, interviews contain the same set of questions for all the clients. It facilitates processing the answers.

✍️ How to Write a Good Business Research Paper

Conduct a primary research.

It is the broadest stage that encompasses all the possible sources, including social media posts and blogs. Not only research materials contain the information that is essential for a business.

Go beyond the boundaries!

Sometimes, unexpected insights wait in the most unexpected places. If your subject area involves the human factor, ask your friends and relatives what they think about the topic. It happens that people who are distant from your research issues show the most realistic view of things.

Literature for Your Business Essay Writing

This step is required to generate ideas and decide which information you are going to use. The latter will help you when choosing a topic and outlining the structure.

Review the books, guidelines, reports, and journals on the subject matter. Soon you will learn that not all its aspects are equally covered in the literature. Make a note of the most and the least accessible and reliable literature.

Most research, including business one, starts with a literature review part. To write something new, you should know what has been written by others and build your paper.

Choose Your Business Essay Topic

Avoid selecting topics that are insufficiently discussed in the literature (you have noted them in the previous step). Still, if you have much to write on the poorly covered topics, it is your advantage, and you will meet less competition.

If you have too few options, conduct brainstorming. Write down everything that comes to your mind, then cross out the weakest versions until the best one is left.

You can as well use the list of topics on the most perspective spheres in business .

Outline Your Business Essay Structure

The structure of all essays about business varies enormously according to the subject field, expected length, writer’s qualification, and research purpose. Still, some sections remain in all of them. The following paragraphs are the crucial parts that you can use as a template.

  • Introduction. If you doubt how to write a business essay introduction, write it after the background information. Summarize the critical idea and comment on how you will address it. You can add definitions of terms you will use in the essay. Conclude the introduction with a thesis statement. It should consist of a sentence or two that concisely represent the purposes and scope of your paper.
  • Literature review. This section describes any available background information you consider relevant to the title of your essay.
  • Findings or analysis. If you write a research paper, this part discusses the results of your research. For a business essay, dedicate this section to analyzing the literature from the previous paragraph or the given business situation.
  • Conclusion. Start with reiterating the main points of your findings. Then draw a logical conclusion of these points. Make your point of view transparent to the reader. Finally, give some recommendations for further study of the subject matter.
  • Bibliography. The citation style determines the rules of this part.
  • Appendices . Insert here the supporting materials (graphs or charts) that are too large to be included in the main body.

⏲️ After You Wrote a Business Paper

Edit & proofread.

The difference between proofreading and editing is the level of text taken into account for each check and correction. You edit words (spelling) and sentences (grammar, punctuation, and syntaxis). Meanwhile, you proofread the entire paper, verifying its logical flow, overall focus, and organization.

For this reason, put your work aside for a day or two before you start proofreading it. Try to read it as if it was for the first time. If you have to read something several times to understand, change that part or delete it. Eliminate all the unnecessary filler words.

Use Our Business Paper Checklist

Here’s a very helpful checklist with the aspects necessary for a good research paper. Go through the questions below and make notes on what needs to be revised.

  • Does the title of your paper match the thesis statement and conclusion?
  • Does your business essay follow a logical order?
  • Are all the numerical examples taken from reliable sources, and are they up-to-date?
  • Is the topical sentence at the beginning of each main body paragraph supported by what follows it?
  • Are there references to all the used sources?
  • Are there sources in your bibliography that you never referenced? (If yes, delete them)
  • Is the language academic and easy to understand?
  • Is the spelling, grammar, syntaxis, and punctuation correct?

And the last thing we prepared for you! Ready-made business essays you can use for inspiration.

Check it out!

Although the possible business essay topics are endless, some are used more often for study purposes. Below you can find a list of the most popular issues with essay examples. Their format is valid for most universities.

International Business Essay

International business is a topical sphere of economic activity nowadays. Overseas environment, culture, and particular features of doing business are the issues that define success.

  • Etihad Airways and Business Internationalization
  • Company Internationalisation, Its Ways and Reasons
  • Coca-Cola Company: International Marketing
  • Apple Company’s Penetration Strategy in the Russian Market
  • Internet Influence on International Marketing
  • Cultural Differences’ Impacts on International Business
  • Samsung Group’s Entry Modes into Global Market

Business Law Essay

Business or commercial law is a branch of civil law that deals with personal and public issues. Like any other human activity, this sphere is subject to strict rules and regulations. Their violation entails problems for both sides of a contract.

  • Corporate Governance Models in the UK and the US
  • Transparency in Kuwaiti Corporate Governance and Stock Market
  • Apple Inc’s Supply Chain, Ethics, and Governance
  • Corporate Governance Concept and Its Implications

Business Management Essay

Management is a technical task that requires logic, time-management, efficiency, leadership, and global vision. Managers do not produce any product of their own. Without them, no product will be created and sold as they function as the link between employees, suppliers, and clients.

  • Product Development Life Cycle Phases
  • Kitchen Fashionable Furniture Company’s Marketing Plan
  • Unilever Company: “Dove” Brand Evolution
  • BlackBerry Brand Management and Competition
  • Alibaba Group: New Brand Strategy
  • Business Transformation: Innovation, Creativity, and Design
  • Business Research Methods
  • Management Philosophies and Corporate Performance
  • Global Business Management and Strategies

Business Ethics Essay

Business ethics is a traditional way of behavior that facilitates the implementation of business law. It establishes the acceptable forms of action in corporations and the market. It also promotes integrity within a company, facilitating its interaction with investors and consumers.

  • Facebook’s Information Ethics and Privacy Issues
  • Business Ethics, Corporate Social Responsibility, and Moral
  • Enron Company’s Business Ethics
  • Corporate Social Responsibility on Customers
  • Ethics Program Development for Company
  • Louis Vuitton Company Business Ethics
  • Work Ethics Application and Protection
  • Business Ethics and Ethical Decision Making
  • Ethical and Moral Issues Influence on Business

We sincerely hope that this guide improved your understanding of how to write a research paper about business.

If something is still not fully clear, go through it again, try to find another angle of perception.

Remember that creativity is always welcome in any kind of writing, though be careful – don’t overdo it.

Below you can find additional sources that we recommend to read.

Breathe out and just do it!

🔗 References

  • Business Research: Definition, Methods, Types, and Examples
  • Guide for Writing in Business; Southwestern University
  • Academic Writing in the Business School: The Genre of a Business Case Report
  • Qualitative and Quantitative Research for Small Business
  • HARVARD BUSINESS SCHOOL WORKING PAPERS COLLECTION
  • Recent Papers in Business Management; Academia.edu

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  • Example of a great essay | Explanations, tips & tricks

Example of a Great Essay | Explanations, Tips & Tricks

Published on February 9, 2015 by Shane Bryson . Revised on July 23, 2023 by Shona McCombes.

This example guides you through the structure of an essay. It shows how to build an effective introduction , focused paragraphs , clear transitions between ideas, and a strong conclusion .

Each paragraph addresses a single central point, introduced by a topic sentence , and each point is directly related to the thesis statement .

As you read, hover over the highlighted parts to learn what they do and why they work.

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Table of contents

Other interesting articles, frequently asked questions about writing an essay, an appeal to the senses: the development of the braille system in nineteenth-century france.

The invention of Braille was a major turning point in the history of disability. The writing system of raised dots used by visually impaired people was developed by Louis Braille in nineteenth-century France. In a society that did not value disabled people in general, blindness was particularly stigmatized, and lack of access to reading and writing was a significant barrier to social participation. The idea of tactile reading was not entirely new, but existing methods based on sighted systems were difficult to learn and use. As the first writing system designed for blind people’s needs, Braille was a groundbreaking new accessibility tool. It not only provided practical benefits, but also helped change the cultural status of blindness. This essay begins by discussing the situation of blind people in nineteenth-century Europe. It then describes the invention of Braille and the gradual process of its acceptance within blind education. Subsequently, it explores the wide-ranging effects of this invention on blind people’s social and cultural lives.

Lack of access to reading and writing put blind people at a serious disadvantage in nineteenth-century society. Text was one of the primary methods through which people engaged with culture, communicated with others, and accessed information; without a well-developed reading system that did not rely on sight, blind people were excluded from social participation (Weygand, 2009). While disabled people in general suffered from discrimination, blindness was widely viewed as the worst disability, and it was commonly believed that blind people were incapable of pursuing a profession or improving themselves through culture (Weygand, 2009). This demonstrates the importance of reading and writing to social status at the time: without access to text, it was considered impossible to fully participate in society. Blind people were excluded from the sighted world, but also entirely dependent on sighted people for information and education.

In France, debates about how to deal with disability led to the adoption of different strategies over time. While people with temporary difficulties were able to access public welfare, the most common response to people with long-term disabilities, such as hearing or vision loss, was to group them together in institutions (Tombs, 1996). At first, a joint institute for the blind and deaf was created, and although the partnership was motivated more by financial considerations than by the well-being of the residents, the institute aimed to help people develop skills valuable to society (Weygand, 2009). Eventually blind institutions were separated from deaf institutions, and the focus shifted towards education of the blind, as was the case for the Royal Institute for Blind Youth, which Louis Braille attended (Jimenez et al, 2009). The growing acknowledgement of the uniqueness of different disabilities led to more targeted education strategies, fostering an environment in which the benefits of a specifically blind education could be more widely recognized.

Several different systems of tactile reading can be seen as forerunners to the method Louis Braille developed, but these systems were all developed based on the sighted system. The Royal Institute for Blind Youth in Paris taught the students to read embossed roman letters, a method created by the school’s founder, Valentin Hauy (Jimenez et al., 2009). Reading this way proved to be a rather arduous task, as the letters were difficult to distinguish by touch. The embossed letter method was based on the reading system of sighted people, with minimal adaptation for those with vision loss. As a result, this method did not gain significant success among blind students.

Louis Braille was bound to be influenced by his school’s founder, but the most influential pre-Braille tactile reading system was Charles Barbier’s night writing. A soldier in Napoleon’s army, Barbier developed a system in 1819 that used 12 dots with a five line musical staff (Kersten, 1997). His intention was to develop a system that would allow the military to communicate at night without the need for light (Herron, 2009). The code developed by Barbier was phonetic (Jimenez et al., 2009); in other words, the code was designed for sighted people and was based on the sounds of words, not on an actual alphabet. Barbier discovered that variants of raised dots within a square were the easiest method of reading by touch (Jimenez et al., 2009). This system proved effective for the transmission of short messages between military personnel, but the symbols were too large for the fingertip, greatly reducing the speed at which a message could be read (Herron, 2009). For this reason, it was unsuitable for daily use and was not widely adopted in the blind community.

Nevertheless, Barbier’s military dot system was more efficient than Hauy’s embossed letters, and it provided the framework within which Louis Braille developed his method. Barbier’s system, with its dashes and dots, could form over 4000 combinations (Jimenez et al., 2009). Compared to the 26 letters of the Latin alphabet, this was an absurdly high number. Braille kept the raised dot form, but developed a more manageable system that would reflect the sighted alphabet. He replaced Barbier’s dashes and dots with just six dots in a rectangular configuration (Jimenez et al., 2009). The result was that the blind population in France had a tactile reading system using dots (like Barbier’s) that was based on the structure of the sighted alphabet (like Hauy’s); crucially, this system was the first developed specifically for the purposes of the blind.

While the Braille system gained immediate popularity with the blind students at the Institute in Paris, it had to gain acceptance among the sighted before its adoption throughout France. This support was necessary because sighted teachers and leaders had ultimate control over the propagation of Braille resources. Many of the teachers at the Royal Institute for Blind Youth resisted learning Braille’s system because they found the tactile method of reading difficult to learn (Bullock & Galst, 2009). This resistance was symptomatic of the prevalent attitude that the blind population had to adapt to the sighted world rather than develop their own tools and methods. Over time, however, with the increasing impetus to make social contribution possible for all, teachers began to appreciate the usefulness of Braille’s system (Bullock & Galst, 2009), realizing that access to reading could help improve the productivity and integration of people with vision loss. It took approximately 30 years, but the French government eventually approved the Braille system, and it was established throughout the country (Bullock & Galst, 2009).

Although Blind people remained marginalized throughout the nineteenth century, the Braille system granted them growing opportunities for social participation. Most obviously, Braille allowed people with vision loss to read the same alphabet used by sighted people (Bullock & Galst, 2009), allowing them to participate in certain cultural experiences previously unavailable to them. Written works, such as books and poetry, had previously been inaccessible to the blind population without the aid of a reader, limiting their autonomy. As books began to be distributed in Braille, this barrier was reduced, enabling people with vision loss to access information autonomously. The closing of the gap between the abilities of blind and the sighted contributed to a gradual shift in blind people’s status, lessening the cultural perception of the blind as essentially different and facilitating greater social integration.

The Braille system also had important cultural effects beyond the sphere of written culture. Its invention later led to the development of a music notation system for the blind, although Louis Braille did not develop this system himself (Jimenez, et al., 2009). This development helped remove a cultural obstacle that had been introduced by the popularization of written musical notation in the early 1500s. While music had previously been an arena in which the blind could participate on equal footing, the transition from memory-based performance to notation-based performance meant that blind musicians were no longer able to compete with sighted musicians (Kersten, 1997). As a result, a tactile musical notation system became necessary for professional equality between blind and sighted musicians (Kersten, 1997).

Braille paved the way for dramatic cultural changes in the way blind people were treated and the opportunities available to them. Louis Braille’s innovation was to reimagine existing reading systems from a blind perspective, and the success of this invention required sighted teachers to adapt to their students’ reality instead of the other way around. In this sense, Braille helped drive broader social changes in the status of blindness. New accessibility tools provide practical advantages to those who need them, but they can also change the perspectives and attitudes of those who do not.

Bullock, J. D., & Galst, J. M. (2009). The Story of Louis Braille. Archives of Ophthalmology , 127(11), 1532. https://​doi.org/10.1001/​archophthalmol.2009.286.

Herron, M. (2009, May 6). Blind visionary. Retrieved from https://​eandt.theiet.org/​content/​articles/2009/05/​blind-visionary/.

Jiménez, J., Olea, J., Torres, J., Alonso, I., Harder, D., & Fischer, K. (2009). Biography of Louis Braille and Invention of the Braille Alphabet. Survey of Ophthalmology , 54(1), 142–149. https://​doi.org/10.1016/​j.survophthal.2008.10.006.

Kersten, F.G. (1997). The history and development of Braille music methodology. The Bulletin of Historical Research in Music Education , 18(2). Retrieved from https://​www.jstor.org/​stable/40214926.

Mellor, C.M. (2006). Louis Braille: A touch of genius . Boston: National Braille Press.

Tombs, R. (1996). France: 1814-1914 . London: Pearson Education Ltd.

Weygand, Z. (2009). The blind in French society from the Middle Ages to the century of Louis Braille . Stanford: Stanford University Press.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

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An essay is a focused piece of writing that explains, argues, describes, or narrates.

In high school, you may have to write many different types of essays to develop your writing skills.

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Essay On Innovative Business Idea

Type of paper: Essay

Topic: Business , Time , Products , Market , Shopping , Trade , Customers , Marketing

Words: 1400

Published: 02/13/2020

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Introduction

Shopping in brick and mortar stores has become outdated. Instead of traditional stores, customers now prefer online stores. To significantly increase the participation of customers in the market, an innovative business idea has been provided to attract and retain the customers in the market. The idea presented encompasses detail information regarding the product/service offered to the customers along with the target market and the unmet needs of the customers in the market. In addition, the point of differentiation and the alternatives available in the market have been described in detail. This section will clearly entail reasons for the business to be better than others that are already operating in the market. Furthermore, the issues that might become barrier in the business idea would also be briefly evaluated.

Business Idea

The business idea is quite unique and simple. Teleportation has always been an unachievable dream of mankind due to the limited technology and it is quite clear that the dream would never come true until the next millennium. The next big thing to teleportation would be providing the customers with an opportunity to shop for their family members, relatives or friends through smartphone. The business idea is quite simple; scan and buy the product from retail stores around the globe and then send the notification to the giftee’s phone. By doing so, redeeming the gifts would become comparably easier for the receiver. In simpler words, you will have to go shopping in a brick-and-mortar store and select item(s) that you would like to purchase for someone, the item’s barcode have to be scanned with the smartphone. Now, pick a friend that you would like to send the item(s). By doing so, a gift code will be created and emailed to that particular friend. The friend would have to simply download the application to redeem the code and share his residential address with the store’s staff so that the product could be delivered instantly at his/her footstep. Nonetheless, the person can also collect the item by visiting the retail store near them. The application will also be equipped with wish-list feature which will allow your friends and family members to be informed regarding your desires. To gain complete acceptance, the application will also support charitable organizations by incorporating the ability to donate gifts to charitable organizations all over the world. This reflects that the idea is regarding the provision of complete retail shopping solution for the customers in the market.

Selection of Target Market

The business idea appeals to a wide magnitude of customers that intends to show their gratitude and appreciation towards others in the society by sending gifts and souvenirs. This business idea intends to provide exceptionally outstanding service to the customers that are frequently in search of modern ways to send and receive gifts. The target market will be selected on the basis of demographics and psychology. The factors that are going to be taken into consideration for the business idea to be successful are as follows; - Age Age will play the most dominant role in the selection of target market. The audience between the ages of 18 and 40 are to be taken into consideration due to their frequency of purchases for their loved ones, family members and friends. In addition, the buying power of such individuals has always been underestimated all over the world and is far greater than any other age group. Due to such associated advantages, this age group (i.e. 18-40) will remain the primary target market while the secondary market will be individuals above 40 years of age. - Education Level Education level of the target market also plays an influential role in acquiring acceptance. The higher the education level, the greater would be the opportunity for the business to gain customer’s acceptance as providing them with services this unique will eventually motivate the customers to take optimal advantage of the opportunity. - Attitude/Behavior Attitude and behavior of the individual towards advancing technology will also play a keen role in the success of the business. It has been previously observed that one after another organization fail due to their lack of understanding of customer’s attitude and behavior. To gain customer’s confidence that will eventually positively impact the attitude and behavior, advertisement will highly be relied upon. - Lifestyle Individuals with luxurious lifestyle tend to shop online as well as traditionally. By providing them with a mean to send gifts and item(s) through the internet, the business will be able to convince such customers to prefer this mean of shopping over others due to convenience along with other associated benefits.

Analysis of Existing Alternatives and Substitutes

Being the pioneer will eventually provide the business with utmost importance in the industry. Although, the business will not face any direct competition from others in the market but due to the rise of technology and boom in the retailing trends, the business will surely have to deal with the indirect competitors. Retailers and e-retailers will present the greatest threat to the business as their market share will be significantly impacted due to the introduction of such business. Moreover, the business will also have to face tough competition from existing companies (i.e. retailers and e-retailers). However, the first mover advantage will significantly allow the organization to create barriers to entry along with certain restrictions in the market so that entrance of new businesses in such an industry could be restricted. This business idea will be beneficial for the retailers as well. The higher frequency of visits by the individuals will eventually attract them to purchase for themselves as well while purchasing for others. Due to this fact, the retailers will be fond of working together with the business which will eventually help in the significant increase in the product availability as well as extensive product range and variety. Although, e-retailers in the 21st century tend to provide the customers with almost identical services but the time consumption from the selection of products to the delivery of product in such businesses is significant higher. This reflects that the customers in the 21st century will tend to prefer sending gifts through application rather than through e-retailers.

Identification of Unmet Needs of the Customers

Visiting a traditional brick-and-mortar store and selecting a gift for someone is quite bothersome. In addition, travelling all the way to present the gift significantly increases the difficulty level. Despite all the brutalities and despairs thrown at the customers, they frequently visit the stores for shopping and then spend most of their time travelling to present the gift. As a result of such extensive time consumption, the individuals lack the ability to concentrate on their career development and growth. As a result, their ambitions and goals in life are constantly in conflict and put to risk due to such extensive time consumption. The time consumption and brutalities of life have influenced the individuals to look for means through which the gifts could be selected and sent instantly to the designated locations.

Point of Differentiation

Unique selling proposition (USP) of this business will be the convenience of the customers from selection to the delivery of gifts at designated place. In addition, the numbers of product available at the time being are limited but with the passage of time, the business will seek support from major retailers for their cooperation in terms of product variety and product availability. Browsing physical stores and buying items and gifts instantly for others will be the point of differentiation for the business. Although, there are several other organizations working in the e-retailing industry but providing the customers with an ability to deliver gift to someone in just some clicks on their smartphone will eventually gain superiority over competitors in no time. Once the product is redeemed by the designated individual, the product will be instantly delivered to his/her doorstep. This feature of the business will also act as a point of differentiation in the market. Conclusion

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Essay Sample on Understanding the Business Idea

Essay Sample on Understanding the Business Idea

Introduction.

In understanding the business idea, it is essential to explain what it entails, its uniqueness, the target market, value proposition, customers, how to reach the clients, what they want and how the entrepreneur knows this and ways in which the business provides customer wants. The business idea that I would like to start is a music studio to teach music to interested students. I will start as a private lesson instructor to teach the violin, cello, and viola among other musical instruments. Music is one thing that I like and have been trained. I hold a Bachelors degree in music as well as a Masters degree in viola performance. I am a certified teacher to teach music for high school and college students and worked in the field for about eight years.

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The business idea for starting a music studio is unique because I will be concentrating on becoming a private lesson instructor. Music is a profession out there like others such as dance and sports. It is a field with endless possibilities. I enjoy teaching and practicing music and am guaranteed that other people out there will like the idea of joining me in the career. As a private lesson instructor, I will be dealing with one student for the lesson at a time. Instead of handling a crowd as in many cases, the learning will be individualized. I will be able to work and train students online and travel to local areas where I can find more clients. Therefore, there is high flexibility with the business idea.

When it comes to learning music, there are no exceptions to a particular market for the services. There are many people out there interested in learning music including music artists, upcoming artists, corporate organizations also have employees who want to learn music for entertainment purposes, schools have students who are willing to attend extra classes to refine their music skills, and families have kids interested in music. People from different levels in all walks of life fit within the target market. All these segments require a music studio to learn the necessary skills. The business idea suits their needs and will address the market demand for personalized training in music. Therefore, the target market is broad enough to provide the business idea with as many customers as possible.

The value proposition for the business idea is 'the smartest way to learn music, just sign up and train with an expert.' The value proposition summarizes the intention, goal, and purpose of the new business idea. By reading the statement, customers can get all the information about the business idea and the service to be provided. A value proposition statement serves the purpose of convincing potential consumers regarding a particular product or service in the market on the value it will add or the problem it will solve when compared to other similar products or services on offer (Lake, 2018). Through this value proposition, students will be convinced of the benefits they will gain by signing up with the private training music lessons with a private lesson instructor.

Our customers are students doing music lessons and any other individual willing to learn music as a career or for entertainment purposes. Students will be from different high schools, colleges, and universities. Individual customers will be from organizations and families. The choice of students and individuals as the customers is informed by the fact that music is a career like any other. Many people are making money out of music and students who may want to refine their music skills after classes and during holidays will be at my service. Parents with talented kids at home will be able to get the services within the locality or online for those in a far distance.

There are different ways through which I can reach customers for the proposed entrepreneurial idea including signing up with marketing websites such as the takelessons.com that provide private tutors with a platform to reach students and new clients in any field. Posters will also be made and distributed to the locals and inform them of the idea through word of mouth. Further, a webpage will be created on the internet as well as on social media were testimonials, and a demonstration of the service will be shared to reach as many customers as possible. The webpage will also be optimized to make it searchable on Google and other internet platforms by designing using keywords, catchy words, and phrases that customers are likely to search on the internet. Therefore, the music studio webpage will get exposure on many online areas through search engine optimization.

The targeted customers want a flexible, experienced music instructor who is available when they need to learn. From the description of the customer's needs, it is evident that they need training in their free time after school, work or when suggested by parents. Since the business idea is a music studio for a private lesson instructor, the customers are looking for a trainer who will meet their personalized training needs. Music students at the college, university, and high school will be requiring a private lesson instructor to refine their skills in areas that they did not understand well while in class. Employed people will be looking for a music instructor who will train them on the particular music or instruments that they are interested in learning. Parents will also want to enroll their children in a private lesson instructor who will train them on specific music and musical instrument that interests their kids. Therefore, the customers want a personalized service that meets their particular needs, flexible and available when they need it.

The business will provide the customer wants by offering in-person and online music lessons to those who will enroll with the program. All learners will be guided based on their area of interest in music and at their time of availability as scheduled with the private lesson instructor. All learners will sign up with the service, provide their details and time of training, the individual instructor will create a virtual learning platform for those who are far and meet in-person for the local customers. The music studio will have equipment for teaching and use by students, an updated calendar for the lessons with every student allocated time-based on their availability.

Entrepreneurial Themes Related to the Business Venture

Eckhardt and Shane (2003) define entrepreneurial opportunity as the situation with which people introduce new goods, services, and raw materials to the market. It is also the essence of organizing approaches to adding products and services in the market through new means and ends. Various themes relate to different business ideas that individuals identify for introducing into the market. For this essay, the two themes connect to the proposed entrepreneurial idea for the business venture are opportunity recognition and opportunity discovery. These two themes explain how the entrepreneur came about the proposed idea and the gap intended to be filled.

Opportunity Recognition

Opportunity recognition entails the ability of an entrepreneur to realize the business idea in economic activity (Sasso, 2013). According to Baron (2004), entrepreneurs can recognize a business idea in his or her background influenced by the environment. It is an essential aspect of the entrepreneurial process as the individual can recognize business opportunities and pursue through value creation (Hills, Hansen, Hultman, 2005). The theme of opportunity recognition relates to the proposed business venture because the individual has recognized an entrepreneurial opportunity in the music video business as a private lesson instructor. Based on the discovery approach, entrepreneurial opportunities do exist irrespective of a person's perception, and discovery is the only way through which an entrepreneur will recognize them (Shane, 2003). Therefore, the business idea of a music studio to offer private lesson instructor services to the targeted customers relates to opportunity recognition since the entrepreneur links the venture to the increasing market demand. The economic factors in the business environment are independent of the action of the entrepreneur. There are market changes in the way people are learning today, and the new business idea will be responding to these market demands where clients want personalized learning with a private tutor.

Based on the enactment approach, entrepreneurs subjectively create opportunities by imagining and designing the future using the available resources and responding to the needs of the environment (Baker & Nelson, 2005). The new business venture is related to the theme of opportunity recognition since the entrepreneur has identified the need for providing private lesson instructor services in the field of music. The enactment approach of opportunity recognition supports the business idea in that the individual has taken the necessary steps in gathering the needed information about the business and evaluated the entrepreneurial discovery. Entrepreneurs usually think differently than other people and see areas of business opportunities that can be established in profitable business ventures (Baron, 1998). Therefore, the business venture will be filling a gap in service delivery where other approaches to lesson instructors do not meet the needs of students requiring personalized and private training in music.

Opportunity Discovery

Opportunity discovery entails the ability of the entrepreneur to discover business opportunities arising from market disequilibria (Hang, Garnsey & Ruan, 2013). An alert business person will discuss these opportunities and venture into doing business based on the discovered idea. Opportunity discovery is an entrepreneurial theme that relates the proposed business venture as its execution requires new marketing, competitive development of products, social networks, and applying the best approach to achieving competitive advantage in the market among other aspects (Rezvani, Ghamari, & Ghahramani, 2013).

Based on the business idea of a music studio to offer private lesson instructions to customers, the business venture relates to opportunity discovery. The entrepreneur will require doing new marketing for the new venture, seek ways of achieving a large customer base and ensure the private lesson instructor services are developed to compete effectively in the market. Opportunity discovery is when an entrepreneur realizes the need to differentiate the products to gain a competitive advantage (Shane, 2003). The proposed business venture will be offering differentiated services to the targeted customers. In this case, learning by getting instructions from a private instructor is the key to differentiating the learning experience of the music learners. Social networks are required in marketing the new venture and the services that will be offered by the entrepreneur. Therefore, opportunity discovery explains the entrepreneurial process of realizing a business idea and working towards its establishment (Spinelli & Adams, 2015). The person has to provide the raw materials, gather data on the available market and best ways of reaching the customers.

The theme of opportunity discovery relates to the proposed business venture as entrepreneurship by itself is an act of discovering, evaluating and exploiting the identified chances to provide new goods and services in the market (Davidsson, 2004). The entrepreneur will be focused on organizing the market in a way that was not previously existed. The new business venture is a valuable opportunity that fills...

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New Business Idea Analysis - Essay Example

New Business Idea Analysis

  • Subject: Business
  • Type: Essay
  • Level: Undergraduate
  • Pages: 15 (3750 words)
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    The value proposition for the business idea is 'the smartest way to learn music, just sign up and train with an expert.'. The value proposition summarizes the intention, goal, and purpose of the new business idea. By reading the statement, customers can get all the information about the business idea and the service to be provided.

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